Date post: | 01-Dec-2014 |
Category: |
Self Improvement |
Upload: | yap-hooi |
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Matthew
Shu Jie
Chen Hao
Jeremy
Seri
Compare 3 chicken burger:
KFC Zinger
MCD Spicy
Burger King
Sight – mouth-watering
Smell – smells of fresh vegetables, mayonnaise
Taste – spicy and juicy chicken fillet, rich taste of the mayonnaise
Touch – rough crisp surface of the chicken fillet, sesame bun
Sound – crunchiness of the chicken fillet and vegetables
- a big chicken patty with a vegetables and mayonnaise spread, sand-witched between 2 sesame seed sprinkled buns.-Very overwhelming chicken smell.-Its spicy and the taste makes you ask for more-Very tender and juicy chicken-When bitten there will be a slight crunchy sound
Sight – As compared to the other 2 burger, it size is not comparable to its price. (Since it is most expensive)Smell – It has a crispy smellTaste – It has a very unique, rich tasteTouch – The chicken patty is soft and very tender
-SESAME SEED
-SOFT CHICKEN PATTY
-FRESH VEGETABLES SERVED
KFC ZINGER MCD SPICY BK CHICKEN BURGER
TASTE FULL OF HERBS SPICY YET SUBTLE RICH TASTE
SIGHTATTRACTIVE
PACKAGINGBRIGHTER ATTRACTIVE
PACKAGINGENVIRONMENTALLY FRIENDLY
PACKAGING
SIGHT HUGE CHICKEN PATTY RICH, FRESH LETTUCE GENEROUSLY FILLED WITH VEGES
TOUCHCRISPY CHICKEN
PATTY SOFT,TENDER CHICKEN PATTY SOFT YET JUICY BURGER
-The manager not as cooperative-It was crowded as usual-People of all types of ages-The queue was long as 2 counters were opened-Witness the urgency of the kitchen crew
-Difficulty in interviewing the public
-Unfriendly store manager
-Existence of store policy
-Public who refused to cooperate
MCD KFC BK
Student 8 14 7
Working adults 12 12 5
Senior citizens 10 11 9
TOTAL SCORE 30 37 21
LEGENDS:
3-EXCELLENT
2-AVERAGE
1-POOR
SURVEY
05
10152025303540
Student Working adults Senior citizens TOTAL SCORE
MAJO
RITY
VOTE
MCD
KFC
BK
KFC – affordable, cheaper than McSpicy and BK Big Chicken
MCD- their favorite, more likely to choose the McSpicy meal
Burger King – They prefer Mushroom Swiss Burger
KFC - The ingredients KFC Zinger used (bun, single chicken fillet and vegetables only) are very little compare to BK Big Chicken, “not very Satisfying”
MCD - most would prefer something heavy during lunch eg)~big mac or chicken foldover and even mcspicy(upsized)
Burger King – They also prefer Mushroom Swiss Burger
KFC – “Doesn’t really care, only eat fast food once in awhile”
MCD - “would rather go for the healthier fillet O fish burger, less oil and fats compared to the rest”
Burger king – hardly any senior citizens found
MCD - UNDENIABLY RICH MAYONAISE TASTE WITH TENDER CHICKEN PATTY
-ZINGER -HUGE, CRISPY, FULL OF HERBS CHICKEN PATTY
-BURGER KING -GENEROUSLY FILLED WITH VEGETABLES
-ENVIRONMENTALLY FRIENDLY PACKAGING YET ATTRACTIVE