Symantec 2012 Financial Analyst Day 5/24/2012
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Expanding Consumer Protection
Janice ChaffinGroup President, Consumer Business Unit
Norton Continues to Grow
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175Mactive users
14 consecutive quarters of YoY growth
236 majorindustry
awards won in 2011 / 2012
2x total consumer
security software growth rate in
20111
1. Source: “Market Share: Security Software, Worldwide, 2011.” Gartner March 2012
Symantec 2012 Financial Analyst Day 5/24/2012
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Upselling and Cross‐Selling Drives Success
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Freeware / Demandware / Trialware
MobileProducts
DataServices
HelpServices
Norton 360 Everywhere(5 devices on any platform)
CROSSSELL
Norton One(5 devices + VIP services)
Norton 360(3 PCs)
Norton Internet Security(3 PCs or 1 Mac)
Norton AntiVirus( 1 PC or 1 Mac)
UPSELL UPSELL
FY13 Focus
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STRENGTHEN OURCORE BUSINESSES
GROW INEMERGING TRENDS
Symantec 2012 Financial Analyst Day 5/24/2012
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FY13 Focus
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STRENGTHEN OURCORE BUSINESSES
GROW INEMERGING TRENDS
• Product Strength
• Customer Acquisition
• Customer Retention
Product Strength Energizes our PC Security Business
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Norton One Norton360Everywhere
Extend the Portfolio
Symantec 2012 Financial Analyst Day 5/24/2012
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“With a Norton One subscription, you can protect all your devices while hardly lifting a finger.”
Neil Rubenking, PCMag
“This just might be Symantec's simplest security solution.”
Jaymar Cabebe, CNET
Norton One is a Unique Membership Approach
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MEMBERSHIP MODEL
PROTECTS ANY 5 DEVICES
EASY TO USE
PREMIUM SUPPORT 24x7
JULIE
Protection. No matter what.
VIRUS PROTECTIONASSURANCE
IdentitySafe
Norton One Norton360Everywhere
Product Strength Energizes our PC Security Business
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Anti‐theft
Extend the Portfolio Ready for Win 8/Metro
Expand Types of Protection Ride the Mac Wave
IdentitySafe
FamilySafetySocial
Protection
Symantec 2012 Financial Analyst Day 5/24/2012
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Focused Channel Efforts Target New Customers
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Online: Be More Direct
Retail: New Engagements New Partnerships
OEM: Smart Segmentation
• 4.5 year average customer lifetime
• 15% YoY growth in number of Auto‐Renewal customers
• Industry recognized customer support
101. Satmetrix Net Promoter Industry Report for Consumer Software, published Mar 2012
Building Exceptional Loyalty Drives Customer Retention
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Symantec 2012 Financial Analyst Day 5/24/2012
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FY13 Focus
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STRENGTHEN OURCORE BUSINESSES
GROW INEMERGING TRENDS
• Product Strength
• Customer Acquisition
• Customer Retention
• Mobile
• Cloud Storage
• Help
Our Momentum in the Mobile Space is Building
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Norton Mobile Security Lite
Norton Identity Safe Norton Mobile UtilitiesNorton Online Family
Norton Snap
Google Play Rating
Major concerns with mobile security1
7M+ downloads of
mobile products
1. Source: “Consumers and Mobile Financial Services,” Board of Governors of the Federal Reserve System, March 2012
More new mobile services & apps coming this fiscal year
Symantec 2012 Financial Analyst Day 5/24/2012
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• Top‐50 Top Grossing App in Google Play
… And We Are Starting to Monetize Our Mobile Efforts
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• Participating in partner app stores
• 50+ partners
• Direct eStore purchases available
• Integrated into Norton360 Everywhere and Norton One
APPMARKETS
eStoreDIRECT
PARTNERATTACH
SECURITYSUITE
EDITION
Norton Data Services Protect Consumers’ Increasing Data Needs
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We have a successful backup business
• 29% YoY growth in FY12
• 75PB+ of data
• Fully replicated and secured
• 11x more users than Carbonite
And we are expanding
• Provide secure file sharing capabilities across multiple platforms
Symantec 2012 Financial Analyst Day 5/24/2012
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NortonLive Services is a Fast Growing Business
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• 69% YoY growth in FY12
• 5 new countries and 11 new partners
• 30% QoQ growth in Ultimate Help Desk recurring subscribers
• 16M+ PC Check‐Up installations
Device/App Setup & Tune Up Problem SolvingGeneral Help Desk Support
Norton Will Continue to Grow
• Evolving new forms of protection
• Growing customer acquisition through targeted channel efforts
• Retaining customers through building exceptional loyalty
• Capturing momentum in markets beyond the PC
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