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FanFueled Sales Deck copy

Date post: 18-Aug-2015
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Page 1: FanFueled Sales Deck copy
Page 2: FanFueled Sales Deck copy

OUR MISSION

Build sustainable and vibrant communities around brands by harnessing the passion of their followers with our patented technology. Provide an innovative, self-sustaining digital ecosystem for brands that will help increase their revenue and overall user engagement.

Page 3: FanFueled Sales Deck copy

OUR SPECIALTY

FanFueled is a powerful loyalty and affiliate marketing platform that dramatically increases overall fan engagement, produces real-time data mining, and generates new streams of revenue.Our patented technology empowers brands to congregate, engage, mobilize and monetize its fan base better than any other platform on the market.

ENGAGE ANYWHERE Mobile, Desktop, Tablet

Page 4: FanFueled Sales Deck copy

OUR PROMISE

● Drive new sales● Generate new revenue streams ● Boost data acquisition ● Increase website traffic and content views● Amplify social media engagement● Strengthen customer relation management

FanFueled Delivers What Matters Most

FanFueled’s platform truly incentivizes users to participate and collaborate with their circle of friends, family and community members for exclusive rewards.

Page 5: FanFueled Sales Deck copy

TESTIMONIALS“Working with FanFueled allows us to engage with our audience on a totally new level. It’s a unique proposition to market without the emphasis being on a ticket purchase.  FanFueled allows us to reward our most passionate fans and say thank you in a very organic way.  FanFueled is a game changer.  I look forward to growing our partnership.”

Sig Greenbaum | CMO | Live Nation Festivals N.A.

Mike Raspatello | Digital Innovation | Anheuser-Busch InBev

"FanFueled is revolutionizing how brands and consumers engage with each other. By empowering brands to interact with fans across all media channels, it's the perfect tool to amplify reach and measure ROI. We’ve been working with FanFueled for the past few years and are excited about what’s to come."

Page 6: FanFueled Sales Deck copy

FITT - FANFUELED INFLUENCER TRACKING TECHNOLOGY

Amplify your influence through the voice of your most passionate fans. Collaborate with fans to build communities around all major social channels. Co-create and share content to support you and your sponsors.

FanFueled’s technology tracks users actions via a 10º referral chain, measuring influence across the web, social network channels and live events.

Real-time data generated: followers, like, purchases, shares, pins, hashtags, USG, video views, and check-ins

Data Delivered: purchasing, sentiment, email, phone, address, or any other data fields requested

Page 7: FanFueled Sales Deck copy

TRACKING REWARDS

IF YOU CANDREAM IT, WE CANTRACK IT!Customize the social actions you want fans to take and let them compete for exclusive prizes and rewards. 

Track the ripple effect of any action across the social graph. Reward fans for growing the community.

shares, likes, posts, comments

follows, tweets & check-ins

post a photo/video

post a photo/video using a hashtag or follow an account

friend referrals

online purchases

Data Acquisition: surveys, entry-forms & referrals

donations

pin what you love

watch a video, subscribe to a channel

Page 8: FanFueled Sales Deck copy

SIMPLE PROCESS

STEP 1 ACTIVATEFans are introduced via online and offline marketing assets and referrals.

STEP 2 AMPLIFYFans engage in online and offline activities to earn rewards.

STEP 3 REDEEMFans are tracked & rewarded for their actions.

Page 9: FanFueled Sales Deck copy

CASE STUDYBUD LIGHT PLATINUM & JUSTIN TIMBERLAKE

OBJECTIVELeverage Bud Light Platinum’s new partnership with Justin Timberlake to accelerate engagement and brand awareness

SOLUTIONFanFueled built a 12-week Digital Scavenger Hunt that utilized its patented software to amplify word-of-mouth for Bud Light Platinum by incentivizing users to engage with, share, and create branded content.

Page 10: FanFueled Sales Deck copy

CASE STUDY RESULTSBUD LIGHT PLATINUM & JUSTIN TIMBERLAKE

USERS

26,300 4,085 18.5M 8,267REFERRALS TOTAL BRAND ACTIONSORGANIC PEER-TO-PEER

IMPRESSIONS

During the length of the FanFueled campaign:

impressions and engagement for Bud Light Platinum increased 161% across all social channels.

Page 11: FanFueled Sales Deck copy

CASE STUDYThe Hangout Music Festival’s FanFueled page drives impressions, engagement, and sponsorship for the festival.

1.9 Million Facebook peer-to-peer impressions

32 Actions completed per user

% of total users are referrals24

168 total check-ins for festival partners

total actions completed32,700# of likes generated by posts sent through the Hangout platform8,105

total tweets/retweats1,598

8,105 total FB Fan Page like to date, which display on a user’s wall as well

total FULL-LENGTH YouTube views!

1,598

4,143 total SPONSOR actions completed.

ALL IN 5 DAYS!

Page 12: FanFueled Sales Deck copy

CASE STUDY RESULTSSocial Media Estimates:FanFueled Value

$1.50 COST PER LIKE(per FastCompany)

TOTAL ‘MARKET VALUE’ACTIONS TAKEN

$6,049.50

$53,200

$5,000

$12,181

$14 COST PER POST(per TechCrunch)

$5 COST PER TWEET(per BuiltItzIt)

COST PER RETWEET(per MediaBistro)$20.37

TOTAL MARKET VALUEIN FIRST 5 DAYS

$76,430

Page 13: FanFueled Sales Deck copy

CLIENTSWe are proud to be partners with many industry leaders.


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