A UK based water suppliers that is passionate about what they do.
Engaging its consumers in the importance of water, offering
exclusive services that out shine any other distributer.
Brand Guidelines
Colour Images
Secondary Logo Strap Line
Typography
Logo
Apercu Bodycopy
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
12345678910
The secondary logo is soley based on the singular F, which works on smaller scale items.
The main font used for flux is Apercu, its legible across a multitude of platforms and has a range of weights
The colour system consists of 3 colours with red and white being the primary across the branding.
The imagery within the branding is always in black and white or a small duo tone of red over the top.
The strap line works alongside the logo and is generally used within the digital and work wear for the company.
The flux logo take on a minimal and clean approach, influenced by the shapes of pipes and water thi design is a rfined version of the design.
What sets them apart?
The client list Is what sets Flux apart from any other water suppliers. Specialising in large scale events, festivals and fetes across the UK.
10 % of Fluxs profitgoes to village water
to aid the unfortunate.
Web Prescence
Fluxs online presence is sophisticated and minimal, allowing its customers to see exactly what the company can provide for them in an a user friendly and inviting way.
Office Prescence
Fluxs home offices and stationary also follow through with its bold and crisp design to keep consistency and profssionalism throughout the brand.
The Flux app shows event goers were the water point are at. Simply buy clickng on the event they are attending to the app will transfer the consumer to a interactive map that highlight were these points are indicated buy the flux secondary logo.
Context Prescence
Fluxs obtains its branded images throughout its services with personalised water tankers, uniform, travel and equipment to show its predominance in the brand.
We get the party started, and keep the
people hydrated!