Faulkner County Library

(Conway Branch)

Learner Community Analysis

Vanecia GrahamSummer II 2011

LIBM6360 Collection Development

University of Central ArkansasNotice: Certain materials are included under the fair use exemptions of the U. S. Copyright Law and are restricted from further use having been prepared according to the educational multimedia fair use guidelines

What is the Learner Community Analysis?

“The gathering of information about a population that a library serves” (Bishop, 2007, p.18.)

Educational SystemPublic/Private

Schools Conway Public

School District St. Joseph Schools Conway Christian

Higher Education

University of Central Arkansas

Central Baptist College

Hendrix College

Major Employers

Acxiom Corporation University of Central

Arkansas Conway Regional

Medical Center Conway Human

Development Conway Public Schools Nabholz Companies City of Conway Hendrix College

City Organizations/Civic Clubs

Conway Downtown Partnership

Chamber of Commerce Committee for Bicycle

Friendly Community Oak Grove Cemetary Conway Optimist Club Conway Rotary Club Kiwanis Club Conway’s Lion Club

What is the population of Conway?

Conway’s population in 2009 was 59,512

Source: U.S. Census Bureau, 2010 Census

Demographics of the Population

Age distribution

Age # of people

Percentage

Under 5 years

4,285 7.2%

5 -7 years 4,701 7.9%

18 years and over

45,646 76.7%

65 years and over

4,880 8.2

Gender distribution

Gender # of people

Percentage

Male 27,733 46.6%

Female 31,779 53.4%

There are more people in the age group of 18 years and older

There are more females than males in Conway

Source: U.S. Census Bureau, 2010 Census

Demographics cont.Ethnic/racial group

Race # of people

Percentage

White 44,694 75.1%

Black or African

American

9,224 15.5%

Hispanic or Latino

3,035 5.1%

Asian 1,131 1.9%

American Indian and

Alaska Native

238 .4%

Some other race

59 .1%

Two or more races

1,131 1.9%

Economic levels of population (20, 604 households)

Income # of people

Percentage

Less than $10,000

2,576 12.5%

$10,000-49,999

9,210 44.7%

50,000- 99,999

5,583 27.1%

100,000-199,999

2,720 13.2%

200,000 or more

515 2.5%

Unemployment rate is 9.3%

The largest race/ethnic group in Conway is White

Most households in Conway make between $10,000 - $49,999

Source: U.S. Census Bureau, 2010 Census

Educational LevelsEducational level

(Population 18 to 24 years) approx. 14,617

Education Percentage

Less than high school graduate 4.2%

High school graduate (includes equivalency)

28%

Some college, no degree 58.8%

Bachelor’s degree or higher 9%

Educational level(Population 25years and over) approx.

28,527

Education Percentage

Less than 9th grade 5.1%

9th to 12th grade, no diploma 5.5%

High school graduate (includes equivalency)

24.4%

Some college, no degree 23.9%

Associate’s degree 6.1%

Bachelor’s degree 23.1%

Graduate or professional degree

12%

Percent high school graduate or higher = 89.4%Percent bachelor’s degree or higher = 35.1%

Source: U.S. Census Bureau, 2010 Census

What does the library have to offer?

Story Time Spanish Story

Time Musical Concerts Arts & Crafts Puppets Book Talks

Game Night Movie Night Karaoke Night Book Clubs Computer Classes Yoga Classes

Library Collection

Books DVDs/CDs Magazines Audio Books Ebooks Computers Internet usage

References

2010 census state data profiles. Retrieved July 20, 2011, from U.S. Census Bureau Web

Site: http://www.cenus.gov

Bishop, K (2007). The collection program in schools: concepts, practices, and information sources. Westport, CT: Libraries Unlimited

Conway area chamber of commerce (n.d.). Retrieved July 20, 2011 fromhttp://www.conwayarkcc.org

Lewis, R. (n.d) Pulse of Conway. Retrieved July 20, 2011, from http://pulseofconway.com

Images from Microsoft Office Clipart