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Ethics in strategic management

Date post: 06-Apr-2018
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    Ref: Essentials of strategic management,by

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    Ethics?The inner-guiding moral principles, values, and beliefs that people use to analyzeor interpret a situation and then decide what is the right or appropriate way tobehave

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    Ethical Dilemmas

    Situations where there is no agreement about exactly what the accepted principles of rightand wrong are or where non of the available alternatives seems ethically acceptable.

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    Ethics codified intolaws.

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    Potential conflict between the goals of the enterpriseor the goals of individual managers and thefundamental rights of important stakeholders-stockholders, customers, employees, suppliers,competitors, communities and the general public.

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    Unethical behaviorUnethical behavior arises in a corporate setting when managers decide to put theattainment of their own personal goals or the goals of the enterprise above thefundamental rights of one or more stakeholder group(may arise from agencyproblem)

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    Self-dealing:

    When managers find a way to feathertheir own nests with corporate

    monies.

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    Occurs when managers use their control overcorporate data to distort or hid information in

    order to enhance their own financial situation orthe competitive position of the firm

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    Covers a range of actions aimed at harmingactual or potential competitors, most often byusing monopoly power, thereby enhancinglong-run prospects of the firm.

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    When managers of a firm seek unilaterallyrewrite the terms of a contract with suppliers,buyers or complement providers in a waythat is more favorable to the firm.

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    When managers under invest in working

    conditions or pay employees below marketrates, in order to reduce their cost ofproduction.

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    The key to strong corporate governanceprocedures is an independent board ofdirectors that is willing to hold top managersto account for self-dealing and is able to

    question the information provided to them bymanagers.

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    Stockholders have the right to timely and accurateinformation about their investment and it isunethical to violate that right.

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    To make the shareholders feel secured byprotecting their investments

    To be transparent

    To allow them to participate in decision making

    To ensure them good dividend

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    To offer the products at reasonable prices. To provide pre-purchase and post purchase service

    to the consumers.

    To facilitate research and development to meet thecustomer requirements.

    To maximize imperfections in distribution systems

    To provide sufficient and unnecessary information

    about the products.

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    To offer employees fair wages To establish better working conditions

    To provide them fair work standards and norms.

    To provide labour welfare activities

    To educate the employees by adopting proper trainingmethods.

    To recognize and appreciate the work of theemployees and reward

    them or to promote them. To install grievance handling cell.

    To enable them to involve in decision making

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    Suppliers have the right to expect contractsto be respected, and the firm should not takeadvantage of a power disparity between itselfand a supplier to opportunistically rewrite a

    contract.

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    Competitors have the right to expect that thefirm will abide by the rules of competiton andnot violte the basic principles of antitrustlaws.

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    To be pollution free and maintain ecological balance. To invest more in research and development so as to

    improve the standard

    of living of the society.

    To develop alternative recourses thereby preventingcurrent resources

    being used from exhaustion.

    To improve the efficiency of business operations.

    To include in social welfare activities To contribute to national effort to build up a better

    society.

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    Ethics corresponds to basic human needs. It creates credibility with the public

    It gives management credibility with theemployees

    It helps in better decision making

    Law cannot protect society, but ethics can.

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    Builiding an organizational culture that placesa high value on ethical behaviour requiresincentive and promotional systems thatreward people who engage in ethical behavior

    and sanction those who do not.

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    To establish the right kind of ehtical culturein a organization, business people must bealbe to think through the ethical implicationsof decision in a systematic way.

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    Does my decision fall within the accepted valuesor standards that typically apply in theorganizational environment( as articulated in acode of ethics or some other corporatestatement)?

    Am I willing to see the decision communicated toall stakeholders affected by it- e.g., by having itreported in newspapers or on television?

    Would the people with whom I have a significant

    personal relationship, such as family members,friends or even managers in other businesses,approve of the decision?

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