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ETT 542: Privacy Project PresentationMarch 28, 2009
R.J. GravelChia-Pao Hsu
UnderstandingOnline Social Networking
an introduction to
Workshop Guide
and privacy implications for children and adults
Introduction
What is “online social networking”“web-based services that allow
individuals to(1) construct a public or
semi-public profile within a bounded system
(2) articulate a list of other users whom they share a connection
(3) view and traverse their list of
connections and those made by others within the system”
Boyd, D. & Ellison, N., 2007, Journal of Computer-Mediated Communication
ETT 542: Privacy Project PresentationMarch 28, 2009
R.J. GravelChia-Pao Hsu
What makes up a “system”?
Users who have an
interest and desire to join the system.
Servicesthat can be used
by users to correspond and/or share information with other users.
Ability to Linkwith other users
on the same network with
whom you desire to be publically associated with.
ETT 542: Privacy Project PresentationMarch 28, 2009
R.J. GravelChia-Pao Hsu
How does this compare to a traditional social network?
Social Network Creation Cycle
ETT 542: Privacy Project PresentationMarch 28, 2009
R.J. GravelChia-Pao Hsu
Common-Craft© Explanation
ETT 542: Privacy Project PresentationMarch 28, 2009
R.J. GravelChia-Pao Hsu
Current Popular Networks
Classmates.com
Forbes Magazine in August, 2007 released an article online titled, “Harnessing Social networks” within its Marketing Strategies section. These are their top picks:
Facebook.com
Myspace.com Linkedin.com
ETT 542: Privacy Project PresentationMarch 28, 2009
R.J. GravelChia-Pao Hsu
Who uses. . . Facebook?The Pew Internet & American Life Project (2009)
ETT 542: Privacy Project PresentationMarch 28, 2009
R.J. GravelChia-Pao Hsu
Why use…Facebook?The Pew Internet & American Life Project (2009)
ETT 542: Privacy Project PresentationMarch 28, 2009
R.J. GravelChia-Pao Hsu
Is “it” (Facebook) growing?The Pew Internet & American Life Project (2009)
ETT 542: Privacy Project PresentationMarch 28, 2009
R.J. GravelChia-Pao Hsu
Before setting privacy rules, know the types of social networking users:Center Live and breathe online. Taking away their cell phones
and internet is the worst punishment.
Communicator Constantly are utilizing social networking applications and websites. Do not use the internet much beyond socializing.
Expresser Use the internet as their voice. Share everything about themselves, hoping to inspire others – or to seek attention.
Participant Keeps in contact on a regular basis with their social network, but does not navigate to the network whenever connected to the internet.
Watcher Reviews posts when they are communicated to them by email, or when they occasionally login to their network. Fairly apathetic in terms of OSN.
Van Petten, V., 2008, onteenstoday.com
ETT 542: Privacy Project PresentationMarch 28, 2009
R.J. GravelChia-Pao Hsu
Also, consider the realities of these user classifications:
1. Poor Judgement
2. “Centers”
ETT 542: Privacy Project PresentationMarch 28, 2009
R.J. GravelChia-Pao Hsu
Also, know that scams exist:
ETT 542: Privacy Project PresentationMarch 28, 2009
R.J. GravelChia-Pao Hsu
Now that you are aware of the realities of users, it’s time to evaluation privacy setting options:1. Facebook Privacy Settings
2. Myspace Privacy Settings
ETT 542: Privacy Project PresentationMarch 28, 2009
R.J. GravelChia-Pao Hsu