Date post: | 05-Sep-2014 |
Category: |
Technology |
Upload: | lou-kerner2 |
View: | 5,723 times |
Download: | 0 times |
+
VIC SINGH
ABOUT VIC SINGH
! Founder and CEO of Tracks, a mobile startup
! Venture capitalist
! MBA, Columbia
! BSE, UPENN
2
PHOTO TAKING IS EXPLODING
3
SOURCE - 1000 MEMORIES
THE ALWAYS-CONNECTED CAMERA IS IN YOUR POCKET
4
! 3/5 people take photos with their phone
! > 1 billion camera phones today
SOURCE: PHOTOROCKET
FACEBOOK IS THE WORLD’S BIGGEST PHOTO SHARING SITE
5
SOURCE: PHOTOROCKET
INSTAGRAM IS THE BIGGEST MOBILE PHOTO SOCIAL NETWORK
6
1 Billion Photos Shared
7
5 REASONS THE ACQUISITION MAKES SENSE
#1: INSTAGRAM IS GROWING 4X FASTER THAN FACEBOOK
8
!"!!!!
!#!!
!$%!!
!$#!!
!&%!!
!&#!!
!'%!!
!'#!!
!(%!!
!(#!!
$!)**+! $!,-./0! $!1*23! $4#!1*235!!"#$"%&'
())(*+",%
#2: FACEBOOK DEFENDS AGAINST COMPETITORS
9
! Social is the single biggest initiative
! Google+ is scaling the user base
! NOT organic and NOT Mobile First
! Highly acquisitive and keeps indy
! The leading photo app on Twitter
! Twitter is an asymmetric network
! Instagram is Twitter for photos
!Twitter founder is Instagram investor
#3: AT $30/USER INSTAGRAM IS ACTUALLY CHEAP
10
FB = $118/USERTWITTER = $55/USER
SOURCE: WAXY.ORG
#4: HUGE MONETIZATION OPPORTUNITY
11
#5: DEEP USER ENGAGEMENT
12
! 10 million new users on Android during first week
! 30 million+ iPhone users
! 1 billion+ photos uploaded
! 5 million+ photos per day
! 575 likes per second
! 81 comments per second
WHAT SHOULD FACEBOOK DO WITH INSTAGRAM?
13
NOTHING!
OR?
TRACKS IS DRIVING THE NEXT WAVE - PRIVATE MOBILE SOCIAL
Take photos/videosMake a track Add friends
14
15
WWW.TRACKS.IO
@TRACKS
@VICSINGH