EUROSHOP 2020PARK AND JOY
Park and Joy – EuroShop2020 February 2020 2
Digitization enables intelligent parking managementParking app that makes it easy to locate and pay for parking spaces with additional parking-related service offerings for companies and public facilities: after-hours parking, parking digitization, location-based advertising, parking forecasting. The mobility solution enables monetization of existing company parking lots, even outside of normal business hours.
PARK AND JOY RETAILER SOLUTIONEXPLAINED IN 60 SECONDS
Description
• Parking spaces used around the clock• Additional revenue and advertising opportunities• Leaner processes• More convenient for customers
Benefits Applications
After-hours parkingOffer parking to the public after business hours
Digitized parking with touch-free entrances and exits including gate control
Location-based advertising For instance digital coupons with vouchers
PARK AND JOY
Solutions for Retailers
Park and Joy – EuroShop2020 February 2020 4
WHY T-SYSTEMS? HOW PARK AND JOY ADDS VALUE – AND BENEFITS CITIES
T-Systems as a competentand reliable partner
End-to-end approach:
• An app that residents and consumers can use to locate and pay for parking spaces increases a city’s attractiveness
• Services for towns and cities to make parking enforcement better, more secure, and more efficient
• Additional services via joint offeringswith insurers, parking garage operators, and start-ups
Open marketplace:
Digital parking that includes multiple market participants, resulting in a large quantity of valuable data that can be processed to optimize parking management. We at T-Systems and Park and Joy can provide the required expertise and resources to accomplish this.
Park and Joy – EuroShop2020 February 2020 5
Great app interface,it only takes twoclicks to get a digitalparking voucher
An app that helps drivers find a parking spot
Innovative services such as navigating driversto empty parking spaces, voice output, insurance offers
NB-IoT sensors ensure outstanding quality of service
Parking sensors enable extremely precise forecastingof available parking spaces
WHY PARK AND JOY? PARK AND JOY AT A GLANCE
Park and Joy – EuroShop2020 February 2020 6
WHY RETAILERS ARE LOOKING AT PARKING DIFFERENT MOTIVATORS
• Monetizing empty parking spaces outside of business hours
• Marketing available parking spaces can reduce vacant spots
• Relevant for urban discountsupermarket locations
• Digitization of gated entrances using RFID or camera
• Reduces cost of operating parking payment machines
• Relevant for retailers with parking garages such as discount supermarkets and furniture stores
• Increased efficiency through per-space monitoring
• Early detection and analysis to determine measures against abuse of parking
• Relevant for discount supermarkets
Increased revenues
Cost savings
New business models
Increased efficiency
• Increase in customer loyalty through digital offerings
• Location-based ads via parking app
• Relevant fordiscount supermarkets
Park and Joy – EuroShop2020 February 2020 7
CLUSTERING THE RETAILERSREQUIREMENTS VARY ACCORDING TO LOCATION
Urban discount supermarkets
Retailers in commercial parks
Gated discount supermarket locations
• Big potential for increased revenues by monetizing parking spaces
• Per-space monitoring is required due to high expected usage of parking spaces
• Necessity of parking lot management by third parties
• Opportunity for new business models and location-based ads to attract customers
• In some cases, per-space monitoring is required due to high expected usage of parking spaces
• Opportunity to increase revenues by monetizing parking spaces
• Increased efficiency by digitizing gated parking entrances
Furniture stores outside city centers
• Per-space monitoring is required due to high expected usage of parking spaces
• Increased efficiency by digitizing gated parking entrances
SOLUTIONS PORTFOLIO
Park and Joy – EuroShop2020 February 2020 9
Company parking spaces during business hours
Unused parking spaces outside of opening hours
The solution: after-hours parking lets parking spaces be used around the clock
• Full utilization of the company or store parking spaces only occurs during business hours
• Employees use your parking spaces
• After business closes, parking spaces are vacant
• Unused parking capacity• No brand experience for your
customers
• Use of company and store parking spaces for retail and commercial enterprises outside of business hours
• Monetization of the parking spaces, additional income
• Day-trip visitors, residents would be willing to pay for it
• Contribution towards solving urban parking problems
Your benefits: low cost to you, monetization of existing parking spaces, enables enforcement.
AFTER-HOURS PARKINGUSE EMPTY LOTS, MONETIZE PARKING CAPACITY
Park and Joy – EuroShop2020 February 2020 10
Different rates can be set for each parking zone
VARIABLE PARKING RATESOPTIONALLY OPERATED VIA PARTNER NETWORK
Operating hours can be specified by the parking facility owner
Signage can be created and installed on existing infrastructure
Park and Joy – EuroShop2020 February 2020 11
DIGITIZATION OF TELEKOM PARKING SPACESPARK AND JOY AND GSUS LAUNCH JOINT PILOTS
• Pilot projects for marketing Deutsche Telekom parking spaces outside of business hours (launching in Cologne)
• Additional locations such as Monheim are planned
• Digitization of parking garages(pilot project in Friedrich-Ebert-Allee 140, Bonn)
Park and Joy – EuroShop2020 February 2020 12
TRANSFER OF PARKING VOUCHERS TO PARKING OPERATORSINTERFACE FOR MOBILE ENFORCEMENT
Park And JoyApp serves as
payment processorfor digital parking voucher.
API to checkparking vouchers
Simple API query via smartphone with mobile data for enforcement.
Efficient enforcement for parking operators
Officer can see if a voucher is valid at a glance.
Park And Joyparking voucher
Cloud backend
Parking officerchecks license plate
Fine for unauthorizedparking
License plate query via API
Park and Joy – EuroShop2020 February 2020 13
+
Price: 6,999 EUR (tax not included)
• 15 NB-IoT sensors
• 24 months of operation including use of dashboard and API
• Optional installation consulting service for 1,999 EUR (tax not included)
WE NOW ALSO PROVIDE SENSORS FOR RETAILERS!
• E2E solution: sensors, radio transmission, cloud solution, dashboard, and API
• Monitoring via dashboard for the preparation and visual representation of occupancy and location data
• Early detection and analysis to determine measures against abuse of parking
• Maintenance-free with hardware that requires no external power supply
Park and Joy – EuroShop2020 February 2020 14
CUSTOMIZED COUPON GENERATION FOR RETAILERS
Park and Joy – EuroShop2020 February 2020 15
Camera-based license plate recognition
Customer entersgated parking lot
Customer receives digital, automatically-generated parking voucher
Customer leaves the parking lot
Customer pays with the Park and Joy App
2License plate recognition
Park And Joy3 Exit4 Pay with app51 Entrance
DIGITIZATION OF GATED ENTRANCES
Park and Joy – EuroShop2020 February 2020 16
CAMERA-BASED PARKING PROCESSING
Park and Joy as a reselling partner and payment processor for autopay
• Use of 2 camerasper lane
• Communication with the customer
• Zone and direction detection available
THANK YOU!