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Flavour Trend for Beverages 2019/2020
Beverages Trends for 2019/2020
• Hyper-Personalized Functionality
- There is an increase in consumers’ demand for functional beverages packedwith superfood ingredients like turmeric, activated charcoal, matcha,melatonin and aloe vera, which carries substantial health benefits.
- Popular functional ingredient derived from Marijuana like cannabidiol (CBD)will still be focused in 2019 as manufacturers claim that CBD beverages willprovide “functional chills” and “natural” ways to destress
• Plant-based
- According to figures from NDP Group, plant-based product claims have grown62% globally (CARG 2013-2017)
- Almond, soy, pea proteins and coconut-based beverages lead the categorywith niche options like peanut, oat and flaxseed gaining momentum
Source: Newhart, 2018
• Natural Colourings
-Young generations are looking for products that are ‘Instagram-friendly’
-Colour and functionality collide with ingredients such as blue algae, beet,matcha, butterfly pea flower tea and purple tea: full of health benefits andalso make beautiful ‘Instagramable’ beverages
• Probiotics
-According to Technomic’s 2018 Beverage report, 43% of consumers preferbeverages that contain probiotics
- Sales of fermented drinks made from kombucha are rising, due to its tangytaste and purported health benefits
Source: Newhart, 2018; Winsight, 2018
Beverages Trends for 2019/2020
• Trending Fruit Flavours
- Unique fruit flavours such as cactus/prickly pear, dragonfruit, and açai
- Other than citrus: bergamot orange, yuzu, calamansi, citron, makrut lime,pomelo, Meyer lemon, blood orange, ugli fruit (a Jamaican form of thetangelo)
- Blueberry remains a popular flavour choice because of its antioxidantproperties and fruity flavours
• Botanical Flavors
- Lavender, coriander and elderflower—unique flavours and some are knownto aid digestive health
Winsight, 2018; Green, 2018
Beverages Trends for 2019/2020
Market Examples
1.0 Hyper-Personalized Functionality
Zingers’s Golden Turmeric Zinger Drink Apple, Turmeric, Pepper & Chilli
Intense & Golden, Caffeine Free, No sugar addedMade with turmeric juice not powder
Ingredients: pressed apple juice, pressed turmeric juice, concentrated lemon juice, organic chilli flavoring, black pepperextract
Wow’s Dark Detox Cold Pressed Charcoal Water
Delicious cold-pressed juice and water added to activated charcoal transformed from coconut shells
Flavours: Lemon & Ginger, Raspberry, Lemon & Mint
Ingredients for Raspberry: Filtered Water (79.1%), Raspberry Puree (14%), Agave Syrup (4.3%), Lemon Juice (2.4%), Activated Charcoal (0.2%).
1.0 Hyper-Personalized Functionality
MATCHAAH!’s Shots Matcha Tea Beverage
Flavours: Lemon-Lime, Blueberry, Raspberry
Ingredients for Blueberry Flavour: Water, Sugar, Matcha Tea, Natural Flavour, Citric Acid, Steviol Glycosides.
Each shot contains one whole serving of premium Japanese matcha tea, which consists of powerful
antioxidants including catechins, EGCg's and amino acids
Som Sleep’s Sleep Drink Original/ Zero Sugar
Ingredient for Original:Proprietary Blend: L-Theanine, GABA, Melatonin. OtherIngredients: Water, Erythritol, Natural Flavors, Citric Acid,Magnesium Citrate, Monk Fruit Extract, Stevia Leaf Extract,Pyridoxine Hydrochloride
Som is a sleep drinkthat's engineered tohelp you fall asleepfaster and sleep betterthroughout the night
Drug-free & non habit-forming, Only 40 calories, Non-GMO Project Verified, Vegan, Gluten-free, Allergen-free, NSF Certified for Sport, Non-carbonated with a unique berry flavor
1.0 Hyper-Personalized Functionality
Aloe Vita’s Organic Aloe in Pure Water
Flavours: Original grape, mango, pomegranate , wildberry, citrus twist (lemon/lime), strawberrywatermelon, mango zero, green grape zero,pomegranate zero, citrus twist zero(Suitable for peoplewho suffer from diabetes)
Main Ingredients: Water, Organic Inner Leaf Aloe Vera Extract,Citric Acid, Natural Flavor, Vitamin C, Calcium Lactate
Sugar reduced formulas. No artificial colors. No preservative. No Sodium Cyclamate.
Gluten free, Vegan, Fat Free.
Oleo’s Instant Coconut Water
Naturally loaded with electrolytes, vitamins,minerals and made from 100% real coconuts.
Each serving contains25mg of Micro-Encapsulated CBD(OleoCBD) for acceleratedresults.
Ingredients: Coconut water powder, Oleo CBD (Gum Acacia,Non-GMO Maltodextrin, Hemp Extract, Fractionated coconutoil)
2.0 Plant Based
Pacific’s Organic Unsweetened Almond Original
Ingredients: Almond Base (Water, Almonds*)*, Rice Starch*, Sea Salt, Vanilla*, Natural Flavour,Carrageenan, Riboflavin (B2), Vitamin A Palmitate, Vitamin D*Organic
Natur-A’s Soy Beverages
No lactose and Gluten Free, Natural source of Omega-3 and folic acid,High in protein and calcium, Contains 50 mg of soy isoflavones per serving,Contains 16 essential nutrients, No cholesterol, no trans fatsLow in saturated fat,Low in sodium, No preservatives,Not made from concentrate, Certified organic, kosher and veganGMO-free, Vegetarian- and vegan-friendly
Ingredients: Filtered water, organic soybeans, evaporated organic cane juice,sunflower oil, calcium carbonate, natural flavours, sea salt, xanthan gum,vitamin A palmitate, riboflavin (B2), vitamin D2, vitamin B12, thiamine (B1),niacin (B3), vitamin B6, pantothenate (B5).
2.0 Plant Based Beverages
1915 Organic’s Plant Based Protein Drinks
Flavours: Vanilla, Chocolate, Coffee
Ingredients for Vanilla:Organic Almond Milk (Water, Organic Almonds), Organic CoconutWater, Organic Pea Protein, Organic Cane Sugar, Organic VanillaExtract, Organic Carob Bean Gum, Sea Salt, Organic Stevia LeafExtract, Monk Fruit Extract.
Contain 12 grams ofplant-based peaprotein, 9 grams ofsugar and has no morethan 160 calories perbottle
REBBL’s Protein Drinks
Ingredients for Vanilla Spice: Organic Coconut Milk (Water,Organic Coconut Crème), Organic Plant Protein Blend (OrganicPea Protein, Organic Sunflower Protein, Organic PumpkinProtein), Organic Coconut Sugar, Organic Cinnamon, OrganicVanilla Extract, Organic Cardamom, Organic Ashwagandha Extract(10:1), Organic Cinnamon Extract, Organic Maca Extract (4:1),Organic Quillaja Extract, Pink Salt, Organic Reishi Extract (70% β-Glucan), Organic Stevia Extract.
2.0 Plant Based BeveragesHarmless Harvest’s Coconut Probiotics
Organic & Fair for Life, Over 5g of MCTs (Medium Chain Triglycerides)> Natural coconut fat for a ready source of energy12.5 Billion CFUs
Flavours: Strawberris, Original, Blueberries and Acai, Mango and Acerolas
Ingredients for Strawberry Flavour: Organic Coconut Water*, Water, Organic CoconutMeat*, Organic Cane Sugar*, Organic Strawberries, Live & Active CulturesLive & Active Cultures: L. acidophilus, B. lactis, S. thermophiles, L. casei, L. bulgaricus, B.bifidum, L. rhamnosus, Bacillus coagulans*Certified Fair Trade Ingredient
Komodo's Energy Drinks Made with a Base of Coconut Water
Flavours: Original Coconut Water, Coconut Water with Pineapple Flavour, Coconut Water withMango Flavour
Sweetened with the organicsugar and leaves of the steviaplant, an excellent source ofVitamins B3, B6, and B12.Only contains 50 Calories and12grams of sugar per can.
Ingredients for Original flavour: carbonated water, organicsugar, coconut water concentrate, natural flavors, citricacid, pectin, stevia, caffeine, niacinamide (vitamin B3),pantothenic acid (vitamin B5), pyridoxine hydrochloride(vitamin B6), cyanocobalamin (vitamin B12).
3.0 Natural Colourings
Jusu Bar’s Blue Lagoon
E3Live gives the Blue Lagoon its beautifulaqua blue colour and the health benefits(balance & elevate mood, increaseconcentration & memory and boostenergy)
Ingredients: Lemon, E3Live (Blue Green Algae), honey, water.
Love Beets’s Organic Beet Juice/Organic Beet Juice Ginger
Full of powerful antioxidants andnitrates, boosting stamina andendurance
100% natural, gluten-free, with noadded sugars, artificial colors orpreservatives.
Ingredients for Organic Beet Juice: 99% Organic Beet Juice, 1% Organic Lemon Juice Concentrate (as natural stabilizer).
Natalie’s Orange Beet Juice
Ingredients: Florida oranges & freshbeets
no preservatives, additives, orflavor packs
PRESS’s Blue Spirulina Lemonade
Spirulina has been named the'food of the future'Definitely a good source ofprotein, B vitamins & iron
Ingredients: Water, Lemon Juice,Agave Syrup, Fytoblue Powder(Blue Spirulina)
3.0 Natural ColouringsMeta Matcha’s Original
contains over 3g of Matcha, moreantioxidants than 4 servings ofblueberries, and over 60mg of L-Theanine, resulting in a sustained andfocused energy boost
Ingredients: Brewed Organic Matcha (Filtered Water, Matcha),Organic Ginger Syrup (Organic Cane Sugar, Organic Giner), OrganicApple Cider Vinegar, Organic Ginger Extracts, Organic Lemon JuiceConcentrate
ITO EN Matcha LOVE’s Cold Brew Cucumber Mint + Matcha + Green Tea
Ingredients: Purified Water, Brewed Tea (OrganicGreen Tea, Organic Matcha), Organic NaturalFlavor, Organic Peppermint Leaves, AscorbicAcid (Vitamin C).
Contains natural source of electrolyteswith EGCG, tea antioxidants, to helpmaintain overall good health
Organic Flowers, No Artificial Flavour, No Colouring, No Preservatives
Thirteen Honey’s Butterfly Pea Flower Tea + Honey in Cup
Colour vary from vivid blue to rich purple as it experienced pH difference
3.0 Natural Colourings
Kabaki’s Kenyan Purple Tea
Flavours: Unsweetened, Lightly Sweetened,Lemon, Raspberry and Peach
Each glass bottle ispacked withanthocyanins,antioxidants, andpolyphenols
Ingredients for Unsweetened Purple Tea: Brewed proprietaryblend of Kenyan purple tea* and organic herbal tea (withpurified water), organic natural flavor, and citric acid.*Contains caffeine
Purpose Tea’s Purple Tea
Organic purple tea lightly sweetened to showcase itsdeliciousness, pure and simple.
Flavours: Mint, Natural, Lemon
Ingredients for lemon flavours: purple tea brewed from purple tea leaves, purified water, cane sugar, organic natural lemon flavor, citric acid
4.0 Probiotics
Wonder Drink’s Kombucha
Flavours: Asian Pear & Ginger, Cherry & Blackcurrant, Concord Grape, Green Tea & Lemon, Traditional
Ingredients for Asian Pear & Ginger: Filtered Water, Organic CaneSugar, Organic Brewed Black Tea, Organic Brewed Oolong Tea,Organic Pear Flavor with other Natural Flavours, Organic GingerExtract, Kombucha Yeast and Bacteria Cultures.
non-alcoholic and has the goodness of tea and organic acids.
Health-Ade’s Kombucha
Flavours: Holiday Cheers, Pink Lady Apples, Ginger Lemon,Pomegranate, Cayenne Cleanse, Jalapeño-Kiwi-Cucumber,Blood Orange-Carrot-Ginger, Beet Lime, California Grape, TheOriginal, Bubbly Rose, Power Greens, Reishi-Chocolate, Maca-Berry
Ingredients: Filtered Water, Kombucha Culture (Yeast andBacteria Cultures), Organic Black Tea, Organic Green Tea,Organic Evaporated Cane Juice (Sugar), Cold-PressedOrganic Ginger Juice, Organic Vanilla Powder, OrganicCacao Powder, Organic Allspice Powder
4.0 Probiotics
KeVita’s Sparkling Probiotic Drink
light, delicious, refreshing and fermented with KeVita’swater kefir culture
Ingredients for MojitaTM Lime Mint Coconut: Sparkling Water, WaterKefir Culture (Water, Lactic Acid, Kefir Culture, Natural Flavor)*,Coconut Water Concentrate*, Apple Cider Vinegar*, Lactic Acid,Coconut Flavor*, Mojito Flavor, Bacillus coagulans GBI-30 6086,Lime Extract*, Vanilla Extract*, Stevia Leaf Extract*, Lactobacillusplantarum.*Certified Organic Ingredient
Flavours: Blueberry Cherry, Lemon Cayenne, Lemon Ginger, Mango
Coconut, MojitaTM Lime Mint Coconut, Pomegranate, Strawberry Acai
Coconut, Tangerine, Watermelon Rose
Authentically crafted and full-flavored, made with only natural ingredients and real fruit
Chobani’s Greek Yoghurt Drink
Flavours: Cherry Vanilla, Mango, Mixed Berry, Peach, Piñacolada, Strawberry Banana, Vanilla Bean
Ingredients for Cherry Vanilla flavour: Low fat yogurt (culturedpasteurized non-fat milk, cream), water, evaporated cane sugar,cherry puree, chicory root fiber, natural flavours, fruit pectin,locust bean gum, fruit and vegetable juice concentrate (forcolour), lemon juice concentrate, vanilla extract.
Farmhouse Culture’s Gun Shot
Flavours: Classic Caraway, Garlic Dill Pickle, Ginger Beet,Kimchi, Smoked Jalapeño
probiotic-rich drink of fermented vegetables
4.0 Probiotics
Ingredients for Classic Caraway: Green Cabbage*, Water, Sea Salt,Caraway**Organically GrownContains 110 Billion CFUs of Lactic Acid Bacteria per bottle at time ofmanufacture, including L. pentosus/plantarum, L. paraplantarum, L.koreensis, L. brevis, L. hammesii.
Tropicana’s Essential Probiotics
Made with 100% juices that have no added sugar, supplemented with probiotic cultures.
Flavours: Ochard Green, Pineapple Mango, PeachPassion Fruit, Strawberry Banana
Ingredients for Peach Passion Fruit Flavour: Apple Juice,Banana Puree, Peach Puree, Carrot Juice and Passion FruitJuice from Concentrate (Filtered Water, Apple Juice, BananaPuree, Peach Puree, Carrot Juice and Passion Fruit JuiceConcentrates), Bifidobacterium lactis, Natural Flavours andAscorbic Acid (Vitamin C).
5.0 Trending Fruit FlavoursSteaz’s Prickly Pear Water
Flavours: with Cucumber & Green Tea, with Green Tea, with Starfruit & Green Tea
Made with prickly pear – the fruit of the cactus which serve functions of Natural Hydration, NaturalElectrolytes, Contains Antioxidants, Reduces Inflammation
Ingredients for Prickly Pear Water with Green Tea: Filtered Water, Prickly Pear Concentrate†, Cane Sugar†*, Lemon Juice†, Natural Flavours, Green Tea†*, Flavour†† Organic†* Organic - fair trade
Vit Hit’s ImmuniTea
Delicious blend of dragon fruit + Yuzu with Ceylon tea and a host of vitamins and minerals
Ingredients: Water, White grape juice from concentrate (7.9%), citric acid, natural dragonfruit & yuzu flavour,concentrated ceylon tea infusion, Vitamin blend (niacin, pantothenic acid, vitamin B6, vitamin B1, folic acid,biotin, vitamin B12), gum arabic, glycerol esters of wood rosins, antioxidant – ascorbic acid, sucralose, zinclactate, natural colour – anthocyanins
5.0 Trending Fruit Flavours
Sambazon’s Organic Acai Berry Juice
The Original Superfood Juice100% Fruit Juice with Powerful Antioxidants & Healthy Omegas
Ingredients: Organic Açaí Juice (Filtered Water, Organic Fair Trade Açaí Puree*), Organic Cane Sugar, Organic Tapioca Syrup, Organic Lime Juice, Organic Flavour, Organic Sunflower Lecithin, Citric Acid, Fruit & Vegetable Juice (For Colour)* Açaí Puree from the Brazilian Amazon Rainforest
Bioitalia’s Apple & Bergamot Juice
Ingredients: 85% Apple, 15% Bergamot.
Apple and bergamot juice is obtained from organic Italian fruit. No additive nor sugar added.
Mansi’s Premium Calamansi Juice
High in Vitamin C and Antioxidants, withElectrolytes that assist in hydrating thebody.
Ingredients: Purified Water, Calamansi Juice,Organic Cane Sugar, Organic Honey, Vitamin C
5.0 Trending Fruit Flavours
Monster Energy’s Ultra Citron
Ultra Citron’s a little sweet, a little tart, light, crisp and totally refreshing.
Truly Spiked & Sparkling’s Grape Fruit & Pomelo
Truly Spiked & Sparkling’s Lemon & Yuzu
Truly Spiked & Sparkling’s Silician Blood Orange
Oskar Blues Brewery’s Fugli Beer
Yuzu and Ugli fruit infusions twistedtogether with the blueberry, tangerinenotes of Mosaic make for a tangy, juicy,zesty array of aroma and flavour
5.0 Trending Fruit Flavours
Harpoon Brewery’s UFO Blueberry Lemonade Beer
Bolthouse Farms’s Blueberry Banana Almond Milk
Ingredients: Almondmilk (Water,Almonds), Banana Puree, BlueberryPuree, Agave, Oat Bran, (Chickory)Root Fiber, Coconut WaterConcentrate, Lemon JuiceConcentrate, Natural Flavor
V8 +ENERGY® ’s Pomegranate Blueberry
Excellent source of B vitamins, made with Non-GMOingredients and no artificial flavours
Ingredients: Water, Reconstituted Vegetable Juice Blend (Water AndConcentrated Juices Of Sweet Potatoes, Purple Carrots, Carrots),Reconstituted Fruit Juice (Water And Concentrated Juices Of Apples,Pomegranates, Blueberries), Contains Less Than 2% Of: Natural Flavoring,Malic Acid, Green Tea Extract (With Natural Caffeine From Green Tea),Citric Acid, Vitamin C (Ascorbic Acid), Sucralose, Niacinamide [Vitamin B3],Pyridoxine Hydrochloride (Vitamin B6), Thiamine Mononitrate (VitaminB1), Riboflavin (Vitamin B2), Cyanocobalamin (Vitamin B12).
6.0 Botanical Flavours
Trader Joe’s Blueberry Lavender Flavored Almond Beverage
Ingredients: Almond Base (Filtered Water, Almonds), Cane Sugar, Natural Flavour, Natural BlueberryFlavour with other Natural Flavours, Sunflower Lecithin, Guar Gum, Sea Salt, Gellan Gum, LavenderExtract, (Ethyl Alcohol, Lavender Oil, Natural Flavour)
DRY Sparkling ‘s Lavender Sparkling Soda
Lavender is floral, balanced, and delicateLightly sweet, culinary-inspired soda
Ingredients: Purifiedcarbonated water, cane sugar,natural lavender flavour,phosphoric acid
KeVita’s Master Brew Kombucha Lavender Melon
Ingredients: Sparkling Water, Kombucha Culture(Filtered Water, Black Tea Extract*, Green Tea Extract*,Natural Flavor*)*, Filtered Water, Cane Sugar*, Bacilluscoagulans LactoSpore MTCC 5856, Ginger Extract*,Lavender Flavor*, Watermelon Flavor*, Black TeaExtract*, Black Tea Essence*, Caffeine (Green CoffeeBean Extract)*, Fruit and Vegetable Juice For Color,Green Tea Extract*, Stevia Leaf Extract*.
6.0 Botanical Flavours
TK Hibiscus’s Hibiscus Tea
Flavours: Classic Simple, Cool Mint, GreenJasmine, Yellow Ginger
Fresh-brewed organic hibiscus teas that are refreshing, contain many beneficial plant acids and antioxidants and offer a delicious flavor profile of
floral red fruits.
Ingredients for Classic Simple Hibiscus Tea: Purified Water, Organic Hibiscus Calyces, Organic Agave Nectar
Flavours: Original, Lemon, Strawberry, Unsweetened
Yomm’s Hibiscus Ice TeaFree from additives, preservatives
and with no caffeine
Ingredients for Original Flavour: Water, Hibiscus Flower Extract, Organic Agave Syrup, Organic Cane Sugar
Contains 0.270g Polyphenols and 0.095g Anthocyanins per 355mL servings
6.0 Botanical FlavoursFolkington’s Elderflower Drink
Made using wild elderflowers hand-picked in Southwest England
Ingredients: Water, 7.5% pure juice & infusion(Sicilian lemon juice*, Nor rhubarb juice*, English wild elderflower infusion), sugar.*not from concentrate
No preservatives or additives Bottle Green’s Hand-Picked Elderflower Cordial
Ingredients: Sugar, Cotswold spring water, glucose syrup, elderflowers, fructose, citric acid, natural flavourings.
Free from artificial flavours, colours & preservatives
Whole Earth’s Organic Sparkling Elderflower Drink
Ingredients: Sparkling water, organic apple juice from concentrate(15%), organic agave syrup, organic grape juice from concentrate (3%),organic lemon juice from concentrate (2%), natural elderflowerflavouring, organic elderflower extract
Booze Brother’s Snow Blind Witbier
Strong Witbier withheather flowers &coriander
References• Green, E. (2018). Flavor trends in 2019? Botanicals, ethnic, exotic and smokeless
“smoke” nuances hotly tipped for the new year, say suppliers. Retrieved fromhttps://www.foodingredientsfirst.com/news/flavor-trends-in-2019-botanicals-ethnic-exotic-and-smokeless-smoke-nuances-hotly-tipped-for-the-new-year-say-suppliers.html
• Newhart, B. (2018). 2019 beverage trends: Top predictions for the coming year.Retrieved from https://www.beveragedaily.com/Article/2018/12/05/Top-five-predictions-for-2019-beverage-trends
• Winsight. (2018). 5 beverage trends for 2019—and beyond. Retrieved fromhttps://www.restaurantbusinessonline.com/beverage/5-beverage-trends-2019-beyond
