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ESTC 2011 Presentation by Jeff Welch, MERCURYcsc, Consumer Trends

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Ecotourism and Sustainable Tourism Conference (ESTC) (http://www.ecotourismconference.org/) presentation by Jeff Welch, CEO, MERCURYcsc, presented in September 2011. Session: 4.2 Understanding Key Consumer Trends Driving Sustainable Business Practices. Organized by The International Ecotourism Society (http://www.ecotourism.org), the ESTC is a unique annual conference providing practical solutions to advance sustainability goals for the tourism industry.

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