[Entrepreneur’s name]

[Date]

[Business Name]1

• [Explain your business idea and why you selected your business] chapter 1

•Explain your type of business: [Service, Retail, Manufacturing,

Wholesale] & how your business will satisfy a consumer need.] chapter 2

• Write the mission statement of your business

Business Profile2

Qualifications (Chapter 4)

• [ List 3 skills or resources that you have that will help make your business successful]

•

•

3

Legal Structure chapter 25

• [Is your business structure a Sole Proprietorship, Partnership, C Corporation, Subchapter-S, Limited Liability Company or Not-for-Profit Corporation?]

• [Why did you choose your legal structure?]

4

Economics of One Unit chapter 9

Definition of One UnitSelling Price per Unit $ (A)

Direct Labor per Unit(if applicable) $ (B)

Materials per Unit (if applicable) $ (C)

Total COGS Per Unit (B+C) $ (D)

Other Variable Costs (outgoing shipping, packaging, commissions)

$ (E)

Total Variable Costs (D+E) $ (F)

Gross Profit Per Unit (A-F) $

5

Cost of Materials/Direct Labor Chapter 2

Definition of One Unit:Direct labor (wage per hour) (A)

Time (in hours) to make one unit (B)

Direct labor cost per unit ($) (A*B)

$ $ TOTAL $ (C)

Material Description Cost /Quantity Cost per Unit ($)

TOTAL $ (D)

TOTAL MATERIALS/DIRECT LABOR(C+D) $

6

Competition Chapter 8

Competitive Advantage Chapter 8

• [List 2 reasons why customers will purchase your product or service over your competitor’s.] chapter 8

(Go beyond lowest price.)

•

Competitor Price Quality Compared to my business (better, worse) why?

[ex. Local seller] $

[ex. National chain] $

$

7

Consumer & Market Analysis chapter 18

Consumer Analysis:Market Segment: [Provide a description of your market segment]

Target Customer:[Provide a description of your target consumer]

Market Analysis:Location:Population:Income:Behavior:

8

Marketing Mix & Plan chapter 10 & 18

Price:Place:Product:Promotion:

Method Description Target Consumer( age, gender, location)

Cost

[Determine an appropriate marketing plan based on the market research and analysis you performed]

9

Philanthropy Plan chapter 10

[Describe how your business will give back to the community or support a cause that you believe in.]

[Explain how you will incorporate philanthropy into your marketing plan.]

10

Average Monthly Fixed Costs chapter 9

Type of Fixed Cost Monthly Cost

Entrepreneurial Stipend [hours x (minimum wage + $1]

$

[enter fixed cost] example: utilities, salaries, advertising, etc $[enter fixed cost] $[enter fixed cost] $[enter fixed cost] $TOTAL Fixed Costs $

11

Monthly Sales Projections Chapter 13

Month Units SoldJanuaryFebruaryMarchAprilMayJuneJulyAugustSeptemberOctoberNovemberDecember

Total =

0

10

20

30

40

50

60

Jan Feb Mar Apr May June July Aug Sept Oct Nov Dec

Units sold

(Double click on chart to add information)

12

Projected Yearly Income Statement chapter 13 13

Selling Price Per Unit $ (A)

# of Units Sold (B)

Total Sales (A*B) $ (C)

Less Variable Costs

Total COGS (COGS per unit * B) $ (D)

Other Variable Costs (Other variable costs per unit * B $ (E)

Total Variable Costs (D+E) $ (F)

Gross Profit (C-F) $ (G)

Less Fixed Costs

USAIIRD (Yearly) $

Other Costs/Unforeseen $

Total Fixed Costs $ (H)

Profit before Taxes (G-H) $ (I)

Less Estimated Taxes @25% (I * .25) $ (J)

Net Profit (I-J) $

Start-up Investment chapter 14

Entrepreneurial hours needed for start-up (A)

Wage I pay myself (B)

Total start-up time investment (A*B)

$ $

Item Where I will buy this? Cost of Item

$

$

$

$

CASH RESERVE covering 3 months of fixed costs $

Estimated TOTAL START-UP INVESTMENT $

14

Financing Strategy for Total Start-up Investment chapter 14

Source Amount

Personal Savings [ How will you save?] $

Relatives/Friends $

Investor [Who is it?] $

Grant [From Whom?] $

Total: $

15

Return On Investment Chapter 14

Return on Investment (ROI)chapter 3

Yearly Net Profit ÷ Start-up Investment X 100 %

For every $1 dollar invested, my business earned :

$

16

$0.00

$0.20

$0.40

$0.60

$0.80

$1.00

ROI

Original $1invested inbusiness

Amount of $gained/lossed byoriginal dollarinvested

Return On Sales chapter 14

Return on Sales (ROS)

Yearly Net Profit ÷ Total Sales X 100 %

For every $1 dollar of sales, my business earned :

$

$0.00

$0.20

$0.40

$0.60

$0.80

$1.00

ROS

$1 of sales

Amount of $gained/lossed bysales

(Double click on chart to add information)

17

Financial Ratio Analysis chapter 14

Monthly Break-Even Units chapter 20

Monthly Fixed Costs/Gross Profit Per Unit

Start Up Investment DoublingYears for my start-up investment to double in value (Start-up Investment ÷ Net Profit) X 2

18

Business & Educational Goals

• Business- [enter short term goal]

- [enter long term goal]

• Educational - [enter short term goal]

- [enter long term goal]

19

Time Management Plan

Business schedule for a typical week

• Entrepreneurship Hours: [enter hours]• School Hours: [enter hours]• Work Hours: [enter hours]• Free-Time Hours: [enter hours]

20

[Enter your mission statement (or slogan if applicable)]

Thank you for your consideration of

[Enter company name]

21