@FleishmanDNA

@BethWardPR

@sabrinacrider

@SteveBauer

@LisaWeser

@Jgoldsborough

@jbgray07

@KathleenND

@bekahlockner

TEN TAKEAWAYS

1. INTERNET CELEBRITIES

2. SIZE MATTERS

3. SCALE MATTERS TOO

4. DON’T JUDGE A BOOK PANEL BY ITS COVER TITLE

5. TO SCAN, OR NOT TO SCAN?

6. WIIFM?

7. JUST DROP IT

8. GET YOUR GROUP (MESSAGE) ON

9. RAPID RESPONSE MAKES A DIFFERENCE

10. CULTIVATE RELATIONSHIPS

@FleishmanDNA

@BethWardPR

@sabrinacrider

@SteveBauer

@LisaWeser

@Jgoldsborough

@jbgray07

@KathleenND

@bekahlockner

Read more at:• wom.fleishmanhillard.com• digital.fleishmanhillard.com• bizcomminsights.com• @FleishmanDNA