Home >Documents >FB Instant Games - PART1:Methodology With the help of SocialPeta, the world's largest advertising...

FB Instant Games - PART1:Methodology With the help of SocialPeta, the world's largest advertising...

Date post:05-Feb-2020
Category:
View:0 times
Download:0 times
Share this document with a friend
Transcript:
  • Source:SocialPeta

    FB Instant Games

  • Methodology

    Hottest Game List

    Most Promising Game List

    Recent Trends

    01

    02

    03

    04

    CONTENTS

    http://www.zingfront.cn/socialpeta/ © Source: 2018 ZingFront Inc, October 2018

    ZingFront Software

    http://www.zingfront.cn

  • PART1:Methodology

    With the help of SocialPeta, the world's largest advertising information analysis tool, the ZingFront data team renders the Facebook Instant Games industrial analysis report. Currently, SocialPeta has acquired more than 90% of the game data;

    The report is dated: September 18 - October 17, 2018;

    SocialPeta collects the application data given by the official Facebook Instant Games in a real-time manner, and the product data is updated on a daily basis.

    SocialPeta has not carried out any data exchange with any channel or third-party platform, and all data comes from self-sampling.

    © Source: 2018 ZingFront Inc, October 2018 http://www.zingfront.cn/socialpeta/

    ZingFront Software

    http://www.zingfront.cn http://www.zingfront.cn

  • PART2:Hottest Game List

    TOP1-10 TOP11-20

    See the left for TOP20 list by the number of players of all types of games according to the data of SocialPeta;

    Jumpy Jumpy - Helix Ball, Big Fish ad Ludo Club are among top 3 with a small gap among them. Facebook instant game is still in a rapid development stage, and competition of hot items is fierce.

    © Source: 2018 ZingFront Inc, October 2018 http://www.zingfront.cn/socialpeta/

    ZingFront Software

    http://www.zingfront.cn http://www.zingfront.cn

  • Puzzle Action See the left for TOP10 list by the number of Puzzle and Action game players according to the data of SocialPeta;

    Puzzle: Jumpy Jumpy - Helix Ball, Connect the Dots!, Bricks Breaker Quest: Mission are among top 3, among which Jumpy Jumpy - Helix Ball ranks the first among all current small games;

    Action: Last Knife, EverWing and Flying Gun are among top three.

    © Source: 2018 ZingFront Inc, October 2018 http://www.zingfront.cn/socialpeta/

    PART2:Hottest Game List ZingFront Software

    http://www.zingfront.cn

  • Strategy Board

    Strategy: Angry Birds, BATTLESHIP, and Ultimate Glory- War of Kings are among top 3, among which Angry Birds remains a strong presence after entering facebook instant games as an old IP

    Board: Ludo Club, Chess, Cờ Caro are among top 3.

    See the left for TOP10 list by the number of Strategy and Board game players according to the data of SocialPeta;

    © Source: 2018 ZingFront Inc, October 2018 http://www.zingfront.cn/socialpeta/

    PART2:Hottest Game List ZingFront Software

    http://www.zingfront.cn http://www.zingfront.cn

  • PART3:Most Promising Game List

    TOP1-10 TOP11-20 See the left for TOP20 list by the highest growth rate of players of all types of games according to the data of SocialPeta;

    Draw Something, Surfers, and Running Mario 2 are among top three in the most promising game list, among which Draw Something leads the other two by a wide margin. It can be seen that in less than two weeks, there are nearly 500,000 players, which is worth studying by other game providers.

    © Source: 2018 ZingFront Inc, October 2018 http://www.zingfront.cn/socialpeta/

    ZingFront Software

    http://www.zingfront.cn http://www.zingfront.cn

  • PART3:Most Promising Game List

    Parkour Simulation See the left for the TOP10 list by the highest growth rate of Parkour and Simulation game players according to the data of SocialPeta; Parkour: Running Mario 2, Runner, Snake VS Mushrooms are among top 3. Super Mario ranks top 1 as an old IP, of which the number of players is nearly twice as much as that of the game ranking top 2.

    Simulation: Hello Fish, Café Life, Dentist for Kids are among the top 3 among which Hello Fish ranks top 1 by a landslide.

    © Source: 2018 ZingFront Inc, October 2018 http://www.zingfront.cn/socialpeta/

    ZingFront Software

    http://www.zingfront.cn http://www.zingfront.cn

  • PART4:Recent Trends

    Poker 1%Elimination

    2%

    Strategy 2%

    Card 4%

    Parkour 6%

    Board 7%Instant Games

    12%

    Simulation 12%

    Sports 16%

    Puzzle 17%

    Action 17%

    Role-Playing 2%

    Role-Playing Action Puzzle Sports Simulation Instant Games Board Parkour Card Strategy Elimination Poker Casino BINGO Construction Card match Arcade

    From the perspective of the number of players, action, puzzle, sports and simulation go halves, becoming the mainstream game types. The traditional role-playing game seems to receive little attention.

    © Source: 2018 ZingFront Inc, October 2018 http://www.zingfront.cn/socialpeta/

    ZingFront Software

    According to the perspective of the number of players

    http://www.zingfront.cn http://www.zingfront.cn

  • PART4:Recent Trends

    Role-Playing 3%

    Construction 1%Poker1%

    Casino 1%

    Card 2%

    Strategy 2%

    Elimination 4%

    Instant Games 4%

    Board 4%Simulation7%

    Parkour 8%

    Sports 9%

    Action 20%

    Puzzle 34%

    Puzzle Action Sports Parkour Simulation Board Instant Games Elimination Strategy Card Casino Poker Construction BINGO Role-Playing Card match Arcade

    From the perspective of the quantity distribution, FB instant games are mainly about brain, action, sports, and parkour games and other relaxing games;

    Puzzle, action, and sports games are among top three, while the poker, casino and construction games were temporarily among the least.

    © Source: 2018 ZingFront Inc, October 2018 http://www.zingfront.cn/socialpeta/

    ZingFront Software

    According to the perspective of the number of games

    http://www.zingfront.cn http://www.zingfront.cn

  • PART4:Recent Trends

    Facebook Instant Games has been fully open for more than six months, and many manufacturers are eager to try and join. Among them, commercialization of Instant Games is most-watched.

    According to SocialPeta’s data, Instant Games EverWing with 8,890,000 users has generated an advertising revenue of over $100,000 per month, by relying on the ad monetization model.

    Faced with the opportunity at the whirlwind, quickly grasping the information about the market and competitors can stand out among many products and create hot items. The SocialPeta team launched the Facebook Instant Games information analysis function in September, which has acquired more than 90% of FB small game data. With comprehensive data and timely updating, it is currently the most advanced FB game analysis tool in the market.

    © Source: 2018 ZingFront Inc, October 2018 http://www.zingfront.cn/socialpeta/

    ZingFront Software

    http://www.zingfront.cn http://www.zingfront.cn

  • Zingfront’s Global Strategic Partners

    © Source: 2018 ZingFront Inc, October 2018 http://www.zingfront.cn/socialpeta/

    ZingFront Software

    http://www.zingfront.cn http://www.zingfront.cn

  • THANKS! Subscribe Us

    ZingFront

    Website:http://www.zingfront.cn/socialpeta/

    E-mail:hello@zingfront.com

    Tel: 010 – 65000819

    http://www.zingfront.cn mailto:hello@zingfront.com

Click here to load reader

Embed Size (px)
Recommended