Essentials of Digital Communications – Social

Networks and Web 2.0

Jim SpellosBAEO 6th Annual Seminar

November 13, 2010

Terms of Endearment

• Web 2.0

• Crowdsourcing

• Social Bookmarks

• Cloud computing

• Mashups/Apps

• RSS.

How Do You Prefer to Connect?

How Did We Get Here – A Quick Social Media History

SN & BBS’s 1995 – eBay & Craig’s ListThe New Millenium

‘03 – LinkedIn & MySpace‘04 – Facebook & Ning‘06 - Twitter

Great Resource – Classroom20.com – Social network for those interested in Web 2.0, Social Media & Education.Great Resource – Classroom20.com – Social network for those interested in Web 2.0, Social Media & Education.

Why Bother with Social Media?

Really?

Why Use It? Where To Spend Your Time

The Joneses Facebook

Sharing Blogging, Twitter, Social Bookmarking

Training/Education YouTube, Podcasting

Branding (Corporate) Blogging, Twitter, YouTube, Wikipedia, Social Bookmarking, Podcasting

Branding (Personal) Add LinkedIn; Remove Wikipedia

Customer Service Twitter, Blogging, Wikis, branded social networks

Presence Blogging, Wikipedia, Podcasting, Facebook Twitter, SecondLife

Make Oodles of $$$

Blogs Pods & Feeds…

• So, Do You Write a Blog? (and why not?)

• Why podcast?

• Feeding the beast.

Searching for blogs? Try Google’s blog search tool – http://blogsearch.google.com

I Want (M)iGoogle

• RSS – Really Simple Syndication

• Subscribe to great content from blogs, news sites & other sources.

Remember This Icon!

Why Facebook?

• (Re)establishing Connections

• Education Resource – facebook.com/education

• Customize for your needs!

Anatomy of a Tweet

• # - Hashtag – #baeo2010

• @ - Mentions

• RT - ReTweet

• D username – Direct message.

Another must – Using a URL Shortening Tool…Try Tinyurl.com

8 Twitter Education Tags

• #education

• #edchat – Every Tuesday 12 & 7pm

• #4learning

• #ebc10 – Edublogger Conference tag.

• #edunews

• #highered

• #elemchat

• #teachertuesday

Want more? www.cybraryman.com/edhashtags.html - Hundreds of educational hashtags you can follow.

What’s a Wiki?

• Wikipedia

• What About Educational Wikis?– Educationalwikis.wikispaces.com– Create your own – Google Docs

Defined – A neutral & unbiased compilation of previously written, verifiable facts.

Thank You!

James Spellos, CMPPresident, Meeting U.

718-224-5516jspellos@meeting-u.com

www.meeting-u.com twitter.com/jspellos