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FLASH MOB FLASH MOB Puzanova Julia Ph-31. Contents: “Flash mob” in dictionary Origins Usage...

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FLASH MOB FLASH MOB Puzanova Puzanova Julia Julia Ph-31 Ph-31
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Page 1: FLASH MOB FLASH MOB Puzanova Julia Ph-31. Contents:  “Flash mob” in dictionary  Origins  Usage and effects  First flash mob in the world  First flash.

FLASH MOBFLASH MOBFLASH MOBFLASH MOBPuzanova Puzanova

JuliaJuliaPh-31Ph-31

Page 2: FLASH MOB FLASH MOB Puzanova Julia Ph-31. Contents:  “Flash mob” in dictionary  Origins  Usage and effects  First flash mob in the world  First flash.

Contents:“Flash mob” in dictionaryOriginsUsage and effectsFirst flash mob in the worldFirst flash mob in RusssiaFlash mob in NovosibirskExternal links

Page 3: FLASH MOB FLASH MOB Puzanova Julia Ph-31. Contents:  “Flash mob” in dictionary  Origins  Usage and effects  First flash mob in the world  First flash.

“Flash mob” in dictionary

•noun• a large group of people

who gather in a usually predetermined location, perform some brief action, and then quickly disperse.

• synonym: inexplicable mob

Page 4: FLASH MOB FLASH MOB Puzanova Julia Ph-31. Contents:  “Flash mob” in dictionary  Origins  Usage and effects  First flash mob in the world  First flash.

Origins:

• Book “Smart Mobs: The Next Social Revolution” by Howard Rheingold

• prediction of usage of new communication technologies for people’s self-organization

Page 5: FLASH MOB FLASH MOB Puzanova Julia Ph-31. Contents:  “Flash mob” in dictionary  Origins  Usage and effects  First flash mob in the world  First flash.

Usage and effectsUsage• at first - pointless

stunts• now - benefit of

political and social agendas

• utilises the efficiency of communicating information

Effects• can shock people. • seem amusing

and surreal• really funny• might frighten

people

Page 6: FLASH MOB FLASH MOB Puzanova Julia Ph-31. Contents:  “Flash mob” in dictionary  Origins  Usage and effects  First flash mob in the world  First flash.

First flash mob in the world:

•17th of June, 2003•the USA, New York, Macy's

department store•more than 100 people •shopping for a Love Rug

Page 7: FLASH MOB FLASH MOB Puzanova Julia Ph-31. Contents:  “Flash mob” in dictionary  Origins  Usage and effects  First flash mob in the world  First flash.

First Flash mob in Russia

• 16th of August 2003

• Moscow• classic tabular

flash mob• “Alphabet “

Page 8: FLASH MOB FLASH MOB Puzanova Julia Ph-31. Contents:  “Flash mob” in dictionary  Origins  Usage and effects  First flash mob in the world  First flash.

Legend• 15:00 mobbers

move up and take out their letters;

• 15:03 putting in order (vowels and consonants separately);

• after that they dissapear…

Page 9: FLASH MOB FLASH MOB Puzanova Julia Ph-31. Contents:  “Flash mob” in dictionary  Origins  Usage and effects  First flash mob in the world  First flash.

Strangers with letters

Page 10: FLASH MOB FLASH MOB Puzanova Julia Ph-31. Contents:  “Flash mob” in dictionary  Origins  Usage and effects  First flash mob in the world  First flash.

“The Earth's interior”

Mobbers try to persuade strayed “compatriots” or pipeliners, animals or somebody else to get out…

Page 11: FLASH MOB FLASH MOB Puzanova Julia Ph-31. Contents:  “Flash mob” in dictionary  Origins  Usage and effects  First flash mob in the world  First flash.

Legend knocking on the

ground and listen to the ground

pretend to hear voices

ask their “addressee” to go out, “Guys, we are here, we will help you”

try to explain where the exit is

when passers-by begin joining and listening, stand up and go away

Page 12: FLASH MOB FLASH MOB Puzanova Julia Ph-31. Contents:  “Flash mob” in dictionary  Origins  Usage and effects  First flash mob in the world  First flash.

“Global migration”

• Properties - small parcel;

• Moving –go pensively along the bridge;

• At the corner cast a glance back…

• And dissolve in the croud.

Page 13: FLASH MOB FLASH MOB Puzanova Julia Ph-31. Contents:  “Flash mob” in dictionary  Origins  Usage and effects  First flash mob in the world  First flash.

They are leaving us…

Page 14: FLASH MOB FLASH MOB Puzanova Julia Ph-31. Contents:  “Flash mob” in dictionary  Origins  Usage and effects  First flash mob in the world  First flash.

Kuznetskiy Bridge in Moscow

Page 15: FLASH MOB FLASH MOB Puzanova Julia Ph-31. Contents:  “Flash mob” in dictionary  Origins  Usage and effects  First flash mob in the world  First flash.

Flash Mob in Novosibirsk

• public telephone with the note “Direct communication”

• a long line

Page 16: FLASH MOB FLASH MOB Puzanova Julia Ph-31. Contents:  “Flash mob” in dictionary  Origins  Usage and effects  First flash mob in the world  First flash.

What’s happen?At public telephone:- Yes, I am

listening to you.- What are news

above?- Yes, everything

will be done…- Yes, yes…I’m

sinful…I repent…- When will be the

end?

Page 17: FLASH MOB FLASH MOB Puzanova Julia Ph-31. Contents:  “Flash mob” in dictionary  Origins  Usage and effects  First flash mob in the world  First flash.

External links http://www.flashmob.com/http://www.xflashmobs.com

Flash mob creation site. http://www.flashmob.spb.ru/ Flash

mob in St. Petersburghttp://www.flashmob.ru/ Flash

mob in Moscowhttp://www.flashmob.fm/Global

Flash mob

Page 18: FLASH MOB FLASH MOB Puzanova Julia Ph-31. Contents:  “Flash mob” in dictionary  Origins  Usage and effects  First flash mob in the world  First flash.

FLASH MOBFLASH MOBFLASH MOBFLASH MOBPuzanova JuliaPuzanova Julia

Ph-31Ph-31


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