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Five Key Emerging Trends Impacting Data Centers in 2016
Jack Pouchet Vice President Market Development and Energy Initiatives
Emerson Network Power
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Overview
Five Trends Shaping 2016 Cloud
Architecture
Language
CSR
Edge
Related Concepts Construction
Logistics
Integration
Real World
Q & A
Your Next Data Center?
“Show me an IT professional who can predict the exact timing, size, method, and location for their next data center and I will show you someone with a defective crystal ball.” Pouchet
Data Centers - Alike but Different
Uninterruptible Power Supplies & Batteries
Fire Pump Controller
Power Distribution Units
Infrastructure Management & Monitoring
Surge Protection
Cold Aisle Containment
Automatic Transfer Switch
Precision Cooling
Switchgear
Power Modules
Five Trends Shaping 2016
1. Cloud – more complicated than it looks
2. Architecture – four emerging archetypes
3. Language – IT / DCIM Rosetta Stone
4. CSR – Beyond PUE and Green
5. Edge – Compute / Storage ‘Last Mile’
SSBN 733 USS Nevada image US Navy
1 Cloud – More Complicated than it looks
Saas, IaaS, SdDC, public, private, hybrid And the list goes on
Koomey & Anthesis – Cpu utilization stagnant Comatose servers rampant
C-Suite On / Off Board, Tipping-Point?
Out source, In source, Why source, Who source
Cloud ‘yes’ but business models changing Monetize under utilized internal assets
Partitions anyone?
Integrating Collocation
The more things change …
2 Architecture – Four Emerging Archetypes
Less Tier III / IV more Application Focus The Data Fortress
Cyber Security fastest growing outage factor IP, business systems availability / resiliency
Cloud of Many Drops Policy Based, Multi-directional shared resources Stagnant, comatose resources to the rescue
Fog Computing IoT anyone
CSR Compliant Data Center 100% renewable here today Zero CUE / WUE / Waste
3 Language – IT / DCIM Rosetta Stone
SNMP, Mod Bus (TCP/IP), BACnet®, IPMI …
IoT: external & internal
Emerging - One fish, two fish, REDFISH…
Infrastructure Management
Power
System
Cooling
System
Data Center Room
IT Devices
Distributed Infrastructure
4 CSR – Beyond PUE and Green
Enter the CSR ‘Compliant’ Data Center 100% Renewable Energy (sourced)
PPAs, Microgrid, on / near site generation, storage No water / low-water cooling
Recycled / recyclable building materials + infrastructure
100% Recycled, Repurposed, Reused IT Kit
Zero Waste
New Archetypes at work: Zero CUE/WUE PUE less concern, 1.3 – 1.5 ‘norm’ regional variation
Application specific SLAs
Cascading RE sources and fault protection
Next up: CSR compliant network
DC
Users
AC
Users
AC
UPS
Utility AC Mains
═ ≈ Batt
IT
Users
═ ≈
═ ≈
≈ ≈
Solar Wind
FC;
MT
Storage
═ ≈
═ ≈
═ ≈
═ ≈
Genset
Storage = Hi Energy &/or Hi Power
FC; MT = Fuel Cell; Microturbine
Net Positive (Energy) Data Center Utility Export AC-based Systems
Facility AC Feeders
Genset typical;
Fuel Cell or
Microturbine
and CCHP
optional
5 Edge – Compute / Storage ‘Last Mile’
Source: Gartner, Blue Canyon
Centralized
Data Centers
>5,000 sq ft
1,000-1,000,000s
Servers
8,000 Sites
Local and Regional
Data Centers
>5,000 sq ft
50-100s Servers
85,000 Sites
Network Closets
& Server Rooms
<5,000 sq ft
1-50 Servers
2,800,000 Sites
Modularity Speed
Integration Efficiency
Capacity Solutions
…Creating Demand For a New Generation of Data Centers The Rise Of The 3rd Generation Is Transforming The Industry
Evolving Customer Needs Require New Product Technologies
3rd Generation
Cloud (Public / Private)
2011 - Now
2nd Generation
Client / Server
1990 - 2011
Data Center Generation Data Center Needs
Availability
Cooling
Flexibility
Reliability
Support
Source: IDC
1st Generation
Mainframe
1970 – 1990
Evolving Data Center Construct
Pre-Fabricated Data Center
Full Data Center Solution
Selected Partners
New Paradigm: “Data Center as a Solution”– This Reduces the Total Cost of Ownership. For some – ‘building’ is an air conditioner
Traditional Data Centers
Project Management
Building & Construction
Power, Cooling, & Monitoring
IT Applications & Hardware
Many Vendors
Da
ta C
ente
r C
om
po
nen
ts
What is a Pre-Fabricated Data Center? Traditional “Stick-Build”
Build = creating physical structure
Install = adding critical infrastructure and IT gear
Pre-Fabricated Modules
Manufacture = pre-fabricating modules in factory, comprising critical infrastructure equipment
Install = placing modules inside an existing structure, or outside, connecting utilities, and adding IT gear
Pre-Fabricated Building
Manufacture = pre-fabricating structures in factory, plus pre-fabricating critical infrastructure modules
Assemble = combining structures into one superstructure, loading modules, connecting utilities, and adding IT gear
Design Build Install
Emerson Data Center
Design Manufacture Install
NBN Australia Data Center
Facebook Data Center
Design Manufacture Assemble
Pre-Fabricated Data - Speed
Market need:
Quicker Response to Un-forecasted Demand
Faster Time to Deployment, Revenue
Solution: Vertical Integration
Collapse the supply chain by procuring/producing Subsystems
All Subsystems pre-assembled, fully integrated, and tested in factory, with proven Quality Assurance processes (ISO-9001).
Fabrication and transportation occur in parallel with site selection, preparation, civil works, and construction.
“Stick Build”
Pre-Fabricated Solution
Source: Emerson Network Power Asia Pacific
TIME SAVED 40%
Pre-Fabricated Data Center - Flexibility
Market Need
Incrementally Build Capacity to Match Demand…
…Or Build BIG Now!
Innovative Designs
“Data Center as a Solution” with fully-integrated systems
Custom-engineered optimization at the building-block and data center levels
Buildings Modules
Pre-Fabricated Data Center - Cost
Market Need
Efficient Capital Deployment
Delivering Competitively Valued Computing Service to their (Internal/External) Customers
Differentiation
Vertical Integration Drives Design for Manufacture (↓ Capex) and Construction Efficiencies (↓ Capex)
Innovative Designs Drive Smaller Modular Builds (↓ Capex) and Higher Facility Utilization (lower PUE) (↓ OpEx)
Source: 451 Group
0
10
20
30
40
50
60
70
80
90
100
Bricksphased
Capexsavings
Electricitysavings
Staff costsavings
Othersavings
PrefabModular
15-YEAR COST COMPARISON – ‘BRICKS PHASED’ VS. PFM
Property taxStaff cost - Facilties & maintenanceElectricityData hall capexCore, shell, and site capex
Janitorial, Landscaping and Security
$M
COST SAVED 18%
Pre-Fabricated Data Center Examples
Australia
10 Turnkey Data Centers, 40MW Total Capacity
Concurrent Nationwide Deployment in 12 Months
End-to-End Project Mgmt. & Civil Works Partnership
Spain
MCDC Size = 1200m2 / 12,900 sq ft Capacity = 1.1MW
38 x 2-Story Modules Delivered 6 Months After Order
Myanmar
3 Data Centers, 3.3MW Total Capacity
17 ”Meccano” Module Kits Erected on Site
Sweden
Pre-Fabricated Data Center
End-to-End Project Mgmt. & Civil Works Partnership
Project Ongoing: 15-Month Program, 9-Month Deployment
Continuum of Design Techniques
Meet Application Demands
Transform ‘Grey Space’ to White Space
Factory Built
Electrical Distribution
Fire, Security
Cable, Fiber
Hot/Cold Aisle
Access Control
Repeatable
White Space Expedited
Factory Built
IT Racks
Electrical Distribution
Fire, Security
Cable, Fiber
Hot/Cold Aisle
Access Control
Repeatable
By the Row
By the Aisle
‘Plug-In’ Modular Cooling Solutions
Indirect Evaporative
Air Handler
Direct Evaporative
Air Handler
Direct Expansion
Air Handler
Roof Top and
Perimeter Configurations
Reduced time to Deploy
and Commission
Power Container – Power Skid Power Hall Building Block
Factory Production – not
Field Construction
Images from Rosendin Electric
Modular power systems
Power Skids
Enclosures
Rapid Deployment Data Centers Integrated packages, built and pretested in factory environment
Simplified configuration and greater scalability
Systems right-sized during design phase
Simplify and increase speed of deployment
Most can be deployed in 14-16 weeks
Skidded Condensers
What These Trends Mean For Us Today Business as usual – almost
Cloud – sure but models changing
Underutilized assets: monetize them
Understand and Leverage Archetypes for Risk / Cost
Cloud $, Collocation $$, Enterprise $$$, Data Secure $!@% DCIM and beyond, explore common language sets
Green to CSR: think Sustainability act locally (PPAs)
The Edge is closer than you think Future network limitations? Energy & Security risks?
Expansions, Upgrades, New Build
Hyperscale drove innovation now appropriate & available
Have it your way! Modular / Hybrid / Prefabricated
Time, scale, growth plans, location all determinant factors
Quality, repeatability, flexibility
3 Key Things You Have Learned During this Session
1. Cloud, IoT, Edge, and Cyber Threats all impacting design (Tier) & operation of data centers placing mission critical importance on comms / network
2. Green / low PUE table stakes – Zero CUE / WUE and CSR compliance
3. Trickledown theory in action – You may be able to apply Hyperscale derived designs, systems, hardware, techniques, supply chain too you project
Thank You
Jack Pouchet Vice President Market Development & Energy Initiatives
Emerson Network Power
35 Parker
Irvine, CA 92618
Cell: +1 949.351.8142
Email: [email protected]
Twitter: @JackPouchet
http://blog.emersonnetworkpower.com/
Strava: https://www.strava.com/athletes/119658