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Facebook Business Page Tips

Date post: 22-May-2015
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When it comes to marketing your business, here are some tips on how to better take advantage of making the most of your social media posts on your Facebook Business Page. More web, tech and social media news, reviews and tips at http://www.werockyourweb.com/
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FACEBOOK BUSINESS PAGE TIPS 2014
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Page 1: Facebook Business Page Tips

FACEBOOKBUSINESS PAGE

TIPS2014

Page 2: Facebook Business Page Tips

22%

of people spend their timeonline on social networks

(including Facebook)

22%

Source: http://www.go-gulf.com/blog/online-time/

Page 3: Facebook Business Page Tips

It’s no secret that Social Media is a powerful

tool to drive traffic toone’s site and create brand

awareness…

LIKES1500

Page 4: Facebook Business Page Tips

...but recently, Facebook’s organicreach has plummeted!

Page 5: Facebook Business Page Tips

WHERE DID ALL THE TRAFFIC GO?

You like more brand pages today whichmeans more content is fighting for your

attention. Facebook is trying to make thiseasier by showing you the most relevant

stuff first.

Page 6: Facebook Business Page Tips

HOW TOP NEWS ISDETERMINED...

How popular (liked, commented, shared,clicked) are the post creator’s past postswith everyone?How popular is this post with everyone whohas already seen it?How popular have the post creator’s pastposts been with the viewer?Does the type of post (status update, photo,video, link) match what types have beenpopular with the viewer in the past?How recently was the post published?

Page 7: Facebook Business Page Tips

Facebook distributes it to a smallfraction of the people who like yourpage just to gauge their reaction.

If they engage by liking,commenting, and sharing, thenFacebook distributes your page'spost to more of the people who likeyour brand (and even their friends).

What Happens When I Create a Post?

Page 8: Facebook Business Page Tips

TIPS TO BOOST ORGANIC TRAFFIC

Page 9: Facebook Business Page Tips

Write Better

Headlines!

Page 10: Facebook Business Page Tips

Too vague, no one cares.Too specific, no one clicks.

Spark

Curiosity! 

Ideal length of a headline for

Facebook is 40 characters

Helpful Headline Hints

Source: http://blog.bufferapp.com/the-ideal-length-of-everything-online-according-to-science

Page 11: Facebook Business Page Tips

Use an engaging image to tell your story

Great thumbnail images canincrease click engagement and

content discovery by 27%.

Source: http://mashable.com/2011/04/07/optimize-content-social/

Page 12: Facebook Business Page Tips

AWESOME

USEFULMEANINGFUL

ImagesShould

Be...

Page 13: Facebook Business Page Tips

Let those creative juicesflow and don't be afraid tofail, break a few rules, orcompletely miss the mark.It is only by doing so thatyou will succeed.

REMEMBER:

Page 14: Facebook Business Page Tips

For More Helpful Tips, Resources and the Latest Tech News Visit:

WeRockYourWeb.comFacebook.com/WeRockYourWeb


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