+ All Categories
Home > Design > Festival De Cannes 2011

Festival De Cannes 2011

Date post: 06-Aug-2015
Category:
Upload: international-media-house
View: 701 times
Download: 3 times
Share this document with a friend
Popular Tags:
5
The Cannes International Film Festival, the most glamorous event on the festival calendar, returns to celebrate its 64th year from May 11 to 22. International Media House is setting up 2 giant led screens to promote movie-products at the most important event in the world. LOCATION: Cannes , France DATE: May 11th - May 22nd, 2010 2 Giant outdoor LED Screens strategically located at: Carlton hotel FESTIVAL DE CANNES 2011
Transcript
Page 1: Festival De Cannes 2011

The Cannes International Film Festival, the most glamorous event on the festival calendar, returns to celebrate its 64th year from May 11 to 22. International Media House is setting up 2 giant led screens to promote movie-products at the most important event in the world.

LOCATION: Cannes , France DATE: May 11th - May 22nd, 20102 Giant outdoor LED Screens strategically located at: Carlton hotel

FESTIVAL DE CANNES 2011

Page 2: Festival De Cannes 2011

ABOUT THE EVENT

International Media House is a marketing company who will be setting up 2 giant LED screens. Our screens will be be in 2 strategic locations to broadcast film footage and festival content. The Cannes Film Festival is the most important film event in the world, with more than 4,000 journalists among the 30,000 accredited, representing the entire spectrum of the motion-picture industry.

The Cannes Film Festival reflects the dual nature of cinema at the crossroads of art and industry, and favors both cinema revelations and professional encounters. For if the Festival principally evokes the surprise of the Selection and the expectation of the final awards, it is equally the privileged rendezvous of all motion-picture industry professionals who attend its Marché du Film.

The role of the Festival de Cannes has thus grown rich over the course of the years to the rhythm of the evolution of cinema itself: selecting and promoting films and artists, welcoming professionals, implementing new sets of dynamics in support of creation... in a word, serving the cinema in all its dimensions.

Page 3: Festival De Cannes 2011

CANNES THE VENUE

For 12 days in May, the city of Cannes is transformed from a quiet seaside resort into the entire focus of the international film industry. Over 200,000 people - filmmakers, film fans, and star-gazers alike - descend on the Croisette to take part in the Cannes Film Festival. During these two weeks thousands of films are screened, careers are made, and stars from all over the world gather to bask in the limelight.

Now easily the most famous film festival in the world, the mere mention of Cannes conjures up images of red carpets, palm trees, scantily-clad starlets, the blinding flashes of a million paparazzi cameras, and of course, celebrity parties.

People from around the world attend the festival from celebrities, wealthy people, movie critics and many more. Cannes is a place were a lot of money is spent and where Luxury is the trend, all the big names and companies attend the festival from all over the globe giving it the buzz of quality and glamour.

Screen 2 : Carlton Hotel west side facing the people walking on the croisette from the red carpet and the Palais de festival.

Screen 1: Carlton hotel east side facing the people entering to the hotel and walking towards the red carpet screenings.

Page 4: Festival De Cannes 2011

AUDIENCE

Our screens will reach an approximate of 500,000 impressions over the 12 day period,mainly consisting of:

• International Stars and Celebrities• Film Industry Professionals• A Mass of Journalists and Paparazzi• A Great Number of Jet-Setters• A Crowd of Affluent CEOs and Corporate Presidents• Festival Goers and Film Lovers From all Around the World

PRODUCTION

International media house offers a full in house production facility with a team of experts to handle all yourproduction and post production needs.

Page 5: Festival De Cannes 2011

CAMPAIGN ELEMENTS:

The two screens will operate for 18hours every day, from 8:00 am until 2:00 am.

2 X 30 second spot to run every hour on each of the 2 screens throughout the duration of the event.36 spots x 2 screens = 72 spots per day X 12 days = total of 864 (30 second) spots.or1 X 15 second spot to run 4 times an hour on each of the 2 screens throughout the duration of the event.72 spots x 2 screens = 144 spots per day X 12 days = total of 1728 (15 second) spots.

CONTACT DETAILS

INTERNATIONAL MEDIA HOUSE INC.

6683 JEAN-TALON EAST, suite 487

Montreal , Quebec H1S-0A5 CANADA

T. + 1 514 662 6021F. + 1 514 221 2160

E-mail: [email protected]


Recommended