Export
University
Starts February 11, 2016 1:00 - 4:30pm
6 Centerpoint Drive, Suite 225-226, La Palma, CA 90623 (Close to Knotts Berry Farm)
SUMMARY OF TOPICS:
Session 1 - Is Exporting for Me? - Feb. 11, 2016
The Export Process — An Overview
Potential Benefits, Costs and Risks
Exporting vs. Domestic Sales
Finding Overseas Buyers
Trade Contact Sources
Trade Shows and Trade Missions
Session 2 - Finding & Entering New Export - Feb. 25, 2016
Markets / International Matchmaking Prioritizing and Developing Export Markets
Determining Market Entry Strategies Export Plan
Session 3 – Export Sales Techniques/ - Mar. 10, 2016
Port & Airport Services Export Sales Contracts Export Pricing
Distributor contracts
Negotiating Export Terms of Sales
Session 4 - International Business Culture - Mar. 24, 2016 Understand the Culture of Your Target Markets Business and Social Protocol Communication Protocol
Session 5 - Internet Export Marketing / - Apr. 7, 2016
Establish Effective Branding Online
Develop High Impact Internet Advertising Strategies
Identify Key Internet Research Sites Website Automation for Overseas Markets
Session 6 – Export Trade Finance & Insurance – Apr. 21, 2016
Getting Paid
Balancing Risk Between Seller and Buyer
Selecting International Payment Methods
Using Insurance to Protect Against Default Financing Your Export Growth with Extended Credit
Protecting Against Foreign Exchange Risk
Session 7 - Incoterms - May 5, 2016
Accepted Definitions
Rules of Interpretation for Most Common Commercial Terms
Session 8 – Legal Do’s and Don’ts for Exporters - May 19, 2016
Export Regulations (Trade Compliance)
Role of Free Trade Agreements (FTAs) and Rules of Origin
International Sales and Distributors Contracts Intellectual
Property Protection (IPP)
Session 9 –Logistics & Shipping Documents - Jun. 2, 2016 Role of the Freight Forwarder
Negotiating Freight Rates Air and Sea Cargo
Cost / Benefit Analysis
Export Packing & Labeling
Customs Clearance Overseas
Session 10 - Export Plan & Panel Discussion – Jun. 16, 2016
Attendees will have the opportunity to discuss their
business export plan with a panel during this final session.
The panelist will be the U.S. Department of Commerce
and other appropriate government entities.
Disclaimer: University of Phoenix is a trade name and registered trademark of the Apollo Education Group, Inc.
Any use by Licensee to identify the event location is not intended to imply affiliation with, sponsorship or
endorsement of the event by The University of Phoenix, Inc. or Apollo Education Group, Inc.
http://tinyurl.com/ExportU16