THE JUICE SPOT

TEAM BFOOD TRUCK BUSINESS PLAN

About Us

IDEA PRESENTATION/BUSINESS DESCRIPTION

Food truck serving the Atlanta, GA metro area

● Specialty - healthy beverages (smoothies, juices)

● Affordable prices

● Taste great!

● Become a health-conscious market leader

● Partners - Organic suppliers & local farmers

INDUSTRY ANALYSIS

ROAMING HUNGER- We are where you need us to be

The Juice Spot

Growing Market

Trending

Atlanta’s mobile kitchens are thriving

Convenient

INDUSTRY ANALYSIS

GROWING BY LEAPS AND BOUNDS● Industry revenue has increased at an annual rate of 9.3% over

the last five years● New and fashionable industry; Stable

OPERATIONS: THE JUICE SPOT

● Owned and operated by its founders

● 6 individuals whom all play major roles in the company

● The variety of specialization keeps this group unique

OPERATIONS: DAY-TO-DAY

● Start up Day Activities

● Food Preparation

● Order Taking and Fulfillment

● Inventory

● Quality Control

● End of Day Activities

OPERATIONS: FACILITIES AND EQUIPMENT

● 18 ft. Apollo Food Truck

● Purchased at $65,000

● At least one founder onsite at all times as facilitator to assist with customer needs and worker difficulties

Competitive Edge in Marketing

● An appealing menu comprised of locally grown produce enriched with vitamins, minerals and antioxidants

Additional ingredients such as energy blaster, chia and flax seeds can be added per the customer’s request

•Health goers are able to take home a weekly pressed juice kit and detox at their own convenience

•Pressed Juice bottles are made from glass and are 100% recyclable. Client is refunded $1.00 for every bottle they return back to the Juice Spot.

Social Media Marketing/ Brand Ambassadors

Anyone who lives and works in the Downtown Atlanta areaCan afford to spend $8 on a meal replacement

Looking for healthy lifestyleIn need of detoxing

S: Location

W: Limited Products

O: Expansion

T: Competition

FINANCE- Loan- Sales Forecast- Exit Strategy

2017 2018 2019 2020 2021$0

$20,000$40,000$60,000$80,000

$100,000$120,000$140,000$160,000

5-Year Financials at-a-Glance

Gross SalesGross ProfitNet Profit