PRESENTERSFACILITATOR
Bryan Andriano Executive Director
Global & Experiential Education
George Washington School of Business
Nicole Zefran Communications Officer
Global Business School Network
Stephen Paterson Dean, International College
Co-Founder, Mekong Business Challenge National University of Management
SUBMITTINGAQUESTION
GBSN:75Membersin40CountriesMission: Improve access to quality, locally relevant management education for the developing world. What We Do:
CapacityBuildingPrograms
PromotionofBestPractice
FosteraNetwork&Partnerships
More info: gbsn.org
Management&Innovation@NUM
ConnectingFriends
RequestEvaluatecurrentandfuturedegreeprogramsto:• Increasemarketrelevancy• Capitalizeonstudentinterest• Amplifyinstitutionalstrengths
EnvironmentalAnalysis
Challenges
IncreasingCompetition
DecliningEnrollments
InnovationImperative
Opportunities
Location
Reputation
Differentiation
DesiredOutcomesü MemorableEducationalMomentsü Market-readyGraduatesü EngagedEcosystem
Recommendation
Master’sinManagement&Innovation
ü LeveragesLocationü EngagesTopicsImportanttoEmployersü UsesCurrentInstructionalMethodologyü ActivatestheNUMEcosystem
WhyisInnovationImportant?Givescompaniesanedge:– Betterknowconsumer– Developmentoforiginalideas
Leverageshumancapital:– Originalideascomefromanydirection– Efficiencysavesmoneyandtime
DegreeProgramsinInnovation
TheNUMMaster’sinInnovation&Management
ChallengeswithCurrentiMBA• 5DayScheduleaChallengeforStudents• ThesisRequirementUncommoninMBAMarket• UnevenQualityofEnrolledStudents• LackofDifferentiationinMarketplace
ProgramEnhancements• AdjustProgramStructure• EngageIndustryPartnersThroughout• UtilizeNewLearningMethods
ProgramStructurePresentModel:Intensive(5Days,Evenings)– Burdensomeforworkingprofessionals– Complicatesfamilycommitments– Atypicaldesign
ProposedModel:Distributed(2-3days,Virtual)– Alleviateface-to-faceburdenbyusingtechnology– Replacethesis/electiveswithproject
EngagingIndustryPartnersWithinCourses–LightEngagement
– Guestlecturers,ModuleInstructors– Case/scenarioDevelopment– JudgesforCompetitions
WithinCourses-HeavyEngagement– GuestFaculty(fullcourse)– Industry-FacilitatedCourse– EvaluatorsforAcademicDeliverables– IndustryPartnersforActionLearning
NewLearningModels
MOOCs InnovationSprints iSeminars
NewLearningModels:MOOCsü Offercoursesatlittleornocostü InstitutionsbeginningtoshortendegreeprogramswithMOOCcompletion
MOOCsü Increasedspecializationwithoutburdenofstaffing
ü Self-paced,varyingduration,freedomtoselectinstitution
ü Resultsincertificationattractivetoemployers
SampleMOOCsEntrepreneurshipinEmergingEconomiesHarvardUniversity,USADesignThinkingandCreativityforInnovationUniversityofQueensland,AustraliaCreativity,InnovationandChangePennState,USAFromCorporateSocialResponsibilitytoCorporateSocialInnovationBabsonCollege,USA
InnovationSprintCoursesü Semesterlong,Teambasedü Kickoff,mid-pointandfinalmeetingsü Taughtbyvisitingcorporatefacultyü Thematicallyalignedwithcorecoursecontentü Highlightsintersectionbetweenknowledgeandaction
Google’sDesignSprintPhases&Methods
https://designsprintkit.withgoogle.com/methods/
https://designsprintkit.withgoogle.com/methods/
InnovationSprint
PresentationofProblem
MethodsWorkshop
TeamWorkPeriod
Mid-PointMentoredCheckIn
TeamWorkPeriod
FinalPresentation
EvaluatedforCredit
Semester
InnovationSprintExample
Challenge:HRnoteslossofemployeesafter1yearofemployment
TeamWorkPeriod:
UnderstandSketchDecide
Mid-PointMentoredCheckIn
TeamWorkPeriod:
PrototypeValidate
FinalPresentationEvaluation
Semester
ProjectBasedInnovationCapstone– Newproductdevelopment(currentemployer)– Service/businessprocess(currentemployer)– Entrepreneurialidea(forcareerchangers)
ü Increasedspecializationforstudentsü Alignmentofinterestsandofferingü Intrapreneurshipbeneficialtoemployersü Topicexplorationgoodfitforcareerchangers
ProjectBasedCapstoneü Appliesclassroomlearningü Evaluatesqualityofstudentperformanceü Flexibleforstudentcareerobjectives
iSeminarSeriesü Taughtbycorporateleadersü Followedbyapplicationexerciseü Discussionsroundoutlearningü Relevanttothatsemester’scurriculum
iSeminarBenefitsü Knowledgeshareforstudentsü Networkingandprofessionaldevelopmentü Corporatevisibilityü Baselineforfurtherengagement
GlobalImmersionProgramü GIPisashortprogramoverseasü CohortrequiredtoparticipateinoneGIPü MaybeimplementedinpartnershipwithGlobalBusinessSchoolNetworkschool
ProposedCurriculumPhase1
Semester1 Credit Semester2 CreditTheEssentialsofInnovation 3 FinancialManagement 3JudgmentandDataAnalysis 3 ProjectManagement 3InnovationSprint1 3 InnovationSprint2 3iSeminar1 1 iSeminar2 1ProjectBasedCapstone 3 ProjectBasedCapstone 3
Total 13 Total 13Phase2
Semester3 Credit Semester4 CreditManagingHumanCapital 3 BusinessModelsandStrategy 3ProductandBrandManagement 3 LeadingInnovationandChange 3MOOCElective 3 ProjectBasedCapstone 3iSeminar3 1 Total 9
ProjectBasedCapstone 3Total 13
SocialInnovationLabEngagementü Spaceshouldbecentraltoprogramdeliveryü UseforiSeminars,teammeetings,etc.ü Showcaseshigh-qualityspaceü Reportableactivityforgrantsupport
ProgramTuitionü Premiumservicesmerittuitiondifferentialü TuitionexclusiveoftravelforGlobalImmersion
Master’sinManagement&Innovation
ü LeveragesLocationü EngagesLearnersinTopicsImportanttoEmployersü UsesCurrentInstructionalMethodology
ProgramResultsü MemorableEducationalMomentsü Market-readyGraduatesü EngagedEcosystem
PhaseII
PhaseII:ExtendingImpactUsenewprogramtoadvantageotherstudents:– Co-enrolledcourses(graduate/undergraduate)– Blendedorcohortedteamsbydegreelevel– ReplicatemodeliniBBA
PhaseIII
PhaseIII:Replicateü MSinManagement&ServicesInnovationü MSinManagement&HumanCapitalInnovationü MSinManagement&GlobalInnovation
QUESTION & ANSWER