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Event Leaderboards
The Digital AmplifierInfo pack
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Event Leaderboards
Crowdsourced Digital Amplification
Get delegates chatting and including your event brand
Spread your event brand across social media
Maintain focus in the digital realm at your event
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Event Leaderboards
Rackspace boost your startup >500 tweets
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Event Leaderboards
THE PROBLEM
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Is your event making full use of social media
activity?
Social media content generated at an
event is scattered randomly, mostly
unbranded and untracked.
This means your event loses the credit
for great content generated. Digital
conversations during the event arent
shared properly with all delegates. The
story of the event cannot be brought
back together afterwards.
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Event Leaderboards
Why leaderboard your event?
Do you want to encourage all your event
delegates to brand their User Generated
Content (UGC) that they create during
your event?
This means you can track the success of
your event and really engage your
delegates with you, and with each other.
Take a look now at the Leaderboarded
solution to using social media at your
event.
Katie Piatt with the FOTE2012
leaderboard where delegates could win
Tour de France style jerseys and stickers
for activities at the conference
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Leaderboarded Solution
Create a hashtagleaderboard
A hashtag leaderboard creates a
leaderboard of everyone who iscreating content on your chosen
hashtag across the social web.
This leaderboard generates
interest and engagement before,
during and after your event.
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Example Event Leaderboards
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MTV AUSTRALIA DIGITAL SIZZLE
SOUTH BY SOUTH EAST LONDON RACKSPACE
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Event Leaderboards
Add Social Media Activity to your event.
MTV engaging bloggers over breakfast
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MTV Leaderboard
MTV Australia asked
30 people to
breakgast to blog
and tweet on their#hashtag
VMABLOGFAST
It became a globally
trending term with
over 700 tweets in a
couple of hours and3.3m views globally.
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Event Leaderboards
London SXSE full screen display
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Event Leaderboards
Digital Sizzle Teams and Voting
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Capgemini - #HappyCustomersOnly
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HOW LEADERBOARDEDWORKS
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How Leaderboarded works at your event
Leaderboarded tracks all
User Generated Content
(UGC) with your event
#hashtag on relevantsocial media channels
such as Twitter.
Leaderboarded gives the
authors points according to
their social activity anddisplays their current
ranking at your event.
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Event Leaderboards
Leaderboarded is simple to set up
Instant setup
1. Choose your event
#hashtag.
2. Upload your event logo
3. Choose an influence
score (Kred, Klout,
PeerIndex).
4. Schedule to release
hourly during your event.5. Show in a web browser
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Event Leaderboards
Where to show the Leaderboard
On the main screen atleast 3 times during the
event (beginning, middle
and end)
On secondary screensconstantly on throughout
the event. (Best
positioning is inrefreshment areas and at
the side of conference
areas.
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Event Leaderboards
Minimum requirements what you need
ITEM NUMBER
Plasma screen (standalone or wall mounted) / Projector 1.0
Side Screens (quantity depends on event size) 1.0+
Laptop or PC 1.0
Reliable Internet connection (should not rely on general event wi-fi as this wi-fi tends to get clogged up during actual events)
1.0
Power sockets 2.0+
Desk space for operator and delegate service (if available) 1.0
Up to date version of Google Chrome / Safari / Firefox internet browserinstalled
1.0
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Event Leaderboards
Different types of event leaderboard
Twitter Leaderboard
Shows recent tweets and top 40 delegates who are tweeting
Yammer Leaderboard (for internal business meetings)
Shows secure yammer posts and top 40 colleagues
Text message voting Leaderboard (using Twilio)
Collect votes via SMS, quick to set up, universally accessible,
requires no new additional delegate technology, 60% participation
rates
Gamified event leaderboard
Customise every aspect of the leaderboard to create your own
gamified experience conference
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Event Leaderboards
LEADERBOARD FEATURES
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Event Leaderboards
Brand in line with your event theme
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Event Leaderboards
Source points from across the social webSource points, content and players from:
Yammer enterprise
social networkTwitter hashtag
SMS Voting via Twilio Your own app
A Google spreadsheet
Or from any of our other social data integrations:
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Manual data entry
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Event Leaderboards
Share leaderboards on social media platforms
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Event Leaderboards
Basic components of a Leaderboard
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Rank =
Change =
Name = Player
Score =
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Hourly releases
A leaderboard works better when
there is a sense of anticipation over
when the next release is.
This encourages players to do more
in between releases and promotes
re-engagement with the leaderboard
each time it releases.
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Event Leaderboards
Powerful Web Management System
Individual Player Profiles
Customisable Points
Weighting
Content and Player
Moderation
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Event Leaderboards
BENEFITS
Attendees
Event Managers
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Event Leaderboards
Benefits for attendees
Identifies - all digitallyactive attendees yourdelegates might like toconnect with.
Displays - a conversationstream of your hash tag.
Engages - yourdelegates in a fun waydigitally at the event.
Encourages - Giveseach attendee a chanceto see their name inlights.
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Your own app
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Identifies key influencers
Watch legend of
Social Media, Jon
Morter, explain
how he used theLeaderboarded at
SXSE London to
identify key
influencers.
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http://www.youtube.com/watch?v=ZwypforAfks
http://www.youtube.com/watch?v=ZwypforAfkshttp://www.youtube.com/watch?v=ZwypforAfkshttp://www.youtube.com/watch?v=ZwypforAfkshttp://www.youtube.com/watch?v=ZwypforAfkshttp://www.youtube.com/watch?v=ZwypforAfks7/31/2019 Event Leaderboards Picture Book and Guidance
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Display the Conversation Stream
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Hey mum, look Im on the leaderboard!
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Engages in fun way
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Benefits for event organisers Brand awareness your
event hashtag will trend! Gainthe credit for great contentgenerated.
Compliance your attendeeswill use your event hashtagwhen they tweet or postphotos to the web
One conversation - Digitalconversations during theevent are available to alldelegates.
Engaging a fun way to getyour audience engaged
Trackable - The story of theevent can be brought backtogether afterwards
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Brand Awareness
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Hashtag compliance
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http://3.bp.blogspot.com/-zSXgh_i7qXc/UHBkdKY_d5I/AAAAAAAABUI/rTxVsQbS-Oo/s1600/Screen+Shot+2012-10-06+at+18.02.58.png7/31/2019 Event Leaderboards Picture Book and Guidance
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Event Leaderboards
One digital conversation
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LEADERBOARDED EVENTPACKAGES
Self service
Remote Managed Service
Onsite Managed Service
Custom Gamified Event
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Event Leaderboards
100 per day
Customise your own leaderboard using our self service webinterface
Choose your own hashtag, copy and add a link to your logo
Email support
Hourly release times
Summary sent to organiser for each release (climbers, fallers,new entrants)
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Self Service
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Event Leaderboards
450 per day
Leaderboard will set it all up for you based on your hashtag
(Twitter), copy and logo, and preferred social influencescore (Klout, Kred, PeerIndex)
Formatted to fit your preferred display resolution (eg. 1920
x 1200)
Hourly release times
Support team at the end of the phone during the day to
handle technical queries
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Remote Managed Service
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Event Leaderboards
1,350 per day (London, UK only)
As Leaderboarded Remote Managed Service package but
includes having one of our experts on site during the day to helpset up and manage your event leaderboard.
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Onsite Managed Service
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Event Leaderboards
Greater engagement get your audience engaged bysteering their participation in the way that you and your
sponsors want.
Gamification consulting to plan your leaderboard objectives Extend the leaderboard to include other behaviours such as
text message voting, attendance at workshops.
Use of Leaderboarded API to add further points/ scores for
each player from your own organisations systems
Custom theme and design Contact us to discuss your event and to get a custom quote
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Custom Gamified Event
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Customer Testimonials
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Thanks Leaderboarded. My event really went well and everyone enjoyed being onthe leaderboard. Lisa Harris and Graeme Earl, Southampton University
My favourite element was the use ofLeaderboarded.com to pull all the scores and
Twitter usernames from the google spreadsheet into the playfote12 leaderboard. It's
a simple way to create your own professional looking leaderboard. Katie Piatt,University of Brighton, UK
http://leaderboarded.com/http://leaderboarded.com/playfote12http://leaderboarded.com/playfote12http://leaderboarded.com/7/31/2019 Event Leaderboards Picture Book and Guidance
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Event Leaderboards
Contact
Leaderboarded Sales
Toby [email protected]
+44 7515 741725
Technical Support
http://leaderboarded.uservoice.com
We are based in Old Street, London, UK
mailto:[email protected]://leaderboarded.uservoice.com/http://leaderboarded.uservoice.com/mailto:[email protected]