Facebook Marketing Best Practices For 2015

Facebook Marketing Best

Practices 2015

by Zoe Summers

http://www.massplanner.com/

Facebook Marketing

Best P rac t i ces fo r 2015

Ke e p u p w i t h

t h e l a t e s t c h a n g e s i n Fa c e b o o k a l g o r i t h m

t h e n e w e s t s t r a t e g i e s t h a t w o r k

a n d m i s t a k e s t o a v o i d w h e n m a r k e t i n g o n

Fa c e b o o k .

© Mass Planner 2015

Get a human touch #1



Show your personal side and connect emotionally with your audience.

Invite people behind the scenes.

Tell the story of the people behind your brand.

Create fresh content #2



Differentiate yourself from the competition with new and innovative ideas or products.

Create content that will attract your ideal audience.

Dare to be different! That’s how you’ll stand out from the crowd.

Focus on creating a community (not on collecting likes)

#3



With your content you need to attract people that are genuinely interested in what you have to say.

True fans means more engagement, which means better reach.

And guess what, better reach goes hand in hand with more traffic to your page.

Don’t forget to have some fun #4



People go on Facebook to have some fun, to look at funny pictures, videos, find old friends and college buddies.

So you can’t make it all about business and serious stuff on your Facebook page.

Meet your audience where they’re at and give them entertaining content.

Make it all about your audience #5



Highlight your fans on your Page to increase engagement rates and reach.

People will get to know other fans and start conversations with one another.

This way you will win your audience’s trust and have them promote your content to their friends.

Create enticing Calls to Action #6



Most of the time people don’t take the actions that you want them to take. That doesn’t mean they don’t appreciate your content

That doesn’t mean they don’t appreciate your content, they’re just busy.

Decide what’s the primary action you want

your fans to take are and just go ahead

and ask them.

Use the power of social proof #7



Make sure your top fans get the chance to share their experience with your product.

People trust and value their friends opinions. They notice the products they use, the books they read and so on.

Make it easier for your fans to spread the

word to their friends.

Encourage conversations between your fans

#8



Create a community that encourages communication among your fans.

The best way to start the conversation is by highlighting your fans on your Page.

This way people will only get the chance

to shine on your Page but will get to know

each other

Create a brand link #9



Make sure that people will recognize you and your brand through all your content.

Look professional on Facebook, but in the same time familiar to the people that know you outside the social network.

Always be measuring #10



All the time you spend tracking your

progress will pay off when you will know

exactly what content brings you the most

traffic and sales.

With as little as 20 minutes per week you can figure out what improvements to make and what content gets the most reach.

What to learn more?

Th is p resenta t ion i s a par t o f our tu to r ia l :

The Complete Guide On Gett ing Started

With Facebook Market ing

Click here to read the full tutorial!


http://www.massplanner.com/the-complete-guide-on-getting-started-with-facebook-marketing/


http://www.massplanner.com/

Date post:	06-Aug-2015
Category:	Social Media
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Facebook Marketing Best Practices For 2015

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