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Federal Bank Presentation (Service Marketing) (2)

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SUBMITTED TO :- PROF. MUKESH PORWAL Project Presentation on Banking Sector
Transcript

Project Presentation on Banking Sector

SUBMITTED TO :PROF. MUKESH PORWAL

Type Traded as

Industry Founded Headquarters

Key people Products Website

Public NSE: FEDERALBNK BSE: 500469 LSE : FEDS Banking and allied industries Kochi, 1945 (India) Federal Towers, Aluva, Kochi - 683 101, Kerala, India. Shyam Srinivasan (CEO) Loans, Savings, etc. www.federalbank.co.in

Federal Bank brief historyFederal Bank was incorporated in 1931. Founded by Mr. K.P.Hormis. Headquartered at Aluva,Kochi,Kerela. It has 1000 branches spread across 24 states in India and 1058 ATMs around the country.Federal Bank has built a strong customer loyalty in Kerala. It is the second largest bank in the country based on number of branches.

Contd..

26 % of the banks total retail deposits came from the NRI segment. As on march 31st 2011, the banks 52% of total deposits and 59% of its total advances came from Kerala state. As on March 31, 2010 the banks current deposits are Rs 16 bn and saving deposits are Rs 76 bn.

Criteria or process of SelectionMinimum of 60% for Science Graduates.or

Minimum of 55% for Non-Science Graduates.Aptitude testGroup Discussion Panel Interview

Interest rate on Saving a/c :7 to 45 days 5%. 46 to 180 days 7%. 181 days to less than 1 year 8.50%. 1 year only 9.25%. Above 1 year 9%. Additional 0.50 % for senior citizen. In saving account Rs 1000 is minimum.

Principal Subsidiaries: Federal Bank Commercial Federal Insurance Corp. Commercial Federal Investment Services, Inc. Commercial Federal Mortgage Corp.

Key RisksGeographical concentration risk as majority of operations are in Kerala. Economic slowdown could reduce credit offtake. Default in payment from customers. Increase in NPAs.(All those assets which do not generate periodical income are called NPAs)

Organizational chart of Federal Bank :Advisory Councils

AdviseBoard of Governors (7 appointed members) Sets reserve requirements and approves discount rates as part of monetary policy. Supervises and regulates member banks and bank holding companies. Establishes and administers protective regulations in consumer finance. Oversees Federal Reserve Banks.

Federal Reserve banks (12 districts)

Exercises General Supervision

Propose discount rates. Hold reserve balances for depository institutions and lend to them at the discount window. Furnish Currency. Collect and clear checks and transfer funds for depository institutions. Handle U.S. government debt and cash balances

ComposeFederal Open Market Committee (Board of Governors and 5 Federal Reserve bank presidents) Directs open market operations, which is the primary instrument of monetary policy.

Products and Services Savings Bank Current Accounts Loan Deposits Debit-Cards Internet Banking-Fed Net Financial Inclusion Mobile Banking-Fed Mobile Funds Transfer Inward Remittance Portfolio Investment Scheme Insurance Products Mutual Fund Federal Pure Gold Safe Deposit Lockers Online Healthcare Portal

Term loans Long term Short term

Corporate finance Export/Import Finance Letter of Credit Working Capital Finance Bill Finance

More focus on SMEs as its the emerging trend. Provides employment and production. Provides traditional values and modern outlook.

MasterCard Classic

MasterCard Premium

Master Card - - debit card used for Shopping and ATM withdrawal.

Master Card Premium is exclusively designed for Federal banks Select Customers and It is designed to provide the finest experience of Banking for priority customers.

Maestro Card

Maestro Debit Card is yet another fine tuned debit card with which can give hassle free and most secure shopping experience for you

Clerk

Probationary Officer

PROMOTIONS

Place in Delhi Nehru Place Connaught Place Patel Nagar (Zonal office) Jhandewalan

Service Quality Model


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