FAIR DEAL SWAPPING[Fair Deal information] – brief
explanation of swapping non-fair trade products for fair trade
Logo here
Title for swap advert
CHOCOLATE [information about swapping for
fairtrade chocolate]
Pictures of fairtrade chocolate replacing non-fair trade chocolate
Title shows product being swapped
Picture Picture Picture
COFFEE [information about swapping for
fairtrade coffee]
Pictures of fairtrade coffee replacing non-fair trade coffee
Title shows product being swapped
Picture Picture Picture
BEAUTY PRODUCTS [information about swapping for
fairtrade beauty products]
Pictures of fairtrade beauty products replacing non-fair trade products
Title shows product being swapped
Picture Picture Picture
BENEFITS [benefits to reader] – why the reader
should swap to fair trade products [benefits to maker] – how the fair trade
worker’s lives are improved by fair trade
Pictures of happy fairtrade workersPicture Picture Picture