Your image and you Your image and you

WHAT IS “BEAUTY”? WHAT IS BEAUTY ?

EXTERNAL BEAUTY

Target to look better: Highlight our strong points andhide our flawshide our flaws.

How to improve our look and be stylish?

TOP 6 SECRETS:

How to improve our look and be stylish?

1.-Dress appropriate for theit tisituation

Where am I going? What am Idoing?What I want my clothes todoing?What I want my clothes tosay about me?Remember: your clothes tell others Remember: your clothes tell others about you

2.-Do your clothes suit youry ypersonality?What kind of person are you? Areyou creative, romantic…?Your clothes explain who you areas a person.Recuerda: If our clothes don’t reflect our personality we will look reflect our personality we will look uncomfortable and we won’t feel and look confident .and look confident .

3.-Do your clothes suit youy yphysically?What are my body proportions andthe colours that make me lookbetter?

4.-How old the clothes are?Old fashion clothes say: “I haven’tmoved on”.

5.-What quality are the clothes?The quality difference means “fit” &fabric. Do they fit me?Quality doesn’t necessary meansprice!

6.- Good grooming10min a day can make a bigdifference.R b W i Remember: Women wearing makeup make 25% more money.

SKIN CARE ROUTINE

The skin is the largest organ inour body, so we have to takey,good care of it because it reactsto emotional problems, to food inbad condition (or just food thatad co d o (o jus ood aour body doesn’t tolerate), toexternal agents (such as cold,sun, wind…), etc.sun, wind…), etc.

I would like to point yourattention in t o e basic actsattention in two very basic actsin order to look nice, but that noteverybody has as a daily routine:l i d i t i icleansing and moisturizing.

And all these advices go both forggirls and for boys, because…don’t boys have skin, too?

CLEANSING

It is completely necessary tocleanse our face (and alsocleanse our face (and alsoneck and neckline) in themorning and at night.

At night it is evident(especially for girls): inorder to remove our makeup, but also to removepollution. But in the morningwe also must do it becauseduring the night we haveduring the night we havebeen eliminating toxins(usually through our sweat)and our skin will be dirty,y,then the feared spots willappear and our skin willhave no brightness.

MOISTURIZING

Moisturizing is also a veryi t t t It’ timportant act. It’s a mustto moisture our skin twicea day (in the morning andat night). Each of us mustuse the one which issuitable for our type ofypskin, This is why it iscompletely essential thatyou know your skinyou know your skinperfectly, so you can knowwhich type of product itneeds in order it is brightneeds in order it is brightand without imperfections.Let’s talk about it! Thereare 4 big groups:

TYPES OF SKIN

•Dry skin: it is rare in youngl d it l i ldpeople and quite usual in old

people. The is skin isdehydrated and it needs a lotof moisturizing. You feel ittaut and it chaps.

•Normal skin: although itnames indicates just the

t thi i tcontrary, this is not a verycommon type of skin. It’s the“perfect” skin: with noexcess of grease or dryness.It doesn’t give any problems,and it is rare in people underp p30 years old.

TYPES OF SKIN

Combination skin: this isthe most common type ofskin. It is normal in most ofskin. It is normal in most ofthe face, but with grease atthe “T” or “V” zone andwith chapped skin in somewith chapped skin in someparts of the face (as aroundthe mouth, or under the

t ) With deyes, etc.). With open andvisible pores and withtendency to spots andimperfections.

TYPES OF SKIN

Oily skin: it usual in very youngOily skin: it usual in very youngpeople. It is similar tocombination skin, but its maincharacteristic is that you feelcharacteristic is that you feelyour face oily even when youget up (it doesn’t happen with

bi i ki i h ilcombination skin, with gets oilyas the day passes by). It needsa lot of care because of itstendency to spots, grease andimperfections, but if it’s undercontrol, it will take ages to look, gwrinkled.

SUN PROTECTION

I would also want to remarkI would also want to remarkthat it is very important touse sun protection, even inwinter to be protectedwinter, to be protectedagainst the UVA and UBrays, which can cause

( f hcancer (one of the mostextended skin cancers iseyelid one!) or just spots,which make us older everthan wrinkles.

WEEKLY EXFOLIATION

Besides, it is totally necessarya weekly exfoliation, in orderto remove blackheads anddead cellules. It is alsoimportant for you to knowthat, without a cleansed,that, without a cleansed,healthy and moisturized skinit is impossible to get a goodmake upmake up.

BODY SKIN CARE

Th ti l bThese same tips can also beused for our body: wash it(but only maximum once aday with soap), moisturize iteveryday after the showerand exfoliate it once a week(then all the products we putafter exfoliation willpenetrate better and will actpenetrate better and will actin a more efficient way(moisturizer, anticellulite,aftershave etc ) and we willaftershave, etc.) and we willget a more uniform suntan.

THE IMPORTANCE OF NUTRITION (1)

“We are what we eat”Healthy body = Beautiful bodyy y y

Apart of taking care of your biggest organ, your k h h l f h l h b dskin, these are the top 10 rules for a healthy body:

1)Check your body fat.) y y2)Improve your body oxygenation with exercise3)Take care of you digestive system3)Take care of you digestive system4)Every meal divide your plate into thirds. Two ofthe thirds should be a carbohydrate source, e.g. ricey , gor potatoes and one third should be a proteinsource, e.g. meat or fish.5)Eat protein. It isn’t necessary to eat a steakeveryday but be aware of your protein intake.

THE IMPORTANCE OF NUTRITION (2)

6)Eat 5 fruits or vegetables servings a day7)Eat unprocessed foods as much as possible.Eating foods close to their natural state will give youthe most benefits. Try to stay away from junk food,it will have a huge impact on your health and wellit will have a huge impact on your health and well-being.8)Limit your eating of refined foods that have fat8)Limit your eating of refined foods that have fat,salt and sugar in them.9)Eat small frequent meals throughout9)Eat small, frequent meals throughoutthe day (4 or 5 times would be perfect)and drink plenty of waterand drink plenty of water.10)Breakfast should be your largest mealof the day. This gives your body they g y ywhole day to burn those calories.Dinner should be the smallest meal.

WARDROVE MUST HAVESWARDROVE MUST-HAVES

What are the wardrove essencials?

These are items that you need ready and waiting in your closet. They make up the basis of your wardrobe; the must haves, no matter what your stylestyle.

They must have some important attributes:They must have some important attributes:

1.-They must be versatile.

2.- They have to be of good, or exceptional qualityor exceptional, quality.

3.- They should be in a classic style. 3 ey s ou d be a c ass c sty e

WARDROBE ESSENCIALS FOR WOMEN:

1.- White blouse: classiccut, button-down and verygood quality.

2.- Jeans that fit and flatter.D k d l i b t tDark and classic bootcut areyour best bets.

3.- Black pants (or grey).Classic and easy toClassic and easy tocoordinate, all-season fabric(fresh wool or viscose).( )

4.- Denim jacket: Darkwash (or sport jacketwash (or sport jacketand/or cardigan).

5.- Basic black pumps(take you from day intoevening easily)

6 Timeless classic bag6.- Timeless, classic bag(better black).

7.- Little black dress,(better cocktail style).

8.- Ballet flats or sporth ( t l tshoes (neutral or easy to

coordinate)

9.- A basic white tank or t-9. A basic white tank or tshirt and a black one

10.- Jacket or full suit (withpants, skirt or both). Neutralcolors and good fitting

11.- Skirt. Better no-pattersand black or neutral colors. A

tcut.

12 C t d/ T h12.- Coat and/or Trenchcoat: structured, stylish andbasic coloredbasic colored.

WARDROBE ESSENCIALS FOR MEN (CASUAL(AND FORMAL):

1.- A good dress shirt andcasual Oxford shirts (blueand white or a striped one)

2.- A pair of dark blue jeans,l i t A id tclassic cut. Avoid pre-torn or

destroyed jeans.

3.- A pair of khakis. Atraditional color such astraditional color, such asBritish khaki, grey or navy.Cut according with your styleg y yand fitting.

4.- Polo shirts. Stick to theclassic colors.

5.- Solid Sweaters on neutralcolors (specially V-neck cut)

6.- Two good Belts (dark brownd bl k)and black).

7 Bl k d d k b7.- Black and dark brownclassic shoes (loafers ordocksiders for casual)docksiders for casual)

8 - Ties (100% silk)8.- Ties (100% silk).

9.- A more formal Navyyblazer or sport jacket.

10.- One good pair of DressPants. 100% wool. Stick toth l i l ( h lthe classic colors (charcoal,navy…).

11.- One good Suit (navy orcharcoal 100% year roundcharcoal, 100% year roundwool)

12.- Trench Coat orOvercoat (neutral color)O o ( u a o o )

HOW DO I COMBINE MY CLOTHES?HOW DO I COMBINE MY CLOTHES?CLOTHING CAPSULES

WHAT IS A CLOTHING CAPSULE?

A group of 5 to 12 pieces (t-shirts, jackets, skirts, pants…) thatwork in combination with each other in color, style or mood.work in combination with each other in color, style or mood.

All the pices in a Capsule must be in combination with ap pminimum of 2 to 4 pices of the same Capsule.

HOW DO YOU DO A CLOTHING CAPSULE?HOW DO YOU DO A CLOTHING CAPSULE?

- Evaluate your wardrove. Take all the pieces out of the closety pand arrange them by types of clothing

- Test which pieces match the others (one by one)

- We set the clothing capsules and make notes what we coulduse to extend out wardrove even further

CLOTHING CAPSULE EXAMPLE

Jacket or trenchJacket or trench

Sandals or

Basic dress

Sandals or elegant shoes 2 scarfs

Cardigan

2 basict-shirts

A skirt

JeansSport or comfortable shoes

A purse

1 CLOTHING CAPSULE = 10 LOOKS

WHAT DO I WEAR ACCORDINGWHAT DO I WEAR ACCORDINGTO MY BODY TYPE?

YOUR BODY TYPE: WOMEN (1)

It depends on you shape, heightand complexion.pKnowing how to dress for your bodytype is the key. We’ll maximize ourt th d i i i flstrengths and minimize our flaws.

All the body types will look for thevisual illusion of a perfect hourglassvisual illusion of a perfect hourglassbody.

We take measures of ourshoulders, bust, waist and hips.

l l h diffWe calculate the differencesbetween this measures, and we onlyconsider a diference when is moreconsider a diference when is morethan 5cm

YOUR BODY TYPE: WOMEN (2)

Shoulders: cmShoulders: ___ cm

Bust: ___ cm

Waist: cmWaist: ____ cm

Hips: ___ cm

IDENTIFY YOUR BODY SHAPE

Male BodyShape takes into consideration therelationship between your chest, waist and hip-line.p y p

Knowing how to dress for your body type as well aswhich styles to avoid is the key to get your perfectpersonal style.

It is established by calculating the proportion eachmeasuremet has to each other: We measure: chest,,waist and hip-line.

IDENTIFY YOUR BODY SHAPE

There are several ways to get“ideal measurements”, someexamples:According to studies, women perfer

ithmen with:•a waist-to-hip ratio: .90(hip circunference = waist(hip circunference = waistcircunference/0.90)•A 0.60 waist-to-shoulder ratioBodybuilders consider “ideal waist”circunference = 86% of pelvis or hipsi fcircunference

THE MOST IMPORTANT MEASURE: KNOWING YOUR BODYSHAPE AND WEAR ACCORDING TO IT

EIGHT OR HOURGLASS SHAPE

Shoulders = Hips(no more than 2 to 3 cm differences)(no more than 2 to 3 cm differences)Waist < Shoulders or Hips(by around 20 cm)(by around 20 cm)

Body proportionate and curvy. Yourwaistline is small and defined.

Only 8% of women.

Al t thi fitAlmost everything fits you.Your should wear clothes that maintainyour balanced proportionsyour balanced proportions.

TRAPEZOID OR RHOMBOID SHAPE

This is known as the perfect malebody shapebody shape.Your shoulders and chest arebroad and our waist and hips arebroad and our waist and hips aremedium-narrowYour upper torso is bigger thanYour upper torso is bigger thanyour lower torso and you are well-proportioned

Main style objective:Create your own style sinceCreate your own style sinceyou’re the easiest to dress.

TRIANGLE OR PEAR SHAPE

Hips > Shoulders (5cm o +)Waist < ShouldersWaist < Shoulders

Smaller on top, larger on the bottom.p gOften have a flat tummy and very smallwaist.

The goal of dressing a pear shape is to minimize your hips for a more unified look.

Main objective:To give importance to

h ld dyour shoulders andminimize your hipsfor a more unifiedlook.

TRIANGLE SHAPE

Most of your weight tends to residearound your hips gluteus andaround your hips, gluteus andmidsection…And your chest is narrower than yourAnd your chest is narrower than yourhips

Main style objective:To create the appearanceo c eate t e appea a ceof broader, squaredshoulders.We look for the visualillusion of getting Trapezoidb d hbody shape

INVERTED TRIANGLE SHAPE

Shoulders > Hips (5cm o +)Waist < Shoulders & HipsWaist < Shoulders & Hips

The bottom half is smaller than theThe bottom half is smaller than thetop. The chest measurement is largerthan the hip.

to minimize the bust area, define the waist, and accentuate your hips.

Main objective:

y

To minimize the bustarea, define the waistand accentuate yourand accentuate yourhips.

INVERTED TRIANGLE SHAPE

Your shoulders and chest are broadY h ld d hYour shoulders, arms and chestmuscles are well developed andbulkybulkyYour hips and waist are narrow

This is a typical shape forbody builders, gymnast andswimmers

Main style objective:

swimmers.

To balance your lowerbody to your upper body.

RECTANGLE SHAPE

Shoulders = Waist = Hips

Are usually slim and less curvy. Waistis usually less than 15 cm smaller thanis usually less than 15 cm smaller thanshoulders and waist.

Main objective:jDefine waist andget body curveswith wellstructuredclothes.clothes.

RECTANGLE SHAPE

Your chest, hips and waist areabout the same widthabout the same width.Your torso shape is straight andare usually slimare usually slim

Are frequently people who areinactive or else enduranceinactive or else enduranceathletes such as runners andcyclists.

Main style objective:To create the illusion of aTo create the illusion of atrapezoid shape bychoosing style tochoosing style toemphasize the shoulders.

APPLE OR ROUND SHAPE

Shoulers = HipsTrend to carry weight around yourTrend to carry weight around yourmid section without a well-definedwaist.Very important: Doesn’t mean that youare overweighed! (Angelina Jolie tendst h li d h )to have a slim round shape)Most have nice breast and slim legs

Main Objective: Bring some shape to yoursome shape to your waist and balance to your frame by creating fl f t tflow from top to bottom.

OVAL SHAPE

Your overall appearance is roundM f i h dMost of your weight tends toreside around your midsection(large stomach)(large stomach)

Main style objective:To create the appearanceof a longer and slimmertorsotorso.

SUIT WITH PANTS OR SKIRTS

DRESSES (LBD)

SKIRTS

BLOUSES OR SHIRTS

JEANS OR PANTS

COATS

HOURGLASS SHAPE

NO:YES:

TRIANGLE SHAPE

NO:YES:

INVERTED TRIANGLE SHAPE

NO:YES:

RECTANGLE SHAPE

NO:YES:

ROUND SHAPES

NO:YES:

DO YOU THINK SHE HAS A PERFECT BODY?

OR JUST A PERFECT DRESS?

OTHER EXAMPLES

WHAT DO I WEAR ACCORDINGWHAT DO I WEAR ACCORDINGTO MY BODY TYPE?

MEN’S BODY SHAPES

HOW TO DRESS AT WORK?HOW TO DRESS AT WORK?

THE JOB INTERVIEWTHE JOB INTERVIEW

WHAT TO WEAR TO A JOB INTERVIEW?

First impressions are formed in 7 seconds.

55% of a first impression comes fromNONVERBAL communication38% of a first impression is based on inflection

d t f i (h thi )and tone of voice (how you say things)7% is based on what you actually say

In short, more than half of every firstimpression is based on how you look!impression is based on how you look!

CONSIDER YOURSELF A BRAND AND YOUR CLOTHESCONSIDER YOURSELF A BRAND AND YOUR CLOTHESARE THE PACKAGING, SO PLAN THEM CAREFULLY.

WHAT TO WEAR TO A JOB INTERVIEW?5 TIPS FOR WOMEN AND MEN5 TIPS FOR WOMEN AND MEN

1) Do some research!1) Do some research!2) In case you don’t know

anything, go for theanything, go for the“professional business dress”style. Better be overdressedthan underdressed.

3) Your hair and nails should bel idclean an tidy

4) Do not wear strong perfume5) Cover all the tattoos and

pierced jewelry, except a pairof earrings for womenof earrings for women

WHAT TO WEAR TO A JOB INTERVIEW? WOMEN

Formal jobs: Keep it plain andsimplesimple•Wear a navy blue, black, green, darkred, burgundy or gray pants or skirtred, burgundy or gray pants or skirtsuit that fits you (tailored if youcan). Skirt-> no shorter thanknee length•Skip out of anything that can be

i d t t tiperceived as too pretentious ordistracting (big jewelry or heavymake up)make up)•Invest your money in a goodpair of elegant and classic shoespair of elegant and classic shoesand a coordinating bag.

WHAT TO WEAR TO A JOB INTERVIEW? WOMEN (2)

Creative jobs: Allow yourselfto be creativeto be creative•Wear fairly formally unless youknow the office is very informalknow the office is very informal•Adding personal touches like abright handbag to your outfit youg g y ybreak the “too formal look”without being too risky•Don’t be afraid to show off yourpersonality but keep the look chicand classyand classy•You can avoid a full suit bymatching a cardigan with skirt ormatching a cardigan with skirt orpants

SOME EXTRA TIPS FOR WOMEN

•Avoid extra high heels and too tight clothes•If you wear pants use earrings to give you a•If you wear pants, use earrings to give you amore feminine look•If you wear skirt you must wear stockings (no•If you wear skirt, you must wear stockings (noruns!)•Take care of your nail polish better transparent•Take care of your nail polish, better transparentthan extreme colors•If you have multiple piercings, consider wearingy p p g , gonly one pair of earrings.•Not show a bit too much cleavage or weargtransparent clothes•If you aren’t sure whether you can wearsomething, leave it at home!

WHAT TO WEAR TO A JOB INTERVIEW? (MEN)

Formal jobs: Keep it plainand simpleand simple•Wear a navy or gray suit thatfits you (tailored if you can)fits you (tailored if you can)•Skip out of anything that canbe perceived as too pretenciousp por distracting (monograms, asuper-big watch or cufflinks)•Invest your money in a goodpair of elegant and classic shoesand a coordinating beltand a coordinating belt.•Change your old computer bagfor a “real big-boy bag”for a real big-boy bag

WHAT TO WEAR TO A JOB INTERVIEW? (2)

Creative jobs: Allowyourself to be creativeyourself to be creative

•You can drop to suit a go for•You can drop to suit a go foran Oxfort t-shirt, a goodstylish retro coordinatedycardigan and a good denim ora modern khakis pants.•Skip out of anything that canbe perceived as toopretencious or distractingpretencious or distracting•Invest your money in a goodpair of shoes or high-toppair of shoes or high-topsneakers.

THANKS!THANKS!

Judit SorribesTlf: 659 83 23 18

Maite RecheTlf: 609 47 92 04

judit@cambiamania.com maite@cambiamania.com