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A foolish consistency or: one size does not fit all or: your brand in context 22 April 2009 D4M
| Date post: | 28-Jul-2015 |
| Category: |
Technology |
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A foolish consistencyor: one size does not fit allor: your brand in context
22 April 2009D4M
One size
2
One size?
3
Brand
4
“We want the same experience
on all devices.”
Brand
5
“We want the same experience
on all devices.”
Google employee, on explaining abandonment of advanced iGoogle for iPhone.
Brand
6
What if franchises said this?
Brand
7
Brand
8
Brand
9
One size
10
One size?
11
Brand
12
What type of consistency isn’t foolish?
Design, in context
13
Google, again
Believe it’s a phone
14
Building a page
15
168x286:1 Med Ad Unit
168x286:1 Med Ad Unit
1
2
3
©1995-2008 Interactive, Inc.
©1995-2008 Interactive, Inc.
7:19 PM
http://www.weather.com
216x366:1 Large Ad Unit
216x366:1 Large Ad Unit
4
5
Building a page
16
Building a page
17
Building a page
18
Building a page
19
One size
20
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785 838 3003
littlespringsdesign.comdesign4mobile.mobi
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