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Hot-Desking

By Sumayyah Bailey

+ Today, I completed a hot-desking task. Hot-desking is receiving feedback from your peers, on the good and bad points in your work. My peers were given examples of my work to critique.

n  The following images are my examples:

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!!!!!!!!!!!!Title!!

Folio!

!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!Text!(Surrounding!the!image!of!Star,!to!stand!out!to!the!audience)!• Drop!Cap!• Byline!• Credit!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

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!!!!!!!!!!!!!!!!!!!

!!!!!!!Text!!!!!

Pull!quote!

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Image!!!!

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Folio!

!!

!!!!!!!!!!!!Title!

Image!Image!

Image!Image!

Text! Text!

!!!!!!!!!!!!!!!!!!!!!!!!Contents!

!!!!!!Social!Media!Links/!Flannel!Panel!!!Folio!

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!!!!Masthead!

Puff!

Barcode!

!!!!!!!!!!!!!!!!!Cover!lines!

!!!!!!!!!!

Cover!Lines!

Main!Cover!Line!

Issue!number!and!price!!

+Do the layouts of the front cover, contents page and DPS follow conventions of a pop magazine?

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!!!!Masthead!

Puff!

Barcode!

!!!!!!!!!!!!!!!!!Cover!lines!

!!!!!!!!!!

Cover!Lines!

Main!Cover!Line!

Issue!number!and!price!!

¨  They suit the genre very well

¨  They are generic and will be knowledgeable to the audience

¨  They are laid out in a very simple, conventional way, which would be easy for the readers to follow.

¨  They are simplistic, clear and organised

¨  The pose in the picture is a good representation of the pop genre

It is effective that my layouts follow conventions, this will help my audience identify the genre of the text and compel them to consume it. Following conventions is also effective as it makes the text easy to understand. This is an example of transparency in the utopian theory, which explains that an audience consumes a text because it is easy to understand.

+ Is the star constructed in the way you would expect a pop star to be represented? ¨  The pose and costume represent a pop star look

¨  Yes, however you should choose images that are not so similar for each page to show variety

¨  There is not musical instrument or mic

¨  The images are good, but too similar, perhaps use another model or change the background

It is important that my star is constructed to set up a positive representation to the audience. This representation can be identifiable to the audience and compel them to consume the text. Following conventions, when it comes to representation and the star, helps the audience to identify the genre and appeals to them. Some representations are polysemic, so the audience reads it indifferent ways, this targets a wider audience. This is an example of a psychographic audience

+What attracts you to the magazine the most?

¨  The layout looks like it could work well

¨  The front cover as the layout looks like it can contain aesthetically pleasing content

¨  The layout of the contents page is very nice and I think it would look good once completed

¨  The image because it is large

¨  The simplistic style

From the feedback, I can see that the layout is

dominant in attracting the audience. This is effective as I will follow pop genre conventions to appeal to my target audience and compel them to consume the text. My peers were also pleased my the image. This is important, as I want to set up a positive representation to the audience and allow the opinion leader (star) to compel the audience to consume the text.

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!!!!!!!!!!!!Title!!

Folio!

!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!Text!(Surrounding!the!image!of!Star,!to!stand!out!to!the!audience)!• Drop!Cap!• Byline!• Credit!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

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+Do you think the use of colour contributed to the representation of the star and how? ¨  I think the colours pink and purple represent pop well

¨  So far it looks good however you will need to see how the colour will compare/contrast to the images and backgrounds chosen

¨  I think the colours you’ve chosen represent the genre very well, however, I would say that you might need to think about how you’re tying the colours in with the images you’re using. This will make the magazine more visually pleasing and easier to look at.

¨  I think that pink and purple does represent pop well

¨  Yes especially the colour pink because it represents pop well.

The colour scheme I have chosen have connotation of feminism and festivity. This is ideal to the time of year the text is set to publish and communicates a mixture of emotion to the audience, which is effective as the text is aimed at teenagers, who experience a lot of emotion during adolescence. The colour scheme also helps the audience identify the genre of the text, so I will include colours that appeal to my target audience.