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FACE2FACE NETWORKINGJulia F. Cooper, MBA
Cooper&Assoc., Marketing Consultant
Business Instructor
Author & Presenter
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AGENDA Introduction F2F Networking
Define Importance Process Examples
Take-Aways Q&A
WHAT IS NETWORKING?
Letting others get to know you Exchanging leads/referrals/resources Sharing what you know Finding support-commonalities Making others comfortable Reaching out to diverse people Building Trust-in person
Plan-Plant-Grow-Bloom-Flourish-Weed-ThrivePlan-Plant-Grow-Bloom-Flourish-Weed-Thrive
FACE2FACE NETWORKING
Social interaction Build strong social
relationships Develop trust Evaluate people Nonverbal
communication Bottom line, people
want to do business with people they know, like and trust.
Face2Face
GETTING STARTED!
Attend career fairs Make contacts at
an internship Create strong
relationships with profs-emplyrs
Network at school functions, activities
Make a good first impression and have a flexible schedule.
Wait for opportunities to come to you
Come off as standoffish Have a tight schedule Make a bad first
impression on potential contacts
Rely on job finding web sites Ex: monster.com
Leave on a sour note Burn Bridges!
DO’S DON’TS
NETWORKING MATTERS
Before you try to sell others, sell yourselfBefore you try to sell others, sell yourself Tell yourself from the outset that you Tell yourself from the outset that you
may not get what you want may not get what you want immediately*immediately*
Organize your thoughtsOrganize your thoughts When you ask, ask from the heartWhen you ask, ask from the heart Ask in an enthusiastic manner and voiceAsk in an enthusiastic manner and voice Prepare to deal with resistance Prepare to deal with resistance Learn the art of saying “thank you.”Learn the art of saying “thank you.”
*There is always another opportunity on its *There is always another opportunity on its way.way.
BE READY TO ANSWER: WHAT DO YOU ADD TO THE WORLD?
What can you say, What can you say, or not say, that or not say, that will make me will make me remember you?remember you?
What can/will you What can/will you do that others can do that others can not or will not do?not or will not do?
Why would I Why would I choose you over choose you over others?others?
What can you do to What can you do to earn my respect?earn my respect?
WHAT QUESTION DO I ASK?
Areas of Career growth
Competition - Market Trends
Organizational Culture
Work History
Volunteering/Interning/Shadowing/Interviewing
BE PREPARED TO… Dress in flattering & appropriate attire Offer a Memorable Handshake Mix & Mingle-make small talk Hold a Beverage/Plate Limit food/alcohol intake Close conversations (follow up later) Ask questions, don’t wait on others. Give choices or examples Come with confidence! Sit, wait and act when correct time. Use formal names Listen, don’t dispute. Hand out cards/resumes with discretion Be Cordial and friendly – a must! Introduce yourself & Others!
EV
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……more important than more important than credentials, expertise, credentials, expertise,
education or experience.education or experience.
“RELATIONSHIPS MATTER”
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Face 2 Face Networking
“NOBODY WHO IS TRULY SUCCESSFUL EVER DOES IT ALONE” --OG MONDINO, AUTHOR
Focus on Building Relationships—not just contacts
Contacts Connections = Social Capital
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GTakeawaysTakeaways
Dress for the Part. If people are not nice, or
are not responding, move on… (don’t sweat it)
Take your time to think Make a request or offer Know what is important
to you…and what is Not! Practice scripts-ALOUD. Know what you are worth If you care about
something…it feels natural to network.
SOURCES&ACKNOWLEDGEMENTS
STEVE BALDZICKIPRESIDENT, BIG FISH NETWORKING
SALLY CAJACOBSDESIGNER/BUSINESS OWNER
FRED POINTS, CAREER CONSULTANT, JEWISH FAMILY SERVICES
NEW GRAD LIFE: THE ART OF NETWORKING