EVENT EVALUATIONWEEK 1

23/03/2015• Phones on SILENT & AWAY

5 Minutes

On your OWN choose 15 words which you think are the most important in the article provided.

Justify your choices and be prepared to share with the class

15 WORDS

Most Important Words?

1.2.3.4.5.

11.12.13.14.15.

6.7.8.9.

10.

Important WordsStudied

ResearchSMARTPHONE

ObsessionAddiction

BehavioursObservationYoung People

Real-lifeFear of Missing Out

ChoosingSocial

PsychologyOptimisticTechnology

My List

2 MinutesWrite down on your mini-whiteboards your own definition of what evaluation means. ____________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________

What is an Evaluation?

Oxford Dictionary- “The making of a judgement about the amount, number, or value of something; assessment”

Business Management- “Rigorous analysis of completed or ongoing activities that determine or support management accountability, effectiveness, and efficiency”

Bowdin et al-“ Event evaluation is the process of critically observing, measuring and monitoring the implementation of an event in order to assess its outcomes accurately”

Evaluation Definitions;

2 MinutesWrite down on your mini-whiteboards your own definition of what evaluation means. ____________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________ ____________________________________________________________________________

What is an Evaluation?

WHEN IS A GOOD TIME TO START TO THINK ABOUT EVALUATING THE EVENT?

WHAT HAS BEEN THE BIGGEST EVENT WITHIN THE LAST 7 DAYS?

https://www.youtube.com/watch?v=-PhjA6nstvU

What is the news report about?Which news station was the report from?

What did the moon look like in the sky according to the reporter?

WHEN IS A GOOD TIME TO START TO THINK ABOUT EVALUATING THE EVENT?

WRITE DOWN THE FIRST THING YOU SEE

MAKE SPACE THERE ARE 4 IN TOTAL

What have you learned from the activity?

Ho

HAT

HY

HERE

HENOW

5 Bums on a goal post

Stakeholders in an Event

What are you evaluating?

Who is involved in evaluating?

Who is the evaluation beneficial too?

Why would you evaluate this?

How would you evaluate this?

Attendance Event Manager Event ManagerSponsorsSecurityLicensingVenue Owner

Assess PopularityIf it was beneficial to investmentFuture EventsInsurance Coverage (Tier System)

Data Collection ObservationsTicket

Economic ImpactFinancial ReportsAttendanceVisitor ProfilesSales

Guest SatisfactionIncidentsWeatherDate

Event AwarenessPublicityTrafficLocation

ParkingTime

OpinionsBehavior

AccessSustainability Objectives

ScopeProductsServices

MediaQuality

TourismSocial Impact Event ImpactCost

Complaints

What are you evaluating?

Who is involved in evaluating?

Who is the evaluation beneficial too?

Why would you evaluate this?

How would you evaluate this?

ACTIVITYWhat are you evaluating?Who is involved in the evaluation?Who would benefit from this being evaluated?Why would you evaluate this?How would you evaluate this?

WHY DO WE EVALUATE?

To learn- know why and what is happening Make improvements So you are aware To share/ promote findings

PROCESS OF EVALUATING

What are you evaluating How are you going to evaluate What did you find Why is that important How are you going to make improvements Who are you going to share your report/findings with?