Excellence is not a skill, it's an attitude. 13 Student Achievements 14 ACADEMICS PGDM - 2 Year...

Placements 2017-18

Excellence is not a skill, it's an attitude.

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ABOUT US

Prin. L. N. Welingkar Institute of Management Development and Research (WeSchool) 03

From the Group Director's Desk 04

Bengaluru Dean�s Message 05

Vision Mission Statements 06

Welingkar Rankings 07

Mumbai Campus 08

Bengaluru Campus 09

International partnerships 10

BEYOND ACADEMICS

GCL 11

Assessment Centre Process 12

Innowe 13

Student Achievements 14

ACADEMICS

PGDM - 2 Year Full-Time, Recognized by AICTE 17

PGDM Rural Management (Emerging Economies) - 2 Year Full-Time, Recognized by AICTE 19

PGDM Healthcare - 2 Year Full-Time, Recognized by AICTE 23

PGDM Retail Management - 2 Year Full-Time, Recognized by AICTE 28

PGDM Business Design - 2 Year Full-Time, Recognized by AICTE 32

PGDM E - Business - 2 Year Full-Time, Recognized by AICTE 36

PGDM Research & Business Analytics - 2 Year Full-Time, Recognized by AICTE 41

PGDM Media and Entertainment - 2 Year Full-Time, Recognized by AICTE 43

MMS - 2 Year Full-Time Masters of Management Studies. Mumbai University Affiliated. 45

Students Profile 47

Faculty List 48

WE EVENTS

Events at Welingkar 52

We Café - Bengaluru 59

INDUSTRY INTERFACE

Industry Round Tables 62

Corporate Connect 65

GLOBAL OUTREACH

Learning by Transcending Boundaries 66

Student Exchange 67

68LIST OF RECRUITERS

ALUMNI

Alumni Spotlight 72

Alumni Startups 73

Alumni Entrepreneurs 75

PLACEMENTS

Career Management Center 76

Placement Process 77

CMC Sector Allocation 79

Table of Content Page No.

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Prin. L. N. Welingkar Institute of ManagementDevelopment and Research (WeSchool)

Established in 1977, Prin. L. N. Welingkar Institute of Management Development & Research, now known as WeSchool is a part of the

prestigious S. P. Mandali, Pune with two sprawling campuses in Mumbai and Bengaluru. WeSchool is amongst the multiple educational

Institutes governed and run by S. P. Mandali, prominent amongst them being S. P. College in Pune as well as Ruia College and Poddar

College in Mumbai.

At WeSchool, we design transformative programs based on a guiding philosophy of AAA which offers the �Acquisition, Application and

Assimilation of knowledge� with a deep focus on Global Citizen Leadership program, which ultimately leads to holistic student

development.

Every year, WeSchool draws students from diverse cultural, personal and professional backgrounds and has pioneered in programs like

Media, Retail, Rural, Healthcare, legal to name a few, which are offered in Full-time, Part-time, Distance Learning and diploma formats.

WeSchool has state-of-the-art facilities like complete Wi-Fi, innovation & Leadership Labs which forms an indispensable part of teaching

methodology, along with other new-age learning tools. This makes WeSchool the B-School to be in, imparting education that lasts, and

evolves over a lifetime.

With cutting-edge pedagogy, multi-disciplinary, innovative programs, global exposure, robust industry interface and alumni networks

coupled with mentoring from outstanding Faculty and Industry Experts at WeSchool�s thriving campus, YOU are poised to transform into

competent future ready managers and Global Citizen Leaders with rewarding domestic and international placements.

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Market volatility, rapid innovations, and geopolitical strife are fuelling a demand for business

professionals who can think globally and compete strategically. The latest case in point being the

demonetisation by the Government. The competitive realities of global competition and

technological change have dramatically raised the bar on what takes to create and maintain a

competitive advantage.

Navigating today's complex business world requires vision, confidence and strategies that give

tangible business results. At WeSchool, our efforts have been towards nurturing our students not

just as managers but as global citizen leaders; who look beyond themselves and contribute

towards their organization & society as well. To this end, WeSchool has introduced the Global

Citizen Leader program (GCL) in collaboration with Centre for Creative Leadership, USA. This has featured in the Stanford Social Innovation

Review in February 2014 in the article titled “Educating a New Generation of Entrepreneurial Leaders”.

Leadership, Innovation & Design thinking are part of WeSchool's philosophical framework. Advisory Boards help us continually improve our

curriculum and spawn new programs meeting specific needs of emerging markets and businesses. WeSchool's Innovation Board

comprises of stalwarts like Dr. R. A. Mashelkar (Chairman, National Innovation Foundation), Mr. Harsh Mariwala (Chairman & Managing

Director, Marico), Mr. Kishore Biyani (Group CEO, Future Group), Mr. Rana Kapoor (Founder, Managing Director & CEO, Yes Bank),

Mr. Dan Buchner (VP, Peter Lougheed Leadership Institute, The Banff Centre, Canada), Mr. Srini Srinivasan (CEO of LUMIUM and

member of prestigious Executive Board of ICSID), and Prof. Dr. Ramesh Raskar (Associate Professor, MIT Media Lab), to name a few.

Along with its partners, WeSchool has undertaken several path breaking initiatives like Med4Dev India-Israel Affordable Healthcare

Hackathon with Pears Program for Global Innovation, MIT Media Lab-WeSchool Design Innovation Workshop, InterDesign Workshop with

International Council of Societies of Industrial Design (ICSID), India Sweden Innovation Accelerator (ISIA) -a platform for Swedish

companies to work with academia to develop business strategies relevant to Indian markets, ReDx 2015 - MIT Media Lab's Health

Technology Camp took potential high impact ideas/solutions sourced from health researchers & doctors to address critical healthcare

issues in India & Kumbhathon in Nashik with MIT and TCS which combines identification of challenges, discussions with stakeholders,

prototyping and customer analysis for multiple corporate and entrepreneurial ventures.

As part of WeSchool's core value of 'We Link and Care' and keeping in mind our responsibility towards our nation and to give back to the

local ecosystem; WeSchool along with partner institutes of Ruia & Podar College have adopted the ' Matunga' railway station.

Students' global & rural exposures and opportunity to engage in several projects and initiatives such as D-Magics, GRLI, SIFE, Udaan and

Munijan have sensitized them to their role as an individual to make a difference to the organization they would be working for. WeSchool's

association with several leading International Universities has ensured student & faculty exchange and internship programs.

Over the course of the program, your fellow students become trusted colleagues and in many cases, lifelong friends. I invite you to embark

on your path to academic and professional excellence with us at our sprawling campuses in Mumbai and Bengaluru which will truly enhance

your intellectual and personal growth. We promise to equip you with inventive techniques and tools which will transform you into Global

Citizen Leaders in organizations of today and tomorrow.

Prof. Dr. Uday Salunkhe

Group Director, WeSchool I Eisenhower Fellow I Coordinator, Boards of Management, Mumbai University

From the Group Director's Desk

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I am delighted to announce that WeSchool, Bengaluru under the able leadership of our Group

Director Prof. Dr. Uday Salunkhe, had a humble start nine years ago, established its presence in the

Silicon Valley of India. Being located in the Garden City, each corner of our sprawling campus

captures and emphasizes the green color of our brand identity, to provide an ideal serene

environment conducive for learning and absorbing new knowledge. WeSchool, Bengaluru

received the AICTE-CII 2016 Award for the ‘Best Industry Linked Emerging Management Institute’

and also got accredited with South Asian Quality System (SAQS).

The curricula of all our long term programs are industry-oriented and aligned with the best global

corporate practices. Academic rigor is reflected in the course design and delivery of our flagship

programs like PGDM, PGDM E-Business and PGDM Business Design. Various pedagogic tools

help our students develop not only a holistic business perspective but an ability to seize

opportunities in a competitive business environment.

Last year's introduction of Global Citizen Leader (GCL) Program has also enhanced student's

ability to immerse into corporate and social projects, developing student to become more aware of

self, work in teams and also be socially-aware.

As an Institute of Excellence, WeSchool, Bengaluru aims to provide high-quality management

education as well as action-centric and value adding research. Our customized Management

Development Programmes for few top corporates like Infosys, Robert Bosch, Dell, HP, Biocon, EY,

Titan, SPAR, Continental Auto, Altimetrik and GE India are exclusively industry focused so as to

equip the executives with latest management techniques in the ever-dynamic context of business

environment. Faculty members are actively involved in their pursuit of creating and disseminating

knowledge through teaching, research, training and consulting. Further adding on, our dynamic

interactions with India Inc. has given us the impetus and encouragement to develop live case

studies which have been published by Richard Ivey, Michigan University and Emerald Publications

and many more in pipeline.

Our vision is to create and nurture future leaders who manage and create powerful organizations in

the emerging corporate landscape. This is executed through the Industry Round Tables, Seminars,

Conferences, We-Café and several other student driven initiatives which help in bridging the gap

between Industry and Academia. WeSchool also has a student body which drives CSR Initiatives

through the Rotaract Club of Welingkar and CII-YI. As Knowledge Partners with NHRDN, we have

successfully organized “NHRDN HR Showcase”, now a Flagship program in the Bangalore

Chapter.

We hope to engage you actively in this journey. For as we take the flight to an exciting future we

have strong belief in one thing – we can achieve almost anything we set out to; with focused vision,

mission and team work. Welcome to the “WOW- World of Welingkar'.

Prof. Dr. Anil Rao,

Senior Dean – WeSchool, Bengaluru

Bengaluru Dean's Message

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WeSchool Ranking & Awards

Ranked among Top 50 Educational Institutions NIRF, Ministry of HRD, Government of India

(India Ranking 2017, Ranking of Higher Educational Institutions on Performance)

WeSchool Ranked overall 11th & 5th in

Private B- School category as per Business India

magazine in their B-School survey 2016.

WeSchool awarded 'Best Innovative Institute'

by Associated Chambers of Commerce of India

(ASSOCHAM) in the year 2016.

WeSchool awarded 1st prize in the Innovation in

Management Education category at NHRD

conference 2016 for Creating Global Citizen

Leader with WeSchool's GCL program.

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Mumbai Campus

The B-School to be in

The WeSchool Campus is a thriving hot bed of new thoughts, ideas and enterprise and a place where cutting-edge global conversations

begin. Unconventional forms an integral part of the WeSchool Campus DNA. No wonder, state-of-the-art facilities like Complete Wi-Fi and

Innovation & Leadership Labs form an indispensable part of teaching methodology, along with numerous other new-age learning tools.

Every year, WeSchool draws students from diverse cultural, personal and professional backgrounds. The WeSchool's rigorous and

innovative curriculum combines cutting-edge business research with active application-based course work and an emphasis on

collaborative learning. This makes WeSchool the B-School to be in, imparting education that lasts, and evolves over a lifetime.

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Bengaluru CampusSituated in Bengaluru, the Silicon Valley of India, WeSchool Bengaluru campus is designed to nurture Design Thinking and Innovation.

The present campus is a demonstration of this intent which nurtures business pioneers of tomorrow who will collaborate and innovate

to make their mark globally. It has the latest state-of�the-art facilities that facilitate the right environment for learning with the help

of academically reputed faculty.

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WeSchool has partnered with the following International Universities to develop academic

growth through student and faculty exchange, internships and research initiatives.

• Haifa University, Israel

• IDC Herzliya, Israel

• Tel Aviv University, Israel

• Ben Gurion University of the Negev, Israel

• University of Western Australia, Australia

• Australian Institute of Management, Sydney Australia

• Sogang University, South Korea

• Unitec Institute of Technology, Auckland, New Zealand

• Curtin Business School, Curtin University of Technology, Western Australia

• LUMS, Lancaster University, UK

• University of Hull, UK

• Otto Fredrich Universitat, Bamberg, Germany

• Audencia Nantes, France

• Jonkoping International Business School, Sweden

• Marladalen University, Sweden

• IESEG School of Management, Paris

• Grand MacEwan College, Canada

• Copenhagen Business School, Denmark

• Stuggart Media University, Germany

• Van Hall Larenstein University of Applied Sciences, Netherlands

International Partnerships

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Over the last 3 years, close to 400 WeSchool students from the 2 year full-time PGDM programs namely, Business Design,

Retail Management, Healthcare and Rural Management (Emerging Economies) underwent the Global Citizen Leadership program (GCL).

This credit program is conducted in collaboration with world renowned Centre for Creative Leadership (CCL).

This program is delivered through a combination of theoretical class room sessions, supported by practical immersion into creating some

product / service / or solution that addresses a real life issue, or need. Weekly interventions by faculty mentors guide them through the

journey of self awareness, bonding in teams and gathering insightful observations which are later combined to form themes that can be used

to develop solutions.

During the first three months the students create a project plan, find inspiration, search and define opportunity spaces. In the next three

months the students develop solutions, do prototyping and prepare funding pitches. The top projects were then showcased in front of an

esteemed panel of jury members.

This cutting-edge transformative program provides our students with leadership and innovation knowledge along with an opportunity to

learn and practice skills in a real-life context.

Our students worked towards developing sustainable solutions to issues were related to Rural, Healthcare, Innovation, Social issues,

Human Resources, Urban issues, Infrastructure, Process and Systems & IT and energy.

Some of the unique GCL projects of our students which have impacted not only areas of commerce but also larger social issues are :

1. Opportunities for improved access to financial services for underprivileged citizens in Mumbai

2. Opportunities for developing high end product positioning for any agricultural product

3. Opportunities for developing appropriate patient routing system in a public hospital environment.

4. Opportunities for creating improved rural health services.

5. How to inculcate fiscal discipline among customers of rural financial products

6. Identifying a scalable business model for incubating Women Entrepreneurship in Rural areas.

GCL has received a tremendous response from our senior students who have appreciated the immense value addition this program has

contributed to their overall skill development.

Global Citizen Leadership Program (GCL)

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An Assessment Centre (AC) isa method for assessing aptitude and performance; applied to a group of participants by trained assessors

using various aptitude diagnostic processes in order to obtain information about applicants' abilities or development potential.

The assessment centre focuses on a set of varied exercises, which are designed to simulate different aspects of the work environment.

The AC exercises assess how closely your demonstrated behaviours, that are required for the role, match.

It’s important to understand the terminology that is frequently associated with AC in order to facilitate easier understanding of the process.

While the definitions may vary, the table captures the basic concept of each of the terms.

Assessment Centre Process

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Term Meaning

Behaviour Everything you say or do that can be linked to a competency area.

CompetencyA group of behaviours related to job success that are specific,

observable and verifiable & can be readily and logically classified together.

ExerciseA simulation or technique designed to elicit behaviours related to performance

requirements of the job.

AssessorAn individual trained to observe, record, classify and make reliable judgment

about the behaviours of those being assessed.

Job AnalysisThis determines the competencies, attributes and other requirements for job success

in the position being evaluated.

Source: Lewis Rowe, Tina; A Preparation Guide for the Assessment centre Method; (2006) Charles C. Thomas Publishers Ltd., Illinios, USA

Basically, AC attempts to assess participants on selected competencies and the definition of ‘competency’ is ‘a group of behaviours related

to job success’. Therefore, to maximize your learning from the AC it’s important to be yourself rather than act in a way you think you are

expected to.

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innoWE - MumbaiMumbai's first innovation Lab and center for Memetics initiated by the Welingkar Institute of

Management is a hub of business ideas for the future. At �innoWE� students and faculty may

undertake various aspects of study viz. study on Social Innovation, Innovations in Finance,

Business model innovation, product design innovation among others. InnoWe addresses

different topics & issues which are not considered or otherwise neglected by local bodies or

public authority services so far in its pursuit to find interesting, workable and completely

different solutions. innoWE is beginning on the journey Welingkar has taken to imbibe

design principles into Business Thinking.

It is a space where thinking is stimulated, ideas germinate and are nurtured along to become

paradigm-defining businesses. It is a place where, students are encouraged to voice the weirdest of their ideas. innoWe is a hub of ideas for

business concepts ofthe future.

innoWE, BengaluruInnovate and Incubate; the base-line for management learning in Business Design. Business leaders of tomorrow need to be

innovative.

WeSchool inculcates learning in future business leaders to be innovative business

creators by integrating Design Thinking and the Innovation process into mainstream

management subjects, more particularly for the Business Design & Innovation program.

The Business Design program follows a hands-on pedagogy to drive theoretical learning

through projects, within the class-room and beyond. The InnoWe lab is a facility to

encourage, enable, and explore ideas and innovations.

InnoWe at WeSchool is an initiative for incubating innovative ideas through activities

such as expert talks with innovators, innovation evangelists, venture managers, etc., as

well as, co-creation workshops, idea competitions, concept displays and so on to

nurture the ecosystem of innovation.

InnoWe Manthan talk series is an event where invited professionals, from the fields of design, innovation, and start-ups, share with the

students their journey from ideas to business. Manthan means to churn on to discover innovative insights, through observation, ideation,

and research.

Design Thinking and Innovation workshops for corporates is another activity that is part of the InnoWe agenda. Workshops were conducted

with companies like Infosys, Robert Bosch, and GE to explore new ideas for business as well as to ingrain an innovative corporate culture.

A Proto Lab is an extension facility to the InnoWe lab, where students can experiment with their ideas and concepts, by building, testing, and

validating them before they can be incubated for market-worthiness. Through this facility WeSchool encourages, facilitates & promotes

innovative entrepreneurship on campus. Through the InnoWe Lab and the Proto Lab, an ecosystem for next-gen business models is

generated, finally culminating into innovative businesses.

design labs

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outstanding achievements

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• 1st Prize IFLA - Infocom Future Leadership Award 2016 by ABP Group - Retail Outlet for Global Music instruments

• 1st Prize DISQ-O-Very hackathon competition of TCS 2016 - Hackathon

• 1st Prize IMCI Best Summer Project Competition 2016 -Summer Project

• 1st Prize Munijan 2015 - Social Initiative - Mumbai University New Initiative for Joint Action Now - Social B-Plan - Sensitizing Sanitation -

Menstrual Hygiene

• 1st Prize TOMMY HILFIGER - IRF RISING STAR CHALLENGE 2015 B-Plan - Creating An Omni-channel Model That Blends the Best

of Smartphones-and-smartstores – Customers Shop 24x7, Retail Sales and Profits Grow Two-folds.

• 2nd Prize IIT-Delhi Bplan competition 2016 B-plan

• 2nd Prize FICCI - 8th Annual Health Insurance Conference: Creating Value through Customer Centricity - Poster Making Competition

• 3rd Prize NHRDN Ram charan HR icon award 2016 - Best Student in HR award

• 3rd Prize India Retail Forum - India's Rising Star Challenge 2016 Topic: Create a ‘FUTURE LIFE Store’ concept aimed at creating

a home-away-from-home - Retail Outlet for Global Music instruments

• Delegate Harvard Project for Asian and International Relations 2016 Consisted of seminars, panel discussions and case study session

• Finalist Carlson International HR Case Study Competition, Minneapolis, Minnesota, USA 2016 HR Case study Competition

• Interview CNBC TV 18 - Young Turks 2015 Prototype of an innovative stretcher

• Panel Discussion SCDM India Conference 2015 World's 1st student panel for the Society of Clinical Data Management conference

at Mumbai

• Top 22 in India The Aditya Birla Group - The Economic Times Young Leaders B-School Edition - ETYL - 2015 Online Tests, Case Study

& Interviews to select top 15 students in India, chosen out of 50,000 management students who had applied for the competition

• Top 30 in India HUL Future Leader Program - PREMIER 30 LEAGUETREE 2016 November Interaction with Top Management at HUL -

Mr. P B Balaji, Amanda Sourry and Leena Nair.

• Top 30 in India HUL Future Leader Program - PREMIER 30 LEAGUETREE 2015 October Selected as

Top 30 Student Leaders in India by HUL through online questionnaire

• Top 50 Start -Ups in the World University Startup World Cup 2015 organised by Venture Cup,

Copanhagen, Denmark 2015 September World finalist from 4400+ universities and

750+ entrepreneurs, selected in top 50 across the globe. With mentoring sessions and community

for entrepreneurs.

• Top 6 Finalists around the World THE CARLSON INTERNATIONAL HR CASE COMPETITION

(CIHRCOM) 2015 HR Case study Competition - LG Canada

• Winner IIT-Delhi Bplan competition 2016 B-plan

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outstanding achievements

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Advisory Board for Innovations

Name Designation

Dr. R. A. Mashelkar President, Global Alliance Research I Chairman, National Innovation Foundation

Mr. Harsh Mariwala Chairman, Marico Limited I Founder, Marico Innovation Foundation

Dr. Rana Kapoor Founder, CEO & MD, Yes Bank Limited I Past President, ASSOCHAM

Mr Kishore Biyani Founder & Group CEO, Future Group

The members of the board are from various sectors of the industry and their knowledge and vision add value to our programs. It is our

constant endeavour to inculcate the spirit of Innovation and encourage this behaviour across all our programs.

At WeSchool, we design programs that ultimately lead to holistic student growth which enables our students to fit into any role in the

corporate world with ease. Our programs provide students with cutting-edge global exposure, multi-disciplinary / innovative programs,

robust industry interface and alumni network. WeSchool therefore offers students much more than simply Management education.

• PGDM

• PGDM - Rural Management

(Emerging Economies)

• PGDM - Healthcare

• PGDM - Retail Management

• PGDM - Business Design

• PGDM - E Business

• PGDM - Research & Business Analytics

• PGDM - Media & Entertainment

• MMS

2 Year Full-time Programs (Recognised by AICTE)

academics

Prof. Dr. Uday Salunkhe addressing 2 years full-time PGDM Program students at the WeSchool Campus

Dr. Roberto Verganti Professor, Design & Innovation, Politecnico de Milano, Italy I Visiting Professor, Copenhagen Business School-Denmark

Prof. Dr. Sten Ekman &Prof. Dr. Annalill Ekman

Mr. Srini Srinivasan Chairman & CEO, LUMIUM I Member - Executive Board, ICSID

Ms. Madhabi Puri Buch Director, Agora Partners Pte Ltd , Singapore I Ex - Head , Singapore Office, Greater Pacific Capital - London

Ex - CEO, ICICI Securities

Mr. Lyndon Rego Global Director, Leadership, Centre for Creative Leadership

Prof Dr. Rene Ruttimann Professor for Strategic Management, Innovation and Emerging Markets, Zurich University of Applied Sciences

Winterthur Switzerland

Dr. Ramesh Raskar Associate Professor, MIT Media Lab, Massachusetts Institute of Technology

Professor, Innovation Science & Management, Ekman Consulting Inc in partnership with Malardalen University, Sweden.

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The flagship Post Graduate Diploma in Management program offers the flexibility to incorporate the latest trends in business, while

reinforcing the fundamentals of Management education. The program nurtures world-class managers with analytical tools, business

enterprise philosophies and exposure to real-life unstructured situations.

PGDM - 2 Year Full-Time, Recognized by AICTE

Present intake - Mumbai - 180 seats I Bengaluru - 60 seats

Creating Global Citizen Leaders

Curriculum Structure

Trimester III

Legal Aspects of Business

Business Design

Global Citizen Leadership

Business Analytics

Business Environment

Business Taxation

Fundamentals of Financial

Management & Financial Markets

Selling & Negotiation Skills

Human Resource Management

World Class Manufacturing

Consumer Buyer Behavior

Practical Applications of Corporate

Governance

Trimester IV

Core Management Subjects

International Business

Integrative Manager � Theory & Cases

Summer Project

Marketing

Product & Brand Management

International Marketing

Integrated Marketing Communications

Electives

Services Marketing & Management

B2B marketing

Fundamentals of Banking

Brand Management I

IT- Vertical

Advanced Analytics I

Finance

Advanced Financial Management

Fundamentals Of Banking

Mergers & Acquisitions

Electives

Financial Risk Management

Wealth Management

Capital Markets Fundamentals

International Trade

IT- Vertical

Brand Management I


Trimester I

Perspective Management

Quantitative Techniques

Managerial Economics

Financial Accounting

Effective Business Communications

Individuals in Organizations

Essentials of Operations Management

Marketing Principles

Trimester II

Design Insights


Research Methodology & Market

Research

Macro Economics

Cost & Management Accounting

Business Language (foreign language)

Managing Groups for Performance

Operation Research

Marketing Applications & Strategy

Basics of Corporate Governance

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Human Resource

Industrial Relations & Labour Laws

Competency Management & PMS

Total Rewards (Compensation

benefits)

Electives

Emotional Intelligence

Talent Management

Recruitment & Selection

Learning Training & Development

HRD including Employee

Engagement


Operations

Productivity Techniques

Production Planning & Control

Systems

Business process Reengineering &

Improvements

Materials Management

Electives


International Trade

B2B Marketing

IT- Vertical

Brand Management I


Trimester V

Core Management Subject

Integrative Manager

Marketing

Distribution & Supply Chain

Management

Marketing Finance

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Sales Management & Promotion

Direct Marketing & CRM

Electives

Rural Marketing

Rural Agriculture Marketing Management

Retail Management

Brand Management II

IT Vertical (Contd.)

Advanced Analytics II

Finance

Corporate Law

Strategic Cost Management

Corporate tax Planning

Security Analysis & Portfolio Management

International Finance

Electives

Capital Markets- II

Fixed Income Security

Advanced Banking

Financial Modeling & Econometrics for

Finance

IT Vertical (contd)

Brand Management II


HR

Human Resources Planning & Audit

Employer Branding

Global Strategic HRM

Organization Development & Change

Electives

Behavioral Dynamics

Stress Management

TQM & HR

Process Facilitation Skills &

Managerial Counseling

HR in Professional Services /

Consulting Organizations & Book

Review

Industrial Relations

IT Vertical (contd)

Brand Management II


Operations

Excellence in Manufacturing

Logistics & Supply Chain

Management

Design & New Product Development

Industrial Relation

Electives

Quantitative Techniques for

operations

Operations in services

IT Vertical (contd)

Brand Management II


Trimester VI

For All Specializations

Project Management

Total Quality Management

Capstone Course to address issues

of Cross Functional Management

& How to Create Effective

Organizations

Ethics & Corporate Governance

Functional Specialization Projects

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A 2 year full time AICTE approved post graduate business management program with the mission of“Creating Corporate Managers with

Rural Insights”

The outreach of education, rising income and aspiration levels enabled by advancement in Information and Communication Technology

has developed Indian rural sector as a vibrant economic growth engine. In order to serve this new emerging sector, a Rural Management

program today should be focused on generating opportunities for sustainable growth and managing resources, ensuring the availability of

urban amenities and services that would lead to empowerment of the local people/ organizations. It needs to encompass latest syllabus in

core Management, Innovation and opportunity creation in the emerging markets.

'Creating corporate managers with rural insights'

PGDM-Rural Management (Emerging Economies)

Present intake - Mumbai - 60 seats

2 Year Full-Time, Recognized by AICTE

Career opportunities for Rural Managers

Opportunities in this sunrise sector, which paves way for bright and accelerated career prospects, lie in sectors growing in the Rural Space

like Banking & Finance, Insurance, FMCG & consumer durables, IT & ITES, Telecom, Manufacturing, Agri-business, Healthcare, Energy,

Retail, Infrastructure and many others.

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Trimester I

Effective Business Communication



Principles of Marketing

Essentials of Operations

Thinking tools for innovators

Quantitative techniques

Individual in Organization (OB I)

Rural Development in India

Rural Society & Polity

Exploring the Grassroots (Phase I)

Trimester II

GCLP Phase 1

Macro economics

Financial Mgmt & Financial Markets

Rural Marketing Strategy

Rural Consumer Behaviour

Operations Research

Sector analysis

Research Methodology & Market

Research


Managing groups for organizational

performance (OB II)

Exploring the Grassroots (Phase II)

Collective action & Cooperatives

Trimester III

GCLP Phase 2


Designing a Business Plan

Agricultural Economics


Financial Inclusion & Priority Sector

Lending

Distribution & Supply Chain Management

Selling & Negotiation Skills

Business Analytics


Agri Input Management

SUMMER PROJECT

Trimester IV


Taxation

Sustainable Practices & Climate Change

Issues


Fundamentals of Banking

Micro Finance

Advance Financial Management

Agri-Price Risk Management &

Commodities Market

Integrated Marketing Communication

(Rural)


Hi-Tech Agriculture

CSR & Voluntary Organization

Trimester V

Strategic Management

Legal Aspects (Business + Rural)

Innovation for Rural Transformation

Advance Banking

Fundamentals of Wealth Management,

Mutual Fund & Insurance (Rural)

Financial Modeling & Econometrics for

Finance

Advance Distribution & Supply Chain

Management

Rural Maketing Finance

Production & Operation Management

Food Processing Industries

Managing Cooperatives

Trimester VI

Project Management

Practical Application of Corporate

Governance

Advance Business Analytics

Academic Research


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The Rural Management program uses an innovative approach to learning and experiencing the grassroots through rural field studies, study

tours, industry visits, international exposure through guest faculty and site visits and extensive interaction with the industry. A rural

immersion program that aims to make future managers and policy makers sensitized towards the rural milieu by understanding the

consumer needs and market potential.

Innovative approach towards learning

Workshop on Innovation by

Prof. Hakan Mattson from Malardalen University, Sweden

Students using debate as a learning tool

Learning about Rural realities through

simulation game “Malgudi Express”

Extensive experiential learning through

“Exploring the Grassroots” program

Industry visit to Jain Irrigation at JalgaonIndustry visit to Mahindra Farm Equipment's Factory

to have exposure to Quality Management Practices at Mahindra

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Corporate interface: Rural Roundtable Conference – 'Rural Inc.’

'AuRuM' - A rural theme based Roundtable conference in partnership with the

industry is being organized every year by the core team of Rural management at

WeSchool. The latest concept introduced by the Rural team was “Rural Inc.” which

is a virtual organization connecting all stakeholders in the Rural space for mutual

benefits. This was very well received by the industry and the discussions led to

several challenge statements and projects which were aimed at enhancing the rural

sector. These projects were then assigned to students of rural management to work

upon, under the GCL program. Industry experts offered mentorship to them. Some

of the projects have received attention for a long term mentorship from industries.

Research and innovation through GCL - Global Citizen Leadership

programme

WeSchool has partnered with Leadership Beyond Boundaries (LBB), a global

initiative by the Centre for Creative Leadership (CCL) based in Greensboro, North

Carolina, for the GCL projects. By striking a balance between the creative problem-

solving skills of an innovator and the soft skills of a leader, these students get well

equipped to lead others in developing solutions to problems and issues which have

significance to businesses and the society at large. Under the GCL program which

is integrated in the curriculum, students are taken through an intensive research

process grounded in Leadership and Innovation to work on projects that have

impact on business and society. Most of the projects are based upon 'Challenge

statements' sourced from the corporate. Some notable projects were –

• Developing opportunities for hygiene engagement in Rural areas

• Developing a sustainable cold chain including aspects on Environment, Energy,

Market and Finance

• Developing opportunities for productivity enhancement of rural residents

through year-round engagement

• Identifying non-conventional ways of demand generation 'of' and 'from' Rural

markets

• Creating smart villages based on sustainable models of socio-economic

development in rural areas

• Expansion of market of FMCG products in personal hygiene in tier 2 & 3 markets

• Developing a plan for bringing prosperity to Indian farmer through agribusiness,

agri services and by creating a marketing strategy for fresh and packaged agri

products

• Generating solutions for sustainable agriculture by protecting farmers from

vagaries of nature

The Navbharat Times 24th April, 2015

Design thinking and innovation process in GCL

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PGDM Healthcare - 2 Year Full-Time, Recognized by AICTE


'Nurture Future Leaders & Entrepreneurs to Create Business and Social Impact at Glocal level though Inventive Education'

'Converge to Collaborate', 'Innovation in Healthcare' - these buzzwords are creating waves across the world. Globally, the health industry is

witnessing a major structural transformation to converge towards one universal goal, “HEALTH FOR ALL".

The graduates of medicine, nursing, physiotherapy, biomedical engineering, pharmacy, life-sciences and non-medical streams are now

gearing up to drive sustainable improvements in this dynamic fast growing SUNRISE sector.

PGDM Healthcare Management is a two-year full-time AICTE - approved program. Aspirants are nurtured through a sector-specific latest

curriculum in management education and domain specialization with fundamental knowledge of general management education, whilst

leveraging on the strengths of Innovation and Design Thinking that form the pillars of Welingkar Education.


Trimester – I Trimester – II Trimester – III

Cost & Financial Accounting


HRM I (Organisational Behavior +

Organisational Design)

Business Laws

Effective Business Communication


Health-Centric Economics

Health Insurance & Managed Care

Research Methodology

Healthcare Systems

Introduction to Healthcare

Business Design (Design culture &

Tools of Design Thinking)

Global Citizen Leaders (GCL) Project

Management Accounting & Taxation

HRM II (Personnel Management)


Basics of Project Management

Medical Devices and Technology

Management

Business Research


Hospital Operations

Planning & Designing of Healthcare

Facilities

IT for Healthcare I (includes MIS)

Public Health Administration

How Business Works –

(An understanding)

Global Citizen Leaders (GCL) Project

Financial Management & Financial

Markets

Business Analytics

Practical Application of Corporate

Governance

Perspectives Management

Fundamentals of Retail Management

Consumer Behaviour

Quality Management

IT for Healthcare II (includes HMIS)

Fundamentals of User-centered

Design (An understanding)

IT project management tools

(An understanding)

This cutting-edge 2 year program begins with learning and skill development in general management areas across the first three trimesters

of the first year. In the second year, the students are offered choice of specialization in the domains of -

a) Hospital Administration

b) Pharmaceutical & Life Sciences Management

The program structure is mapped in the table provided below-

PGDM HEALTHCARE (HC) - FIRST YEAR

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Qlty Assurance & Accreditation of

HealthCare Organizations

Legal Framework & Ethics in

Healthcare

Trimester IV Trimester V Trimester VI

Core Modules


Product and Brand Management

Advanced Excel and Visual

Analytics

Internship project presentations

DDDM & CRM


Marketing Analytics

SPECIALIZATION - Pharmaceutical & Lifesciences Management (HPM) (*/$)

Integrative Manager

Employability Skills

SECOND YEAR

SPECIALIZATION - Hospital Administration (HAM) (*/$)

Healthcare Informatics

Digital Marketing & Social Media

Marketing

Strategic Pharma Lifecycle

Management

Sales and Distribution Management

Global Markets Management

Digital Marketing & Social Media

Marketing

ELECTIVE SPECIALIZATION (E) (*/#)

HCM Elective 1 (2 courses)




Industry Immersion - Master

Dissertation Project

*Program details and structure, syllabus content and pedagogical approaches subject to change for program update and improvement as per industry trends.

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Operations - Any two courses

Second year – ELECTIVE SPECIALIZATIONS

Any 2 Elective options and any 2 courses per elective (*/#)

Sales & Operations Planning Logistics & Supply Chain Management

Production and Materials Management Clinical Research and Regulatory Affairs

Capital Equipment Management Insurance Operations and Product Design

Human Resource Management - Any two courses

HR Planning, Analytics & AuditOrganization Development &

Succession Planning

Competency Assessment & Performance Management Systems (T & D)

HR Laws & IR – Trade Unions, Employee Welfare, Health & Wellness

Compensation & Benefits Management Emotional Quotient - Employee Engagement

Marketing - Any two courses

Integrated Marketing Communications (Communication Design)

Strategic Cost Management (including Marketing Finance)

Advanced Pharmaceuticals Marketing (Including OTC)


Ecommerce and Retail Marketing Emerging Markets - Public Policy & Access

Finance & Consultancy Practice - Any two courses

Financial Institutions & Markets Tax planning & Wealth Management

Healthcare Financing & Insurance Business of Financing Innovation

Investment Analysis & Portfolio Management Mergers and Acquisition

Design, Innovation & Entrepreneurship - Any two courses

Exploring the grassroots Business of Financing Innovation

Innovative methods for Storytelling Entrepreneurship – Programs, Partnerships

& Impact Assessment

Understanding of Technology platforms (self-awareness)

Note: 1. (*), (*/$), (*/#) Program details and structure, syllabus content and pedagogical approaches subject to change for program update and improvement as per industry trends.2. (*/$) Specialization in second year – Choice of any one domain specialization as per institutional guidelines i.e. either Hospital Administration or Pharmaceutical & Lifesciences Management 3. (*/#) Elective specialization in second year - Options and courses will be offered as per institutional guidelines.

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Industry ExperienceAcademic learning is strongly reinforced with industry learning through projects undertaken in the dedicated five months of experiential

learning.

Industry Interaction duration:

1. Summer Internship: Two month full time at end of first year.

2. Industry Immersion project: Two to three month full time in trimester VI during second year of academic curriculum.

The choice of project work is as per the student's area of interest across the sector to include hospitals, public health organizations,

consultancy organizations, NGO, insurance companies, IT, pharmaceutical organizations, medical devices and technology, healthcare

FMCG, media and creative organizations, startup and entrepreneurship, etc.

In addition to this, there is a simulation learning program called as the Global Citizen Leader program. Here the student works on pain points

from the industry or social sector. Students are mentored through this applied learning, including market research, project mgmt, feasibility,

marketing plan, budgeting and business plans, with project dossier creation along with the strong HR principles about knowing self,

contribution to organization and self, leadership development, diversity mgmt, communications, etc. This is spread over a period of 4-5

months during the first year of the learning cycle. This program is an institutional program run in collaboration with North Carolina based

Leadership Development Organization "Centre for Creative Leadership" as part of their Leadership Beyond Boundaries program.

Emerging Worlds 2016, NashikSolve real-world issuesAddress challenges identified by citizens, local government & academia

Poulami Chatterjee

Imagine Innovate InspireChallenge: Ensuring 100% Institutional Delivery

Shraddha M Bagwe

Enabling informed decisions about soilhealth to increase productivity, soil fertility and optimize use of fertilizers

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HEALTHCARE MANAGEMENT PROGRAMS - ADVISORY BOARD MEMBERS

Dr. Mrs. Snehalata Deshmukh Ex Vice Chancellor & Surgeon University of MumbaiAward winning Pedriatic surgeon

1

Dr. Mrs. Nilima Kshirsagar National Chair Clinical Pharmacology,Dean

ICMR Government of IndiaESI-PGIMSR Government of IndiaMGM Hospital, Parel, Mumbai.

2

Mr. Ranjit Shahani Vice Chairman & MD, President ( OPPI ) Novartis India LimitedOrganisation of Pharmaceutical Producers of India

7

Dr. Rajendra. A. Badwe DirectorPadma Shri 2013 Award Winner

Tata Memorial Cancer Hospital Mumbai3

Mr. Pramod Lele Advisor Nanavati Hospital5

Mr. Sushobhan Dasgupta Managing DirectorVice President, Diabetes CareMember

Johnson & Johnson Medical IndiaJohson & Johnson Asia PacificJ & J Diabetes Care Global Board

13

Mr. Anil Kamath Founder Chairman Esemcee Advisors (Strategy & Advisory)9

Dr. Shakti Gupta Medical Superintendent All India Institute of Medical Sciences(AIIMS), Delhi

4

Mr. A. Vaidheesh Managing Director GlaxoSmithKline Pharmaceuticals ltd.10

Dr. Pradeep Rane Regional Med Director Sanofi Aventis, Asia Pacific8

Mr. Vishal Bali Asia Head, Healthcare TPG Advisors, Bengaluru6

Dr. Sanjay Oak CEO Agha Khan Health Services11

Mr. Amit Mookim Managing Director, South Asia IMS Health Inc.12

Dr. Adheet Gogate Vice President CitiusTech1

Dr. Dileep Mavalankar DeanEx-Associate Professor

Indian Institute of Public Health, Gandhinagar; IIM Ahmedabad - Healthcare Management Program.

2

Prof. Mohammad Masood Ahmed

Director General Vishwa Vishwani Institute of Systems & Management, Hyderabad

3

Dr. Rajendra Patankar Chief Operating Officer Nanavati Super Speciality Hospital9

Mr. Joy Chakraborty Chief Operating Officer P D Hinduja Hospital, Mumbai5

Dr. Vivek Desai Managing Director HOSMAC India Private Limited6

Mr. Sanjay Datta Chief Underwriting & Claims ICICI Lombard General Insurance Co. Ltd.

8

Dr. Urmila Thatte Professor & Head Clinical Pharmacology G S Medical College & KEM Hospital7

Mr. Vivek Padgaonkar Director, Project & Policy Organisation of Pharmaceutical Producers of India (OPPI)

4

HEALTHCARE MANAGEMENT PROGRAMS - ACADEMIC BOARD MEMBERS

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PGDM Retail Management - 2 Year Full-Time, Recognized by AICTE


To create professionals who can empathize, contribute & excel in the fast changing world of retail

28

The world of Retail is rapidly changing today, and the business environment demands professionals with an ability to learn new skill sets,

adapt and think out of the box to suit this dynamic industry. This comprehensive program equips the students with advanced theoretical

knowledge combined with industry exposure and also creates opportunities to learn from their practical application. The course is designed

to cover all aspects of management by offering specializations in the areas of Marketing, HR, Finance and Operations with an additional

emphasis on retail based aspects. Retail pervades all sectors and thus is one of the fastest growing sectors in the world, contributing

significantly to the economy. The course makes a student adept to thrive in a global environment, which is constantly evolving in line with

consumer preferences, technology, and economic conditions amongst several others. All these factors make the retail environment highly

challenging and this course seeks to prepare students to face them with a repertoire of competencies required.

Curriculum StructureTrimester I



Individuals In Organsiations

Essentials Of Operations

Principles Of Retail

Business Communication For Retail

Economics For The Retail Business - 1

Quantitative Techniques In Retail

Trimester II

Research Methodolgy And Market

Research

Cost And Management Accounting

Marketing Applications & Strategy

Managing Groups For Performance

Design Insights

Economics For The Retail Business – 2

Retail Business Environment

Global Citizen Leader

Trimester III

Perspective Managment

Fundamentals Of Financial Management

& Financial Markets

Business Taxation

Busines Analytics

Legal Aspects Of Business & Retail

Understanding Consumers In Retail

Human Resource Management In Retail

Retail Store Operations & Profitability

Retail Selling Skills

Global Citizen Leader

Trimester IV

Core


Integrative Manager

Summer Project

Major

Retail Buying & Merchandising

Store Design, Layout & Visual

Merchandising

Multichannel Retailing

CRM In Retail

Electives: Marketing (any 2 Credits)


Integrated Marketing Communication

Brand Management


Electives: Finance (any 2 Credits)



International Trade


Electives: Human Resources

(any 2 Credits)

Competency Management & PMS

Employee Engagement Ii

Advanced Learning Training &

Development Ii

Talent Management


Electives: Operations (any 2 Credits)

Productivity Techniques

Production Planning & Control

Business Process Re Engineering


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Curriculum StructureTrimester V

Core

Integrative Manager

Major

Retail Supply Chain, Distribution &

Logistics

Location Planning & Mall Management

Category Management

Franchise Management

Electives: Marketing (any 2 Credits)

Sales Management & Promotion

Marketing Finance

Rural Marketing

Brand Management II

Digital Marketing

Electives: Finance (any 2 Credits)

Security Analysis & Portfolio

Management


Advanced Banking


Corporate Law

Corporate Tax Planning

Electives: Human Resources

(any 2 Credits )

Human Resource Planning & Audit

HRM In Professional Service Consulting

Firms

Global & Strategic HRM

Organsiational Development & Change

Stress Management

Behavioural Dynamics

Electives: Operations (any 2 Credits)

Total Quality Management & World Class

Manufacturing

Quantitative Techniques In Operations



Operations In Services

Trimester VI

Core

Ethics & Corporate Governance

Cross Functional Management

Retail Specialisation Project

International Retail & Strategy

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Advisory BoardThe PGDM Retail Management program is supported by an advisory board that comprises of stalwarts of the Retail Industry. The advisory

board is an industry mentor body that meets annually. The board discusses the future requirements of the industry and the role of WeSchool

in meeting those expectations. The advisory board consists of the following members:

Name of the Board Member Designation Organisation

Mr. Krish Iyer

Mr. R. Sriram

Mr. Ajit Joshi

Mr. Kumar Rajagopalan

Mr. Bijou Kurien

Mr. Jamshed Daboo

Mr. Kishore Biyani

Mr. Govind Shrikande

Prof. Dr. Jagdish Sheth

Mr. Amit Jatia

President & CEO Walmart India Pvt. Ltd.

Co-Founder Next Practice Retail

CEO BKC, Reliance Industries Ltd.

CEO Retailers Association of India

Board Member L Capital Asia

MD Trent Hypermarket Pvt. Ltd.

Founder & Group CEO Future Group India

MD & Customer Care Associate Shoppers Stop Ltd.

Professor of Marketing Emory University, USA

Vice Chairman Westlife Development Limited

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Academic BoardPGDM Retail Management program also has an academic board that consists of senior level industry experts. These experts meet every

year to improvise the syllabus and shape the curriculum of the program. The academic board enforces that the retail program is industry

focused and that the students are skilled and most employable. The members of the academic board are:


Mr. Ritesh Ghoshal

Mr. Rajat Wahi

Mr. Devadas Nair

Mr. Asim Dalal

Mr. Hari Menon

Mr. Sanjay Nadkarni

Mr. Madhusudan Desai

Mr. Rajagopalan Purushothamam

Mr. Narresh Mehtta

Prof. Dr. Piyush Kumar Sinha

Chief of Marketing & Insights Infiniti Retail Ltd.-Croma

Partner & Head, Consumer, Retail KPMG -India / Agri Sector

Head-Supply Chain & Mission Control Shoppers Stop Limited

Director Elephant Company Retail Pvt. Ltd.

Co-Founder & CEO BigBasket.com

Co-Founder & Ex- Director Babyoye.com

Chief Operating Officer Lakewood Malls Private Ltd.

VP & Director Reliance Retail Academy

Founder The Blouse Factory

Professor, Centre for Retailing IIM, Ahmedabad

Mr. Suresh Lakshminarayanan

Mr. Varkey Joseph

Ms. Deepshikha Surendran

Mr. G. R. Venkatesh

Director, Finance & Accounts and IT

Head Tailoring Circle (CSR)

Head Communications

Vice President HR

Hardcastle Restaurants Pvt. Ltd.

Raymond Limited

Tata Trusts

Reliance Retail Limited

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PGDM Business Design focuses on developing students with the capabilities of design thinking, human centric approach, multisensory

observation, lateral thinking, innovation etc. This program focuses on developing students into Manager/Leader whointegrates Design

thinking and Innovation process as the core lifeblood through the management subjects. The course design offers an adaptive and

integrative perspective of a designer and a manager, towards developing superior solutions to pain points.

PGDM Business Design - 2 Year Full-Time, Recognized by AICTE

Present intake - Mumbai - 60 seats | Bengaluru – 60 seats

‘Creating Corporate Managers with Design Thinking Insights'


Orientation to Design thinking and

Innovation


Design In Business

Tools For Innovators

How Business Works


Design In Business

Design Thinking Project

Trimester II

Design thinking and Innovation in

Product based industries

Management/Cost Accounting

Business Research


Design (Material + Processes + Emerging

Technologies + Ergonomics + Usability)

Organizational Behaviour

Business Design & Innovation Project

(Product Business)

Foreign Languages

GCL (Global Citizen Leader Program)

Trimester III

Design thinking and Innovation in

Service industries


Financial Management


Business Analytics

Operations Research

Digital Marketing & Integrated Marketing

Communication

Production Management

Information Design, Interaction Design

Business Design And Innovation Project

(Service Businesses)

GCL (Global Citizen Leader Program)

Trimester IV

Design thinking and Innovation w.r.t.

Business Models and User Experience

Summer Internship

Corporate Finance

Direct & Indirect Taxes


UX Design

Business Creation (Dmagics)

Exploring The Grassroots

Verticals

Trimester V

Strategy

Legal Aspects Of Business

Sales Management

Supply Chain Management

Business Simulation


Project Management

Verticals

Trimester VI

Capstone Research Project

Academic Research Project

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InnoWeInnowe - The Center for Innovation & Memetics is the

Innovation Lab on campus that encourages students to

work on their ideas and test them out practically. To

encourage prototyping of concepts we have a 3D

printer in the lab and a dedicated MakerSpace where

new ideas and designs are allowed to germinate into

real products and services. MIT and WeSchool recently

held an Innovation Workshop where 84 working

Prototypes, using 3D Printers, Sensors etc were used.

With prototypes such as spoons for arthritis patients, gas leakage detectors and vibrating bands for the speech and sound impaired

(as shown in the pic) being created, Maker Space has already set the benchmark for innovation at WeSchool. This practical experience

prepares the students before they enter the industry or for their own entrepreneurial ventures.

• Banking and finance sector

• Manufacturing sector

• Marketing strategies

• Data visualisation

• HR management

Academic projects enable the student to innovate in • Smart mobility project, undertaken for TATA motors

• Study and improvement of process of caste validation certificate,

undertaken for government of Maharashtra

Professional Projects Undertaken

Roundtable Conference on "Design Thinking@Your Workplace"

The primary focus was on the applications of principles and practices of design to help organizations create new value and new forms of competitive advantage in terms of Design Thinking @ your workplace - a methodology used by designers to solve complex problems, and find desirable solutions for clients.

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Global Exposure

Creativity & Innovation Management Course – Mälardalen University, Sweden

Mälardalen University, Sweden, School of Innovation, Design and Engineering offers Creativity and Innovation Management. The purpose

of this course is to provide students with knowledge and practical abilities in creative, innovative and entrepreneurial processes. This is

achieved by introducing our students to the theoretical or scientific understanding of practical methods or tools that can be used to

enhance their capacity in this field.

An Exhibition Walkthrough wherein students explore

different sectors by immersive research and analysis using

the Design thinking frameworks thereby identifying the

latent needs, redefining the problem and arrive upon

innovative solutions that solve the problem.

Business developed with Design & Innovation Focus

The main objective is to make students sensitized to the grassroot

issues in India and make them aware of the various schemes of

government working at grassroots thereby understanding the

ecosystem at the village. They become aware of the current state of

affairs with respect to energy and industry verticals like Banking,

Retail, Agribusiness, IT, Healthcare, Innovation & Entrepreneurship.

They also learn few tools and techniques of doing ethnographic

research by applying it to grassroots research.

Innovation in Business

Exploring the grassroots

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Academic Board


Mr. Damodar Mall

Mr. Anand Bajaj

Prof. Kishore Munshi

Dr. Lakshmi Lingam

Ms. Aparna Piramal Raje

Mr. Pankaj Jhunja

Mr. Josy Paul

Mr. Adesh Gokhale

Mr. Satish Gokhale

CEO Reliance Retail

President & Chief Innovation Officer Yes Bank

Founder Director

Retd. Professor

Ctech Labs

IDC

Deputy Director TISS Hyderabad

Columnist & Writer on Business, Design,

Urbanisation, & Workplaces

MINT

Studio Head

Ex- General Manager - Design

Tata Engineering & Research Centre

Tata Motors

Chairman & Chief Creative Officer BBDO

Director, Delivery Excellence IBM India

Head, Product Design Design Directions

Mr. Sunil Punjabi Business Head Tata Elxsi

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The Post Graduate Diploma in Management E-Biz fosters managerial talent which understands core business concepts with the know how

to leverage technology to make the business environment more efficient and effective. PGDM E-Biz is 80% Business & 20% Technology.

This is the only management program on E-Business with specific coverage into areas such as Telecom, Outsourcing and Digital Marketing.

PGDM E-Business - 2 Year Full-Time, Recognized by AICTE

Present intake -Mumbai - 60 seats | Bengaluru – 120 seats

‘Nurturing Leaders for the world of Digital Convergence'

36

Curriculum StructureTrimester IPerspective Management

Business Economics

Business Communications


e-Business Technology

e-Business Foundation

How Business Works

Trimester IIBusiness Environment

Marketing Application and Strategy

Cost and Management Accounting

Business Research

Operations Research

Organisational Behaviour

Intro to Telecom

Enterprise Applications


Trimester IIIBusiness Analytics

Fundamentals of Financial Management & Financial Markets

Business Taxation



IT Security

Business Analysis

Digital Marketing

Trimester IVCore Management Subjects

Integrative Manager


Services Management

Digital Business Strategy & Solutions

Managing IT Infrastructure & Resources

Summer Project

Marketing


B2B Technology Marketing

Finance

Advance Financial Management


HR

IR & Labour Law

Total Rewards

Operations

Production, Planning & Control


Verticals

Capital Markets

Brand Management

Advance Business Analytics - I

Consulting

E-Commerce

Telecom

Entrepreneurship

Retail & FMCG

Media

Basics of Banking

Trim VCore Management Subjects

Integrative Manager


Managing It Projects

Governance Risk & Compliance

Marketing

Direct Marketing & CRM

Sales Management & Sales Promotion

Finance


Corporate Tax Planning

Security analysis & Portfolio Management

Operations


Excellence in Manufacturing


HR

Human Resource Planning & Audit

Organisational Development & Change

Employer Branding

Industry Vertical

Capital Markets

Brand Management

Advance Business Analytics - I

Consulting

E-Commerce

Telecom

Entrepreneurship

Retail & FMCG

Media

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The Advisory BoardAdvisor Designation Company

Prof. Dr. Uday Salunkhe Director WeSchool

Mr. Deepak Ghaisas Chairman & Chief Mentor GENCOVAL Group

Mr. Paul Moulton Executive Vice President, CIO COSTCO Wholesale, USA

Mr. Shrikant Palkar Director & Enterprise Architect COSTCO Wholesale, USA

Mr. Sudeesh Nair VP International Business Alibaba.com

Mr. Kishor Chitale CEO Local Business Service India & Middle East Capgemini, India

Dr. Subho Ray President Internet & Mobile Association of India

Mr. Avinash Kadam Advisor ISACA India

Mr. Rathin Lahiri CMO Meru Cabs

Prof. Dr. Pradeep Pendse Dean IT/e-Business & Business Design

e-Business Knowledge Areas • Core MBA curriculum

• Specialisations – Marketing, Finance, Operations, HR

• Focus on Industry verticals

Unique Technology courses

•� Business Analysis

•� Enterprise Architecture

•� Technology Platforms

•� Big Data and Analytics

•� Cloud and IT infrastructure

•� Security and IT compliance

•� Digital Business and Strategy

•� Digital Marketing

•� How Business Works

•� Integrative Manager

•� HCI and User Experience Design

•� Telecom /m-Commerce

•� Enterprise Applications

•� Project Management

•� Pre-Sales and Technology

B2B Marketing

Global Linkages and Standards• �Business Analysis. IIBA , BaBok

• � ISACA (Model Curriculum and COBIT 5)

�• Project Management - PMI (PmBok)

• Enterprise Architecture - Association of Architects, Seattle , Open

Group (TOGAF 2.0)

• NASSCOM

• � e-commerce and Digital Marketing – Internet and Mobile

Association of India

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Consulting Projects

Innovation ChallengeCompany Name

Strategy for Generating positive network

effects & ideas for Engagement of artists

& Art Buyers.

A BSE Incubated Online Art Portal -

bringing various forms of art to middle class

households.

Innovative solution for reducing order

execution time, driving down costs &

improving quality.

The transformer Division of this Reputed

Electrical Manufacturer.

Exploring Innovative real time mobile sensor

based analytics in retail

Retail chain now part of the Aditya Birla

Group + a BSE Incubated tech startup

Focus Analytics

Innovative concepts for Increasing Online

Bus ticketing & enhancing Customers Travel

experience

Online Intercity bus ticketing & travel

services portal

Innovating concepts to improve post Sales

service & customer loyalty

Leading White Goods Mfgr

Innovative ways to increase market

penetration & new segments in the Indian

market for locks /locking system

Leading international lock specialists brands

such as YALE etc

Identifying Usecases for Smart Solutions in the

context of smart mobility for BKC

Largest manufacturer in Indian automotive

industry

Creating engagement with consumers and

trigger positive network effects

Fiticket is a subscription-based managed

marketplace model, aiming to provide on-

demand fitness services

FocusAnalytics

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Consulting Projects


Creating Conceptual Design and prototype

learning architecture for behavior and

leadership skills

A national and global leader in Oleo

chemicals and personal care product

segment.

�With increasing competition in the Hyper

Local Delivery Service model, identifying

innovative and newer ways to gain customers

through BTL mode of marketing."

Grofers is a local e-commerce mobile

platform that is transforming the shopping

experience of consumers by connecting

them to local stores.

Identifying innovative strategies to compete

with International Brand

Maxwell Industries Ltd. is leading Indian

company engaged in manufacturing and

marketing of innerwear.

Innovative ways to increase market

penetration and grow their customer base

Made to measure as per your specifications,

tailored to perfection, we are Crisp Clothing:

An online clothing company for men and

women.

Creating the brand awareness amongst

Online Community (243 Mn Internet Users in

India) and to increase the market penetration.

M2ALL.com is an e-MarketPlace initiative

from the Mahindra group. where you can

buy Mahindra Products & Services and

complementary products related to

automobile

Technology research and advisory for CIOs of

Mahindra finance/ Corporate

Mahindra & Mahindra Financial Services

Limited (MMFSL) is one of India's leading

Rural NBFC

Creating brand awareness and online

presence. Also identifying new business

models for Datey group

Datey hold expertise in advisory & sale of

land, N.A. plot, old farm houses, bungalows,

flats by registering the property in the

records/data of the firm

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Consulting Projects


- Correlating company success with TOC metrics

- Study of success of Leadership initiatives using

TOC metrics

A well known management consulting firm -

specialises in the Theory of Constraints

This app recommends specific dishes and

restaurants on the basis of location and user

preference

Mobile based App service which

Recommends food/restaurant

Developing business modela NASSCOM top 10 startup in the space of

digital payments

Conceptualising a portal for gathering

patient-disease information help monitor

trends

A social venture of Dr. Vishal Marwah

which focuses on Healthcare solutions

in the Community and corporate

developing a strategy to drive positive

network effect for this fashion stylist - user -

retail ecosystem

A mobile app company - developing fashion

stylist ecosystem

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PGDM Research & Business Analytics2 Year Full-Time, Recognized by AICTE Present intake - Mumbai - 60 seats

'To Nurture leaders who are versatile analysts, sense makers and design thinkers for the emerging and dynamic data driven world'



Thinking Tools for Innovators

Basic Statistics



Business Communication

How Business Works


Trimester II


Advanced Statistics


Business Language (foreign language)

Organization Behaviour

Operations Management

Business Research

Business Analytics Tools � I (Visual Analytics)

Understanding the Consumer

Trimester III

Legal Aspects of Business

Information Design



Tax Laws

Fundamentals of Financial Management & Financial Markets

Human Resources Management

Operations Research

Business Analytics Tools - II

Digital Marketing

The Global Citizen Leadership project is a 6 month co-curricular project � based on real life company challenges and aims to help students learn how to solve real life business or social challenges using the Design thinking and innovation.

MBA like programs over the years have brought in a scientific temper to the field of management which once was conducted purely from a

gut feel. With the proliferation of ubiquitous technology we now have enormous amount of data about every customer, supplier , product and

partners of a company. With fierce competition, disruptive innovations and changing business models it has become imperative to be able

to understand the possible scenarios at any given time, predict future events, design some of them and respond in real time to survive. It has

therefore become imperative to learn how to make sense of the huge and dynamic data, information and knowledge and take bold decisions

about the future.

The PGDM Business Analytics program has therefore been designed to be a program which helps a student to become a versatile analyst

and sense maker, a design thinker and innovator and a risk taker and leader.

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All students undertake a 2 month Summer Internship. Students are encouraged to take internships in the areas where they can apply

Analytics.

The Second year curriculum involve :

�• Core General Management courses such as Strategic Management

�• Research and Business Analytics courses such as Predictive Analytics, Data Management etc

�• Courses related to Functional Specialization such as Finance, Marketing, Operations and HR

•� Blended courses which help in learning application of Analytics to the respective functional area eg Marketing Analytics or HR Analytics etc

�• Industry Vertical courses – which enable understanding industries of interest – such as BFSI, Retail, Telecom, Technology, Healthcare

The Final trimester would largely consist of a capstone Research project which could be a live company project.

Infrastructure for the Analytics program: WeSchool has invested in the industry leading SAS suite of Enterprise Analytics solutions

consisting of the Base SAS, SAS Visual Analytics, SAS Enterprise Miner and SAS Studio. Students would have access to these software's

over and above more conventional tools such as SPSS. Students are also encouraged to learn opensource software such as R.

Roles for PGDM R&BA Students

Since Analytics is increasingly becoming a necessity in every industry , the PGDM R&BA students have a wide opportunity for pursuing

careers in industries and domains of their interest. Some of the industries and roles in these industries could be as follows :

�• Market Research Companies: Business Development/Servicing, Research Operations, Analytics

�• BFSI Sector: Analytics/functional teams in portfolio, Risk, Retail customer

•� Manufacturing and product companies: Insight Sales, Brand Analytics, Operations/Supply Chain analytics, Strategy & Planning teams

�• Media Agencies including Digital Media : Media Planning, Brand Analytics, Client Servicing

�• E-Commerce companies: Category Management, Operations, Supply Chain Analytics, Sales

�• Telecom /Mobile and related: Customer Segmentation, Risk/Fraud, Operations

�• Modern Retail / FMCG: Marketing/Category/Brand, Supply chain, Customer engagement etc.

�• IT Industry: Business Analysts for BI/Analytics , Analytics in any other domain such as Information Security

�• Etc.

Track record

Like most programs started at Weschool, the R&BA program was an outcome of a consolidation of experience gained from several core

courses in Research and elective courses such as the Advanced Business Analytics, Big Data and Analytics run by various individual

courses earlier. Students who have opted for these special elective courses have already found opportunities in the Analytics space.

Some of the recent WeSchool Alumni who have benefited from these programs and electives and are now part of the Analytics domain

include the following :

�• Charmi Doshi – Consultant - Colgate Global Services

�• Jay Joshi - Consultant - Ugam Solutions

�• Nehal Ukani – Sr Consultant – Fractral Analytics

�• Aditya Krishnan – Digital Analytics Consultant – Cognizant

�• Aneree Ajmera – Consultant (BI/Analytics) – Prudential UK

�• Niriksha Parikh – Asst Manager - HR Process and Analytics – Aranca

�• Nikhil Kumar – Management Trainee – Ugam Solutions

Summer Internship

Second year – Curriculum

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PGDM - Media and Entertainment - 2 Year Full-Time, Recognized by AICTE Present intake - Mumbai - 60 seats

'Creating creative thinkers on path to be successful media & entertainment professions'

*Curriculum StructureTrimester III

Service Marketing ( Full Course)

Creative Writing (Half Course)

Business Ethics and Corporate

Governance (Full Course)

Media Economics (Full Course)

Social Sciences and Communication

(Full Course)

Rural Media, Markets & Consumer

Behaviour (Full Course)

Digital, Social Media Marketing

(Full Course)

Brand Management (full Course)

Trimester IV

Public Relations and CSR (Full Course)

Event Management (Half Course)

Movie Marketing (Full Course)

Semiotics (Half Course)

CRM (Half Course)

Copywriting & Visualization

(Full Course)

Print Media (Half Course)

Content (TV, Radio & Journalism)

(Full Course)

Basics of Production (Full Course)

Sports management (Half Course)

Television Distribution & Broadcast

(Half Course)

Trimester V

Media Planning & Buying (Full Course)

Brand Integrations & Product

Placements (Half Course)

Basics of Media Post Production

(VFX, Editing) (Half Course)

Media Budgeting & Finance

(Full Course)

Celebrity management (Half Course)

Lifestyle Marketing (Half Course)

Campaign Planning (Full Course)

Impact of Technology in Media

(Full Course)

Media Selling and Negotiation

(Full Course)

Business and Data Analytics

(Full Course)

Trimester VI

Academic Research Project

Trimester I

Marketing Principles (Full Course)

Business Economic (Full Course)

Business Statistics (Full Course)

Business Communication in Media

(Full Course)

Perspective Management (Full Course)

Financial Accounting (Full Course)

PHOTOSHOP & Presentation Skill

(Full Course)

Thinking Tools for Innovation

Yoga

Trimester II

Cost and Management Accounting

(Full Course)

Orgnisation Behaviour (Full Course)

Communication Theories (Full Course)

Media Laws (Full Course)

Advertising Management (Full Course)

Introduction to Media and Society

(Full Course)

Business Research (Full Course)

Understanding the Consumer

(Full Course)

GCL (Full Course) *Subject to change

The Post Graduate Diploma in Media and Entertainment at the Welingkar Institute of Management & Research has been set part from the

fact that curriculum taught to the students has all the required aspects to sustain and thrive as a successful professional in the Dynamic

world of Media and Entertainment.

The course has been designed and also delivered with the help of industry stalwarts to provide the students a deeper understanding of the

industry eventually providing them their own first hand experiences. The program is aimed at moulding aspiring media and entertainment

buffs into media professionals ready to take up any challenge which the industry poses!

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Advisory Board

Name of the Board Member Designation Organization Specialization

Mr. Kandaswamy Bharathan Member

formerly EVP & EBO,

Visiting Faculty

Kavithalayaa Productions

Private Ltd, IIM Ahmedabad

Academia

Ms. Monisha Singh Katial VP Content at Book my Show

Bigtree Entertainment

Book My Show Media Production

Mr. Ashu Jindal COO IMG - Reliance Business Development

and Strategic Planning

Wing Co. Ramesh Pulapaka CEO Amitabh Bachchan

Corporation Ltd

Film Production

Ms. Bhavana Roy Assistant Vice President at

Bennett Coleman and

Co. Ltd. (Times Group)

Times Group Marketing and Advertising

Mr. Puneet Kinra Managing Partner Kin Advisors Management Consulting

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This programme is affiliated to the University of Mumbai and is run under its guidelines. The students are trained on the practical aspects of

management using the course syllabus prescribed by the University of Mumbai.

Masters of Management Studies (MMS)



Effective And Management

Communication

Organizational Behavior


Operations Management

Marketing Management


Business Statistics

Design Thinking

Workshop On Design Thinking And

Innovation

Yoga

Trimester II


Financial Management

Operation Research

Human Resources Management

Legal&Tax Aspectsofbusiness

Business Research Methods

Global Citizen Ledership

Yoga

Elective Subjects

Marketing

Retail Management


Rural Marketing

Finance



Financial Market Products & Institution

Finance



Financial Market Products & Institution

HR

Human Resource Plannning

Compensation & Benefits

H.R.Info Systems


Operations

Supply Chain Risk And Performance

Measurement

Technology Management &

Manufacturing Strategy

Total Quality Management

Marketing - Trimester III



Summer Project

Major Subjects

Marketing Strategy

Sales Management

Consumer Behaviour

Service Marketing


Elective Subjects

Marketing Analytics

Marketing Research

Distribution & SCM

Marketing of Banking & Financial

Services

Management Control System

Creativity & Innovation Management

Strategic Marketing Management


& Digital Marketing

Business To Business Marketing

Emerging Trends In Marketing

Industry Oriented Dissertation Project

Trimester IV



Strategic Marketing Management


& Digital Marketing

Business to Business Marketing

Emerging Trends in Marketing


2 Year Full-Time, Mumbai University Affiliated

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Curriculum StructureHR - Trimester III



Summer Project

Major Subjects

Training & Development

Competency Based Hrm & Performance

Management

Labour Laws, Industrial Relations,

Employee Relations & Alternate Dispute

Resolution

Hris, Erp, Hr Analytics

Management Of Change, Including

Organisation Development

Elective Subjects

Global & Strategic Hrm

Advance Total Rewards Management

Employee Branding & Employer Value

Proposition

Organisation Theory, Design And

Structure

Trimester IV



Management of Change

Strategic Human Resource Management

Corporate Governance & Social

Responsibility

Building Learning Organisations


46

Operations - Trimister III



Summer Project

Major Subjects



Manufacturing Resources Planning

Business Process Re-Engineering

Service Operations Management


Material Management

Elective Subjects

Operation Analytics

Quantitative Techniques In Operations

Industrial Engineering Applications In

Management

Trimester IV



Strategic Operations Management

Project Management


Service Operations Management


Finance - Trimester III



Summer Project

Major Subjects


Corporate Laws

Security Analysis And Portfolio

Management

Corporate Valuation, Mergers And

Acquisitions

Corporate Tax Planning & Fiscal Policy

Elective Subjects

Fixed Income

Derivation & Risk Management

Trimester IV


Creativity& Innovation Management

Financial Modeling

Mergers Acquisitions & Corporate

Restructuring

Wealth Management

Project Finance


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Students Profile 2016 - 2018 (Mumbai)Batch profile of PGDM, PGDM Business Design, PGDM E-business, PGDM Retail Management and MMS Students.

MBA Specialisation Educational Background

0-1 Years

1-2 Years

2 Years & above

3%

35%

9%8%

21%7%

17%

General Management

HCM

HR

Marketing

Finance

Media

Work Experience

20%

18%

62%

B.E. / B. tech

Others

57% 43%

Students Profile 2016 - 2018 (Bengaluru)Batch profile of PGDM, PGDM Business Design and PGDM E-business.

MBA Specialisation Educational Background

Work Experience

HR

Marketing

Operations

BD&I

Finance

0-1 Years

1-2 Years

2 Years & above

21%

18%

31%

7%

22%

B.E. / B. tech

Others

53% 47%

20%

11%

69%

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List of Faculty - Mumbai

48

Prof. Dr. Uday Namdeo Salunkhe Group Director

Prof. R.R. Sahuraja Chief Mentor

Prof. Dr. Santosh Raghunath Tendulkar Dean Administration

Prof. Dr. Pradeep Hari Pendse Dean, IT & Business Design

Dr. Biswanath Lakshmikant Chatterjee Dean-Marketing

Prof. Vijayan Pankajakshan Dean-HR & Industry Academia Interface

Mr. Bijoy Bhushan Bibhuti Bhattacharyya Dean-Banking

Prof. Dr. Shrinivas Trimbak Gondhalekar Dean-Operations

Mr. Chandrakant Yeshwant Nimkar Dean Business Analytics and Statics

Prof. Smeeta Bhatkal Associate Dean & Head, Center for Excellence - Finance

Prof. Mangesh Jaywant Borse Associate Dean - Marketing

Prof. Venkatesh R. Associate Dean & Head Gobal Ventures

Prof. Vanita Jitendra Patel Associate Dean-Finance & Head-PGDM Executive Programs

Dr. Bhagwati Prasad Associate Dean - HCM

Mr. Piyush Goghari Dean - Business Design

Ms. Deepa Subhash Dixit Associate Dean-Global Alliance & Head-Marketing Communication

Prof. Rimmi Ramprakash Joneja Associate Dean-HR

Prof. Dr. Savitri Satish Kulkarni Associate Dean-MDP

Mr. V V Raghavan Associate Dean-Operations

Ms. Sujatha Natarajan Head-Strategic Project & Assistant Professor-General Management

Mr. Sharad Prabhakar Nileshwar Head Industry Interface & Assistant Professor

Mr. Aditya Vinay Bhat Head-Media & Entertainment Program

Prof. Dr. Chandrahas S Deshpande Professor - Economics

Prof. Dr. Vaishali Vivek Patil Professor - IT, Research & New Initiatives

Prof. Dr. Paila Subba Rao Professor Emeritus, Quality systems

Prof. Dr. Anil Mahadeo Naik Professor Emeritus, Welingkar Research Centre

Prof. Sudhakar Nadkarni Professor Emeritus-Business Design

Prof. Kanu Doshi Professor Emeritus-Finance

Prof. Dr. V.H.Iyer Professor Emeritus-MDP

Prof. Ravi Vaidee Professor in-charge Part Time Master's Degree Programme

(MMM/MHRDM/MFM/MIM) & Professor-Marketing,

Dr. Kavita Jagadeesh Kalyandurgmath Professor-Operations

Prof. Dr. Swapna Atul Pradhan Professor-Retail Management

Dr. Kalpana Ravindra Prakash Hans Associate Professor-Statutory & Regulatory Compliances

Mr. Pramod Bharat Mulik AGM - Finance & Assistant Professor

Dr. Rajesh Umedgar Aparnath General Manager-Process Management & Assistant Professor-Operations

Dr. Suyash Niranjan Bhatt Associate Professor-Finance

Ms. Priti Parag Samant General Manager-CMC & Assistant Professor-Finance

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Dr. Anjali Nikhilesh Joshi Associate Professor - HR

Ms. Vandana Nikhil Sohoni Associate Professor-Finance

Ms. Sita Ramanan Associate Professor-General Management & Chief Controller of Examination

Ms. Indu Surender Mehta Associate Professor-Marketing

Mr. Ramaswamy Aravamudhan Iyengar Associate Professor-Retail Management

Mr. Sumeet Vaman Manerikar Associate Professor-Welingkar Research Centre

Dr. Anirban Tapan Ghatak Assistant Professor - Business Analytics

Ms. Mohana Jagdish Raje Assistant Professor & Head-Business Mgt. for Legal Professionals

Ms. Malavika Nagarkar Assistant Professor-Business Communication

Mr. Narsinha Shankar Sawaikar Assistant Professor-Economics & Banking

Ms. Swar Kranti Shah Assistant Professor - HR

Ms. Vijayalakshmi Rangrajan Assistant Professor-Finance

Mr. Girish Ramnarayan Yadav Assistant Professor-IT

Mr. Ajay Sharma Assistant Professor-Taxation

Mr. Vineel Vasudev Bhurke Assistant Professor-Rural Management

Dr. Rachana Sachin Patil Assistant Professor-Research (Rural Mgt.)

Ms. Anjali Chandra Kumar Assistant Professor-HCM

Ms. Minakshi Arun Agrawal Assistant Professor-IT

Ms. Rohita Dwivedi Assistant Professor- Retail

Mr. Manmeet S Barve Assistant Professor & Enterpreneurship cell Faculty co-ordinator (e-cell)

Dr. Shweta Diwakar Vats Assistant Professor - Marketing

Dr. Aasawari Neeraj Nalgundwar Assistant Professor - HCM

Ms. Ann Mathew Assistant Professor - Retail

Ms. Sanghamitra Singh Assistant Professor -Marketing (Healthcare Management)

Dr. Namrata Dhirendra Singh Assistant Professor - Mass & Entertainment

Mr. Apurva Mankad Assistant Professor-IT

Mr. Sandeep Madhusudan Kelkar Assistant Professor-IT & Incharge-Systems & IT

Ms. Jyoti Mangesh Kulkarni Assistant Professor-Marketing

Ms. Stuti Kumar Assistant Professor-Marketing

Mr. Viplav Surendra Kambli Assistant Professor-IT

Ms. Priyanka Saurabh Rao Assistant Professor-Research

Ms. Aisha Amirali Mohani Assistant Professor-Rural Management

Ms. Tanvi Thakkar Assistant Professor - General Management

Ms. Shagun Sameer Barabde Assistant Professor - HR

Ms. Ridhi Gautam Parekh Assistant Professor - Intellectual Property & Communication

Ms. Anshika Asthana Assistant Professor - Research

Ms. Swati Lokpal Sethi Assistant Professor - Research - Rural Mgt.

Dr. Jalpa Thakker Assistant Professor

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50

Ms. Maitreyee Prashant Koranne Assistant Professor

Ms. Chitralekha Navneet Kumar Assistant Professor

Ms. Nameeta S Vaalanj Assistant Professor-Finance & Senior Manager-CMC

Ms. Chandana Ritujit Pai Assistant Professor-Marketing & Gen.Mgr.-Strategic Alliance & Business Development

Ms. Priyanka Handa Assistant Professor-HR & Manager - CMC

Ms. Neha Ramsahai Singh Assistant Professor-Finance & Asst.Mgr.-Examination cell

Ms. Priyanka Akshay Ajgaonkar Assistant Professor-Healthcare Management & Asst.Mgr.-ADC

Ms. Manjula Jaidev Ganguly Assistant Professor-HR & Manager – Industry Engagement & Executive Placement

Ms. Gayatri Rohit Dwivedi General Manager-Strategic Management & Assistant Professor-Finance

Mr. Swapnil Bhoite Senior Manager - Business Development & Assistant Professor - Marketing

Ms. Rutu Sachin Gujarathi Senior Manager-Alumni Relations & Assistant Professor-Marketing

Mr. Sagar S.Deshmukh Research Associate

Mrs. Bharati A. Gunjikar Librarian

Dr. Sandeep Bhavsar Librarian

Ms. Kirti Giri Deputy Librarian

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List of Faculty - Bengaluru

Dr. Anil Rao Paila Senior Dean - Bengaluru Campus /Sr.Vice President - Strategy & Branding

Prof. Dr. Madhavi Lokhande Dean - Bengaluru Campus

Prof. AKN Prasad Head - MDC & Executive Education

Prof. Dr. Anuradha Mahesh Associate Prof - Retail/Head-CMC

Prof. Dr. Savitha G R Associate Prof-HR

Prof. Aparna krishnamoorthy Assistant Prof - Economics/Examination Cell

Prof. Mohan Chandra Dean -Business Design

Prof. Dr. Jai Raj Nair Professor - IT

Prof. Srija Bose Asst.Professor Gen.Mgmt /ADC

Prof. Shekar Prabhakar Associate Professor - Marketing

Prof. Dr. Hema.D Associate Prof-Finance

Prof. Anita.S.Pillai Assistant Prof-IT

Prof. Asha Mathew Asst.Prof - Quality Systems

Prof. Ramanath K Assistant Prof - Market Research

Prof. Dr. Sonia Mehrotra Associate Prof-Centre of Excellence for Case development

Prof. Prakash Unakal Senior Associate Dean-Business Design

Prof. N.V.Vijay Kumar Assistant Professor - Finance

Prof. Jyoti Joshi Pant Assistant Professor-HR

Mr. Raja Kumar Librarian

Prof. Tina Chaturvedi Manager-CMC/ Asst Professor-Finance

Prof. Kalpana Garde Senior Mgr-MDC/Asst.Prof-IT

Prof. T S Sridhar Assistant Professor-IT

Mr. D. Narasimha Murthy Dean - Marketing & Research

Prof. Vijay Rego Assistant Professor-Marketing & Entrepreneurship

Prof. P V Chandrika Assistant Professor-Business Analytics

Ms. Arul Theresa Ramya Assistant Professor - Business Communication

Mr. Alex Nero Assistant Professor - Research

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Design for Dignity, an exhibition of Swedish design solutions for the differently abled

Exhibition celebrates the spirit of the disabled from India and Sweden and shows the

wayto creating equal opportunities for the disabled for inclusive growth.

The Consulate General of Sweden along with the Swedish Institute hosted the preview of the

Swedish design exhibition titled Design for Dignity along with a photo exhibition titled

AccessAbilty at WeSchool.

Design for Dignity, curated by Ace designer Ms. Margarita Bergfeldt Matiz, showcased

22 diverse innovative Swedish products that included foldable ramps, first generation of

prisma pedestrian signals for those with impaired hearing or vision, easy-to-carry shower

and toilet chair , a listening system that used digital signal processing technology to filter out

background noise and enhance speech, a hassle-free Braille printer for high volumes of

braille production,the super-light wheel chair , tetra packs for those with reduced hand

functions, cutlery for easy eating, comforters to remain calm and many more.

While Design for Dignity highlighted the importance and benefits of being inclusive when

developing products for the future, AccessAbilty showcased everyday stories of Swedish

and Indian individuals with disability, their hopes, dreams and aspirations. The preview was

attended by stakeholders from Sweden and India, researchers, manufacturers, doctors,

academia, and representatives from NGOs along with students and faculty from WeSchool.

The expert curator of the exhibition, Ms. Margarita Bergfeldt Matiz spoke about the

history of Swedish design and the importance of the right for an equal and dignified life for all

while introducing a different perspective on the concept of disability. “In Sweden we haven’t yet fully won the battle for equality for disabled

people, and the participants’ stories say a lot about the Swedish disability policy. Giving everyone a chance to be seen and heard is a step

along the way to not seeing people with disabilities as a homogeneous group but as individuals with different needs. The personal stories of

this exhibit and the design products on show can hopefully initiate discussions and strengthen cooperation internationally on accessibility,

dignity and disability policies.”

events

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Med4Dev IndiaIsrael Innovation in Affordable Healthcare concludes at WeSchool

The Mumbai leg of Med4Dev India-Israel Innovation in Affordable Healthcare, a Hackathon jointly hosted by Pears Program for Global

Innovation, University of Tel Aviv and WeSchool concluded in a simple, yet graceful prize distribution ceremony at WeSchool .

The Hackathon, saw around 100 bright innovators coming together to get into an action mode to work intensely for 36 hours towards finding

solutions to some of the most pertinent health related issues faced by Indian diaspora. This first of its kind event, was held parallel across

four cities; Tel Aviv, Bangalore, Hyderabad and Mumbai in order to develop low cost, accessible innovative ideas and prototype solutions

(hardware and software) to address healthcare challenges of low and lower-middle income communities in India.

Vishal Gondal, Founder & CEO, GOQii Technologies Pvt. Ltd. was the guest of honor along with Nimrod Assouline – Deputy Chief of Mission,

Consulate General of Israel in Mumbai.

The cash prize of Rs. One Lakh for the best promising idea was won by a team from Mumbai consisting of Dr. Varun Kommalapti and Rahul

Bisht for designing a system for monitoring the patients adherence to treatment thru Smart Code Remote Monitoring system (SCRMS) for

IMS Health. The other two top winning teams from Mumbai were the one that designed a paperless tracking system of children's

immunization using biometrics for Doctors For You. Another young team received maximum applause for their innovative website with a

spiritual touch for crowd funding for improving access to funding for cancer treatments for Manipal hospitals.

The winning teams from all the four locations will be able to continue to develop their ventures with a package of several weeks of mentoring,

the possibility of joining either the Pears Challenge accelerator in Israel or a parallel program in India, and opportunities for pitching their

business ideas to venture capitalists.

The Hackathon was supported by a conglomerate of prestigious bodies like : Start-up Nation Centre (Tel Aviv ),The Indus Entrepreneurs

(TiE, Mumbai) ,T-HuB (Hyderabad),10,000 start-ups(A NASSCOM Initiative, Hyderabad) , Creators (Tel Aviv) and a number of others from the

NGO, Healthcare and Corporate space.

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“It's time we understood the debt of the society. Do not wait for someone to come and change the world. Just see yourself in a mirror and you will find the individual who can change the world.”

With words coming straight from his heart, Sudhir Mungantiwar, Minister for Finance, Planning and Forests, Government of

Maharashtra began his dialogue with the entrants of WeSchool during the Foundation Fortnight. Prof. Dr. Uday Salunkhe, Group

Director, faculty and students of WeSchool listened to every word spoken by the Hon’ble Minister in rapt attention.

As he congratulated the fresh joinees from the various MBA programs like Business Design, E-Biz, Retail, Healthcare, Rural Management

of the 2016-18 batch at WeSchool, Shri. Mungantiwar said, “You are indeed very fortunate to have got this opportunity to study in one of

leading B schools in the country. Knowledge is the key for betterment of not only oneself but also of the society but the truly knowledgeable

one is the one who combines knowledge with imagination. In this era of innovation, that individual will be instrumental in bringing the

change in the world. Look within yourself, search within yourself and you will find the change maker. Let us become those change makers

that will make this world a better place for everyone to live in. “

“Dedicate yourself to realize the dreams of your parents. Choose the career path as per your capacities and inclinations. Everyone has

qualities and limitations but the one that overcomes his limitations and converts them into strengths is the real winner. Be prepared to learn

everything but always remember that the knowledge earned is to be used for societal benefit. When you change yourselves, you will step

towards changing the nation. Be grateful to all the factors in the society for the advantages that you have got and learn to contribute your

might for the upliftment of others.” He said.

He informed the students,”Water and forest cover and other environmental resources are mutually related. In Gadchiroli district, 77% of

total geographic area is under forest cover. The same reduces to 58% in Sindhudurg. But in the drought affected Latur, where drinking water

had to be supplied by trains, this coverage is only 0.07%. The total forest cover in the State is 20%, ideally, it should be up to 33%. If this

increase in forest cover is to be achieved, then there is a need to plant 400 crore trees. The Government has committed to the target of

planting 50 crore trees in coming three years.

On 1 July, 2016, 2crore trees will be planted all over Maharashtra and this will be just a beginning. For completing this great task of tree

plantation, public participation is also required on large scale along with the efforts of the Government.”

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Dr. Vikas Amte, noted Social Worker, Secretary and Chief Functionary of the Maharogi Sewa Samiti, addresses Convocation 2016

WeSchool was abuzz on a Sunday morning with the graduating class of 2013-15 at the Convocation ceremony organized by the Institute.

What made the convocation special and refreshingly unique was the presence of persons of high repute, Chief Guest Dr. Vikas Amte and

Guest of Honour Consul General Mr. David Akov at the Consulate General of Israel in Mumbai. Both dignitaries along with Group Director

Prof. Dr. Uday Salunkhe presented the Convocation Certificate to the graduating batch.

Prof. Dr. Uday Salunkhe, Group Director WeSchool welcoming the dignitaries, parents and students at the occasion shared “WeSchool

education is about bringing in consciousness towards Society apart from Organization and Self. Be it the Global Citizen Leader program,

initiatives to work with North-East, partnering with international Universities such as the recent one with Israeli Universities, the goal is to

bring about excellence and inclusiveness together. And hence today we have with us an epitome of dedication to humanity Dr. Vikas Amte

and the representative of a nation hailed for its entrepreneurial innovations Mr. David Akov”.

Dr. Vikas Amte is the elder son of social worker and Magsaysay Award winner, Baba Amte (1914 – 2008), Amte heads the organization

‘Maharogi Sewa Samiti’, and is the administrator of Anandwan, the community set up by Baba Amte in 1948 for leprosypatients on the

outskirts of Warora in Chandrapur district in Maharashtra. In his address to the graduating batch of students, he shared “I too represent a

University, but unlike you my University comprises of people who are rejected, dejected and ejected by society. And what we aim to do is

bring in dignity in the lives of these people. We work to reach out to the loneliest, lowliest and last person and hope to change the way their

live their lives. Chance and not Charity is our philosophy. So we focus on building skills and get them to participate in building their lives.

Today as I address young students who will play a pivotal role in how society shapes in the future I recall what Dr. Baba Amte always said,

“If you want to see change, Do it Today and Do it Yourself”. So as you go out in the world as corporate citizens, remember your role and need

to contribute as citizens and humans towards other humans.”

Mr. David Akov, in his address emphasized the need for collaboration between students of both countries especially for innovation in areas

of agribusiness, healthcare and entrepreneurship. He inspired the students to have a collaborative and creative outlook in their new journey.

The convocation ceremony ended with a spirit of hope, happiness and thought as the young batch now participate fully in the world of work.

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WeSchool hosts Global Peace InitiativeAs Mumbai bows to pay respect to the martyrs and victims of 26/11 attacks on Mumbai on its 6th anniversary, Welingkar Institute of

Management Development & Research (WeSchool) facilitated a panel discussion based on a research paper titled, ‘Our World Unified for

PEACE’ prepared by its students. The event was held at WeSchool campus in Mumbai. ‘Global Peace Initiative’ was conceptualized by

Ms. Kia Scherr, co-founder, One Life Alliance, an NGO, jointly with WeSchool as its knowledge and project partner.

Padmabhushan Smt Rajashree Birla, Chairperson of the Aditya Birla Centre for Community Initiatives and Rural Development was the Chief

Guest at the panel discussion. The panel discussion saw eminent personalities like Shailesh Haribhakti, Chairman, BDO Consulting, Shaina

NC, Ace designer, Dolly Thakore, veteran theater personality, Brig. (Retd). Kuldeep Singh Chandpuri, MVC, VSM, and Sadanand Date, Joint

Police Commissioner, which was moderated by Sarosh Bana, Executive Editor, Business India.

The panelists expressed their solidarity with the Global Peace Initiative and discussed how youth is stopping violence in conflict areas

worldwide. The Global Peace Initiative journey started three years ago at WeSchool and has pledged its commitment to continue its efforts

in spreading the message of peace and communal harmony not only in Mumbai but the world over. The panel discussion was followed by a

cultural event - ‘We Wish You Peace’ – that witnessed eminent personalities from media, Bollywood, television, education, sports and

corporate who walked the ramp with children from NGOs for the cause of global peace.

Prof. Dr. Uday Salunkhe, Group Director, WeSchool said, “As the environment at WeSchool empowers our students to collaborate with

communities to prevent social conflicts, strengthen ethnic relations and develop a culture of empathy, Global Peace Initiative is one such of

our endeavours to make them understand their role and responsibility in building a better world.”

Smt Rajashree Birla, while delivering the keynote address, appreciated WeSchool’s initiative and said, “It is heartwarming to see educational

institutions like WeSchool and its students commemorate the martyrs of the 26/11 tragedy, and discuss important issues like global peace.

I believe to achieve global peace; we first need to achieve inner peace by sticking to our roots and values, and not forsaking them under any

circumstances.”

In an emotional speech, Kia Scherr of One Life Alliance, expressed her painful loss. She thanked the members of the panel for discussing

global peace and highly appreciated the efforts taken by WeSchool to engage students and spread awareness about unity and peace.

She said, “The key element that drives people to work towards achieving world peace is love, for their people, their country, and the

commitment to protect them.”

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International Conference on Social Media Marketing in Emerging Markets @WeSchool, Bengaluru

In only half a decade, social media has altered consumer behaviour to the extent that one third of consumer

spending today may be driven by social inputs like reviews and comments. And it is estimated that, by

2022, four out of every five transactions will be driven by social media. As consumers become more

empowered, it's crucial to use social media to engage and connect with the customers. Thus, it is has

become imperative to develop models and methods to augment the effectiveness of social media

marketing in emerging markets like India.

Keeping in view such developments, WeSchool, Bengaluru in association with Academy of Indian

Marketing (AIM) and IDG Media Group, organized the two day 'International Conference on Social Media

Marketing in Emerging Markets' at ITC Gardenia, Bengaluru.

The conference was a two day summit of marketing professionals from industry, distinguished academics

and researchers and political strategists to share their experiences, debate on various facets of social

media and study in depth its impact on the community. This conference enhanced the participants'

understanding of social media and developed models and methods to enhance effectiveness of marketing

in emerging markets. The conference was inaugurated by Prof. Dr. Uday Salunkhe, with the keynote address by Mr. Nishanth Rao, Country

Head, LinkedIn. Leading academic researchers from B-schools as well as those from corporate firms from across the country and marketing

experts presented sessions as well as papers discussing the best practices adapted by them.

This two day conference was designed to provide an understanding from industry experts on the fundamentals of how to strategize the

social media marketing initiatives and network with ease; develop contemporary ways of acquiring new customers and increasing the

impact that one makes on potential customers. The various discussion themes of the conference ranged from how social media can be

utilized in the B2B space, spiritual space, governance and policy-making and political campaign.

With participation from countries like USA, Canada, Saudi Arabia, Abu Dhabi, Sweden, South Africa, Turkey. The conference had around 50

shortlisted research and conceptual papers being presented over 2 days by academicians, MBA students and corporate scholars from Dell,

Cognizant, IBM, Genpact, Infosys and many others.

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Imagination Needs to be Fed, WeSchool BengaluruWeSchool South India Level Idea Contest 2015-16

the B Schools have been stuck in the rut of old paradigms and pedagogy recycling obsolete thought with monotonous regularity. At We

School we perceive knowledge as application of mind. Constant Innovation and design thinking are the instruments which has pushed our

students to achieve great success. It has been our endeavour to induce other institutions to see education in this new light. The We School

Idea Contest was an exercise in this direction.

Taking a cue from the Prime Minister’s clarion call, “Think India, Transform India” We School conducted the idea contest in 100 different

Graduate colleges in five states of South India. The thought behind hold this contest was to sway the Institutions and students towards

Innovation and design thinking which has been the hallmark of We School.

The contest drew participation from over 100 colleges spread across Karnataka, Seemandhra, Telangana, Kerala and Tamil Nadu. The ideas

were on the sub themes relating to Smart city, Swachh Bharat, Digital India, Make in India, Skill India, Start up India Stand up India and

Incredible India. The contest commemorated late Dr. APJ Kalam’s vision of India 2020. Starting in September 2015, the contest progressed

through two phases. The first phase witnessed the Welingkar faculty visiting over the colleges across the five states, conducting the first

rounds of the contest, shortlisting two students from each. Two students got in by wild card entry held for Bengaluru colleges.

Mr. Satyanarayanan – Bagged first prize for the idea on “walking stick for visually challenged people with voice assistance”

Mr. Francis S. Mondal – Won the Second prize for the Idea on “Solar cell with a Brain” at the Idea Contest

Students participating in the contest Mr. Dattatreya Gaur, VP and Head of BU at Robert Bosch Engg and Business Solutions Pvt Ltd. addressing students

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We Café - BengaluruWE-Café is an industry � student community meet, where expert guests from leading companies of different

verticals are invited for a rendezvous with the students and faculty of WeSchool, Bengaluru. This event originated

on the lines of popular TV shows like 'Jeena Isika

Naam Hai' and 'Koffee with Karan', has eminent

corporate celebrities who share their thoughts and

opinions on a set of questions asked by a student host.

The show begins with a brief introduction of the guest and the student host

then rolls out the agenda of the day. The guest then takes the stage to speak

on any management topic as per his/ her discretion. The guests are

requested to keep the session as interactive as possible. This session is then

followed by a discussion with the student host. Video footage of a few

colleagues of the guest (speaking on how the guest actually goes about

executing his daily work, his style of leadership etc.), is also presented.

There is also a fun filled one minute rapid-fire round, showcasing the lighter

side of the guest. The event ends with the felicitation and feedback time on

the guest-book. Finally a video feedback of the guest and a small photo

session ends the show formally. Constructive feedback and suggestions

from the audience are collected for improving the show with each episode.

Some of our distinguished guests were:

• Ms. Kirthiga Reddy, MD, Facebook India

• Mr. Mohan Kumar K G, Joint Managing Director, Toyota Kirloskar

Auto Parts Pvt. Ltd.

• Mr. A. M Muralidharan, Vice President & Head- Commercial Management

and Dealer Development, Volvo Construction Equipment (Asia Pacific)

• Mr. Amit Laroya, MD, 3M- India & Sri Lanka

• Mr. S. Vaitheeswaran, MD and CEO, Manipal Global Education Services

• Mr. Sameer Malhotra, MD, J. P. Morgan

• Mr. Rajeev Mehta, CEO at Arvind SportLifestyle Ltd.

• Mr. Gerd Hoefner, MD & CEO, Siemens Technology India

• Mr. Bhaskar Bhat, MD, Titan Company Limited

• Mr. Shivakumar, Chairman & CEO, Pepsico India

• Dr. Gopichand Katragadda, Chief Technology Officer, Tata Group

• Mr. Vijay Ratnaparkhe, President & MD - Robert Bosch - India

• Mr. Shailesh Chatuvedi, CEO, Tommy Hilfiger

• Ms. Apala Lahri Chavan, CEO, Human Factors

• Mr. Pallab Talukdar, CEO, Fujitsu India

Mr. Mohan Kumar K G, Joint Managing Director, Toyota Kirloskar Auto Parts Pvt. Ltd. at WeCafe, Bengaluru

Mr. Sameer Mehrothra, MD, J P Morganat WeCafe, Bengaluru

Ms.Priyanka Ghei, PGDM Batch 2014-16 in conversation with Kirthiga Reddy, MD, Facebook India

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Mr. R Mukundan, Managing Director at Tata Chemicals Ltd.

Mr. D. ShivakumarChairman and CEO, Pepsico

Shri. M. Damodaran, Advisor and Chief Representative in India for the ING Group of Netherlands, Former Chairman of the Securities and Exchange Board of India (SEBI)

Dr. Narendra JadhavHon’ble Member of Rajya Sabha

industryinterface

Padma Vibhushan Dr. Raghunath Anant Mashelkar, President of Global Research Alliance

Mr. Vijay Gangal, VP - Capgemini

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Mr. Sreekanth Arimanithaya- Chief Human Resources Officer & VP at Britannia Industries Limited

Mr. B Renganathan, Executive Vice President & Group Company Secretary, Edelweiss Financial Services Ltd.

Dr. Santrupt Misra - CEO, Carbon Black Business and Director Group Human Resources, Aditya Birla Group

Dr. DeviPrasad Shetty - CharimanNarayana Hrudayalaya

Mr. Anurag MadanDirector Edelweiss Asset Management Ltd.

Mr. Thomas L. Vajda, U.S. Consul General – Mumbai

Mr. Ridham DesaiManaging Director at Morgan Stanley India

Mr. Vinay Nadkarni, MD & CEO at Globus Stores Private Limited

Mr. K. Ramkumar, Executive Director, ICICI Bank Limited

Justice N. Santosh Hegde, former Lokayukta, State of Karnataka

Mr. Prakash Wakankar, CEO, Mahindra Retail

Mr. Raamdeo Agrawal - Co-Founder & Joint MD Motilal Oswal Financial Services

Prof. Dr. Aniruddha Bhalchandra Deshpande - Chairman of Rambhau Mhalgi Prabodhini

Mr. Raghu Raman, President, Risk Security and New Ventures Reliance Industries Ltd

Shri. P. K. Dash- Principal Director General, National Academy of Customs, Excise & Narcotics

(NACEN) - Mumbai

Mr. D. ShivakumarChairman and CEO, Pepsico

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Industry Round TablesAt WeSchool, our endeavor has always been to provide cutting edge business education. However, the word education always has two

sides to it - theory and practice. Strangely though, they seem mutually exclusive. As Albert Einstein has said, “In theory, theory and

practice are the same. In practice, they are not”. This is often the classic disparity any MBA student faces after graduating from the B-

School. We understand that today it is very essential to create employable people and that is why we actively facilitate a dialogue with the

corporate world to know better what is expected from B-Schools and its graduates today.

To engage in 'immersive techniques' and interact with 'people in the thick of action' is integral to the transformative learning pedagogy at

WeSchool. Towards achieving this goal, WeSchool has taken some decisive strides and one such initiative being "Confluence:

A Constructive Collision Of The Greatest Business Minds - a series of Industry roundtables". These roundtables also provided our

students with opportunities ranging in the form of projects, internships and even employment.

During this past year, WeSchool organised series of roundtables across diverse industry verticals. Through these roundtables WeSchool

brought together over 1000 renowned industry professionals, who shared real-time challenges and some of these are live projects that

students are working on at WeSchool.

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Sector Theme Prominent Company ParticipationSr. No.

FMCG, Consumer Durables, Pharmaceuticals, Healthcare and Chemicals

IT & Telecom

Retail

Bottom of the Pyramid - How to Make the Best of the Opportunity

Empowering India - the IT & Telecom way

Retail Bonsai - From metros to villages

Muller & Phipp , Eureka Forbes , VVF , GSK Pharma , Novartis, ABBOTT , Unilever, Godrej & Boyce , Raymonds , Camlin

CISCO , IBM India , Samsung Mobile , Tech Mahindra , SISL , WNS Global Services , Kale Consultants , Cognizant Technology Solutions, MTNL Mumbai , Mastek , Netmagic Solutions , Reliance ADA , L&T Infotech , Keane India Limited , Tata Communications

The Mobile Store , Pantaloon Retail India Ltd ., Croma , Shoppers Stop , Spencers Retail Ltd ., Future Knowledge Services Ltd ., Hinduja Group India , Domino's Pizza India Ltd ., AMP Retail Services Pvt. Ltd .

1

2

3

Mumbai

This event provided an opportunity for our colleagues in the corporate world to interact with each other as well as our students. It provided them a

platform to brainstorm theories, discuss what's being practiced to bring out a result-oriented synthesis of the two which can benefit all stakeholders.

Several offers were made to students from organizations, in the form of projects, internships and even employment. Organizational inputs have also

been accepted gladly by our academicians in the form of updating curriculum and teaching pedagogy to truly offer a transformative educational

experience at WeSchool.

4

5

RBI, Motilal Oswal Securities Ltd, Morgan Stanley, Barclay's Bank, Deutsche Bank, Provogue, FICCI,Goldman Sach, J.P.Morgan, CRISIL, J.M.Finance Mutual Funds, KPMG

Sanofi, Vodafone,Durian Furniture, Durian Furniture,Gold Gym India, Dominos, Mahindra SSG, Godrej & Boyce, Lintas Media Group, Ultratech Cement ,Tech Mahindra,Bank of America

Finance

Marketing

Is the present equity bull run or sustainable

Gen Next Market -�OPPORTUNITIES & CHALLENGES" has been chosen this year.

Rural 6 AFC India, Anugrah Madison, Bayer CropScience, Carrier Air

conditioning & Refrigeration, Cipla, HSBC, HUL, IDOBRO

Impact solutions, ILFS, Ion Exchange, Lafarge India, Mahindra

Farm Equipments, NABARD, Pidilite, Standard Chartered

Bank, Swades Foundation, Vista Foods

Lab to Life – Technologies for Rural transformation

Retail7 Reliance Retail Ltd, Tata Industries Ltd, Crayon Data, Land

Mark Group's, Metro Shoes Ltd, Itz Cash Card Ltd, Hypercity,

Tata Trent, Aditya Birla Retail, La Senza, Future Market

Networks, Arvind Ltd.

Retailing in an age of disruption

IT & Telecom6 Syntel F5, E &Y, SAP, Reliance Jio, Accelya Kale,

Morgan Stanley

Empowerment the Digital Way

Business Analytics7 Accenture, HDFC Bank, ICICI Prudential Life, L & T, ITL,

TimesofMoney, TeraData, Capgemini, Aureus Analytics,

Ugam Solutions

WAC 2015

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Sector Theme Prominent CompaniesSr. No.

Operations1 Merry-Go-Learn, Giftxoxo, Simplotel, Idea Culture,

Evibe, Flipcarbon, Pikkol, etc.

Making Businesses of 'Start-ups' a success

Finance2 CSC, Unitus Seed Fund, PWC, S Mergers, RNP &

Associates etc.

Round Table on 'Valuation

Operations3 Volvo Constructions Pvt Ltd, SAP and Praxair, KGK

Engineering Ltd, etc.

Make in India

Business Design & Innovation

4 Pranavam People Solutions, Strategic Initiatives,

Verse Innovation, OnMobile Global, GE India

Technology Centre, Cardiac Design Labs, Exide Life

Insurance, Wipro Ltd, TVS Motor Company,

Entrepreneur Astuix, Enventure, Exprsy & Froype,

The Hub hasya Technologies, etc.

Quest for the Best

Human Resource5 IBM, WIPRO, 3M, Hewlett Packard, Accenture,

Happiest Minds, Infosys, Agora Analytics Employee

Experts, Motorola Mobility,Genpact, Tower Watson

and Jigsaw Academy etc.

HR-Confluence on People Analytics

CECD6 Axcend, BFW, HP, MeritTrac Solutions, Mind Tree,

Ministry of communications & IT, Govt of India, TCS,

Vee Technologies Pvt Ltd, Yuken India Limited

CII - Indian Women Network , WeSchool - A Case Methodology Workshop on Winning Strategies Using Design Thinking Tools

Academic Partnership 7 Principal Secretary to Government Education

Department (Higher Education) Government of

Karnataka, Vice-Chancellor, CMR University, Bengaluru,

Chariman Task Force on Industry- Institute Interface (3i),

BCIC and MD & CEO, Manipal Global Education

Services Ltd, BEML, Planet Ganges, Strides Shasun Ltd.,

University Of Texas, University Of Georgia, Coffee Day

Global Ltd., Mashreqbank Mindscape IT, Dean & Director,

WeSchool, Bangalore, and People Officer, Happiest Mind

Technologies Pvt. Ltd. HomeLane, LAQSH, IISc, &

Venture Partner, Unitus Seed Fund and HomeLane,

Amazon, Juniper Ltd., 5E Serpraise, Terex India Pvt. Ltd.

WeSchool Bengaluru in association with Bengaluru Chamber of Industry and Commerce hosted a conference on the theme – Industry-Academia Partnerships: Challenges & Opportunities' at Hotel Chancery Pavilion, Bengaluru.

Marketing8 Treebo, Giftxoxo, Quick Silver, Geek Consulting,

Momoe, Inmobi, etc.

Transition from E-Commerce to M-Commerce

WeSchool, Bengaluru in association with CII-YI

9 The session was attended by student and faculty of

WeSchool and by members of CII-Yi.

A Case Study Workshop on – Blue Ocean Strategy – Finding Untapped Markets'

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WeSchool strongly believes in integrating the philosophy of �Leadership� & �Innovation� with a design-thinking approach into management

education. To enhance the learning in the classroom, a blend of case-studies, scenario planning, role-plays, audio-visual material and

experiential learning methods are used in addition to the conventional classroom lecture method. Teaching through theatre, literature,

poems, films, and book reviews have been a popular medium to connect with students to teach several management & leadership principles

which makes learning more experiential and fun as well. B-schools and companies have realized how theatre-kind of training can develop

various attributes among individuals and can determine group dynamics.

At WeSchool we are going one step further by integrating theatre and literature and helping our students to not just learn from the unique

pedagogy but by interacting with leading Media & Entertainment personalities who teach many lessons on decision-making.

Recently leading media personalities captivated WeSchool's new 2 years Full-time PGDM Program 2016-18 batch in their signature style.

While students engage with these non-conventional leaders, they also are guided to delve on the learnings from their experiences which

further enhances their professional approach.

Rendezvous with leading Media & Entertainment Personalities

Pankhuri Gidwani, Shusruthi Krishna, Urvashi Rautela, Lopamudra Raut

Mohit RainaChakravartin Ashoka

Rohit KhandelwalMr. World 2016

Armaan MalikSinger & Music Director

Sajid & Farhad SamjiWriter & Director

Prahlad KakkarAd Guru

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Germany

Daimler AG

Comtessa

Siemens Medical Solutions AG

Publicis Kommunikations Agentur

CDP Bharat Forge GmbH

Bearing Point GMBH

Maier Vidorno Group

Eurex Frankfurt AG

USADNL GlobalTEOCOAmerican ExpressAT&T

Exxon Mobil

SingaporeFreudenberg IT

Learning by transcending boundaries

UAE

Eros ElectricalsJumbo Electroncis Co. Ltd.

Apparel LLCAbu Dhabi Fertilizer Industries Co. WLLSharaf Group

Sweden

Ericsson

ABB Robotics

Eskilstuna EnergiMiljö AB

Japan

Uchida Yoko

ToyotaAsahi Breweries

Asahi Shimbun

WeSchool Education provides large numerous opportunities for students to learn through international exposure, gained from

understanding internships and projects in countries such as USA, Japan, Ghana, Denmark, Germany, Kenya, Dubai, Malaysia, Tanzania,

Sweden, Singapore and Romania among others. The students also participate in the Study Tours conducted to leading organizations in

Japan and Sweden. A select list of companies where they have interned include:

Other Countries

Mattel, Malaysia

Spin Knit Ltd.

Kentainers, Kenya

HSBC, Qatar

Malaysia Transformer Manufacturing

(MTM), Malaysia

Contor Zenner/BegaElectro Motor

Corporation, Romania

BIDCO Oil Refineries Ltd., Kenya

Electricity Company of Ghana Ltd.,

Ghana

Gratis Foundation, Ghana

global outreach

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Apart from connecting with organizations, WeSchool also

encourages students to learn about working in international

groups through Universities it partners via student exchange

programs.

The Copenhagen Business School offered one such opportunity

where one of the WeSchool students with a Biotechnology

background selected a course in Marketing Communications

where he worked on a project with group members from Italy,

Turkey and Lithuania. This global exposure has also provided him

an opportunity to learn from social interactions with fellow

students from various continents such as Asia, America and

Europe. The perspectives they brought to the table has

broadened the student�s approach to learning and addressing

challenges in a dynamic corporate world.

Students Summer Internship

Benefits Undoubtedly, the internships offer a unique significant learning

opportunities for our students as it helps them garner global

experiences. The company too benefits in several ways; as an

outsider and being younger in age, students are able to bring in

fresh perspectives to any existing problem and give valuable

recommendations for the benefit of the company. The company

also assesses the holistic performance of the student, to whom

they could then potentially choose to make an employment offer

to, in the near future.

DurationStudent internships are generally defined for a period of 2 months

in May and June, is more convenient to carry out internships

during the student's summer break at the institute.

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Recruiters who have shown faith in WeSchoolAgri Business

Advance Overseas Private Limited (AOPL)

Amul

Godrej Agrovet Ltd.

Mapro

Monsanto

RA Organic Foods Pvt Ltd (Doctor Moo)

Rallis India Ltd.

Syngenta

Aviation

GVK

Indigo

Air India

Banking

Axis Bank

Bank of America

Bank of Baroda

Bank of India

Central Bank of India

Citi Bank

DBS

DCB Bank

Dena Bank

First Rand Bank

HDFC Bank

ICICI Bank

IDBI Bank

Indian Overseas Bank

Indusind Bank

Kotak Mahindra Bank

Nabard

RBI

Saraswat Bank

Standard Chartered Bank

State Bank of India

Union Bank of India

Yes Bank

Chemicals

BASF

Deepak Nitrite

Galaxy Surfactants

HIL Ltd

Rashtriya Chemicals & Fertilizers Ltd.

RPG Raychem

Sudarshan Chemicals

Consulting & Research

AC Neilsen

Aranca

Axis Risk Consulting

Brandscape Worldwide

CMIE

Credit Analysis & Research Ltd.

CBRE

Decimal Point

Deloitte

Dhhanish Advisors Pvt Ltd

EY

GFK MODE

Great Place To Work

ICRA Management Consulting

India Ratings and Research

Insight Research Pvt Ltd

KPMG

Mahindra & Mahindra SSG

Milward Brown

Pragmatix

Prudential UK

Randstad

SREI

TNS Global

Waves Research

Waves Strategy Advisors

XL Dynamics

Kantar Group

PWC

IPSOS

Education

RUSA

Oxford Press

Financial Services

Aditya Birla Finance

AK Capital

Axis Securities

Bajaj Finserv

Birla sun life wealth management

Choice International Ltd

CIMB

Credit Suisse

D & B

Darashaw

Edelwiess

Essel Finance

Everstone Capital Advisors Pvt. Ltd

FEDAI

GMO

HDFC AMC

HDFC Ergo

HDFC Ltd

ICICI Securities Ltd

IDBI Capital

IDFC

IL&FS Financial Services

India Bulls Housing finance

India Infoline

International Trading Corporation

Janalakshmi Financial Services

JM Financial

Karvy Pvt Wealth

Keynotes Financial Services

Kotak Securities

L &T Finance

M power Micro finance

Mahindra Rural Housing Finance Ltd.

Majista Capital

Metro Cash & Carry

Money Bee

Morgan Stanley

Motilal Oswal

Nirmal Bang

Quest Profin

Reliance Capital Asset

Reliance Home Finance

Reliance Money

Reliance Mutual Funds

SBI Capital Markets Ltd

Siemens Financial Services

TATA Asset Management

Tata Investment

Trasperant Value

Tresvista

Trust Financial House

ULJK

Xion Multiventures Pvt L

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FMCG, FMCD, Manufacturing

Aequs Private Limited (formerly

QuEST Global Manufacturing)

ATG Tire

CBC Corporation India Pvt Ltd

Godrej Consumer Products Limited

Colgate Palmolive

Emami

Flourish Pure Foods

Kellogg

Wrigley India Pvt Ltd

Zydus Welness

ACC Limited

Aditya Birla Group

Arcelor Mittal

Arvind Limited

Bajaj Electrical Ltd

Bidco (Intl)

Bisleri International Pvt. Ltd.

Bluestar Limited

Camlin

Carrier

Cera Sanitary Wear

Coco cola

Dabar

Daimler (Intl)

Donear Group

Draeger

Elgi Equipments Limited

Essar Projects Pvt Ltd

Essel Propack Ltd

Estée Lauder

Ford

Gala Springs

Godrej & Boyce

Godrej Agrovat

Godrej Industries

Grasim Industries

Halma India

Havells India Ltd

Hazel Merchantile

HeatherGrey

Heinz India

Hindalco Industries Ltd

Hinduja Group

Hindustan Coca-Cola Beverages Pvt

Ltd

Hindustan Field Services

HUL

Jay Enterprises

JK tyre

Kansai Nerolac

Kokuyo Camlin

L&T Ltd

Logitech Electronic India Pvt Ltd

Mahindra & Mahindra Auto

Mahindra & Mahindra Ltd

Mahindra & Mahindra Spare

Business Unit

Mahindra CIA

Mattel Inc (Int)

Mehta Group

Mercedes Benz

Metal Toys

Moser Baer

Nerolac

Nuts And Bolts Inc.

Oris Watches

Paper Products

Parekhplast India Ltd.

Portescap

Philips

Plywood Emporium

Portescap India Pvt Ltd

Reliance Industries Ltd

Sandvik Asia Pvt Ltd

Sharp Enterprises

Siemens Ltd

Sulzer India

Tata Elxsi

TATA Motors

Tata Steel

TE Connectivity Pvt Ltd

Tech Fab Sourcing (Textile)

Thermax

TML Driveline (TATA Enterprise )

Tulsi Extrusions Limited

Usha Martin

Vedanta

Videocon

Voltas Ltd

Volvo

Welspun

Wipro Consumer Durables

FMB & Hotels

Taj Hotels

Holiday Studio

ITC Hotels

Kandhari Beverages Pvt Ltd

Monginis Food Pvt Ltd

Palladium Hotels

TajSATS

Treebo

Eskay Group

Raconteur Walks Tourism

Sylvn Studio

SOTC

Enrich

Retail

Aditya Birla More

Aditya Birla Retail

Croma

Decathlon

JUMBO - Dubai

K.Raheja-Inorbit

Landmark Retail - Dubai

Reliance Retail

Healthcare & Pharma

Abbott

Apco

Aramuc India

Astellas Pharma

Care24

Cemast

Du Point

Full Life Health Care Pvt Ltd

GlaxoSmithKline Consumer

Glenmark Pharma

Healthcare Ltd.

Himalaya

IKS Health

IMS Health Analytics

IMS Health Consulting

Jainam Wellness

KDA Hospital

Kokilaben Dirubhai Ambani

Hospital

Lupin Pharma

Medtronics

Ottobock Healthcare India

MSD Merck

Physicians Interactive

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Quality Pets

RPG Lifesciences

Ranbaxy Labs

SRS Pharmaceuticals Pvt. Ltd

UCB Pharma

Vacation Labs

Wockhardt

IT/ITES & Telecom

Accelya Kale Solutions

Accenture

Aditya Birla IT

Alepo Technologies

American Tower Corporation

Amura Marketing Techologies

Briston Technomach Pvt Ltd

Cap Gemini

Cognizant

Datamatics

Dell

DE Shaw

Egen Solutions

Flexiventures

GEP

Google

HP

IBM

Infosys

Inscripts

KPIT

My Check

New Gen

Persistent Systems

Quality Kiosk

Servpro

Smartcube

Sterlite Technologies

Syntel

TCS

HCL Technologies

TCS BPS

Tech Mahendra

Times Internet Ltd

Transovative

Winjit Technologies

Wipro

Worldline Atos

Zycus Infotech

Logistics

Bretling Logistics

Devkrupa Shipping Agency

DAMCO

Ingram India

KMTC (India) Pvt. Ltd.

MSA Logistics Pvt. Ltd.

Shipping Corporation of India

The Great Indian Shipping Company

Insurance

Birla Sunlife Insurance

ICICI Prudential

Kotak Insurance

ICICI Lombard

Marsh India Insurance Brokers Ltd.

SBI Life Insurance

HDFC Life insurance

Bajaj Allianz

India First Life Insurance

Tata Aig

SBI General Insurance

Media & Entertainment

Balaji Telefilms

Business of Ideas

Cineplay

Times Group

World wide Media

The Hindu

Cinepolis

Desi Drama Productions

Digifury Media Solutions

FCB ULKA

Good Time Incorporated

IDG Media

Ketto

Hungama

Leo Burnett

Percept

Primetime Media

Red Chilli Entertainment

Saaibaba Telefilms

Shortformats

Star Sports (Own)

Times Zone

UFO Movies

Viacom 18

Zee Entertainment

Sports Management

Professional Management Group

Sports

Decathlon

PMG

Smaaash

Gamble Gaming

Oil, Power & Energy

BPCL

Indian Oil Corporation

Adani Power

Coal India Limited

NTPC

Owens Cornings

TATA Power

Worldwide Oilfield Machine Pvt. Ltd (WOM)

Real Estate & Infrastructure

Cushman & Wakefield

Dudhwala Builders

Tata Housing development Company

JLL

Kalpataru Constructions

Neumec Group

Omkar Realty & Developers

Puranik Builders

Rustomjee

Sarthi Group

Tata Housing

Lodha Group

Oberoi Realty

Shapoorji Pallonji & Co Ltd

Colliers International

Knight Frank India Pvt Ltd

Xanadu Realty

Peninsula Landwise

K Raheja Corp

Retail

A M & C Saatchi

Amazon

Arvind brands

Bagadiya Brothers

Being Human

Benjamin West

Biguine Spa & Salon

Bombay Stores

Croma

D'décor

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ETP

Flemingo

Future Group

Globus

Inorbit Mall

Landmark (KSA)

Lawrance & Mayo

London & Partners

Madura Garments

Pantaloons

PretMode

Provogue

Ranjit Motors

Raymond India

Reliance Brands Ltd.

Reliance Digital Ltd.

Reliance Trends

Shoppers Stop

Sports Gurukul P Ltd

Spykar

VYTS

Whitenife

Others

Amura MarketingTechnologies

Aasaanjobs.com

Aramex

Awacs India

Dr. Oetkar India Pvt. Ltd.

EYTL Idea

Finitiatives Learning India Pvt.

Ltd. (FLIP)

Fintellix Solutions

Gamble Gaming

IPAC

Indeity

Justbuylive.com

K Education

KGK Group Hongkong

(International)

Lokus Design

Mahindra Holidays

Paytonics

PrepHungry

Ranstand

Regenesys India

Sambhav Jewels

Smaaash

Sutherland Global Services

Tata ClassEdge

TCY Online

ULJK

Vaibhav Global Limited

And many many more...

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Alumni SpotlightCln Murthy

Sameer Tamhane

Ridham Desai

Hiren Gada

Arunabha Dey

Bhavana Chary Samel

Sameer Karulkar

Koustubh Kanade

Nityanand Wagle

Lohita Sujith

Nandadeep Jaykar

Nikhil Date

Nikhil Apte

Hemant Tucker

Nikhil Shimpi

Gautam Kale

Citibank, Sydney

HR MSD India

Morgan Stanley India

Shemaroo Entertainment Ltd.

Bank of America

Total Oil India Pvt. Ltd.

Bennett Coleman and Co. Ltd.

Panasonic Healthcare Hldgs- Ascensia

TCS BPS

Director- Corporate Communications

Adidas AG


Royal Sundaram Alliance Insurance Co.

Bank of Singapore, Singapore


Kotak Mahindra Bank

Managing Director -

Country Risk, Consumer

Executive Director

Managing Director

Director

Director, Financial Institution Sales,

Global Transaction Services

Country Head - Human Resources

National Head

Country Head - South Asia

Head - Information Security, Domain BPO

MPA-MOTION Pictures Association

(I) Pvt. Ltd.

Senior Director Franchise (Western Europe)

Director - Institutional Clients

Chief Product Officer -

Product Factory (Health Insurance)

Managing Director

Director & Head - Bancassurance Products,

Wealth Management

Associate Director

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Hometown: Navi Mumbai, Maharashtra

Undergraduate Education: Bachelors of Science (Information Technology), Mumbai University

Previous Experience: SAP Technical Consultant, Mobility Solutions Architect at L&T, 2.5 years

Co-founder, Programming Hub

Tito Aby Idicula

PGDM- E-Business

Tito Aby Idicula, Co-founder, Programming Hub™ is the fastest growing mobile edu-tec initiative which is a one-stop solution for learning a

variety of popular Programming languages. Within a short span of 7 months, Programming hub has become the most widely used learning

app in the US and Indian market and rated high on Google play store with over 2.3 Million downloads and now expanding its reach to iOS,

web and other platforms such as wearable devices. Programming hub already spans across 210+ countries, and caters to over 600,000+

active monthly users. It was chosen by Google for its Launchpad Accelerator initiative.

eCommerce

Hometown: Mumbai, Maharashtra

Undergraduate Education: Bachelors of Engineering (B.E.) in Mechanical Engineering, Mumbai University

Previous Experience: Sales Executive, Lloyd Insulations India Ltd, 1 years

WeSchool Activities: General Secretary, PGDM – Ebiz (Weschool).

Campus Placement in: IBM India Pvt. Ltd.

Zain Warekar

PGDM- E-Business

Zain always saw a calling towards a business oriented role in the field of technology. The E-Business course at Welingkar offered Zain an

option to develop skills relevant to the industry and also to get up to date with not only the business practices but also the technological

advancements in a business environment.

Throughout his two years at Welingkar, he has actively participated in many events and also served as General Secretary for PGDM- EBiz

which helped him in developing management skills, analytical skills and understanding the importance of these skills in business

applications. All of these skills developed not just helped him to pursue his current job as a Business Transformation Consultant at IBM India

Pvt. Ltd. Understanding aspects such as Internet of Things, The Role of BA's in IT, IT Infrastructure Management, E-Biz technology

and many more are being implemented by him in his work at IBM where he is currently handling project changes and operations for

6 different Business Enhancement Tools which are implemented and regularly updated for client Idea Cellular for their Business Processes

across the country.

Information Technology

Alumni Startups

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Hometown: Indore , Madhya Pradesh

Undergraduate Education: Bachelors of Engineering (B.E.) in Electronics Engineering, Devi Ahilya Vishwavidyalaya

Previous Experience: Fresher

Campus Placement in: Aon Plc.

Samruddhi Shrivastava

PGDM- E-Business

Having an engineering background E-biz course actually added value to her Traditional Consultant role in IT rich environment. Currently she

is working with AON, Vashi, Navi Mumbai, as IT Process Specialist When it comes to learning, PGDM- E-biz was always advantageous as

we were getting flavour of technology as well as managerial skills too. Being a fresher She was always worried but the project and

activities/exercises helped her to understand the professional life and how to deal with it. The rich experience of the classroom and guest

sessions have helped her in broadening her knowledge which is a pre-requisite for a consultant.

Consulting

Hometown: Mumbai, Maharashtra

Undergraduate Education: Bachelors of Science (Statistics), Mumbai University

Previous Experience: Administrative Coordinator, ARA Pictures & Frames Pvt Ltd, 1.9 years

Campus Placement in: Prudential UK

Aneree Ajmera

PGDM- E-Business

Aneree has a B.Sc Statistics background with 2 years of work experience before she joined PGDM- EBiz program to understand the role of

technology in management. The wide range of courses in PGDM–Ebiz related to technology and management such as Project

Management, Business Analysis, Digital Marketing, IT Security and Compliances helping her in current job of Social Media Analytics at

Prudential UK. The varied experiences shared by industry leaders as a part of Digital business and Strategy course helped her to learn about

various aspects of digital strategy including digital marketing, delivery, Customer experience to name a few. These courses along with the

opportunity to work on real life challenges such as a Consulting project for UpComiz (a solution for the Indian Comic Industry) and for ArtZolo

– an Online Art business prepared her for the role of a consultant in the Digital & Analytics space at Prudential UK.

Analytics

74

Alumni Startups

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Alumni Entrepreneurs

Jason Glen KotianPGDM-eBiz (2005 - 2007)Director - XXL Branding & Creative Solutions

Priyanka AmarPGDM - Business Design (2010 - 2012)Founder - Ikheti

Harikrishnan PillaiPGDM (2006 - 2008)Founder - TheSmallBigIdea

Rahul ChandaliaPGDM (2008 - 2010)Co-Founder - WOL 3D

Nandini JohnPGDM Retail (2003 - 2005)Co Founder and Sales Head- Real Estate Solutions

Radhika Batra ShahPGDM (1996 - 1998)Founder - Radhikas Fine Teas and Whatnots

Tito IdiculaPGDM - EBusinessVisionary, Co Founder - Programming Hub

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86

Career Management Center (CMC)The Career Management Center (CMC) plays an important role in shaping the careers of students from their induction & orientation, summer

internships, mid-term projects, right to their final placements and even beyond.

Management of Corporate interface is an important responsibility of this Centre and it is also involved in brand building activities for

WeSchool. The CMC conducts several sector-based Industry Roundtables to engage senior members from leading Corporate and invites

them for sectoral discussions at WeSchool, where our students can also present their learnings and projects. Besides its core function of

providing placements and internships for the students, the CMC is also engaged in a host of support functions, meant to bring about

continuous improvement in student activities.

CMC undertakes various academic and non-academic initiatives so that students are well equipped to meet varied industry requirements.

The center collaborates with leading industry bodies like the National HRD Network (NHRDN), Federation of Indian Chambers of Commerce

and Industry (FICCI), The Indus Entrepreneurs (TIE), The Advertising Club Mumbai, various Foreign Consulates and International Trade

Bodies throughout the year to create events and sessions where students participate and learn from Industry experts to ensure a smooth

transition to the corporate arena.

The CMC also networks with the Institute's alumni for creating more career opportunities for our students and also aims to support alumni by

creating more career opportunities and switches for them, through its vast network of industry contacts.

placements

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The Placements ProcessThe Placement Team at Welingkar comprises the Career Management Cell (CMC), Professors and student representatives. A Placement

Secretary is selected from the students, by the students and they along with the CMC undertake and manage the activities of Summer

Internship and Campus Recruitment. They correspond with prospective employers, arrange pre-placement talks, group discussions and

personal interviews on campus and provide all the facilities required by the companies to make the placement process as smooth as

possible.

THE PLACEMENT PROCESS

A critical part of the placement process is the opportunity for the students and the industry to interact with each other and get to know each

other. There are several opportunities that WE School offers to help build a strong presence on campus.

PRE-PLACEMENT TALK

The pre-placement talks are presentations organized by the company on the college campus. Over the years, they are one of the primary

modes of interaction of the students with the companies. It gives students a chance to know more about the company, the work culture and

a brief about the kind of people they would be working with. The students can also understand about the growth opportunities, learning and

advancement facilities at your organization. And they get a clear idea of the kind of profile that they would be working on. All of this gives the

student a clear understanding of the company and the kind of work he/she would be employed in. The PPTs can take place on any mutually

convenient day. Additionally, the company would also have a chance to interact with the students and gauge the quality of aspirants

interested in applying for the post.

DISTRIBUTING MATERIAL

Information about the company, brochures, pamphlets, research material or any research material which could be shared with the students

can be forwarded to the CMC which will ensure its dissemination to the students. The students could also be provided with live case studies,

contests, test, quizzes or any other form which the company may choose to conduct to be able to shortlist students (based on discussion

and approval by the CMC).

CONFERENCES, WORKSHOPS, ACADEMIC FAIRS, SEMINARS

The college actively would like to invite industry representatives from your organization to conduct conferences and seminars at our

campus. These seminars could be organized by your company with respect to any scholarly, academic, informational or promotional

pursuits. WE School would like to discuss opportunities to conduct such Conferences with your organization on a regular basis.

SPONSORING PROJECTS

Students at WE School have been extremely active and have executed live projects for organizations on an ongoing basis. This provides

students with an understanding of the company's operations and also aids companies to be able to execute projects with budding new

talent.

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The Placements Process

78

CAMPUS RECRUITMENT PROCESS

The placement process consists of the following stages:

• The company conducts a Pre Placement Talk

• The resumes of interested students are collected by the CMC and sent to the company

• The company sends a list of shortlisted students (if applicable)

• The company and will be informed by the CMC on the day on which the interviews will be conducted

• Selected students would be provided to the CMC which would inform the students of the same

THE PRE-PLACEMENT TALK

A brief session conducted by the company, on campus, to inform the students about the organization. Companies are encouraged to give

pre-placement talks well before the recruitment process begins. This aids the student in making an informed decision about the

organization. Ideally, the PPT must include:

• Company Profile

• Projects on offer

• Compensation details

• Possible number of openings

RECRUITMENT PROCESS

We would request the company to inform about the recruitment process to be followed well in advance.

• Method of Recruitment (Preliminary test, GD, Case Interview, Personal/Group Interview etc.)

• Number of GD rounds and group size

• Number of Interview rounds

• Approximate duration

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CMC Sector AllocationPre Placement Talks are already underway and we'd be happy to have your patronage towards our Executive Placements 2016-18.

Our Career Management Centre (CMC) headed by able professionals will be happy to be in touch with your organization to understand

specific talent requirements and how We School can bea trusted sourcefor your requirement.

Contact details of our CMC for both campuses located in Mumbai are listed below.

Career Management Centre, Mumbai (CMC)

Mr. Ramesh Kharwa

Head, Career Management Centre

Tel: 0091-22-2419 8300. Ext: 8361 | Mobile: +91 98196 48542

Email: [email protected]

Academic Support to CMC

Prof. Vijayan Pankajakshan – Dean, HR & Industry Interface | Mobile: +91 9833477278 | Email: [email protected]

Prof. Priti Samant - Assistant Prof. Finance & General Manager, CMC | Tel: 0091-22-2419 8300. Ext: 8813 | Mobile: +91 9867855302


CMC Mumbai and Sectors

CMC Member

Designation

Contact

Sectors

Ms. Nameeta VaalanjMs. Manjula GangulyMs. Anita Desai

Manager - Executive Placement & Industry Interface, CMC

Assistant Professor HR

Assistant Professor & Sr. Manager, CMC



Telephone: +91 22 2419 8300 Ext: 8237

Telephone: +91 22 2419 8300 Ext: 8231

Telephone: +91 22 2419 8300 Ext: 8234

Mobile: + 91 9820774823 Mobile: + 91 9930746467

Automobile

Cement

FMCG & FMCD

Manufacturing & Engineering

Analytics

Banking & Financial Services

International

Executive Placement & Industry Interface, CMC


Mobile: + 91 9819312725

Consulting - Management & HR

Infrastructure & Real Estate

Research & Rating

Career Management Centre, Bengaluru (CMC)

Prof. Dr. Anuradha Mahesh

Head, Career Management Centre

Mobile: +91 99000 85057

Email: @welingkar.organuradha.mahesh

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CMC Mumbai and Sectors

Mr. Tushar Mohite

Assistant Manager, CMC


Telephone: +91 22 2419 8300 Ext: 8233

Mobile: + 91 9890791055

Aviation

Education & Training

Insurance Services,

Tourism & Hospitality

Sports

News Paper Ads

CMC Member

Designation

Contact

Ms. Priyanka Handa

Asst. Professor HR & Manager - CMC


Telephone: +91 22 2419 8300 Ext: 8240

Mobile: + 91 9036433321

IT & ITES

Design

Logistics & Shipping

Oil, Chemical, Gas & Power

Sr. Manager - Executive Placement & Industry

Interface, CMC


Telephone: +91 22 2419 8300 Ext: 8238

Mobile: + 91 9833123132

E-Commerce

Gems & Jewellery

Retail

Telecommunication

Ms. Uchita Mehta

CMC Member

Designation

Contact

Sectors

Sr. Manager - Executive Placement & Industry

Interface, CMC


Telephone: +91 22 2419 8300 Ext: 8235

Mobile: + 91 9322037070

Healthcare & Pharma

Media & Advertising

PR & Event Management

Ms. Vidya Ramesh

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CMC Bengaluru and Sectors

CMC Member Ms. Vinoda BasavanthappaMajor Vinita Thakur

Designation

Contact

Sectors

Dy. Manager - CMCSr. Manager CMC / ADC



Telephone: +91 080 42678300 Ext:324

Telephone: +91 80 42678300 Ext:335

Mobile: +91 9620207725Mobile: + 91 9972585797

IT&ITES

Analytics

Software R&D

HR Consulting

eCommerce & Startups &NGOs

Electronic Manufacturing

Summers

Manufacturing

Automobile Pharma & Healthcare

FMCG & Retail

e Commerce & Startups


Online Education

Summers

Ms. Tina Chaturvedi


Telephone: +91 080 42678300 Ext:334

Mobile: + 91 8197020123

BFSI

Financial Consulting & Research

Management Consulting

Market Research


eCommerce & Startups

Summers

Manager-CMC/ Asst Professor-Finance

CMC Member Ms. Sree Anusha P

Designation

Contact

Sectors


Telephone: +91 80 42678300 Ext:338

Mobile: + 91 9052662303

Telecom & Network

Social Media Marketing

Logistics

IT Consulting

eCommerce & Startups

Real Estate & Infrastructure

Summers

Sr. Executive - CMC

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Mumbai Campus: L. Napoo Road, Matunga (C. Rly.), Mumbai - 400 019.

Ph.: 022 – 24198300.

Bengaluru Campus: 102 / 103, Electronic City Phase 1, Next to BSNL Telephone Exchange, Hosur Rd., Bengaluru - 560 100.

Ph.: 080-42678300. Bengaluru City Office: 080 – 41303781/82.

*Imp: The change to WeSchool is only change in the brand identity, to reflect the philosophy of change and represent the multiple campuses that Welingkar has. The legal entity of the institute remains unchanged as Prin. L. N. Welingkar Institute of Management Development & Research.

Prin. L. N. Welingkar Institute of Management Development & Research

Connect with us on

www.welingkar.org

Facebook: www.facebook.com/welingkar Twitter: @welingkarinst Blog: welingkarblogs.org

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