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Lesson Learned from the Adoption of an Enterprise Resource Planning System
Jeannie Pridmore
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ABSTRACT
Enterprise Resource Planning systems have the potential to integrate all functions
of an enterprise under a uniform system and a common database. These types of systems
are normally implemented to replace fragmented legacy systems that support different
business functions. By removing departmental separation and focusing on business
processes, ERP systems have the potential to provide many advantages. However, to
gain a competitive advantage from an ERP system requires a great deal of effort by the
users to learn and to appropriate. In addition, it depends on the organizations ability to
exploit the potential benefits that such a system has to offer. Therefore, researchers have
emphasized the importance of looking past the technical implementation of enterprise
systems to focus on issues necessary to achieve a competitive advantage such as user
empowerment, decision support, and knowledge integration (Baskerville, 1999). The
purpose of this study is to go pass the benefits seen in the literature by expanding on the
concept of what can be accomplished when an integrated system is implemented.
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Introduction
Organizations are constantly facing challenges to create and sustain a competitive
advantage through the adoption of new technologies such as enterprise software. For
example, organizations invest in enterprise technology in an effort to manage data
overload and to generate knowledge that can be leveraged as a competitive advantage
(Cody et. al, 2002). However, investing in and implementing new technology does not
ensure that a competitive advantage will be achieved. The benefit an organization attains
depends on how well the organization and its users exploit the investment.
In 2001, the market for Enterprise Resource Planning (ERP) solutions generated
over $9 billion in sales and is estimated to stay in the $9 billion area through 2006
(Industrial, 2002). Despite huge investments in ERP software, there are many instances
of failures and unsatisfactory productivity improvements (Davenport, 1998). A
frequently cited cause for ERP failures is end-user unwillingness or reluctance to use or
adopt the new system (Barker & Frolick, 2003; Krasner, 2000; Scott & Vessey, 2002;
Umble & Umble, 2002; Wah, 2000). The lack of user adoption can lead to basic use of
the system, work arounds, and dissatisfied employees. Therefore, a better understanding
of users role in the adoption process of an ERP system would be useful to other
organizations implementing enterprise systems. Specifically, we are interested in
investigating an organization after their implementation of an ERP system to better
understand the role that the user plays in the adoption process and ultimate success or
failure of an ERP system.
Our paper is organized as follows. First, we discuss previous studies regarding
ERP and the IT adoption process. A longitudinal case study was executed to investigate
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this phenomenon. Then, we discuss the findings and implications of this examination.
The paper concludes with a discussion of the limitations and future research directions.
Enterprise Resource Planning
ERP systems are complex systems that can consist of several different modules.
These modules include financials, human resources, production, purchasing, and
scheduling. ERP systems have been publicized as systems that involve the managing and
planning of an organizations resources in the most efficient, productive, and profitable
way (Barker & Frolick, 2003). These systems have the potential to integrate many
functions of an enterprise under a uniform system and a common database. ERP systems
are normally implemented to replace fragmented legacy systems. By removing
departmental separation and focusing on business processes across functions, ERP
systems have the potential to provide many advantages.
It can be tempting for a company to assume that a technically successful rollout of
an ERP system will be accompanied by the appropriate organizational benefits.
However, implementing an ERP system does not necessarily give an organization any
operational benefits. Obtaining the desired benefits depends on the organizations ability
to infuse the system into its culture and its ability to exploit the potential benefits that
have been discussed in the ERP literature (Hitt, 1999; Baskerville, 1999, Al-Mashari et
al., 2003). Therefore, researchers have emphasized the importance of looking past the
technical implementation of ERP systems to focus on issues necessary to realize the
benefits of an ERP system such as user empowerment, decision support, and knowledge
integration (Baskerville, 1999).
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One important issue that has often been discussed, particularly in the practitioner
literature, is the failure rate of ERP systems. The failure rate for ERP has been reported
as high as 70 in some studies (Lewis, 2004). However, maybe a more important concern
than the reporting of a number for failure rate is determining just what is meant by
failure. An ERP system can be implemented successfully from a technical standpoint,
that is rountinized into regular use by mandatory edict. However, that same system can
be a failure from an operational standpoint because users are avoiding use as much as
possible, or using the system in some dysfunctional way. The ERP system may simply
not provide timely, accurate, or useful information to the user, not to mention other
problems that could occur such as lost production and lost revenue. Therefore, to
accurately evaluate the success of an ERP implementation, an evaluation of the use of an
ERP must be added to the evaluation of the technical implementation to get a true picture
of overall success. The high failure rates of ERP implementations coupled with mixed
results from ERP systems promote studies that will enhance the understanding of issues
involved in gaining benefits from such complex information systems.
There are several proposed reasons for the demand of ERP applications:
competitive pressures for low cost producing, revenue growth demands, achieving and
maintaining a competitive advantage, global competition, and replacing out-of-date
technology (Ioizos, 1998). ERP systems have the potential to provide users with greater
access to current, accurate data on a timely basis thus increasing employee empowerment
and improving decision-making (Hitt, 1999). Baskerville stated (1999) that ERP users
are more knowledgeable about what others do, since the users have to share the same
knowledge base. Resources could potentially be shifted from busy work such as
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inputting, processing, organizing, and validating data, to value-added work such as
analyzing, problem solving, and knowledge accumulation. ERP benefits can be divided
into tangible and intangible benefits. Tangible benefits include productivity
improvements, inventory reduction, reduction of personnel, increased revenue, and
reduction in logistic costs (Al-Mashari et al., 2003). Intangible benefits refer to improved
business processes, increased customer responsiveness, system integration, and
standardization (Al-Mashari et al., 2003). The benefits of an ERP system can be
significant. For example, in one case, the median annual savings from ERP systems was
$1.6 million based on a study of 63 organizations (Koch et al., 1999).
Shang and Seddon (2000) developed a comprehensive framework for classifying
the benefits of ERP systems. This framework was developed to focus on the users
perspective. To develop this framework, Shang and Seddon began with a review of the
IT value literature starting in 1970. Next, they reviewed practitioner-based articles from
the trade press and the Internet that related to ERP benefits. Practitioner cases were used
because they present the issues from the business users point of view. The framework
developed included five main classifications of benefits:
1) Operational
2) Managerial
3) Strategic
4) IT Infrastructure
5) Organizational
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The results of the interviews will be discussed in context with the five benefits categories.
Next, we will discuss the IT adoption process, and how it relates to ERP system
implementations.
IT Adoption and Innovation
In the IS literature, the model best-known for describing IT adoption and
implementation in organizations is the model proposed by Zmud and his colleagues
(Kwon & Zmud, 1987; Cooper & Zmud, 1990). The six stages in this model of
organizational adoption and implementation are defined as follow (Cooper & Zmud,
1990):
1) Initiation
2) Adoption
3) Adaption
4) Acceptance
5) Routinization
6) Infusion
From this stream of research, it has been recognized that technology adoption or even
acceptance and routinization may not yield the expected benefits from an ERP
implementation when the innovation being studied is mandatory. Mandatory meaning
that use of the ERP system is commanded and that the use of the organizations legacy
systems has been terminated, leaving the ERP system the only way to access
organizational data and reports. The expected benefits in many implementations may
only be achieved when an ERP system is used in innovative ways by users to facilitate
analyses, problem solving, and knowledge accumulation. Researchers have generally
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referred to this as the infusion stage of an innovation (Fichman & Kemerer, 1997).
Infusion can be defined as deeply and effectively embedding an IT application within an
organization or individuals work system in a more comprehensive and innovative
manner (Copper & Zmud 1990) to improve organizational performance (Wynekoop,
1992).
It has been argued that ERP systems are mandatory (Brown et al, 2002) since it is
usually the only system users have to access daily organizational data and reports.
Therefore, a user generally does not have the option to not use the system. In this type of
situation, usage does not necessarily equate benefits. Therefore, for the purpose of this
study, we ask about the benefits following the adoption and implementation of an ERP
system and investigate the steps taken by the organization to push the system into where
the most likely benefits are to be found.
Technology users are generally treated as passive recipients of IT systems (Satish
et al. 1999). In addition, it has been argued that the center of IT creative and IT
innovation relies in IT departments; however, recent studies indicate that technology
users could represent a large source of IT creativity and innovation within an
organization (von Hippel 1988). Prior research has shown that new, powerful, and
innovative uses are discovered when business expertise and technical skill converge
which is consistent with evidence from high tech industries that indicate technology users
can be a highly promising source of innovation (Urban & von Hippel, 1998; von Hippel,
1988).
Empirical research in several fields has shown lead users to frequently be the
first to develop and use prototype versions of what later becomes commercially
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significant products or processes (von Hippel, 1976, 1977, 1988; VanderWerf, 1990;
Shaw, 1985). Lead users are defined as having two main attributes (von Hippel, 1986;
Urban & von Hippel, 1988):
1) They expect attractive innovation-related profits from a solution to their needs
2) They encounter needs before the majority of the target market
In the IS literature, studies concerning user involvement and participation in
information technology processes have focused on the requirements analysis process and
the implementation view (Cavaye, 1995; Ives & Olson, 1984). The role of the user in
other stages of IT innovation and adoption has received little attention (Swanson, 1994).
Given that for new products or services to be successful, they must accurately meet the
needs of the users, it can be assumed that users possess a significant amount of control of
whether or not an ERP system is infused through out an organization. We posit that in
order for an organization to move into the infusion stage of the adoption cycle with an
ERP system and to experience the desired benefits from that system, a shift in project
lead may be necessary. We speculate that in the early stages of the adoption cycle, the IT
department will lead the project due to the technical complexity of an ERP system, but
then once the ERP system is adopted for use, the project may yield expected benefits
much quicker if the project transitions to a user-led process.
Research Setting and Methodology
An in-depth case study was conducted to investigate how organizational members
responded to the companys ERP system after their implementation. The grounded
theory research methodology was chosen for the pursuit of this investigation (Glaser and
Strauss, 1967; Strauss and Corban, 1990). Grounded theory uses a qualitative approach
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and techniques of induction, deduction, and verification to develop or elaborate a theory
about a phenomenon (Schwandt 1997).
Site Information
The selected organization was a division of MeadWestvaco Corporation,
headquartered in Stamford, Conn., with annual sales of $8 billion and is a leading global
producer of packaging, coated and specialty papers, consumer and office products and
specialty chemicals. MeadWestvaco consists of four major manufacturing business units,
a forestry and corporate division. It operates in 33 countries, serves customers in
approximately 100 nations, employs more than 30,000 people worldwide, and owns 3.5
million acres of forests managed using sustainable forestry practices. Mead Corporation
and Westvaco Corporation merged in January 2002.
This study was conducted at MeadWestvaco Coated Board Division (CB), located
in Phenix City, AL. The Mahrt Mill is the sole manufacturing facility for CB and is
located in Cottonton, AL. Coated Natural KraftTM (CNK) paperboard is produced at
the mill and is shipped around the world. CNK is converted into folding cartons and
beverage carriers. The Mahrt Mill produces over 1,000,000 tons per year at a site that
covers nearly 1,400 acres and operates 24 hours a day, seven days a week for
approximately 355 days a year. CB was chosen for this study because it had a flawless
cut over to SAP (Shaw, 2001), hence a successful technical implementation.
MeadWestvacos executive board mandated that its business units would follow a
corporate developed model, which specified that all divisions would implement SAPs
ERP system in the same way. This standardized configuration would greatly reduce
implementation cost, but it also introduced many challenges because the business units
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operate in very different ways. For example, some of the facilities are continuous
manufacturing operations, which produce one or two product lines while other facilities
produce more than ten product lines, which are made to customer order in a batch
operating process. To tackle the development and implementation of the ERP system
through the MeadWestvaco required model, a corporate core project team was
established that consisted of sixty employees and thirty-five consultants. CB dedicated
more than 70 employees to assist in the implementation process. The SAP modules
chosen include sales and distribution, materials management, financials, asset
management, production planning and scheduling, plant maintenance, advanced planning
and optimization, quality management, and costing/profitability analysis. CB
implemented an ERP system, SAP R3, in May 2000.
After the ERP system had been in use for a little over two years, management
noticed that the desired operational benefits were not being realized. CB management
identified key success factors necessary to obtain these benefits and to reach the next
level of operation through the use of SAP. The next level of operation consisted of
focusing on the following specific high-level goals:
1. Optimization of current processes and technology
2. Discovery of the potential ways to get information impacting business
performance from the system
3. Implementation of ways for Coated Board to work more effectively
with partners
To accomplish these goals, management launched two initiatives, a business warehouse
and training of division IS personnel as SAP report builders. Due to the extensive nature
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of a business warehouse and the time needed to design, build, and implement one, the
division trained IS personnel to build SAP reports to help fill the gap in SAP until the
warehouse was complete.
Data Collection
Data collection was tightly interwoven with data analysis, as required in grounded
theory research (Strauss and Corbin, 1990). The techniques used to collect data were
interviews and analysis of documents. Nineteen interviews with organizational members
holding a variety of roles within the division were conducted. The selected members
were affected by the implementation of the ERP system differently, some used it
intensively and others using it indirectly. These members were drawn from different
hierarchical levels, with some responsible for clerical work while others were more
involved with the companys strategy.
The interviews lasted on average, one hour. They were conducted on site and
focused on the ERP system and addressed the interviewees role, usage, and attitude
towards the ERP system. The interviews were semi-structured in their format, with early
interviews having more general, open-ended questions, and the later interviews having
questions that were more specific, but still open ended. This increasing specificity
reflects two practices of the grounded theory methodology: the circular process of
induction and deduction and the theoretical sampling procedure (Boudreau & Robey,
2001). All interviews were recorded and fully transcribed. The follow up interviews
were conducted four years after the implementation and two years after managements
decision to take steps to reach the next level of operation. Two of the original
interviewees were contacted for the follow up interviews. During these interviews, four
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additional users were suggested as good contacts for the follow up interviews. These
suggestions were based on the functional areas in which the business warehouse had been
implemented and on success of the team initiative. Due to the limited implementation of
the business warehouse to date, there were only six follow up interviews. However, this
overcomes a key limitation of previous studies that companies were in the early stages of
adoption.
The interviewees were chosen based on suggestions from CB, and each individual
was contacted and asked to participate and anonymity was ensured. The interviewees
were encouraged to talk about examples to help elaborate on their experiences with the
ERP system. In addition, the examples were supplemented with questions probing
particular issues. Interviewing the users of the system overcomes another limitation of
information about benefits coming from second hand sources.
Data Analysis
The analysis of grounded theory is composed of three major types of coding
open, axial, and selective (Boudreau & Robey, 2001). Open coding is a method that
consists of breaking down, examining, conceptualizing, comparing, and categorizing
data. The coding was performed by breaking down the information in the transcripts
based on quotes, events, and incidents. Axial coding is used to group the coded
comments into one of the five benefit categories identified in the model.
The focus of the analysis in this study was the everyday practices of the systems
users. The interview questions centered on the benefits expected as outlined by Shang
and Seddons (2000) benefit framework. The interview transcripts were examined to
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1. Cost reduction due to automation and removal of redundant
processes.
a. Labor cost reduction due to reduction of work force in
each functional area.
b. Inventory cost reduction and improved inventory turns.
2. Cycle time reduction in customer service, order fulfillment, billing,
delivery, and monthly reporting.
3. Productivity improvement based on production per employee or
based on labor cost.
4. Quality improvement due to error reduction or reliability
improvement.
5. Customer service improvements due to ease of customer data
access.
The respondents explanations of operational benefits ended up with a total twenty-
five comments. Of these comments only one was positive. The following comments are
included to give a better illustration of the users experience with the ERP system.
I spend about eight hours per week just building logical reports. These reports are
not for any specific problem or question. They are necessary reports to operate on a
daily basis
We do not have the ability in SAP to make comparisons such as roll width. Being
able to do these types of comparisons would be beneficial to the bottom line. It
would also reduce the time spent with the customer questions, would open up better
communication, would help us better manage customer relations, and would improve
strategic alignments.
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If you work with the system every day, its OK, but if you go away even just for a
short vacation, when you get back most likely you will not remember how to work the
system. SAP is a system that you constantly have to re-learn.
The users comments were very negative. The users did not experience the
operational benefits that were expected in the initial adoption stages. The ERP actually
appeared to hurt their operational efficiencies. There also seemed to be some resentment
in transitioning from their legacy systems to the ERP system.
Managerial Benefits
Since ERP systems have a centralized database and built in data analysis
capabilities, ERP systems should present management informational benefits throughout
all dimensions (Shang & Seddon, 2000). Managerial benefits include the following:
1. Better resource management such as asset management and workforce
management.
2. Better operational and strategic decision making, and improved
response time for customer decisions.
3. Better performance control throughout all business levels due to real
time cost accounting methods.
The total number of managerial comments was twenty-three. Of these comments,
two were positive. Comments are included here to give a better understanding of the
experience of the user.
SAP was a big negative on inventory management. We lost efficiency. We lost
revenue due to poor business decision. There is just so much that we have to keep up
with manually.
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The total number of strategic comments was nineteen. The number of positive
comments was one. The following are user comments relating to strategic issues.
SAP is terrible about giving data on a summary level. If you really want a detailed
analysis of information from SAP, you need to be very good in Excel.
One project took approximately 2000 screens to look up 600 rolls. Then it is almost
impossible to share this information internationally. For large product returns, they
are tracked back through the system, but since it is so timely, this is not done for
small returns.
Based on the users comments is appears they did not experience the strategic benefits
that were expected during the early stages of adoption. The ERP actually appeared to be
more of a transaction processing system to the users during the initial adoption stages
instead of offering any real strategic advantages.
IT Infrastructure Benefits
One of the fundamental objectives in IT investment is IT infrastructure (Weil &
Broadbent, 1998). IT infrastructure includes shareable and reusable IT resources that
provide a foundation for present and future business needs (Keen, 1991). ERP systems
integrated and standard architecture supports business flexibility, reduced IT costs, and
economic implementation of new applications (Shang & Seddon, 2000). Specific
examples include the following:
1. Business flexibility due to quick response to internal and external
changes.
2. Business stability due to a standardized platform and continuous
improvement in processes and technology.
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The total number of IT infrastructure comments was thirteen. There were three
positive comments. This dimension received the fewest comments of the five. This is
due to the fact that the users are customer/process-focused not IT focused, and they were
commenting on their experience with the system. The following are a couple of their
comments from this dimension.
When problems are found in the system, it is difficult to get them fixed. Only the high
or critical issues are usually fixed. These are the issues that we can actually
quantify. The other problems tend to never get fixed. It is hard to quantify the
significance of some problems because customer service is a more touchy feely issue.
The system is set up in a way that we cannot modify or adopt the reports as needed.
The users frustration in dealing with the system was apparent in their comments. The
users were not empowered to innovate the system, which appeared to generate some level
of resentment among them when using the ERP system.
Organizational Benefits
IT is a key facilitator for organizational learning, and for empowering users
(Baets & Venugopal, 1998). ERP systems integrated capabilities should support
employee communication and empower users (Shagg & Seddon, 2000). More
specifically ERP systems should support the following:
1. Employee empowerment due to more value-added work and greater employee
involvement in management
2. Improve interpersonal communication and a consistent vision across different
business levels.
3. Improved employee morale and satisfaction due to better decision-making tools.
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The total number of organizational comments was twenty-three. Of these comments,
two were positive. Again, comments are included to give a better picture of the users
experience.
Even though we have an ERP system, it is not truly an integrated system. Several
people have to get someone else to get the data out of the system and into a useful
format for them.
The data in SAP is not presented in a useable format and a lot of the data is not
meaningful. Excel and Access are used to turn data into information because SAP is
transactional. A lot of behind the scene stuff is done to generate information, but this
is not usually shared.
The users did not see the systems as a truly integrated system due to the arrangement of
data and reports. Their experience with the SAP system appeared to be significantly
more manual than using their legacy systems were during the initial stages of ERP
adoption.
Overall
None of the dimension from the ERP benefits framework was seen in the user
comments at this site. Why were none of these benefits experienced? One respondent
made the following comment:
SAP will fit any business unit; however, you cannot build one system that will fit multiple
business units. The divisions through out this corporation are too different to run on one
system. Dupont did it right. Their finances run together, but each division was able to
map to their system to their product and customer needs.
The following is a comment from another interviewee:
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21If SAP was what we thought it would be, a truly integrated real time system there would
be a lot of positives. This is not the case. We thought we would be able to track cost
hour-by-hour and even from operator to operator. The integrated SAP is far, far less
than what we thought it was. The system is very invasive and its involved in every
business aspect. However, SAPs capability to actually do something useful is far less
then we thought several years ago. SAP was really no major improvement to the cost
management system from the legacy systems.
Overall, the users comments were very negative during the initial stages of adoption.
The majority of users wanted to be empowered to innovate the system as needed to best
fit their business process flows. The overwhelming sentiments were that the system must
be great for one of the corporations divisions, but it just did not align close enough to
their business process needs to be an improvement over their legacy systems or even to
offer division benefits from system use.
Follow Up Interviews
The ERP system implemented did not meet the divisions business flow process
needs. During the initial interviews, this was mostly attributed to the development of an
ERP system core that had to meet the needs for the entire corporation. The CB system
users were very vocal about the problems they were experiencing. To address these
issues, the divisions management took the concerns to corporate IS and the corporations
executive board.
Corporate IS worked with the divisions management to establish a team to focus
on getting to the next level of operation with their SAP system. This team was made
up of seven division employees and five corporate employees from the emerging
information systems group. The seven division employees consisted of mill operations
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management, marketing operations management, six sigma management, and special
project management. This team worked to validate prior process mapping, match the
original system design to the divisions processes, identify critical gaps, and work
together for resolution of outstanding system issues. This team was given the following
critical success factors as their guide to help make the ERP system operate effectively for
their division.
1) Free up resources to do more value added work
2) Generating/having actionable information to run the business
3) Non-expert ease of access
4) Eliminate dissatisfied customer
5) Accessibility to comprehensive data
6) Timely, negotiated response to requests
The team set out to identify problems for visibility, to prioritize the problems
based on need and payback, and set up a process to address these needs. The process
established consists of issue identification, problem identification, impact/justification,
and problem solution. The corporate ERP group then took the list and narrowed it down
for optimization of the system.
Corporate listened to the users feedback and decided to develop a business
warehouse. The business warehouse group was established at the corporate level to
develop an enterprise warehouse system. Corporate IS also decided to slightly
decentralize ERP report development by training three division IS employees to improve
SAP reporting deficiencies.
The Divisions Team Initiative
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Usually during the internalization of the ERP system, the new business flow
processes will conflict with pre-existing business rules and it is up to the users to adjust to
the conflicts (Lee & Lee, 2000). Due to the time and effort needed to develop an
enterprise business warehouse, the division decided to establish teams to address some of
the SAP issues without having to wait for the warehouse to be completed and
implemented. Currently there are 15 teams working to improve business processes.
Each of these teams focused on system shortcomings that had been identified by
management, customers, or users after the implementation of the ERP system. These
shortcomings were all perceived to be financially significant and were identified as
improvements that could impact the organizations bottom line.
Teams consisting of systems users were created and rolled out in phases such as
diagnostic, breakthrough, and then to report back. The teams were made up of a
management sponsor, a project leader, a process area expert, and various other members
to serve as resources and support. The teams typically consisted of 6 to 15 people
depending on the working phase of the team.
In the diagnostic phase, each teams mission was too focused on understanding
the business process and the current issues/obstacles that surrounded them. This phase
mostly focused on understanding the new business flow process that was created due to
the adoption of the ERP system. Once the users understand the workflow process setup
by the ERP system then they were able to move to the breakthrough phase. In the
breakthrough phase, the teams worked to overcome the identified system obstacles
usually through the creation of ERP reports. These reports were developed to meet the
needs of the divisions users. During this phase, the users began to feel as if their
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opinions and needs did matter and were going to be met by the ERP system. The division
has trained three internal IS people to build reports from the SAP system. Having these
people on site have greatly improved the response time to user requests. A couple of
their comments are listed below.
Having IS personnel on-site who can build reports for us has greatly improved
the time and accuracy for getting the information we need from the SAP system
The division IS personnel who are training to build reports in SAP are great and
very quickly respond to our needs
Once the new reports are in place and are being routinized by the users, the teams
are moved to the report back phase. In the report back phase, the process improvements
were monitored so the operational benefits could be accounted for and rationalized to
management. These division teams are empowered with the necessary resources to direct
the development of reports from the ERP system as needed. A list of the 15 teams and
their strategic area of importance is as follows:
1. Wet Rolls Logistics/Inventory Management
2. Venlo Finished Goods Inventory Inventory Management
3. Non-Strategic Blocked Rolls Inventory Management
4. Transit Loss Claim Logistic Management
5. Out of Round Roll Team Logistics/Inventory Management
6. Mode Optimization - Logistic Management
7. Port Inventory - Inventory Management
8. Solid Wood Products Finished Goods Inventory Team Inventory Management
9. Rail Damage to Buena Park Logistics Management
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10. On Time Delivery Customer Satisfaction
11. WHOM Inventory - Inventory Management
12. Complete and Accurate Delivery Customer Satisfaction
13. Vehicle Utilization Logistic Management
14. CNK Express Inventory Management
15. 5x4 : SWP Revenue and Recovery Inventory Management
Mostly, these teams have strategically focused on the business processes that effect
customers and customer satisfaction.
The teams set up through out the division have been quite successful. For
example, the Out of Round Roll Team worked through the process and found deficiencies
in ERP system reporting. They determined what information was needed, where the
information proceeded, and how to present it. Through the creation of this key report,
daily operations have been greatly improved.
The Port Inventory Team worked to reduce the number of days that assets were in
on the organizations books. By verifying the data in SAP and understanding the
reporting deficiencies in the system, which took about 9 months to fully accomplish, the
team was able to reduce the days in inventory by 7 days, which equated to over $800,000
in asset reduction. To maintain this level of operations, a report is generated every
Monday morning that provides information on the rolls in inventory at the ports. This
reports provides the customer service representative with the needed information to work
much more efficiently. So far, these teams have focused on the business side of the
division. Work needs to be done to address the integration of the manufacturing side.
The Business Warehouse
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The business warehouse is being developed and implemented throughout the
corporation in functional phases such as financial, sales, etc. The users in the sales group
reported that the business warehouse had greatly improved the reporting capability in the
Sales department. The users reported that the warehouse was quicker, more user friendly,
and easier to understand. Comments from two of the sales people interviewed are listed
below.
Its the same information as what SAP has, but its in a much more friendly
environment.
The warehouse gives us the flexibility that SAP lacks
Since the business warehouse has been such a success in the functional areas that it has
been implemented, the organization is planning on moving all of the reporting from SAP
to the warehouse. Therefore, all of the report and data gathering will come from the
business warehouse instead of coming from the SAP system directly.
During the follow up interviews, the users were positive about the progression of
the ERP system and about the strides that had been made over the past year. The overall
feeling was that the ERP system was becoming a system that the division could use to
improve their business unit. Managements steps to allow the users to take the lead in
developing in the use of the ERP system was being seen and felt by the users.
Conclusion and Discussion
The high cost and lengthy implementation process to customization ERP systems
leads most organizations to align their business processes with the ERP provided
functionality rather than attempting to customize the package to meet their own current
requirements and processes. Forrester Research reported that only 5% of organizations
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among Fortune 1000 companies who purchased ERP applications customized them to
match their business processes (Davis, 1998). While customization is not impossible, the
expansive scope and connectivity of all associated functions make customization quite
costly (Davenport, 1998; Davis, 1998). It may be prudent for organizations to consider
customization if expected benefits are to be achieved. The organization will have to
justify the cost of customization, but it could be that the cost of the ERP system cannot be
justified without the additional customization expensive.
This study shows the importance of looking past a technically successful
implementation. In other words, a technically successful ERP implementation does not
imply that an organization will achieve the desired or expected benefits. With systems as
large and in-depth as enterprise systems, it is necessary to look past the vendor
information to get a true picture of the achievable benefits, and the steps necessary to
attain those benefits such as management sponsorship and user-led devilment processes.
The results of this study shed light on the importance of user empowerment to infuse new
IT uses into an organization, and that the IS department should not necessarily lead the
implementation of such IS during the infusion stage.
The results could also point to the fact that not only should different industries be
treated differently but also even different divisions within the same organization should
be treated differently. Alternatively, organizations should at least empower the systems
users to lead the development of the system at their division, to innovate the system as
necessary to fit their needs, thus supporting the infusion of the system into the
organization. For example, just because company A has a successful system and
achieved the desired benefits does not mean that company B could achieve the same
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results with the same configuration. The success of such a system is greatly dependent
on user innovation, user persistence, management support, and continued perseverance.
This study shows a very different picture than previous literature on this subject.
Even though the data comes from first hand experiences, limitations do exist with the
study. First, this is a case based research project. It focused on one division from one
corporation. Therefore, further research is needed to improve the generalizability of the
findings from this study. Second, cost reductions and cost issues were not considered in
this study although implications can be drawn from the users comments. Lastly, there
were a limited number of follow up interviews that were conducted. This was due to the
early stages of the business warehouse development and implementation. Future research
should work on overcoming these limitations.
In conclusion, this study opens up several research questions to address. Do the
achievable benefits from an ERP system different by industry and even by division
within a single corporation? What are the actual benefits a company can expect to
achieve from an ERP system? Are the achievable benefits from an ERP system
significant to a companys bottom line? Are the costs of customization justifiable and
necessary to achieve the desired business benefits? What further steps are necessary to
fully obtain organizational benefits from an ERP system?
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APPENDICES
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A STUDY OF INFORMATION SYSTEMS BENEFITS INTERVIEW
Purpose: Organizations want employees to be empowered and to be able to access dataas needed in daily operations. Decision-making occurs on a daily if not an hourly basis.The purpose of this questionnaire is to study the decision making process throughout an
organization and to determine the positives and negatives currently taking place due tothe information systems.
Task: In the survey you will be asked to describe the decisions that you face everyday,how you make decisions, how you use the information systems, and how the informationsystems assist you in the decision making process. Please be as specific as possible.
Directions: These questionnaires are confidential. Please listen fully to each questionand answer with as much detail as possible. This is critical for the analyses of thesequestionnaires.
Personal Background: This section contains items regarding your personalcharacteristics. They are very important for statistical purposes.
1) Describe your primary career field.
2) Approximately how many years have you worked here? How long have you workedat your present job?
3) What is your highest level of education?
4) What is your age group?[21-25] [26-30] [31-35] [36-40] [41-45] [46-50] [51-55] [56-60] [61-65]
5) What is your gender? Female______ Male______
Questions:
1) Do you frequently deal routine business decisions? How much time?
2) Do you frequently deal ill-defined or non-routine business decisions? How muchtime?
3) Do you frequently deal questions that have not been asked before? How much time?4) When you are dealing with a business problem what steps do you take to solve it?
5) How much time do you spend gather data in to a useful form?
6) How much time do you spend analyzing the data obtained?
7) How much time do you spend building a knowledge base from the analysis?
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8) Do these problems deal with business function overlap?
9) What are the positives when identifying business problems with regard to the currentinformation systems?
10) What are the negatives when identifying business problems with regard to the currentinformation systems?
11) When generating alternatives for the business problem, what are the positives withregard to the current information systems?
12) When generating alternatives for the business problem, what are the negatives withregard to the current information systems?
13) When evaluating the alternatives for the business problem, what are the positives
with regard to the current information systems?
14) When evaluating the alternatives for the business problem, what are the negativeswith regard to the current information systems?
15) When selecting the solution for the business problem, what are the positives withregard to the current information systems?
16) When selecting the solution for the business problem, what are the negatives withregard to the current information systems?
17) What would you like to be able to get from the information systems you operate fordecision support?
18) What information would be must helpful for the decisions you need to make?
19) How would you like to view the information for decision support?
20) In the future, what additional benefits could be derived from a decision supportsystem?