Eric HutchersonExecutive Vice President, Chief Human Resources OfficerNational Basketball Association

What is our current climate? What do we aspire to be?

What do we do well?

What barriers prevent us from reaching our desired state?

What is the role of senior leadership in determining our new EVP?

What can I do immediately to encourage change?

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An organization’s:• Behaviors• Values• Workplace Norms• Social Systems• Employee Engagement and Employee Interaction

The Definition of:

•Culture eats strategy for breakfast...

• Peter Drucker

“Culture eats strategy for breakfast...

Peter Drucker

…so what’s for lunch?!”

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Reaction

Avoidance

Negative perception Positive perception

Experimenting and Testing

Action

Commitment

Awareness/Involvement“ I am being told about something”

Engagement

Compliance“I have to do it this new way”

“I will react to this change if I must”

“I must avoid this change”

“I feel threatened by this change”

“I want to do it this new way”

“I will act to achieve this change”

“I will experiment with this change – and check that it really works”

“I see the opportunity in this change”

“I see the implications for me/us”

Understanding“I know what will change and why”

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Who deserves my greatness?

I am proud of the company

I work for

I am proud of the people

I work with

I am proud of the work I

do

I am pleased with the

value I give and get

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“The NBA is no longer just a sports league, we are a social icon! Every company has a reason why they exist –

the goal is to tap into your higher purpose to identify what that means for your employees.”

Eric Hutcherson

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