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Executive Agency for Competitiveness and Innovation
The Marco PoloProgramme
2013 Call for proposals
Marco Polo Info Day
Rome, 12 June 2013
Marco CecchettoEACI
Executive Agency for Competitiveness and Innovation
In case your idea is:
• New transport service shifting freight from road
• With a European dimension
• Loss making in its first years
• Viable in the longer term
Marco Polo can help you!
Can Marco Polo support you?
Executive Agency for Competitiveness and Innovation
The Marco Polo programme
Executive Agency for Competitiveness and Innovation
Where to start?
• Understand Call text: most important!
• Check if your proposal is eligible
• Choose 1 of 5 action types
• Marco Polo Helpdesk: phone and email
Executive Agency for Competitiveness and Innovation
The 5 Action Types
• Modal Shift– MOD
• Catalyst– CAT
• Motorways of the Sea – MOS
• Traffic Avoidance – TAV
• Common Learning– CLA
Executive Agency for Competitiveness and Innovation
Action types key points MODAL SHIFT
CATALIST MoS TRAFFIC AVOIDANCE
CLA
Duration 2 to 3 years 3 to 5 years 1-2 years
Threshold (tkm average per year)
60M
(13 for IWW, 30 for SWL)
30M 200M 80M
(or 4M vkm)
min €250k
Shift/avoidance subsidy
2€ per 500 tkm
(some SSS and IWW: 3€ per 500 tkm)
-
Max % of eligible costs
35% 50%
Ancillary Infrastructure
Max 20% of Total Eligible Costs -
Executive Agency for Competitiveness and Innovation
From proposal to contract
Proposal preparatio
n
Evaluation
(external/
internal)
Contract negotiation
Grant Agreement into
force
Deadline Results EACI decision
March/August 2013 December 2013 Jan/February 2014 First half 2014
Executive Agency for Competitiveness and Innovation
Overview of conditions and criteria
- Funding conditions
- Eligibility criteria
- Exclusion criteria
Selection criteria
Award criteria
Proposal is excluded
Ranking
Executive Agency for Competitiveness and Innovation
•GENERAL:•E1 Uniqueness•E2 Transport services•E3 European Dimension – Undertakings•E4 European Dimension – Cost•E5 Type of Legal Entity•E6 Start-up action
•SPECIFIC per action type:•Route (MOD, MOS, CAT, TAV)•Duration (all)•Threshold (all)•Competition (all)•Effect on production output or workforce (TAV only)
Eligibility criteria
Executive Agency for Competitiveness and Innovation
Specific Eligibility CriteriaMOD CAT MoS TAV CLA
Route*(territory of 2 EU/fully participating country countries or 1 EU/fully participating and 1 close 3rd country)
Modal shift/traffic avoidance at least on the territory of 1 EU/fully
participating country)
(+ use of “Category A” ports for MoS)
n/a
Duration 2 to 3 years 3 to 5 years 1-2 years
Threshold
(average tkm/year)
60M
(13 for IWW
30 for SWL)
30M 200M 80M
(or 4M vkm)
-
min €250K
Competition risk analysis
yes yes yes yes yes
* The route should be international AND under the control of the applicant
Executive Agency for Competitiveness and Innovation
Selection criteria
How to demonstrate financial capacity:
• latest unconsolidated financial statements
• audited for partners requesting >€300,000 subsidy
• Show ratios: o Current assets/current
liabilities ≥ 0.5o EU grant/Equity ≤ 1o Score ≥ 4 points on 5
ratios
How to demonstrate technical capacity:
• at least a 5-year experience by the applicants in the project area
• or at least 5-year experience of their directly involved employees
• evidence provided by company records and CVs
Executive Agency for Competitiveness and Innovation
How are the proposals assessed? Award criteria
Criteria/Action Type MOD CAT MoS TAV CLA
Credibility & Viability 50 50 50 50 40
Environmental & Social Benefits
25 30* 20 20
Quantity of freight shifted 25 20 20
Innovative approach (CAT/MoS/TAV: inc. dissemination plan)
20 10 10 10
European added value 35
Dissemination plan 15
There is also a threshold per criterion!* Including freight shifted off the road
Executive Agency for Competitiveness and Innovation
How to determine your subsidy?
MOD/CAT/MOS/TAV *: Funding will be lowest of:• Modal shift: 2 or 3 Euro / 500 tkm• Maximum 35% of total eligible costs• Deficit of the action
CLA: Funding will be lowest of:• 50% of total eligible costs• Deficit of the action
* The Marco Polo calculator indicates the maximum subsidy for your initiative
Executive Agency for Competitiveness and Innovation
Golden Rules
1. Understand conditions & criteria
2. Demonstrate credibility
3. Demonstrate viability
4. Analyse competition
5. Specific advice for CLA
6. Write a clear and concise proposal
7. Use the available support
Executive Agency for Competitiveness and Innovation
Golden Rules
1. Understand criteria & conditions
• Read the call text
• Address all criteria & conditions
• 3-4 forms to be submitted
• One signed original, 5 copies + CD-ROM
• Deadline: 23/08/2013
Executive Agency for Competitiveness and Innovation
Golden Rules
2. Demonstrate credibility
• Very important – main reason for failure!
• Describe the market (market research, size, problems in the market, needs…)
• Describe your service (what will you solve?, how?, with whom?)• Describe type of freight, clients, return leg,
frequency, contracts, capacity utilisation, compare to road, etc..
Executive Agency for Competitiveness and Innovation
Golden Rules
2. Demonstrate credibility
• With recent letters of intent from customers & market research
• Realistic forecasts
Executive Agency for Competitiveness and Innovation
Golden Rules2. Demonstrate credibility
• Prove the start-up between 1/10/2012 – 1/10/2014 but modal shift/traffic avoidance & costs only eligible as of submission date of the proposal
• Use the MP calculator
• Old and new routes with maps
• Pre- and post-carriage by road
Executive Agency for Competitiveness and Innovation
Golden Rules
3. Demonstrate viability
• Not compulsory for CLA – but an advantage
• Business plan: cumulative loss in the years of funding; show at least 1 year after subsidy period – ideally profit-making
• Credible business plan – revenues, eligible/non-eligible costs
Executive Agency for Competitiveness and Innovation
Golden Rules
4. No unacceptable distortion of competition
• Shift from road – not from other modes
• Compare with other non-road services
• Differentiate by market/freight/clients/service
• Be exhaustive – you need to convince
(customers declare that freight was previously
on the road)
Executive Agency for Competitiveness and Innovation
Golden Rules
5. Specific advice for CLA
• Show the Link between action and modal shift/traffic avoidance objectives
• Describe Roles of all partners/subcontractors
• Structure and detail coherently: why, when, where, by whom, how many, target groups, content, benefits, etc.)
Executive Agency for Competitiveness and Innovation
Golden Rules
5. Specific advice for CLA
• Innovation – what is new compared with other similar projects?
• European added value – reach a wide European target group to help solve a problem
• Letters of intent/support from interested parties
Executive Agency for Competitiveness and Innovation
Golden Rules
6. Write a clear and concise proposal
• Be consistent: main text, annexes, MP calculator
• Without repetitions
• Follow the call structure (see appendix 2)
• Cross-checked by an outsider
Executive Agency for Competitiveness and Innovation
Golden Rules7. Use the available support
• Marco Polo Help Desk – phone/email
• Marco Polo website
• Checklists for each action type
• Presentations from previous conferences
• Guidance documents
• FAQs etc.
Executive Agency for Competitiveness and Innovation
Call 2013 - Available Support
• MARCO POLO Website http://ec.europa.eu/marcopolo
Call text, appendices, model contract, templates, checklists, FAQ’s,MP calculator, conference slides
• MARCO POLO Helpdesk o Email: [email protected] Phone: +32 (02) 29-50924o Fax:+32 (02) 29-79506
Subscribe to the Marco Polo e-newsletter!
Executive Agency for Competitiveness and Innovation
Thank you for your attentionGood luck with your proposal!