Extensive Genre Research

By: Mutahira Zulfiqar

Introduction

• The Genre I have decided upon using for my magazine is ‘Fashion’.

• The sub-genre is ‘Street Style’.• It is a fashion magazine for girls. • The target ‘Audience’ being teens and young

adults. (Age: 16-23)• The street style I would precisely be focusing

on for my magazine is ‘western style’.

Brands

• Mango• Splash• Stone age• Outfitters • Next

Celebrities Street StyleDakota Johnson is an American actress. Her everyday street style is very enthralling and stylish. The way she carries herself is very amazing and inspiring. Personally, I am hugely inspired by her street style as it is very unique and stylish in its own manner.

Taylor Swift is American singer and song writer. She is also one of the artist/celebrity whose street style is very refreshing and outstanding.

Similar Magazines

• There aren't many magazines precisely dedicated to street style. However many do usually articles for it in their magazines.

• However, in Bangkok there it is does have a street style magazine and it’s the very first one too. The name of the magazine is ‘Cheeze Magazine’.

Codes and Conventions• Main Image• Mast Head• Cover lines• Main Cover line• Typography• Color scheme and Theme• Puffs• Tagline• Publishing Date• Barcode

Content Featured

• Street Style articles• Trends• Interviews with emerging new designers• Fall/Summer different looks• Makeup looks and tips• Remedy Solutions• Natural home remedies for skin care.

Representation

• It is for a female audience. Who are teens and young adults.

• Aged from 16-23.• My magazine would be for a working class.• The location I would be representing for my

magazine is Lahore. That is the street style of girls in Lahore.