Many people struggle with feeling less than themselves. For some it’s a visible weakness that others can see. But for others, this battle is being waged within themselves. Find out how depression and poor mood effects so many and what can be done to help out.
News & Views To A Healthier You January– March Winter 2014 Edition Canadian Edition Winter 2014 January– March Avena Originals #20, 6200 – 67A Street, Red Deer, AB T4P 3E8 www.avenaoriginals.com [email protected]Telephone: 1-800-207-2239 Fax: 1-888-352-5145 Don‘t let this winter get you down. Fight back with nutrition. Change is brewing in the air, and it‘s exciting! Check out our events and changes for the New Year. A massive health undertaking going on in 2014, find out how you can participate!
Transcript
News & Views To A Healthier You
January– March
Winter 2014 Edition
Canadian Edition Winter 2014
January– March
Avena Originals #20, 6200 – 67A Street, Red Deer, AB T4P 3E8 www.avenaoriginals.com [email protected] Telephone: 1-800-207-2239 Fax: 1-888-352-5145
Don‘t let this winter
get you down.
Fight back with nutrition.
Change is brewing in the air, and it‘s exciting! Check out our events and changes
for the New Year.
A massive health undertaking going on in 2014, find out how you
can participate!
Important Pages
Some of you may know the name, some of you won‘t. But, Darren is an absolute force to be reckoned with on a mtn bike. He is sponsored by Red Bull and is an adventure seeker and risk taker. He rides down those hills that most of us wouldn‘t walk up. So how do Avena and him mix, well find out on page 20.
This year, we‘re not forgetting about Red Deer, now with monthly events to add we are definitely not forgetting about the locals. But, we‘re in more places than just Red Deer. Find a place and event near you – we‘d love to meet you!
The favourite part of every edition of the newsletter is the FOOD. This one‘s no different. Kristin Fraser returns with some super delicious raw foods that you‘ll love. Good food doesn‘t have to taste bad. Read more on these tasty delights on page 22.
Tips For Success
Ever look for the Cliff notes to help you get through something. Wish it could be easy to understand in just black and white. Well this time Nicole has written her tips to success. Find out her must haves for health on page 9.
Page 9
Page 22
Pages 5, 10 & 21
Avena wants to keep growing and getting better and better for you. What we have in store, and some of the changes that will happen over the next year are just the tip of the iceberg. Find out how we‘re going to make Avena better for YOU on page 16.
A special feature for 2014, this time we‘re going BIG! For the first month of January we‘re taking applicants; then on Feb 1st we‘re teaming up to revolutionize someone‘s life! Amazing, go ahead; check it out on page 18 & 19.
Are you up to the challenge?
Page 10 & 11
Page 6-8
Darren Berrecloth
Well, Revitalize 2013 has now come and gone. Find out what went down, what you might have missed (or experienced). All of the staff and speakers had such a brilliant time; we truly wish you were there. If you couldn‘t make it for 2013….maybe you can for 2014… Flip to page 15 to see what happened at Revitalize.
Revitalize Page 15
Each edition of Avena‘s News and Views is going to bring a new Dear Avena question. This time we‘ve gone deep. With our new RP3 protein there‘s been much confusion as to exactly how it is different from our Toco/E-Fusion. So Kameron will detail for you how they‘re different. See the change on page 5.
Dear Avena Page 4
Many people struggle with feeling less than themselves. For some it‘s a visible weakness that others can see. But for others, this battle is being waged within themselves. Find out how depression and poor mood effects so many and what can be done to help out.
2014 is going to be a HUGE YEAR! Page 16
Page 20
Raw Recipes
News & Views To A Healthier You! 3 Winter 2014 Edition
Look at that, it‘s a new year! Welcome 2014! That time of year where everyone realizes it‘s a great time to start fresh and new. Because, well it is! We change our calendars, from one year to the next with celebration. Now, if only we could channel that
celebration and festive-ness into our own lives. Why can‘t we live like that each and every day!
We should be waking up each day with excitement, hope and that it‘s a new day totally full of the promise to be amazing. How we look at each day has to
improve! We get stuck in these feelings of melancholy, loneliness and disheartenment. Why? Why do we do that to ourselves? There are people who
wake up each day with gladness, because they have been blessed to live another day. Yet, here we are taking for granted everything; our breath, our
health, our happiness, LIVING. Well, we need to say enough!
Consciously we need to change the way we perceive the world. Turn those frowns upside down as our parents used to tell us-because it‘s TRUE! All we have to do is embrace it! So let‘s celebrate New Year‘s Eve & New Year‘s Day – the hard part is having this same joy for life on January 6th, January 12th, May 19th, July 9th, August 16th even October 5th. Every day is what we make it. That‘s your challenge for 2014 – embrace
life. It‘s not easy; it will be work when you start. But soon, soon change happens. Your thoughts will begin to change, and with that LIFE will change for you! If you want, start small and simple. Tell yourself one positive
thing each day for 30 days. You know what, after those days are up, you‘ll keep doing it, and feeling it, believing those to be true.
This positive affirmation could be small or large, maybe your hair, maybe your eyes. The goal is to adopt this positive mentality in small areas of your life, until it becomes true in your world. Each of us are unique and
beautiful – we just need to accept who we are today, and discover who we want for tomorrow!
Because tomorrow is a new day – make the choice to make it BRILLIANT!
A letter from the Editor
No Toxic Fillers No Binders No Extenders No Excipients No Preservatives No Heavy Metals No Microbes or Fungi
No Chemicals or Solvents No Harmful Substances No Artificial Sweeteners No Sugars No Colouring No Flavourings No Stimulants
No Gluten No Soy No Lactose No Animal Derivatives No GMO Ingredients No Yeast No MSG
100% Natural!
Nothing Taken Away!
Nothing Added!
Some products Avena carries contain water or have glass containers
because of this we suggest that those products be purchased before the weather turns cold so as to prevent breakage during shipping. Or, if you still wish to purchase these products on cold days, try asking for a faster shipping method to lessen the likelihood of damage during transport. The
following are products that we feel may be affected: Ionic Magnesium, Ionic Calcium Magnesium, PIN Magnesium, Agave Nectar, Coconut Oil &
Pet Colloidal Silver products.
A Special Reminder With Winter In Mind
News & Views To A Healthier You! 4 Winter2014 Edition
First off, great question! What each of these two has in common (really all of our products) is the absolute commitment to product quality and integrity. Both are 100% raw and unprocessed with no extra additives, fillers, chemicals or solvents. Simply put, they’re just pure products of nature. Designed and crafted with the intention of increasing your quality of life—for the better! Our E-Fusion is a dynamic product that is designed to enhance your overall healthy lifestyle. Basically, it‘s full of a little bit of everything to top up what you might be missing in your routine. This product is rich in anti-oxidants, so many we couldn‘t put them all on the label – we‘d run out of room. These will give you an amazing boost while at the same time providing just that little extra bit of proteins, vitamins and minerals.
When you consider our newest product the RP3 there is a noticeable change. Where the E-Fusion is about ‗across the board‘ nutrition, with our RP3 we have focused on protein. This is amazingly a powerhouse when it comes to protein, loaded with
enough that everyone will be happy. Plus, the RP3 comes in a variety of flavours, so you can find the one that best serves your palette or dietary desires. Oh, don‘t worry the protein in this blend isn‘t just for those body builders and weekend warriors. Protein is great for all muscles yes. But, don‘t forget your heart and bowel are muscles-you need to feed them too. As well protein is fundamental for the
production of hormones; great for those who have hormonal issues can benefit from RP3.
All in all to live a healthy life we need a balance in our protein intake as well as all other nutrients. Both the E-Fusion and RP3 deliver, but they do so for different reasons. If you can‘t decide try both – you can even mix them together. My personal favourite is the RP3 Super Berry with the E-Fusion.
Answered by
Kameron Tarry Directing Manager
You have a new product the RP3, and a similar product the E-Fusion. (formerly known as Tocotrienol Complex) What are the differences between these products?
Why would I choose one over the other, or should I take both?
Dear Avena
Product Usage Protein Value
Caloric Intake
Container Size
Number of Amino
Acids
Anti-oxidants
RP3 •Athletic Performance •1 Size, 3 Flavours •Super Berry flavour is high in antioxidants
21 gm 70% Protein/
serving
117 Calories
900g 3 Flavours Available
20 Essential &
non-essential
Varies per flavour
E-Fusion (formally known as
Tocotreinol Complex)
•Hign in Vitamin E’s •2 Sizes, 1 Flavour •added probiotic
1 gm
30 Calories
LARGE 567g SMALL 269g
20 Essential &
non-essential
109 Naturally Occurring
Aromatherapy has been around for hundreds and thousands of years. Using pure essential oils have shown to give the best results. So Avena has found four potent blends, each with a specific goal in mind. Each blend is going to contain different amounts of essential oils, mixed together in such a way as to create a specific desired effect. In the case with
the Roll On‘s: SLEEP, AWAKE, DE-STRESS AND HEADACHE. If you‘ve never tried aromatherapy or essential oils before, do it now! Find one (or all) that you feel you could use more of in your life and try it out!
A true multi-vitamin that is going to give you everything else you need, so that you can get everything you want. If you want vitamins there has to be proteins, enzymes and other nutrients present. It‘s that simple. Now, you can have it all in
one convenient package. Each serving of Vitamin Supreme is going to deliver large amounts of critical life-giving vitamins. It can achieve this because of the extra added proteins and enzymes. So, if you haven‘t tried our Vitamin
Supreme yet, try it now while it‘s on sale!
Vitamin C is elemental for health, we know this. The question becomes how we can tailor how we take our vitamin C to our own advantage. Well, with the Power C Avena has designed a vitamin C product like no other; one that focuses on
the energy that this nutrient can provide. The Power C is loaded with vitamin C in such a way that you get high saturation of vitamin C giving you a natural energy. Great for everyone from those who need midday boosts
to serious athletes who run marathons.
Vitamin Supreme Regular $59.95 Sale $54.50 SAVE $5.45
Roll-on Oils Regular $9.99 Sale $8.99 SAVE $1.00 Available in De-stress, Headache, Awake & Sleep
RP3—Raw Phyto Protein Powder Regular $64.95 Sale $55.00 SAVE $9.95 Avaliable in Raw Cacao, Super Berry & Natural
Power C Regular $49.95 Sale $42.50 CLEARANCE PRICING!
RP3 – Finally a protein powder that has it ALL! No longer do you have to sacrifice good quality in your protein powder. Too often they are full of cheap ingredients, or filler products and masking them as something you need. All you need is good quality food.
So, what exactly are the ingredients in Avena‘s RP3? Hemp, Goji Berries, and Pea Protein, that‘s it. Oh wait, we did add extra; Avena included additional enzymes and probiotics to ensure maximum absorption. They‘re not there because
they look good on the label.
News & Views To A Healthier You! 6 Winter2014 Edition
happy and excited…and I thought I was. But, looking back now, if you have to consciously think and remind yourself that you should be feeling happy, and looking happy and excited. Why can‘t you genuinely be excited? Time passes, and my son grows older. I am happy, I tell myself this constantly.
As the days go by I feel myself get more and more used to this ‗shell‘ that surrounds me. It‘s almost as if it‘s a buffer for emotions. Nothing fazes me, because
it‘s as if there‘s nothing to phase. What happened was that slowly the shell started to become bigger and bigger. Meaning less and less became important. Every faucets of my life became affected. Getting
housework done, my relationships with friends and family became un-interesting. It permeated
my whole life.
It was eye opening for me the day I realized what was going on. But it felt like a light switch going on in an already bright
room. In my mind I was like, ok, so what. It doesn‘t matter. My heart wasn‘t in it anymore, why try to change. It was my brains turn to take over and say, ok, there is something going on here that needs to change. I know you don‘t want to, but we need to fix this. At this point though I felt lost, and that I‘d already been lost for awhile. What could a few more days be? But I knew, a few more days would turn into weeks, months, years. If something was going to happen I needed to make it so. I began to research and seek answers. I started trying to do stuff FOR ME. Which when you‘re a wife and mother, is not really the easiest to make happen. There are responsibilities that need to be taken care of first. THAT, was what I needed to change. I had to allow myself to put my health FIRST; to take charge of my own health because no one else was going to do it for me.
I searched and found a great person that I could confide in, and chat with; someone who was neutral and sympathetic, but still willing to coach me to be better. I started a gym membership and regular yoga
Let me first preface this article by saying it‘s going to be a
little bit different this time from what many of you might be used to. Why? Well because the subject matter is personal; personal for me and hopefully for you as a reader. I‘ll be writing about something that affects millions of people around the globe, as well as thousands closer to home; more than all those people though, this ‗problem‘ affected ME. In fact this ‗condition‘ happens to almost half of the population. So, the chances are incredibly high that if you don‘t have it, someone you know does. They may not admit it; it‘s not really a topic for dinner table conversation. But, it‘s there; lurking in the corners. So, what am I referring to? It‘s depression.
Well that‘s not such a hard subject some might say. I‘d also tell those people they are more wrong than they could ever imagine! The feeling of depression is nothing to sweep under the rug, and hope that if you don‘t talk about it, it‘ll just go away. For those who currently suffer (or have suffered) from depression it‘s a very real and very relevant issue. The problem as I see it is that people are less comfortable talking about their emotions (or lack thereof) than they are of bowel problems, food intolerances, or poor hair growth. My question and challenge is WHY? Why is mental health such a taboo issue? Why can‘t we discuss it, just like any other problem?
That said, I‘m going to share my story; what worked for me, and what I‘ve found in my personal research. It started just after my first child was born. Everything was great, perfect. I‘d heard the stories of Post Partum Depression (PPD). But, I was naive. I thought that I was healthy that it wouldn‘t - no couldn‘t happen to me. Wow was I wrong. The doctors and midwives do everything right, they say to watch for it, they tell your partner to watch for the signs. But, knowing, and admitting it is two very different things (for me anyway). So time passes, and it felt like a shell slowly came down over my life. I don‘t know how else to describe the feeling, the dullness of everything. There were points in time that I knew that I should be
Reclaiming My Life
News & Views To A Healthier You! 7 Winter 2014 Edition
Reclaiming My Life classes, simple walks outside. I just wanted to try to get active. (I‘d read about how exercise can make you feel better.) It did help, but, I felt that the boost was short lived. I would get dismayed easily if I was working out with someone who was obliviously better than me (my poor vanity). I had, and constantly struggled with understanding and accepting that it was OK, to be exactly where I was. That each of us was on our own fitness journey, and some started before I did (just like I‘m sure there are others that started after).
Here I was acknowledging that something drastic had to occur, and I felt like nothing was happening. One good day would be followed by three or four bad. Then I realized that my ‗shell‘ didn‘t just magically spring up over night. It wasn‘t something that magically popped into place. It may have seemed that way, but, it simply wasn‘t true. I had to allow myself to accept that it would take time; it would take persistence and patience. Which if you know me personally – patience is not something I have in abundance.
So then I decided I should be more aggressive with my approach. It‘s so easy when you ‗know‘ what you have to do, but walking the walk is much harder to do in real
life. I knew in my situation that hormones where a major factor
in where I was. I also understood
that nutrient deficiencies could have a role as well. This I found is
something most new moms seem to forget about. Yes, you need nutrition during pregnancy, but don‘t forget that your body uses just as much after pregnancy and delivery. In my opinion, even if you‘re not breastfeeding those first 6-8 weeks after birth, your body undergoes major hormonal changes as during pregnancy.
Which meant that the cause of my ‗shell‘ (I still dislike the term depression) was related to hormones and low nutrients. Wow, I was in the same boat that countless others are. My trigger just happened to be pregnancy and delivery, but, that didn‘t make me unique. It just gave me a reason why. Not everyone gets a reason; although they have the same results (poor hormones & low nutrients). I don‘t know about you, but I find this interesting that so many health issues come down to the same key components (not enough of the good, too much of the bad and no work happening).
Ok, so now what did I do. I went back to fitness. This time though I didn‘t get dismayed when my Monday workout didn‘t make me feel good all the way to Friday. That would be expecting a miracle. I tried to be consistent; getting regular exercise or fitness throughout the week and taking advantage of the endorphin boost. By going more regularly I was keeping it going longer and helping me. The type of ‗fitness‘ doesn‘t matter. I tried yoga, boot camps, hikes in mountains, walks in the park, swimming with the kids and workout DVD‘s at home. I felt this worked two fold for my body. Not only was I getting better physically but mentally as well. It gave me something positive to focus on. Plus, some activities like yoga I found incredible for calming and centering my mind.
Next I worked on nutrition. This is probably the hardest. I know from studies that B Vitamins were something I should focus on. (Specifically Vit B3, B6, Folic Acid & B12.) So I made sure to get lots, more than the RDA that‘s for sure. I knew if there was a deficiency I had to
News & Views To A Healthier You! 8 Winter2014 Edition
ticking time bomb to health, it‘s something everyone should pay attention too in terms of overall wellness and quality of life.
Looking back now, I understand why this issue affects so many people. It‘s so easy to get lost and feel lost. Plenty of us walk around with some type of shell or buffer. Some will acknowledge it, others may not. It‘s
important to feel that you are not alone, that it‘s OK. Once you understand that, you can start taking steps to get better. When you consider that so many health conditions are related to hormones, stress and nutrient deficiencies; well then I don‘t feel so bad. That‘s exactly what happened to me. Mine just decided to take the manifestation of depression. Each person is different and unique, but our bodies all run incredibly similar. Each ‗body‘ requires protein, minerals, vitamins, fats, water and so on. Depression was my body‘s reflection of that. Others may experience diabetes, IBS, anemia or heart disease. Regardless of what the manifestations of ill health are, it all
comes down to the same fundamental principles. We need to give our body the nutrition it requires to get the job done! Just like Avena‘s motto; Empower our bodies by Eliminating toxins & Enhancing nutrition.
Today I feel 1000 times better. Would I call it perfect? No. Personally I believe that no matter where you are and at what stage in health or life there is always something that can improve. I try and keep up with healthy food/diet and supplementation. Plus I still try and keep active. (I can climb any mountain I want. I just have to be willing to work for it!) The point is I‘m happy where I am today and working towards a better tomorrow. I‘m really excited moving forward. The world is open for me. I know that I‘m happy now and that‘s a great thing! Not only am I full of happiness I‘m full of LOVE. This world and the people in it have so much to offer – I have so much to offer. But, this is just me. My name is Nicole, and this is my story. What‘s yours?
over compensate at least short term. Vitamins are a difficult nutrient to obtain in that so much needs to be present for proper absorption. They‘re on the bottom of the list, so they‘re usually one of the first to take a hit when bad diet catches up to you. They can also be the hardest to boost for that same reason.(You need protein, enzymes, minerals, fats & water present to absorb a vitamin.)
Beyond the vitamins I had to concentrate on hormones. For the body to create and balance hormones, minerals and protein are required. I began taking large volumes of these as well. I did it with a morning smoothie. (My Iron was also a concern so I used more of that as well). Looking back, you can see how I just needed to enhance what was in my diet, to give that extra nutritional lift. The protein and minerals worked double duty. On one hand they were present to help create and sustain my hormone levels. On the other they were working towards the uptake of my low vitamins.
Taking supplements helped for me, because I found it difficult to achieve through food alone. When I was ready to amplify my results I took enzymes and probiotics consistently. These took my supplementation and diet to a whole new level of health. I thought I was doing great, and then the enzymes sky rocketed my results. Suddenly I was feeling better in areas unrelated to my depression; my skin cleared up, allergies went away and my sleep improved. I remember waking up before my alarm and being annoyed that I didn‘t get to sleep those extra few minutes…then I thought about it. If my body is well rested, and I wake up before my alarm-this is a good thing! I‘m going in the right direction I couldn‘t forget about my thoughts. I found it very easy to go back down into my shell. So taking efforts to get those negative thoughts out of my mind and focus on the positive took work as well. I began journaling, writing for pleasure, social dates with friends where I could relax.
Making efforts to be generally happier sounds so easy, but it is something I still work with daily. This worked two-fold. It helped me calm down and feel better emotionally; it also allowed myself time to de-stress and relax. Stress is such a
Reclaiming My Life
―Not only am I full of happiness I‘m full of LOVE.‖
Nicole‘s Tips For Success
What products I use daily (and how I use them).
My diet is HIGH raw, HIGH plant based foods. I’m not afraid of healthy fats; my body needs them just like it needs sunshine.
*With the new formulas of the Enzymes and Probiotics I would still take the same amount. But, the enzymes I would take Enhanced with food and Super Digestive on an empty stomach. While I was pregnant or nursing I didn’t include Herb Cocktail or other ‘cleansing’ products. We don’t recommend these while pregnant or nursing. Instead I used more food options for cleansing and fibre. I do take the Superfood on occasion, when I don’t get my green juice, or green smoothies in.
Try a 10 day Juice Fast. If you‘re curious the documentary ―Fat, Sick & Nearly Dead‖ is phenomenal. Try something new, something to get your heart pumping. It doesn‘t
have to be scary, just new. Change your DIET! Food affects everything, including how we think &
act. Clean food creates better mojo compared to junk and highly processed garbage. Don‘t assume that there is no room for improvement. Life changes us
– always. There is always something that can be different. LOVE yourself and embrace who you are. No one is perfect but it‘s
important to appreciate where you‘re at, and where you want to go. Get outside, get some SUN! Vitamin D is fantastic for mood & health Make a declaration! (Learning this from Lou Corona & Starrm) They
can be incredibly powerful! Make one, and USE IT – DAILY! Understand it‘s ok to help yourself. Mothers, wives, friends, coworkers; too often we put our health last. You
can‘t help anyone, if you don‘t first help yourself (just like they tell parents on flights in case of accident). Relax, and learn to appreciate calm. Don‘t let stress rule you. Find something for you to enjoy. It can be shared with others, but find something that makes you excited and happy. Green juice. Get it in your body! Love it, and it‘ll love you back!
Depression is not something to be taken lightly. If you or anyone you know suffers from depression, please contact someone. There are many qualified professionals who can help in ways that all the diet and exercise in
the world can‘t replace. If you‘re in the Edmonton, AB area you can call Psychologist Rosalyn Fung M.Sc at Aspirations Inc 780-468-1366 ext 103. There are also many local crisis help lines.
Find one in your area if you need someone to talk to.
2-4 Tbsp Toco (E-Fusion~ loaded with B Vitamins) RP3 2 scoops daily (sometimes twice) 6-8 caps Vitamin Supreme (high B Vitamins) 2 caps Avena Minerals
10-25 caps Enzymes 1 tsp Probiotics 4-8 Herby Caps Electric C pwd – I don‘t count how much but
at least ½ tsp a day
Enzymes are critical for a healthy life. But, what do those people do who are in less than stellar? How about people who are in okay health, but want something substantially better? For them, something truly unique was made; Avena‘s Super Digestive Enzymes. They are so supercharged with enzyme potential that we don‘t suggest you take them simply for digestion, but rather, unleash their power
throughout your body. Let these enzymes go to work on your body, and watch as change happens!
Avena‘s most comprehensive enzyme blend, the Enhanced Enzymes are the go-to enzyme for whatever you need. They are great to be taken with food or on an empty stomach. All that matters is your preference. Enzymes are essential for life. Our body requires them for everything from digestion to cell production. It‘s vital that we help our body to be in its best state possible – and enzymes
are the key to the puzzle!
An amazingly pure blend of essential oils designed specifically for the soles of the feet. With slightly tougher and more callused skin, the feet need deeper penetrating oils. Now you can experience the joys of massage and reflexology on the feet with this amazing oil.
Soothe and relax muscles through the body with this essential oil blend. All you need is just a few drops to achieve deep rejuvenating results to the most aching of muscles. The Massage Oil uses only the cleanest & purist of essential oils, blended in just
the perfect ratio. Even better, put a few drops in your bath to have a spa right in your own home! Go ahead, spoil yourself.
Foot Oil 25mL Regular $24.95 Sale $22.50 SAVE $2.45
Massage Oil 50mL Regular $29.95 Sale $26.95 SAVE $3.00
Minerals ‗Real At Last‘ 120 Caps Regular $59.95 Sale $54.50 SAVE $5.45 60 Caps Regular $32.50 Sale $29.50 SAVE $3.00
Super Digestive Enzymes 500 Caps Regular $199.00 Sale $185.00 SAVE $14.00 240 Caps Regular $110.00 Sale $100.00 SAVE $10.00
Enhanced Enzymes Powder Regular $149.95 Sale $140.00 SAVE $9.95 500 Caps Regular $110.00 Sale $100.00 SAVE $10.00 180 Caps Regular $62.50 Sale $56.95 SAVE $5.55 90 Caps Regular $34.50 Sale $31.50 SAVE $3.00
The backbone of our body is literally made up of minerals. They make up so much from our bones to our blood cells. It‘s impor-tant to get adequate supplies to ensure a healthy body. Now, Avena has a wonderful mineral supplement that gives you those
minerals that you might be missing from your regular diet. Even if you have vast quantities of vegetables and leafy greens in your diet, it‘s still essential to get those extra. With most soils in the world compromised and not as high in minerals as they were 10, 15
or 50 years ago we must make up for that fact. Avena‘s Minerals – Real at Last do exactly that!
FAQ
Quick Reference Tool
REMOVABLE
After recently reformulating some of our favourite products we had a
large volume of questions from our members. This is a compilation of the
most frequently asked.
FAQ
Why is there a cost difference in
the enzyme blends? When looking at enzymes there are
different levels of potency and stability. Not every enzyme is
created equal (or cost the same). The Enhanced Enzymes may have more variety so as to greater all around enzyme whereas the Super Digestives have some similar enzymes but also includes some high end therapeutic specific enzymes. Much in the same
way that different model cars have different prices based on their features this applies to enzymes as well.
Did you know that our Enhanced Enzyme Powder now has an equivalent of 780 capsules? When we revamped our
Enzyme blends this included a special one just for the Enhanced Enzyme Powder to maximize the amounts of
active enzymes in the loose product. ~This is also the reason that the powder is no longer the same cost as
the highest capsule variety.
Powder each serving is $0.19 Capsule each serving is $0.22 (based on the 500 cap size)
Enhance Enzymes Versus Super Digestive Enzymes Suggested Dose.
Why is that different from what the bottle says?
It says to take 1 when you say 3-5? Health Canada is still reviewing enzymes and what levels are
safe and therapeutic. Because the world of enzyme supplementation is fairly new they tend to be very
conservative with their recommended amounts; which is why Avena only lists one capsule per day. But if you
consider that the RDA levels for vitamins are only the bare minimum to take to prevent disease; yet you can take larger quantities for health purposes (like vitamin C
therapies). So, if you wanted to could try taking more than what the bottle says (as recommended by a Health Care
Professional) to see what will work best for
you and your body.
The Amout of each enzyme (activity levels)? If our old blend (Full Specturm Enzymes)
were to be counted as the standard
How do I choose what enzyme to take? For the average person the Enhanced Enzymes are going to be the recommended product. These are the best all around product that we could produce. These enzymes are great for a balanced boost to your everyday lifestyle at an economical
rate. (When it comes to those people who want that extra power and potency, Avena has the Super Digestive Enzymes.
Enzymes so powerful we could only offer them in capsule form.) The Super Digestive are designed for intense
enzymatic therapy and strongly recommended to be taken predominantly on an empty stomach.
Why did you change the formula – and make two new ones?
Avena loves enzymes, and all the ways they can empower the body. When we realized we could produce stronger enzymes that would have a greater impact on health – we just couldn‘t
say no. We created two blends because we felt there is a difference between the average every day user and those
who are in dire need of enzymes for health reasons.
Full Spectrum Enzymes
* 8 different enzymes
Enhanced Enzymes
**** 10 different enzymes including
multiple types of Protease, Amylase and Lipase
Super Digestive Enzymes
*******
9 different enzymes including multiple types of Protease,
Amylase, Lipase – also includes Catalase the ‗longevity enzyme‘
Enzyme With Food Without Food
Enhanced Enzymes
3-5 Capsules 3-5 Capsules with water twice a day
Super Digestive Enzymes
N/A 3-5+ Capsules with water three times a
day (or more)
FAQ
Probiotics have been shown to help hormonal issues in women, particularly when it comes to estrogen. Women with deficient or low numbers of probiotic organisms in
their colon are at a higher risk for breast cancer. A recent study also found that women who take antibiotics
frequently are at a higher risk for breast cancer, most likely because the antibiotics kill the good bacteria that
metabolize estrogen in the colon.
Blaylock Wellness Report Oct 2006, Vol 3. No. 10
What are the counts of bacteria in the old formula (Friendly Flora) versus your new
(Proteolytic Probiotics) Friendly Flora 3.6 billion per Capsule Proteolytic Probiotic 6 billion per Capsule
What does proteolytic mean? Proteolytic (Pro– tea– oh– lit–ick) basically means that the product will digest and break down proteins. This translates into something that can be: Anti Bacteria, Anti Microbial, Anti Viral, Anti Tumoural and Anti
Fungal. Many acidophilus bacteria only digest sugars making the L. Acidopholis DDS-1 ultra special and
powerful in that it breaks down both proteins as well as sugars.
What is an FOS and why include it in your probiotic blend?
FOS stands for Fructooligosaccharides these are considered prebiotics, or something that only
bacteria thrive on. We felt that anything that could make the product better and stronger should be
included. To get the highest quality we decided to go with Jersalem Artichoke compared to the more
commonly used maltodextrin (often derived from GMO corn). We‘ve just found that maltodextrin has a tendency to feed all bacteria, good and bad. We don‘t want that – we only want to help the GOOD
guys! Cleaner is better, and stronger bacteria in the bottle translates into better value for you
How much of the product do you recommend to take?
Avena suggests starting with 4-8 capsules per day. You can increase or decrease depending on circumstance (travel you
would take more – a diet full of homemade culture made of probiotics
could take less).
Is the product safe for pregnant women or children?
Yes, they are absolutely safe for pregnant women and children. The only concern with consuming probiotics is for those individuals who are on immune suppressing medication and shouldn‘t ‗boost their immune system (which is one of the greatest attributes of probiotics).
What are the requirements to be called a Probiotic in Canada?
Any healthy bacteria that has received a NPN from Health Canada must meet ALL of the following
requirements before it can be called a probiotic!
GROW AND MULTIPLY RAPIDLY
EASY ATTACHMENT TO INESTINAL LINING
RESISTANCE TO ACID
RESISTANCE TO BILE
PRODUCE NATURAL HEALTH-DEFENDING SUBSTANCES ENHANCE IMMUNE FACTORS
www.avenaoriginals.ca 1-800-207-2239
Which one of your whole food powders has more protein?
The E-Fusion (formerly Toco) has only 1gm of pure protein whereas the RP3 was designed for high protein and comes with 21gm per serving.
Are either of them Raw, or partially raw?
We highly recommend a raw diet as we believe it keeps as much of the nutrients intact. For that reason all of our supplements we try to maintain a strictly RAW standard. Both of the powders are 100% RAW and that is minded
throughout the entire manufacturing process and ingredient selection.
Do either of these have added enzymes or probiotics for enhanced bio-availability?
The RP3 contains both enzymes and probiotics to ensure the delivery of the high protein. This is because the protein is the hardest nutrient to
digest; thus the extra enhancement. Our E-Fusion only contains a probiotics (L. Acidophilus DDS-1) this is to help with the vitamin uptake as well as the amino acids/protein in the product. Also
probiotics are an excellent way to keep these items at their freshest.
Why is protein the hardest nutrient to ingest? Protein is very fickle in that it can be easily damaged by heat. Yes,
cooking does more than kill the enzymes; it can totally denature some proteins (specifically any involving Lysine). After you consider the
temperature, then you need to consider is it in a whole food (recognizable) form? Then once it‘s in your body if it is in a usable
raw form, is your body going to have the tools to process and utilize it properly (enzymes and probiotics)? This is why we took extra special
care in developing the RP3 as we wanted something that would create near-total absorption; even for those who have compromised
digestion. A product so revolutionary it‘s changing the way we look at protein and supplementation completely!
RP3
For More Information on RP3 vs. Tocotrienol Complex
see page 4 Dear Avena Article
Revitalize 2013 was an absolutely phenomenal event. The energy that
surrounded the whole place was infectious. With great people, the best food, it was one to remember! For those who attended we feel like friends. To those who missed this year we will be doing it again. We can‘t
wait to see all the faces new and old.
Special thanks
to all our Volun
teers
Raw Pyzza WINNERS
!!
Revitalize 2013
Chef Chad Sarno Live Demonstration
RAWvitalize Banquet, YUM!
2014 Embracing Change
Here at Avena we are embracing change! You can‘t move forward without at least a little bit of change, and we understand that. We
love that our members understand that as well. In 2013 we introduced new products, a new mobile app as well as a brand new
revamped website. So what will 2014 bring? Well we have two changes that we are going to start the year off with.
MEMBERSHIPS To start 2014 Avena has decided to do something different. No longer will you require a membership to purchase our
products at members pricing. Now, all you have to do is ask! No sign up necessary.
From now on you‘ll only have to purchase a $25.00 initial membership & $10.00 yearly Renewal fee if you wish to
be eligible for rebates and earning potential. It‘s now that simple and easy.
Now memberships will be optional, you just have to renew your status if you want to take part in the rebate program.
All of this will be effective as of January 1st 2014. If you have any questions on how this may affect your personal
Avena previously carried some natural deodorants, and while they worked ok, we felt there was room for improvement. Finally we think we‘ve found something that suits us and you, our members. This new natural deodorant will be available soon, so watch for updates!
NEW PRODUCT WATCH
Another notable change (along with the new products last year) is that one of our more popular products the Toco will be changing. What we‘ve done is adjust the ingredients just a smidge.
But, because of the formula change we felt it was enough of a difference to warrant a new name. Behold the E-Fusion. What we‘ve changed is minor. We‘ve removed the Alf-Alfa and added in some healthy quinoa sprouts instead. Other
differences include increasing the enzymes, and changing the probiotics in the formulation. These were both done with
more advanced enzymes, similar to what we‘ve done with our classic blends to the upgraded and enhanced enzymes
and probiotics. It still tastes the remarkably similar while maintaining the same principles. All we‘ve done is give it a
great tune up underneath the hood.
PRODUCT NAMES
OFFICE CLOSED January 1st Red Deer Meeting
January 8th
Prince George Meeting January 23rd
Qualicum Beach Meeting January 29th
Kelowna & Winnipeg Meeting March 4th
Red Deer Meeting March 12th
Edmonton Meeting March 13th
Prince George Meeting March 20th
Qualicum Beach Meeting March 26th
Avena is coming to a city near YOU! Join us to reinvigorate your quest for health through informative meetings and seminars.
OFFICE CLOSED February 17th Kelowna Meeting February 4th
Edmonton Meeting February 10th Red Deer Meeting February 12th Edmonton Meeting February 13th
News & Views To A Healthier You! 17 Winter 2014 Edition
PRICE UPDATES
GUESS WHAT ?! The Avena Originals Team have
something super exciting to share!
Avena has over the past year been working very closely with our manufacturer. Through this time we‘ve been able to streamline the whole production process with them. From this we‘ve found that we didn‘t have to sacrifice quality for cost. Rather just a better all around efficient production all the way from raw ingredients to what goes out of Avena‘s doors. This has given us the opportunity to extend to our members the results.
A decrease in the cost of products! Not only did this allow us to lower some of our prices. But, we found that we could provide some updates on our products. One such one is our beloved Herb Cocktail. It now totally feels and tastes different – and just overall is vastly improved. Much like you can taste the difference between a garden carrot, and those ‗things‘ they call ‗cut up baby carrots‘ in a grocery store. If before you were on the fence about a product, now, is the time to try it! You‘ll see and taste the difference. But more importantly you‘ll FEEL the difference!
Ask one of our representatives to include a copy of our NEW Pricelist
with your next order!
WE ARE LOWERING OUR PRICES
New year new prices
News & Views To A Healthier You! 18 Winter2014
Take the Challenge
Every new year we want to begin that new hit list - yes that ―New Year‘s Resolution‖ BUT… When do you make the time to create
change? Has your list ever been completed and do you feel accomplished by the following year? Well, let‘s scratch this so called
list and let‘s turn your life goals into a journey. When it comes to health, money, job, fitness, and personal time - you have to learn to
create the time for yourself and manage your goals. So let us help you in the health and nutrition category.
We have an amazing program that will give you the tools to start at square one. This February Avena will be running a health program for
Central Alberta giving you the chance to enter in to win a 30 day Health Makeover! How do you enter in? During the month of January contact Avena and complete a one on one consult with our team. This is your entry into the prize - by the end of the month we will announce
our winner by January 29th.
Pretty awesome deal! Well take this opportunity to contact us to get started!
Avena will also offer 30 day kits and promos for the month of February for everyone to take part in this awesome opportunity. That way no one is left out to get in on the action! But it‘s not just Avena
offering discounts; Inner Glow Nutrition will honour an awesome sale for the February purchases.
Must be within the month of January - phone consultations available
NOT LOCAL? No problem! You may not qualify for our Grand Prize but Avena Originals & Inner
Glow Nutrition are offering special pricing on 30day kits for the entire month of
February for those who want to participate at home!
30 Day Health Journey
TAKE THE FIRST STEP TO RECLAIMING YOUR HEALTH
News & Views To A Healthier You! 19 Winter 2014 Edition
The final prize winner will begin their 30 day makeover February 2nd and will be given a full month's supply of Avena Product and full assistance with Kristin Fraser from Inner Glow Nutrition. Avena and Kristin will guide our challenge member step by step and will have the honours of going on air with
Shine Fm‘s DJ Ali Kat - who completed a 90 day challenge in 2013.
Must be local participant to qualify
for Grand Prize
GRAND PRIZE
ALL Avena product to supply the challenge winner for the 30 days Hands on Assistance from Avena Complete Food Guide designed by Kristin Fraser Direct Assistance from Kristin Fraser who is a certified Nutritionist and
Culinary Chef Personal one on one talk with Ali Kat from Shine FM
A world class athlete in a fairly new and emerging sport. A sport that may make some nervous – others give them a thrill that can‘t be beat! What
Darren does is get on a Specialized Bicycle and ride down a hill…sounds easy, until you look at the path or the hill. Imagine deep ravines, or baring cliffs on mountains – that‘s the type of terrain he rides. Oh, and there isn‘t always a dedicated path, more like a
small piece of dirt that he can ride on. Then, as he rides he may throw a backflip in there – just to keep it interesting. Sounds easy right?
The truth is, beyond the mental toll there is an incredible amount of physicality required to do this. When your body is your primary source of income, when businesses rely on you to succeed and perform well in your sport, the physical demand is immense! Now, when you factor in the nature of the sport, injuries can be common and costly. For that regard Darren knew he needed to focus on creating a strong body, inside and out. He sought out the help of a great personal trainer in his home area (Grai Beal
@ One on One Fitness: Qualicum Beach) working on increasing physical strength and stamina, meanwhile working on diet and lifestyle changes that will
improve the internal body at the same time.
That‘s where the Avena products are coming in with incredible value. By giving him the raw nutrients into his body he can rebuild and keep it strong from the inside out. The enzymes are going to help assist in the recovery and reduction of inflammation caused, simply by Darren doing his job (or training for it). Some products that Darren uses often: Enzymes, RP3, Herb Cocktail, and Probiotics. He also likes the shampoo and conditioner, but that‘s just because they‘re great.
Both Avena and Darren are excited to move forward together, see how far our products and relationship will grow together; it‘s a time full of promise.
Let‘s see just how powerful the future is going to be!
Avena‗s NEW Elite Athlete
In our gut is where the body wages war every day. It is important that we have strong warriors and defenses built up. That‘s exactly what Avena‘s Proteolytic Probiotics are; high class defenders that are going to restructure your internal army-for the
better. As a side benefit these bacteria tend to create such essential nutrients like vitamins. The stronger your gut, the stronger your body as a whole!
Small little seeds that are the perfect raw compliment to any meal. Now you can make anything simple, into exquisite. Try a sprinkle on your salads for extra texture and protein, or add a little into your smoothie for an extra kick. These seeds will certainly
add a delightful and nutritious bonus to whatever you‘re eating.
Getting the good omega oils no longer needs to be difficult. Hemp Oil is an excellent way to get those hard to get healthy fats into your diet, without compromising on taste. A light nutty flavour, Avena‘s Hemp Oil is great to use in smoothies, juices, soups,
or salads. Why settle for plain olive oil, when you can enhance your food with Hemp Oil.
One of the most overlooked parts in everyone‘s diet is the greens. It‘s so hard to consume enough leafy green veggies. With modern tools like blenders and juicers, we can get more into our diets. But, still that‘s not enough. For that we‘ve created the
Superfood. Containing massive amounts of greens condensed for your ease. We all need the nutrients and minerals from these greens, it‘s so important. Now, you can get them easily with Avena‘s Superfood.
Our teeth are precious, it‘s important that we take care of them. If you imagine, what you do in your mouth enters your blood-stream immediately. So take it safe, and use 100% pure essential oils to cleanse your teeth and mouth. Keep your mouth
clean – literally by making sure that nothing but the purest products go in your body, or your mouth.
Superfood Powder Regular $45.00 Sale $40.95 SAVE $4.05 240 Caps Regular $45.00 Sale $40.95 SAVE $4.05
Proteolytic Probiotic Powder Regular $60.00 Sale $54.50 SAVE $9.50 240 Caps Regular $110.00 Sale $100.00 SAVE $10.00 120 Caps Regular $65.00 Sale $59.00 SAVE $6.00 60 Caps Regular $34.50 Sale $31.50 SAVE $3.00
Hemp Seeds Regular $16.50 Sale $15.00 SAVE $1.50
Hemp Oil Regular $21.50 Sale $19.50 SAVE $2.00
Tooth Oil 50mL Regular $22.95 Sale $21.80 SAVE $1.15
News & Views To A Healthier You! 22 Winter 2013 Edition
Reishi Elixir By Kristin Fraser - Inner Glow Nutrition
Ingredients– Tea:
Ingredients:
Directions: Melt cacao butter in a double boiler set up, pouring an inch of water in the bottom of a pot and placing a stainless steel bowl over top and letting it boil. Add rest of ingredients, (cacao powder last) and mix until smooth.
Basic Raw Chocolate By Kristin Fraser –Inner Glow Nutrition
Enjoy some of the Avena Team‘s favourite Recipes. Never Dull, ALWAYS exciting, refreshing and fun!
Ingredients:
Directions: Blend all of the ingredients, except the avocado, basil and green onions. Add the
avocado and blend until smooth and creamy. Pulse in the basil and green onions.
Winter Nourishment Raw Soup By Kristin Fraser - Inner Glow Nutrition
2 ½ Cups Water 1 Cup Romaine Lettuce, Chopped 1 Cup Spinach, Packed 2 Tbsp Fresh Basil, Chopped (or 2 tsp dried) 3 Tbsp Fresh Lime Juice
½ tsp. Kelp, Optional ½ tsp. Avena‘s Pristine Sea Salt 1 Banana, Peeled and chopped 1 Avocado, Pitted and peeled 2 Tbsp Green Onion, Chopped
⅓ Cup Cacao Butter ¼ Cup Avena‘s Agave Nectar ¼ tsp. Vanilla Extract ½ Cup Avena‘s RAW Cacao Powder, Sifted 1 pinch Avena‘s Pristine Sea Salt
6 Cups Water 4 Strips of Reishi Mushrooms 1Tbsp Chaga Mushroom or Astragalus (optional * for additional nutrition support add both)
2 Tbsp Avena‘s Coconut Oil 1 tsp Vanilla 2 Tbsp Raw Chocolate (See Below)
Directions: 1. Bring 6 cups of water to a boil with Reishi mushrooms and optional chaga and/or astragalus. Turn off heat and allow to brew overnight. This Allows the medicinal benefits of the reishi mushrooms to get into the water. Strain mushrooms (dry and reuse 2-3 times) Keep ―tea‖ liquid in refrigerator until ready to use. 2. Heat 3 cups reishi tea liquid on stove and add rest of ingredients. Serve warm or blend with ice and banana to make a cold smoothie.
The way to someone‘s heart is through their stomach right. We‘ve all heard that phrase before. But, it‘s true! Our gut is host to billions of bacteria. These little bugs
create B vitamins naturally as they eat away the debris in our guts. So not only do probiotics or the good guys help pave the way for a
stronger immune system, they give back those feel good vitamins. Talk about a WIN!
By Avena Originals
Get EMPOWERED By Avena Originals And Take Back Your Health Today!
Watch Our Avena Originals Facebook Page For NEW Shipping Promotions Don‘t miss these Excellent Savings!
Join the Facebook Frenzy
Follow Avena On ALL Of Your Favourite Social Media Sites!
Product Warehouses. Did you know you can pick up your favourite Avena products in
special locations across Western Canada? You can now purchase your favourite Avena Product in:
Kelowna, BC Francis
(250) 868-2246
Qualicum Beach, BC One on One Fitness
(250) 752-0783
Red Deer, AB Head Office - #20 6200 67A St.
(800) 207– 2239
Raven Fitness 4721 Dayton Rd. Port Alberni, BC
(778)421-2721
NOW AVALIABLE! 30 day kits! Avena Original
now offers 30 day empowerment kits. Reclaim your health with this step by
step guide.
Reishi Elixir By Kristin Fraser - Inner Glow Nutrition
⅓ Cup Cacao Butter ¼ Cup Avena‘s Agave Nectar ¼ tsp. Vanilla Extract ½ Cup Avena‘s RAW Cacao Powder, Sifted 1 pinch Avena‘s Pristine Sea Salt
Avena Originals – Canadian Head Office #20, 6200 – 67A St., Red Deer, AB T4P 3E8 Toll-Free Telephone: 1-800-207-2239
Health is NOT a matter of CHANCE… It‘s a matter of CHOICE!
PLEASE RECYCLE Avena Originals is trying to do everything possible to help preserve the environment. If you would prefer to receive this information via email only, please call us at 1-800-207-2239.
Local Telephone: (403) 314-2351 Toll-Free Fax: 1-888-352-5145
Local Fax: (403) 314-2081
News & Views
Avena Originals – Canadian Head Office #20, 6200 – 67A St., Red Deer, AB T4P 3E8 Toll-Free Telephone: 1-800-207-2239
Avena Originals – U.S. Warehouse #A, 3380 Wynn Road, Las Vegas, NV 89102 Toll-Free Telephone: 1-800-207-2239
Health is NOT a matter of CHANCE… It‘s a matter of CHOICE!
PLEASE RECYCLE Avena Originals is trying to do everything possible to help preserve the environment. If you would prefer to receive this information via email only, please call us at 1-800-207-2239.
