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Case Study

By:Faisal . Lakshmi . Manika . Swati

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Presentation Plan

§ Overview§ Product Mix

§ Supply Chain

§ Fabindia’s Growth

§ Challenges

§ SWOT Analysis

§ Strategy Formulation§ Implementation

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Overview

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Product Mix

WIDTH

•Women’s wear

• Indian(30%)

• Western(20%)

•

Men’s wear(28%)

•Accessories(15%)

•Infant, Kids,teens (7%)

•Maternity wear

•Upholstery andcurtains (30%)

•Bed linens (30%)

•Table and bathlinens, floorcoverings (20%)

•

Furniture,Lighting, Homeaccessories(20%)

•Body wash

•Shampoo

•Soap

•Cereal

•Honey

•Preservers

• Jams

•Relishes

•Coffee

DEPT

H

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Supply Chain

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Supply Chain

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Fabindia’s Growth

(Rs.

million)

Financial year 2004-‘05 Financial year

2005-‘06Turn over869.9 1293.9

PBT 84.4 139.2

PAT 56.5 78.1

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Challenges

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SWOT Analysis

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Based on the vision and

mission of the retailer

n Strategy Formulation

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Retail Formats

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Product Strategy

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Implementation

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Thank you