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Evaluation audience

Date post: 13-Apr-2017
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EVALUATION – QUESTION 4 & 5 Who would be the audience for your media product? & How did you attract / address your audience?
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EVALUATION – QUESTION 4 & 5

Who would be the audience for your media product?& How did you attract / address your audience?

TARGET AUDIENCE 16-25 year olds Both male and female Listen/Pop/RnB Throughout the production of my construction I have discussed things with my targer audience a number of time through my focus group and they have given me useful feedback on what I needed to change and what that particular audience would want from a music magazine.

ATTRACTING MY TARGET AUDIENCE

My target audience consists of both male and female

I tried to appeal to both genders by using a range of colours that appeal to both as well as house theme. I also used reception theory throughout to attract my target audience so that they could relate to the artists in the magazine, creating personal relationships and therefore potentially building a loyal continuous fan base.

ATTRACTING MY TARGET AUDIENCE – FRONT COVER I made my front cover a reflection of what I see young adults growing up. I think it attracts both sexes and that it does not have a negative affect, instead admiration. Although there possibly may be more of an attracting on the male side.

I used features like ‘pull quotes’ to attract my audience and with the use of ‘exclusive’ this attracts them more as they feel it will not be anywhere else. I feel the colours all contrast well and I’m happy with the image.

CONTENTS PAGE I used a technique to attract my target audience, which was engaging them with the links for social media. Social media is a popular platform especially for my target audience, therefore this directly engages with them, and they can also express their issues with it, which could be taken as constructive criticism and keep working towards delivering what they want, therefore keeping them happy.

DOUBLE PAGE SPREAD To attract my audience I used a quote to entice them into reading the rest.

The name of the artist is bold and stands out on the page which catches their attention, again moving them to read more.

The image as I said earlier, it gives this sneaky rebellious perception which the audience will be interested by, but it faces the text on the page, which faces to the reader.


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