HISTORY: Cave Creek Museum creates historic documentary Page 4 EDUCATION: New River Elementary doles out year-end awards Page 13 OTHER : • Editorial Page 17 • Service Directory 18 • Classified Ads 22 SPORTS: Cactus Shadows graduate earns athletic scholarship Page 7 Inside: June 1, 2011 • Vol. 09, No. 26 www.thefoothillsfocus.com Tramonto N. Phoenix New River Desert Hills Cave Creek • • • • • • • Carefree Anthem Black Canyon City POSTAL PATRON CAVE CREEK ECRWSS Carrier Route PreSorted Standard U.S. POSTAGE PAID Permit No. 371 Cave Creek, AZ Marc Buckhout/The Foothills Focus Memorial Day ceremonies at the National Memorial Cemetery of Arizona drew thousands on Monday. To view more photos from Monday’s ceremonies go to facebook.com/thefoothills.focus. MARC BUCKHOUT MANAGING EDITOR The board members of the Cave Creek Unified School District made the case that they’ve been responsible stewards of the district’s finances and are hoping the region’s voters have taken notice. At the May 24 school board meeting the board unanimously voted to put a 15 percent maintenance and operations override on the ballot in November, putting their faith in voters who have voted down similar measures in recent years. “I think Arizonans are starting to get sensitive to where we rank in the country in terms of education dollars,” board member Mark Warren said. “I think they’ve seen what our district has been able to do with limited funding and would like to see what we’re capable of if our children were given the same opportunities as kids in other states.” The board’s optimism is buoyed by the results of a survey conducted in late April and early May in which 65.9 percent of 402 residents that have a history of casting votes said they would support an override measure on the ballot, with 25.9 saying no and 7.7 saying they were unsure. The board is viewing the passage of the bill as critical. Cave Creek School board puts override measure to voters OVERRIDE continued on page 10 MARC BUCKHOUT MANAGING EDITOR After tabling the measure at April’s Anthem Community Council meeting the board unanimously voted not to approve Starwood Land Ventures request for an emergency services access easement for the Arroyo Norte Development. The development northeast of Anthem is on a 150-acre plot. The requested easement, linking Arroyo Norte to Anthem, would have gone through part of the Firethorn community. Of the limited residents that spoke the vast majority were against the potential gate that would provide an alternative route for emergency vehicles getting to and from Arroyo Norte. Members of the public and the Anthem Community council questioned the ability of either police or fire to keep vehicles from stacking up near the gates as parents drop off Anthem board denies Arroyo Norte proposal PROPOSAL continued on page 8 MARC BUCKHOUT MANAGING EDITOR Valley residents turned out in force Monday to honor service men and women both past and present at the National Memorial Cemetery of Arizona. More than 1,000 people showed up for Memorial Day services that got underway with a fly over by the Arizona Antique Airplane Association, which used 1940 World War II trainers. The day’s events honored living soldiers dating back to World War II and included those that fought in Korea, Vietnam as well as soldiers that have fought in the Middle East in recent wars. Honored guests included families who have lost loved ones in Iraq and Afghanistan. Colonel Joey Strickland, a retired Army veteran, who is the Director of the Arizona Department of Veteran’s Services, spoke on behalf of Governor Jan Brewer. “I’m honored to be here today to represent Arizona veterans,” Strickland said. “Every day is Memorial Day. We are proud of all our veterans and appreciate the sacrifices they and their families make. Today is one to honor their courage. We also sympathize with those that have lost loved ones in defending our country’s liberty.” The ceremonies included the reading of the names of all Arizona soldiers who have been killed in the last year, followed by a ringing of the bell and a placing of wreaths representing various military groups. The 108 th Army Band performed a variety of tunes including a medley of the fight song for each branch of the military, Taps and the Stars and Stripes. The ceremony, at 23029 North Cave Creek Road, came to a conclusion with the releasing of white doves. Valley turns out to honor troops on Memorial Day
Transcript
HISTORY:Cave Creek Museum
creates historic documentary
Page 4
EDUCATION:New River
Elementary doles out year-end awards
Page 13
OTHER :• Editorial Page 17
• Service Directory 18
• Classified Ads 22
SPORTS:
Cactus Shadows graduate earns
athletic scholarship
Page 7
Inside:
June 1, 2011 • Vol. 09, No. 26 www.thefoothillsfocus.com
TramontoN. PhoenixNew RiverDesert HillsCave Creek• • • • • • •CarefreeAnthem Black Canyon City
POSTAL PATRON CAVE CREEKECRWSS
Carrier Route PreSorted Standard U.S. POSTAGE PAID
Permit No. 371 Cave Creek, AZ
Marc Buckhout/The Foothills FocusMemorial Day ceremonies at the National Memorial Cemetery of Arizona drew thousands on Monday. To view more photos from Monday’s ceremonies go to facebook.com/thefoothills.focus.
MARC BUCKHOUTMANAGING EDITOR
The board members of the Cave Creek Unified School District made the case that
they’ve been responsible stewards
of the district’s finances and are
hoping the region’s voters have
taken notice.
At the May 24 school
board meeting the board unanimously voted to put a 15 percent maintenance and operations override on the ballot in November, putting their faith in voters who have voted down similar measures in recent years.
“I think Arizonans are starting to get sensitive to where we rank in the country in terms
of education dollars,” board member Mark Warren said. “I think they’ve seen what our district has been able to do with limited funding and would like to see what we’re capable of if our children were given the same opportunities as kids in other states.”
The board’s optimism is buoyed by the results of a survey
conducted in late April and early May in which 65.9 percent of 402 residents that have a history of casting votes said they would support an override measure on the ballot, with 25.9 saying no and 7.7 saying they were unsure.
The board is viewing the passage of the bill as critical.
Cave Creek School board puts override measure
to voters
OVERRIDEcontinued on page 10
MARC BUCKHOUTMANAGING EDITOR
After tabling the measure at April’s Anthem Community Council meeting the board unanimously voted not to approve Starwood Land Ventures request for an emergency services access easement for the Arroyo Norte Development.
The development northeast of Anthem is on a 150-acre plot. The requested easement, linking Arroyo Norte to Anthem, would have gone through part of the Firethorn community.
Of the limited residents that spoke the vast majority were against the potential gate that would provide an alternative route for emergency vehicles getting to and from Arroyo Norte. Members of the public and the Anthem Community council questioned the ability of either police or fire to keep vehicles from stacking up near the gates as parents drop off
Anthem board denies Arroyo Norte
proposal
PROPOSALcontinued on page 8
MARC BUCKHOUTMANAGING EDITOR
Valley residents turned out in force Monday to honor service men and women both past and present at the National Memorial Cemetery of Arizona.
More than 1,000 people showed up for Memorial Day services that got underway with a fly over by the Arizona Antique Airplane Association, which used 1940 World War II trainers.
The day’s events honored living soldiers dating back to World War II and included those that fought in Korea, Vietnam as well as soldiers that have fought in the Middle East in recent wars.
Honored guests included families who have lost loved ones in Iraq and Afghanistan.
Colonel Joey Strickland, a retired Army veteran, who is the Director of the Arizona Department of Veteran’s Services, spoke on behalf of
Governor Jan Brewer.“I’m honored to be here today
to represent Arizona veterans,” Strickland said. “Every day is Memorial Day. We are proud of all our veterans and appreciate the sacrifices they and their families make. Today is one to honor their courage. We also sympathize with those that have lost loved ones in defending our country’s liberty.”
The ceremonies included the reading of the names of all Arizona soldiers who have been
killed in the last year, followed by a ringing of the bell and a placing of wreaths representing various military groups.
The 108th Army Band performed a variety of tunes including a medley of the fight song for each branch of the military, Taps and the Stars and Stripes.
The ceremony, at 23029 North Cave Creek Road, came to a conclusion with the releasing of white doves.
Valley turns out to honor troops on Memorial Day
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page 4 theFoothillsfocus.com The Foothills Focus FACEBOOK.COM/TheFOOTHILLS.FOCUS June 1, 2011
Publisher: John Alexander
Managing Editor: Marc Buckhout
Art Director: Dave McQueen
Media Consultant: Stan Bontkowski
Office Manager: Karen Alexander
Web Master: Eric Rodriguez
Contributing Writers: Judy Bluhm
Gerald Williams Robert Holt
Disclaimer:The Foothills Focus is a free and weekly publication. It is delivered to Anthem, Black Canyon City, Carefree, Cave Creek, Desert Hills, New River, North Phoenix and Tramonto. We reserve the right to refuse any proposed advertising. No part of this publication may be reproduced by any measure without the expressed written permission of the publisher. The Foothills Focus cannot and will not be held responsible for any content of the contained advertisements in this issue. This consists of any inserts, display advertising, Service Directory or classified advertisements. The content of the contained advertisments are the sole responsibility of the advertiser. For any questions regarding information contained in such endorsements, please contact the specified advertiser.
Ever since she joined the Cave Creek Museum executive director Evelyn Johnson said she has wanted to put together some sort of documentary about the history of the region.
“Cave Creek has such a beautiful history, a rich tapestry to present,” she said.
When the museum received a $12,000 grant from the Cave Creek Film and Arts Festival Johnson didn’t hesitate to take advantage of the opportunity.
At the May 16 Cave Creek Town council meeting Johnson showed snippets of some of the interviews that have been conducted for a piece that will be in the 12 to 15 minute range.
Johnson said that the piece, which will debut at the Taste of Cave Creek in September, easily could have been much more extensive.
“We’ll make other interviews available that don’t make it into
the film, but we definitely could have made something in the half hour range,” Johnson said. “I think all that is needed is a thirst for knowledge.”
In talking to approximately 50 different people, some with upwards of 40 or 50 years of history living in Cave Creek, Johnson said there is plenty of material to talk about everything from mining, to cattleman, to dude ranchers to modern ties bringing it all together.
Marshall Tremble state historian, who grew up in the area, is part of the production as is Bob Boze Bell.
“History can be dry if you don’t give it personality. Bob makes very smooth transitions,” Johnson said. “When we asked him he said he’d be happy to help. This production will give you a true flavor of Cave Creek.”
Johnson said the video, which will be complete sometime in mid to late July, will be available for purchase for approximately $25.
Cave Creek Museum creates documentary
on area’s history
SUBMITTED ARTICLE
The winter and spring rains result in a lot of vegetation around the Fire District. But as temperatures climb, the vegetation dries out and becomes a serious fire risk. The Daisy Mountain Fire Department has some suggestions to prevent homes from falling victim to a brush fire.
Most of the Daisy Mountain Fire District consists of rural terrain. In these areas Daisy Mountain Fire recommends a 30 foot defensible space around homes or other structures on private property. The defensible space will act as a fire break should fire overcome the surrounding land. Remember to keep all weeds and grass cut and properly dispose of all trimmings, debris, and refuse.
It is unlawful to burn such material. Residents can contact the Maricopa County Dept. of Health Services Division of Public Health (Air pollution control) at 602-258-6381 for additional information.
Once a property has been safeguarded it is necessary to maintain landscaping as well as the natural surrounding vegetation. Keep irrigation systems working properly to provide enough water to keep plants healthy and green. Store and maintain flammable liquids safely and correctly. And always dispose of cigarettes properly.
For additional information please visit daisymountainfire.org.
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Desert Hills residents rally against cell tower
MARC BUCKHOUTMANAGING EDITOR
They aren’t convinced the battle is over, but a group of Desert Hills residents, at least for the moment, believe that their voices have been heard.
After an area resident noticed a sign on a neighbor’s property off of 11th Ave. just south of Cloud indicating a proposal for an 80-foot cell tower word spread and the c o m m u n i t y came together.
“Initially my husband and I sent letters to all the people in a 2,500 foot radius,” Sharon Phillips said. “We found out that up until then only those within 300 feet had been notified.”
Approximately six weeks ago Phillips and Gary Cort put together a petition-signing event over two days. The group marked their location along 7th Ave. and Carefree Highway by tethering a balloon 80 feet in the air.
Phillips said she was encouraged by the response.
“We wanted people to see how tall the tower would be, but the wind kept it from going quite
that high,” she said.While the balloon didn’t
reach the designated goal some 30 neighbors, who manned the tent, collected more than 600 signatures of area residents indicating they were against the tower. The group also collected $1,100 in donations to offset the costs of renting the tent and the balloon and to further support the effort to fight the tower.
“We believe it would destroy the reason we all moved out this way,” Phillips said. “We’re in an area with 2 acre properties, with restrictions that are made to maintain the desert, rural lifestyle. We have dirt roads out here. We have cattle and horses out here. We don’t want our scenic views interrupted by an 80 foot tower.”
Since the group’s initial effort Maricopa County planner
WHYCALIFORNIA DREAMIN’Cactus Shadows graduate makes waves in new sport
MARC BUCKHOUTMANAGING EDITOR
There’s a commonly known nursery rhyme about rowing your boat gently down the stream that ends with “life is but a dream.”
For Cactus Shadows 2011 graduate Michelle Evers the ability to row a boat, anything but gently, has allowed for a long-held dream to become a reality as she’ll be attending Sacramento State on a scholarship in the Fall.
“It’s kind of crazy,” the 18-year-old said. “All through high school I had it in my mind that I was going to go to U of A, but I’ve always dreamed of living in California. I’m still baffled by what’s happened. I’m so excited at what an amazing opportunity that I have.”
After spending the early part of her high school career competing in swimming and basketball Evers said she found herself in need of a different challenge.
“At the end of my junior year I was just worn out from basketball,” she said. “I’d played since elementary and I was just ready to try something else.”
When her mom read an article about rowing last summer Evers agreed to give an introductory class at Tempe Town Lake a try.
“I wanted to see if it would be something I’d like, but it was such a far drive that I really wasn’t sure if it would be something I’d enjoy,” she said.
Despite a 40 minute commute and the fact that many of the students in the class were 13 or 14 the naturally competitive teen wasn’t about to do anything half heartedly.
“I went out there and the kids in the beginning class were much younger,” she said. “Plus I look at sports as a commitment so I didn’t really fit in with the ones that were simply looking for something to do just for fun.”
Pete Cannia, the Tempe Town Lake’s Junior Crew coach, said he immediately knew he had a potential star on his hands.
“She’s one of those answer to a prayer type kids,” he said. “Every year we have a learn to row class. We send out info and invite all the schools in the area
to basically just check it out and see if it’s something they like. Michelle walked in out of a clear blue sky. If you had to pick out what an ideal rower looks like she’s it. Height is a great advantage in rowing and then she’s athletic. She’s also strong without being bulky.”
And as much as the veteran coach was impressed by her physical attributes he quickly became more impressed with her mental makeup.
“She took to it right away,” Cannia said. “She was very coachable. The sport of rowing is brutally hard. It’s a really tough sport. Practices are really tough. Racing is really tough. There’s a lot of technique to learn, but she never missed a single practice”
Once the competitive season came around Cannia put Evers in both novice races as well as throwing her in with her more experienced teammates.
“They put me in with the other varsity girls and I had to get the technique down,” she said. “You don’t want to slow people down. The drive was not to fail. I didn’t want to lose or hurt my teammates’ chances.”
Her coach had such faith in her that he made Evers the stroke of the boat. In rowing the stroke, which sit at the front or stern, sets the rate and rhythm for the rest of the crew to follow. The spot calls for a very calm, yet
very competitive person.“It’s like being the lead dog on
a sled team,” Cannia said. “She was just a natural leader. Even though she had less experience, by her actions she became a leader. The team loved her.”
As Evers took to the sport quickly Cannia dangled the prospect of earning a college scholarship in rowing to further propel her.
“That really hadn’t entered my mind at all,” Evers said. “He told me if I wanted to focus on the sport that it would be a great scholarship opportunity. It was halfway through the fall, maybe October that I signed up for this recruiting service. Because of my height schools were immediately interested.”
In some fashion or another Evers said she communicated with approximately eight schools although she quickly narrowed the field.
“I’m a warm weather person so the schools where it snows were out immediately,” she said.
Evers would eventually take two recruiting trips, one to the University of Alabama and then a second to Sacramento State.
Along with liking the coach and the other girls on the team the pull of California would definitely be felt as she made her
Photo courtesy of Carol CrimminsCactus Shadows 2011 graduate Michelle Evers, nearest on right, will attend Sacramento State University in the Fall on a rowing scholarship. Despite only taking the sport up a little more than a year ago the teen quickly made a name for herself on the water.
DREAMIN’continued on page 9
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and pick up children visiting the opposing development.
Starwood representative Shane Graser tried to sell the project as a win-win for both communities, explaining that Starwood would work to develop and connect trails through the area’s wash.
He also assured that the gate, which would be kept locked, would not open the area to off-roading vehicles zipping around the gate.
“We’d install some boulders and trees to keep trucks from going around the gates so it isn’t used as an access between the two communities,” Graser said.
The Anthem board wasn’t convinced saying such gates have become problem areas in Anthem already.
Former board member Donna Gloshen, who was in attendance, reminded the current board that a gate off Meridian led to vehicles parking on the street and creating an obstruction for traffic on either side of the fence.
“I’m disappointed that the Parkside HOA isn’t here to
comment on this gate,” board member Ron Jerich said. “From my perspective I don’t see the gate benefiting Parkside. I see plenty of detriments though. This would be a third gate and in my opinion strike three. We’ve had this type of gate in two other locations and they’ve both been problems. Your plans to connect trails are ambiguous at best. I really can’t understand how this is beneficial to us in any way. If you have alternative options for access I suggest you look into those.”
Along with one resident, who liked the idea of improved trails in the area and wasn’t concerned about additional traffic volume in the area, board president Craig Boates at least showed some level of interest in continuing the conversation about the project.
He asked whether Starwood would sweeten the deal and be willing to make some kind of upgrade or donation to the area’s pocket parks to give residents evidence of a tangible benefit.
When Graser said that was unlikely Boates indicated he’d like to table the measure another month until more specifics could be looked into in terms of the placing of the gate and where the responsibility would lie to monitor parking and traffic issues near the gate.
Graser responded that his company would much prefer an answer as soon as possible, claiming that whatever details and concerns needed to be worked out could be taken care of once Starwood was given the go ahead on the project.
Boates suggested a forced vote might not be in Starwood’s best interest.
“If you want to push us for a vote tonight I’m not sure you’re going to like the results,” he warned.
Graser reiterated the request, which was met with a unanimous vote by the board rejecting the request.
The next Anthem Community Council meeting is set for 6:30 p.m., June 22 at the Anthem Community Center.
proposal Continued from page 1
Boulder Creek celebrates class of 2011
Marc Buckhout/The Foothills FocusBoulder Creek High School conducted graduation ceremonies on Thursday at University of Phoenix Stadium in Glendale. To view more photos from Thursday’s graduation go to facebook.com/thefoothills.focus.
Includes neck shave and shampoochoice to become a Hornet.
“My goal for my freshman
year is to be one of the team’s top
16,” she said. “That would mean
I would get to race in one of the
two varsity boats. I just love the
sport. I’m relaxed on the water. I
really feel comfortable out there,
but at the same time it’s one of
the hardest, most challenging
things I’ve ever done.”
Cannia said Evers has a
chance to go as far as she wants
in the sport.
“She already knew how to
work out and stay in shape,”
Cannia said. “Basketball gave her
the hand eye coordination and
work ethic. She also knew how
to make the most out of drills
and she just works really, really
hard. She picks up on things right
away. I think it’s quite possible
that she could make the national
team one day. She’s that good.”
Not a bad dream for the girl
from the desert.
Falcons add veteran coach to lead wrestling program
MARC BUCKHOUTMANAGING EDITOR
He’s still new to Arizona, but Jim Swetter brings plenty of experience to the Cactus S h a d o w s
wrestling program.Swetter, who was officially
hired on at the May 24 Cave Creek Unified School District board meeting, comes to Cave Creek with seven years of coaching experience to his credit following up a career on that mat which included 100 career wins at Kent State.
During his collegiate career the heavyweight also set the career pins record for the Golden Flashes program.
Early in his career as an athlete, the now 31-year-old said he knew he wanted to get into coaching once his days on the mat were over.
Last June Swetter and his wife moved from Ohio to Peoria when she was offered a new job.
In his first year in the Valley Swetter completed his Masters Degree internship in administration at Sunrise Mountain High School, in Peoria. Among other things the experience confirmed he wanted to get back into coaching.
“I was watching the NCAA tournament over the break and it made me miss being out there with the kids,” he said.
Swetter, who has also spent time coaching track and football, said he believes there are a lot of different types of athletes that can develop into good wrestlers.
“That’s going to be my first goal, to create excitement for
wrestling,” he said. “In the past I’ve had a lot of success with football players, and also with track athletes. Really though I look more for the mentality of kids. If you can find ones that like the challenge of doing something difficult the sport is very rewarding. I’ve had some kids that were judged terrible athletes in other sports make themselves into good wrestlers with hard work.”
Among his former athletes Swetter said he is proud to have had four go on to college wrestling careers.
When it comes to coaching Swetter said the baseline is conditioning, but beyond that there isn’t a one size fits all formula to develop into a top-notch wrestler.
“When I wrestled being in great physical shape was the thing I always strived for,” he said. “As a coach that’s what my teams have been known for.”
While weight lifting is certainly a part of that core conditioning, Swetter said variety is part of his belief system.
“I’m a big believer in functional strength training,” he said. “I’m an advocate of weight training, but I despised it as an athlete. I thought it was really dull. If you can combine weight lifting with some functional elements that make a game of the work you can make it more fun. Each week the goal is to hit a different muscle group. That way you don’t stagnate.”
The coach, who competed all four years on the varsity level in college, started at Miami of Ohio and then transferred to Kent State when Miami’s program folded following his freshman year.
During his college days, from 1999-2002, Swetter said he got an opportunity to compete against a number of Big 10 football players including one-time Arizona Cardinals center Alex Stepanovich, then of Ohio State, a pin victim of Swetter’s.
“Well, I will say he was only a sophomore, and I was a senior, but I got him,” the Falcons coach said.
Swetter, who had a meeting set up with Falcons athletic director Rick Swearengin early in the week, said he is anxious to be a part of a meet the coach night on the campus, giving him an opportunity to introduce himself to potential Falcons wrestlers.
He said his plan is to get open mats scheduled as quickly as possible.
“My past experience has been maintaining already established programs,” he said. “I’m excited about this opportunity. I’ve been waiting for a long time to have a chance to get my hands on a program that I can mold in my own way.”
While the main focus will be in leading the varsity team, Swetter said the key to developing an annually strong program is to have enough wrestlers in the system to build freshman and junior varsity teams that consistently replenish the varsity from year to year.
“I’ll coach anybody that’s willing to work,” he said. “You have to figure out what each kid can do and then help them develop a style that suits them best. Wrestling is a wonderful opportunity for kids to improve themselves.”
SWETTER
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“We’ve done as much as possible to keep the state’s financial problems out of the classroom,” board president David Schaefer said. “We’re already doing more with less. I think our district should have a trademark on that. We can’t afford to lose more teaching positions. We cannot lose art, music and P.E. We can’t exacerbate our housing market by weakening our schools. We need to end this seemingly endless series of cuts. As a fiscal conservative and a financial professional I vote yes.”
The 15 percent override election will ask district voters to replace a K-3 override and an Maintenance and Operations override that have already been in place. If the November election fails, the district would lose $4 million over the next three years.
If the override passes an owner of a home assessed at $250,000, which currently pays $37.40 annually would see their cost rise to $67.40 annually.
The cost on a $500,000 home would go from $74.80 to $134.80. On a $750,000 home the increase would go from $112.20 to $202.20. On a 1 million dollar home the cost would rise from $149.60 to $269.60
Without the override the district is anticipating significant losses, needing to cut approximately 3.3 million from 2012 to 2014. Many of the potential cuts have been on the chopping block in recent years.
The list includes the loss of elementary art, P.E., music, and band. The potential losses also include all-day kindergarten, the loss of an administrator, an administrative assistant, an assistant at the high school, as many as 26 teachers, a nurse, two secondary librarians, a 10 percent cut to the supply budget as well as the World Language Program
that was just implemented, among others.
In trying to avoid another setback at the polls in November Superintendent Debbie Burdick said the chief task is to get the information out to the public.
“What we’ve heard from people following past elections is that they simply didn’t have the information,” she said. “Some said they didn’t even know there was an election. That sounds perplexing, but it’s our job to get the facts out to voters.”
Warren said he’d like to believe that the district’s efforts in the last year should help build some trust with the voters.
The survey conducted by the district supports that belief to some degree. While the survey of voters showed that 57 percent of voters believe that education in the state is headed in the wrong direction while only 29 percent believe it is heading in the right direction voters weren’t nearly as negative when it comes to the Cave Creek Unified School District as 38 percent believe the district is moving in the right directions, 26 believe it’s moving in the wrong direction while 35 percent were unsure.
“Last year we had to make a painful and controversial decision to close a school, but what we saw is that our kids are resilient,” Warren said. “They weren’t as stressed as everybody feared. We made that tough call and it has put us in a position where we’re not in nearly as tough of shape as some of the other districts around the state. We also have some support in the community and we just need to keep the momentum going into November.”
For information on the district go to ccusd93.org.
A group in support of the district has started a website called learnyes.org.
override Continued from page 1
MARC BUCKHOUT MANAGING EDITOR
The Anthem Community Council is going through the process of changing Anthem to a planned community. One of the major reasons for the move is to give the members of the community voting rights.
President Craig Boates said that Pulte has agreed that it will sign off on Anthem’s desire to change its bylaws.
Among the questions being debated by members of a committee including Boates and board vice president Bob Copen along with board member Jeff Pointer is the scope of issues residents would have the opportunity to vote for. At the review work session on May 25 members of the audience were given an opportunity to voice their thoughts on a variety of issues that the board will decide in the coming months.
Boates said the inclination is to make sure residents have a say in decisions that have major financial implications.
He also said there is a line to be determined of giving the community a voice on important issues, but also leaving some day-to-day issues to the board in order to make sure things get done.
Another debate examines the voting rights of non-residential property owners.
In addition to who gets to vote and on what subjects there also is a matter of determining what kind of participation will be needed to reach quorum status.
The makeup of the board, with three seats representing Parkside, three representing Country Club and one representing Villages, is also being looked at.
Other possibilities included expanding the number of members on the board or changing the configuration of the board members. Among the suggestions thrown around was to give two spots to both Country Club, two to Parkside and then one to the Villages, one to represent Parkside residents West of I-17
and then one to represent the business community.
The addition of a representative for Parkside’s West of I-17 residents was explained by Copen, who represents Parkside, which has 1,500 – 2,000 homes west of I-17.
One audience member suggested that perhaps elections should not have any set required numbers from Parkside or Country Club and that the top vote getters should be appointed regardless of where in Anthem they reside.
Boates said that the council welcomes any feedback from the community on any of the issues and that they will likely make some decisions on the issues in the coming months.
“We’ll kick it around for another meeting or two before we make a decision on what makes the most sense from the feedback we get from the community,” Boates said.
The next Anthem Community Council meeting is set for 6:30 p.m. on June 22.
These puppies were taken to Dreamchaser Horse Rescue for help. They were living in filthy conditions, infested with ticks, in danger of hurting themselves, and were surrounded by 11 other dogs. The puppies, three girls
(Lola, Tia, and Charlee), and one boy (Kane) are now healthy, happy and well socialized.
They have all been spayed/neutered and had their first shots. The pups are approximately 12 weeks old.
Those interested in adopting one or more of the puppies can contact Dreamchaser at 623-910-6530 or by email at [email protected]. For information on the rescue go to dreamchaserpmu.org.
Tia
LOLaKaNE
CharLEE
community eventsFUNDRAISER/BENEFITTeam W.I.S.H. takes trip to Prescott
Team W.I.S.H. Arizona is sponsoring a day trip to Bucky’s Casino in Prescott from 7:30 a.m. – 3:30 p.m. on June 29.
The day trip will include more than $3,000 of raffle prizes. Tickets are $25 each, which include a bus ride to and from Anthem Community Center to Bucky’s Casino plus a buffet lunch, $10 casino free play, Bucky’s Bets 4 A Cure bandana and much more.
Bucky’s has donated two overnight stays for two at the Prescott Resort and Conference Center along with additional gifts.
Registration is limited to 100 people. For information or to register contact Dy Mogan at 623-512-1547 or [email protected].
MUSICCave Creek hosts Johnny Cash tribute band
The Bastard Sons of Johnny Cash will perform at 7:30 p.m. June 18 at Cave Creek Coffee Company.
The group will perform songs from their newest album titled, “Bend in the Road.” The country music band formed in 1995 and have opened for Willie Nelson. Their songs include the use of the fiddle, mandolin, pedal steel and lots of guitar.
Cost for the show is $12 in advance online or $15 at the door. Doors open at 7 p.m.
Cave Creek Coffee Company is located at 6033 E. Cave Creek Road in Cave Creek. For information about the show call 480-488-0603. For additional information or to purchase tickets go to cavecreekcoffee.com.
ProMusica performs 9/11 remembrance show
ProMusica Arizona Chorale & Orchestra will participate in the National Rolling Requiem on the 10th Anniversary of 9/11. PMAZ will perform Mozart’s “Requiem” as part of a nationwide effort to honor the memory of the victims of the events of September 11, 2001. Starting at 3 p.m Eastern time zone and at 3 p.m. progressing across every time zone in
America, music groups in every state will be performing a stirring musical tribute.
PMAZ will welcome a limited number of members from other choirs and orchestras to participate with them. Choir rehearsals for this event are planned for 7 p.m. Aug 16, 23 and 30. Orchestra rehearsals are at 7 p.m., Aug. 15, 22, 29. Dress rehearsal will be Sept. 10 and performance at 3 p.m. on Sept. 11. Performers interested in participating should contact [email protected] or call 623-465-4650. Performers must be available for the rehearsals listed above. Rehearsals will be at Boulder Creek High School. The concert will be performed in a large church in North Phoenix area yet to be determined.
Norterra shop hosts open mic
Elevate Coffee Company will have an open mic from 7 – 9 p.m. every Wednesday at their Norterra location (2530 W. Happy Valley Road).
Performers receive 25 percent off anything on the menu.
MIM hosts class for kidsThe Musical Instrument
Museum will have a class for children ages 6-11 at 10 a.m. Saturday. Those in attendance will learn about the Apache Culture, learn life lessons, hear stories and make their own Apache gourd rattles.
Class costs $20 per child. The MIM is located at 4725
E. Mayo Blvd. in Phoenix. For information go to themim.org.
HEALTHSpeaker makes presentation about cancer support group
Good Shepherd of the Hills Episcopal Church in Cave Creek will have a noon luncheon on June 11 followed by a short presentation by a social worker from the Virginia G. Piper Cancer Center.
The speaker will then ask for questions, suggestions and concerns about the Cancer Education and Support Forum the church plans to offer montly
page 12 theFoothillsfocus.com The Foothills Focus FACEBOOK.COM/TheFOOTHILLS.FOCUS June 1, 2011
STAFF REPORT
The Deer V a l l e y U n i f i e d S c h o o l D i s t r i c t ’ s G o v e r n i n g B o a r d a p p r o v e d
Cindy Rudrud as the Interim Superintendent for the district at the May 24 Special Meeting following the regular Governing Board Meeting. Rudrud will serve as interim Superintendent for 2011-12 effective July 1.
Rudrud’s career highlights in Deer Valley include assistant principal at Anthem and Canyon Springs Schools in 2006-07, principal at Sandra
Day O’Connor High School in 2007-08, special project administrator for professional development and administrative evaluations in 2008-10, and Associate Superintendent of Administrative Services in 2010-11.
The DVUSD Governing Board has confidence with Rudrud’s leadership and the District Leadership Team to continue its systems approach to continuous improvement and performance excellence, promote unique academic initiatives, and implement year two of the Strategic Plan. The Governing Board will renew their search for a superintendent in the fall.
STAFF REPORT
The High Desert Heat, Anthem’s travel basketball club, won the championship for the 8-10 year old division of their AAU league last month with a 29-28 overtime win in the
championship game at Shiloh
Church in North Phoenix.
After starting the season
with two 1-point losses the
Heat rallied to secure
one of four playoff spot in the
six-team league.
STAFF REPORT
The Rural Metro Fire Station in Carefree were recently the recipient of a handcrafted fire station sign thanks to business owner Howard Bertram of Bertram Signs and Graphics who created the sign as his way of saying thanks to the first responders in his community. “I thought a show of support for the men and women who are helping others in a
moment of crisis might be a nice gesture,” Bertram said. “From my shop in the Carefree Studios, I can hear the sirens as our local fire department rolls out their truck in route to another emergency almost on a daily basis, sometimes as often as three times in one day.” Bertram designed a sign that contrasts the station’s modern structure.
“The Carefree Fire
Department is a very modern structure and almost all of the design elements outside as well as the interior are contemporary in nature,” he said. “I thought that a sign that looked like an antique might be an interesting contrast for their wall.” Bertram’s studio is located at 7202 E. Cave Creek Road, Studio 4B in Carefree.
For information call to 480-595-4744 or go to bertramgraphics.com.
DVUSD tabs new interim Superintendent
Anthem youth teamearns title
Rural Metro gifted with new sign by local business
RUDRUD
Submitted photoHoward Bertram of Betram Signs & Graphics presents the Rural Metro Fire Department in Carefree a hand-crafted fire station sign last month. From left are Andy Monize, Fire Chief John Kraetz, Ryan Travis, Bertram and Ben Shapes.
Submitted photoThe High Desert Heat claimed the championship of the 8 -10 year-old division of their AAU league with a 29-28 overtime win in the title game last month. The team includes (kneeling) Aidan Bradford, Gage Lonetti, Brayden Roberts, Brady Sieglen and (standing) Tyler Azzaro, James Jaquint, Brendan Baker, Jack Priniski and coach Dan Sieglen.
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Starlight Community Theater
For tickets and more info, visit:www.starlightcommunitytheater.org
June 9 & 10 @ 7:00 p
June 11 & 12 @ 3:00p & 7:00p
$15 Adults, $12 Students
Boulder Creek High School
Anthem (I-17/Daisy Mtn Pkwy)
This hilarious rock-n-roll story is Þlled with hope and
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MARC BUCKHOUTMANAGING EDITOR
Summer break will include plenty of bike riding for a group of students from New River Elementary.
On May 25 the Pioneer Masonic Lodge #82, based out of Black Canyon City, was in attendance at an awards assembly on the Deer Valley Unified School District campus.
The Pioneer group, which has run a similar program at Black Mountain Elementary for the past two years, decided to expand it to New River this year.
During the course of the year students that participated in a reading program had their names put into a drawing.
At the assembly seven students were drawn and awarded a new bicycle. The winners included kindergartner Alexia Brakefield, first grader Sierra Johnson, second grader Carlie Schaublin, third grader Shawn Rowe, fourth graders Kayla Colussi and Haily Schaublin and sixth grader Lexi Clarke.
“Instead of going home and playing video games the kids go
home and want to read,” Pioneer Masonic Lodge manager R.T. Smith said.
The ceremony at Black Canyon Elementary took place earlier in May. Smith said kindergarten through third graders students read 2,200 books during the contest while students in fourth through eighth graders read 141,000 pages during the course of the contest.
In addition to the students given bikes the day’s award recipients also included the fourth quarter winners of the New River Terrific Kids program.
The final winners of the year were Miles Wilson from Beverly Thomas’ class and Autumn Brown.
The fourth graders were nominated by their teachers for achieving various goals in an exemplary manner during the school year. The New River Kiwanis present the winners with various prizes including a $50 savings bond. For information on the New River Kiwanis go to newriverkiwanis.org.
New River students honored at assembly
Marc Buckhout/The Foothills FocusMembers of the Pioneer Masonic Lodge #82, based out of Black Canyon City, were at New River Elementary on May 25 to give away seven bicycles to students at the school that participated in a reading program. The group has been conducting the contest at Black Canyon Elementary for the last two years and expanded it to New River for the first time this year.
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page 14 theFoothillsfocus.com The Foothills Focus FACEBOOK.COM/TheFOOTHILLS.FOCUS June 1, 2011
Good Shepherd of the Hills is located at 6502 E. Cave Creek Road in Cave Creek.
Chronic pain support group meets
American Chronic Pain Association, a group designed to help people in pain deal with their problems, has a local chapter that meets from 6 - 7:30 p.m. the first and third Tuesday of every month at Azools Bar and Grill at 3134 W. Carefree Highway.
The Northern Phoenix group will cater toward veterans, but also is open to the general public. There is no cost to attend the meetings. Utilizing skills taught at ACPA meeting will allow members to become actively involved in their own recovery. The support members receive at group meeting will enable them to continue to make progress.
ACPA groups are meant to offer a support system to members, as well as teach skills, which will enable members to cope with the day-to-day situations.
For information contact Jerry Abrahamson at 602-741-8992 or [email protected].
Anthem Al-Anon group hosts meeting
Does someone’s drinking bother you? Al-Anon can help. Courage to Change Al-Anon group meets from 6 –7 p.m. Wednesdays at Cross of Christ Church is located at 39808 N. Gavilan Peak Parkway, Anthem.
POLITICSState Senator visits Anthem
Republican State Senator Laurie Klein, an Anthem resident, will offer a Legislative update at 1 p.m. Friday at the North Valley Regional Library.
The legislative updates take place the first Friday of each month at the library, which is located at 40404 North Gavilan Peak Parkway in Anthem.
After sharing what is happening at the state level with those in attendance Klein will take question for
discussions that generally run 90 minutes. The public is encouraged to attend.
Daisy Mt. Tea party group meets bimonthly
The Daisy Mountain TEA Party Patriots meet from 6:30 – 8:30 p.m. the first and third Tuesdays of each month at the Hampton Inn in Anthem, located at 42415 N. 41st Drive in Anthem.
For information on speakers, visit the group’s website at daisymountainteapartypatriots.com.
SPORTSSummer baseball camp offered in Anthem
The Anthem Summer Skills baseball camp will be offer two week-long camps at the Anthem Community Park this summer.
Play Ball Academy, LLC. and the Anthem Community Center will offer five days of instruction for players ages 8 –14 from Monday – June 10 and from June 27 – July 1.
The camps emphasize the fundamentals of baseball to help players both mentally and physically. The camp will include four hours of field time, one hour of pool time, one hour for lunch and two hours of gym time daily.
Camp runs from 7 a.m. – 3 p.m. daily. Cost is $289 for the week or $60 a day. For information call 480-797-7930 or email [email protected]. Registration is available at onlineatanthem.com/community-center-youth-sports.
Let it Fly football camp comes to Anthem
The seventh annual Let it Fly Football Drills and Skills Camp will take place from 7 – 11 a.m. Saturdays at Anthem Park Field #1 throughout the summer.
The camp, which is open to ages 6 – 14 offers instruction through July 30. The circuit style/combine formatted program offers to improve eye/hand coordination, footwork, speed, agility and quickness.
The camp consists of 24 stations. Each station, which will have a maximum of 10 campers being given instruction by both an adult coach and a former Let it Fly and current Boulder Creek High School football player.
Each child receives an index card that receives a hole punch each time they attend camp. Cost for four Saturday sessions is $120. Campers will receive a t-shirt
Parents can enroll their children at letitflyfootballcamp.com.
Pop Warner North registration opens
Registration for the 2011 Fall Tackle and Flag football seasons is under way for North Valley kids. Tackle divisions are available for ages 7-15. Flag football is for ages 5-7.
Registration dates are, June 18 and July 9 at various North Valley locations. Cost for
tackle football is $190 while cheerleading is $160 and flag football is $120. Prices go up for those signing up after the June 18 registration date.
The tackle season begins Aug. 1 with games beginning Aug. 27. The flag football season starts Aug. 8 with games starting Sept. 3.
For information on all the registration locations, requirements to play and boundaries for players go to popwarnernorth.org., email [email protected] or call 602-944-4508.
RELIGIONNorth Gate Community Church offers Bible school
Big Apple Adventures is offering Vacation Bible School at North Gate Community Church from June 24 – July 1.
The church is located at 34835 N. 7th St. in Phoenix. For information or to register go to northgatevbs.com.
ARTNew program for seniors available at FCF
Seniors create a unique piece of art on the third Tuesday of each month at the FCF-Holland Community Center, 34250 N. 60th St., #B, Scottsdale. Jane’s Mandela Design is a therapeutic
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page 16 theFoothillsfocus.com The Foothills Focus FACEBOOK.COM/TheFOOTHILLS.FOCUS June 1, 2011
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coloring session using the Hindu or Buddhist circular symbol of the universe, or mandela. Each session combines a social experience with therapy for hand-eye coordination. Classes are free.
Lesson on gift-wrapping set for Carefree
The English Rose Tea Room introduces Hitomi, who will be teaching the art of Japanese gift-wrapping at 3 p.m., Sunday at 201 Easy Street in Carefree. Those attending will learn tsutsumi, the Japanese method of using paper and cloth to create simple wrappings for gifts, all while sharing
tea, scones and friendship for an afternoon of fun. Tickets are $29 and include afternoon tea and scones. Reservations are recommended by calling 480-488-4812. The English Rose Tea Room is open every day from 10 a.m. – 5 p.m. Call 480-488-4812 or go to carefreetea.com.
Library host class on photo editing software
Picasa 101, an adult computer class will offer information on how to edit photos, create collages, videos and DVDs from 10 – 11:30 a.m. June 22 at the Desert Foothills Library.
Class size is limited. The
event is free. To register call 480-488-2286. For information call David Court at 480-488-2286, email [email protected] or go to desertfoothillslibrary.org.
Desert Foothills Library is located at 38443 North Schoolhouse Road in Cave Creek.
PHOTOGRAPHYPhoto contest focuses on Daisy Mountain
North County Conservancy is accepting entries for their Preserve Daisy Mountain Effort’s Calendar Photo Contest through July 1. Entries will be judged based on quality and effectiveness in conveying the unique character of Daisy Mountain.
The sharing of photos will reinforce NCC’s efforts to keep Daisy Mountain as a open space preserve to retain the quality of life surrounding the mountain including land values, wildlife values, recreational opportunities, business concerns and more.
Judges will select three winners, one from the adult division, one from the 13 to 17 year-old group and one from the under 13 age group. Each will receive a framed copy of their photograph and a gift certificate. The three winners and at least nine more entrants will be selected for the NCC 2012 calendar with credit given for their work. NCC plans to have the calendar ready by November.
Photos must be in color, taken in 2011, and taken by the person entering the contest. For information, an entry form and the complete rules go to daisymountain.org/newsaevents/140-2011-calendar-photo-contest-.html.
For information on the contest, or reserving a calendar, email [email protected] or call 623-742-6514.
EQUESTRIANLuv Shack hosts summer camp
Luv Shack Ranch Horse Rescue is hosting a summer kids camp program with four different sessions to choose from throughout the months of June and July at their Rockaway Hills
Ranch location in Cave Creek.The camp will give children
the opportunity to learn about horse safety, horsemanship, riding and grooming.
Sessions are from 7 a.m. – 1 p.m. daily and the cost is $250 per child per session or $50 per day. Participants may bring a bag lunch, but snacks and water will be provided.
Camp sessions available are Monday – June 10, June 20 – 24, July 4 – 8 and July 18 – 22.
Camp sessions will include haltering, saddling and riding bareback. Each session ends with the Extreme Cowboy Race.
For information on the camp call Joey Ogburn at 602-299-8975 or go to luvshackranch.org.
HIKINGSpur Cross hosts summer events
Spur Cross Ranch Conservation Area hosts a variety of hikes each month. For a complete listing of hiking and walking opportunities visit maricopa.gov/parks for all hikes. Hats, plenty of water and proper hiking boots are recommended.
Listed below are some of the hikes scheduled for June.
Friday: At 7 a.m. an easy nature walk with ranger Kevin Smith will offer hikers a chance to learn about the ecology of the Sonoran desert during a two-hour hike. Binoculars are recommended.
Saturday: At 7 a.m. a moderate 2.5 mile hike will introduce participants to the Hohokam Houses, the ruins of Spur Cross. Hikers will see evidence of prehistoric Hohokam dwellings and learn about their culture.
Cave Creek Park has multitude of hiking opportunities
Cave Creek Regional Park has a variety of hikes and other activities available to the public throughout June. Listed below are some of the events available for the remainder of the month. Hats, plenty of water and proper hiking boots are recommended. For a complete listing go to maricopa.gov/parks/cavecreek.
Saturday: At 10 a.m. staff
will feed reptiles frozen rodent
entrees at the Nature Center.
Those in attendance will learn
about the roles reptiles play in
the desert’s food web.
Saturday: From 2 – 3 p.m.
there will be a presentation
about the venomous creatures
found around the Valley. Those
attending will learn about
the roles each creature plays
in the desert’s ecosystem
during a presentation at the
Nature Center.
Saturday: At 7:30 p.m.
Ranger Sarah and bug expert,
James Waters of ASU, will light
up the night to give participants
a look at the creepy crawlies.
The kid-friendly event will
start with a presentation on the
different types of insects and
spiders that live in the desert
and then participants will create
their own movie screen of bugs.
Bug enthusiasts should
bring flashlights and go easy
on the bug spray. Meet at the
Nature Center.
McDowell Sonoran Conservancy hosts summer hikes
The McDowell Sonoran
Conservancy offers free public
guided hikes early in the
morning in June, to encourage
enjoyment of the McDowell
Sonoran Preserve in the
summer season. Hike leaders
are trained volunteer Stewards
who share their knowledge
of the McDowell Sonoran
Preserve, and of the McDowell
Mountains and surrounding
Sonoran Desert.
Saturday: At 7 a.m. a hike
to Sunrise Peak will leave from
the 145th St. Trailhead. Those
interested in attending are asked
to arrive by 6:30 a.m. for the
4-mile three hour hike. The hike
will climb about 1,150 feet to
Sunrise Peak with long, steep
section which features sweeping
long-range views from the peak.
community events Continued from page 15
For more community events, go to www.thefoothillsfocus.com
The Foothills Focus encourages submissions from the public for the editorial page. Respond to the columnists, fellow letter writers, or let us know about something all together different making an impact in your community. Submissions should be kept to less than 400 words. Send letters to [email protected]. If e-mail is unavailable fax submissions to 623-465-1363 or send them by mail to 46641 N Black Canyon Hwy, New River, AZ 85087. Include your name, your city and a phone number where you can be reached.
Small businesses need to be smarter in use of social media
Since my last letter I have received numerous inquiries and emails concerning problems with county zoning requirements. This letter highlights an important issue. Arizona is in a financial crisis. Both the real estate and construction industries are in a recession. And yet, the county zoning department is still working to create rather than solve problems. Arizona and the County Government should be supporting new construction, not hurting it! Please read this letter from one of our neighbors in New River.
“As I write this, we are battling with Maricopa County to obtain a swimming pool permit. A few months ago we put our payment down with a
local pool company to build a pool. Shortly thereafter, we received the County’s denial stating that we had (this will ring a few bells!) unpermitted structures and unapproved grading and drainage culverts on our parcel. I explained to them that our horse shades and corral panels and even the grading and culverts were here when we purchased the property in 2003. We asked if the “structures” could be grandfathered in and they said no. I called to speak with someone at the county to request a variance only to be told that I was wasting my time. We offered to pay any late permit fees, fines or what have you, because all we want is a ridiculous swimming pool. But they too said no. I had a
prominent local builder draw up plans for the counties review which they declined. We were advised that we either have to take down the structures or move them (neither of which we feel we should have to do). We were given the ridiculous option of removing the roof off of our horse shades - leaving the eight cemented poles remaining. I don’t have a horse at this time, but what if I did? Horse shades without the shade? We were also told that we must contact an engineering company to submit a grading and drainage plan - no cheap task! So, as the battle goes on, I contacted our title company to file a claim regarding the unpermitted structures that were here when we purchased the property. I’ve also contacted
Senator McCain to request his help. I am not giving up! We pay taxes on this land and we moved here to enjoy freedom from HOAs. But the watchful eye of their Google satellites is always prevalent. Per the Counties request, I had to pay $100 to run a permit research. I asked them why this is necessary seeing as we already know that there are unpermitted structures, but they said it must be done (more $$$).Our pool guy penned a few letters at the county about how they are prohibiting many a people from working in this already tough economy. He too is fed up and would like nothing more than to be able to build our pool. My husband and I are not affluent people, so we consider ourselves lucky to
have the finances available to even consider building a pool. Now, because of government running amuck, our hands are tied. I’ve cried over this because I feel so helpless and so angry. This is the United States of America? I am all for starting up a property rights tea party!”
I would love to hear your opinions and/or experiences as they relate to this subject. Whether you agree or disagree. I can be reached at [email protected]. If you want to help write a Property Owner’s Bill of Rights please contact me via email and please encourage your neighbors to do the same. Don Vance, New River
Over 600 million people in the world are on Facebook, including more than 150 million Americans, or one in two adults. Twitter just topped 300 million accounts. Small business owners in droves are trying to capitalize on the trends, but few are reaping the benefits. For most local business owners, the temptation is to use social networks to promote their businesses and to broadcast their messages.
But if you take off your marketing cap, and put on your customer cap, you’ll realize that consumers are already pummeled by marketing and advertising messages all day long. The secret, then, to social media for small business owners – is being human – being the sort of person at a cocktail party who listens attentively, tells great stories, shows interest in others, and is authentic and honest. The secret is to simply be likeable.
Here are 5 specific tips for small business owners to enjoy more success at social media:
1. Listen before you talk. Before your first tweet, search Twitter for people talking about your business, and for people talking about your competitors. Search using words that your prospective customers would say, too. For example, if you’re an accountant, use Twitter to search for people tweeting the words “need an accountant” in your town. You’ll be surprised how many people are already looking for you.
2. Don’t tell your customers to like you and follow you, tell them why and how. Everywhere you turn, you see “Like us on Facebook” and “Follow us on Twitter.” Huh? Why? How? Give your customers a reason to connect with you on social networks (what’s in it for them?) and then make it easy. Note the difference between these two calls to action: “Like my book’s page on Facebook” and “Get answers
to all your social media questions at Facebook.com/LikeableBook.”
3. Ask questions. Wondering why nobody’s responding to your posts on Facebook? It’s probably because you’re not asking questions. Social media is about engagement and having a conversation, not about promoting. If a pizza place posts on Facebook, “Come on by, 2 pizzas for just $12,” nobody will comment, and nobody will show up. If that pizza place posts, “What’s your favorite topping?” people will comment online– and then be more likely to show up.
4. Share pictures and videos. People love photos. The biggest reason Facebook has gone from 0 to 600 million users in six years is photos. Photos and videos tell stories about you in ways that text alone cannot. You don’t need a production budget, either. Use your smartphone to take
pictures and short videos of customers, staff, and cool things at your business, and then upload them directly to Facebook and Twitter. A picture really is worth a thousand words.
5. Spend at least 30 minutes a day on social media. If you bought a newspaper ad or radio ad, you wouldn’t spend five minutes on it or relegate it to interns. Plus, there’s a lot to learn, and every week, new tools and opportunities across social networks emerge. Spend real time each day reading and learning, listening and responding, and truly joining
the conversation. The more time you put in to social media, the more benefits your business will receive.
Above all else, keep that customer cap on, and follow the golden rule: Would you yourself click the “Like” button, the Follow button, or Retweet button if you saw your business on Facebook and Twitter? Would you want to be friends with your business at a cocktail party? How likeable is your business?
Dave Kerpen is the CEO of Likeable Media. You can ask him any social media questions at Twitter.com/DaveKerpen or Facebook.com/DaveKerpen.
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page 18 theFoothillsfocus.com The Foothills Focus FACEBOOK.COM/TheFOOTHILLS.FOCUS June 1, 2011
attorney
Your LocalAnthem Law FirmJames J. Carroll III, ESQ Wayne D. Carroll, ESQ
Christopher J. Mills, ESQAmanda Carroll Flores, ESQ
Kristin O. Wurr, ESQ (of counsel)
Will, Living Will, Powers of Attorney,$125 per Document
Bankruptcy, Debt Relief,Personal Injury,
Patent, Trademark, Family Law, Small Business
Call For Appointment
623-551-9366
THE CARROLL LAW FIRM
•Installation•Service•Repair
623-374-3482
We Service All Major BrandsResidential • CommercialCall 24 hours a dayROC 189283
MANNY’S
Heating & Cooling
a/c - heating a/c - heating
AAAAmerican Air &
Appliance
Heating • Air ConditioningAppliance Service
623-465-9885Roc#242875 Bonded • Insured
•Servicing All Major Brands•New System Install
•Maintenance•Same Day Service
•Emergency Service
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RV
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Remove & Replace
A/C & Heating Sales & Service
Split System Specialist 13-16 Seer Rooftop Pkg
Heat Pumps
24 Hour Service 602-586-8736
-Free Estimates- Family Owned & Operated
Bonded-Insured Lic ROC#247572
• Installation• Service• Repair
Serving the north Valleyfor 21 years
Licensed, bonded and insuredfor your protection
ROC 106736
623.465.5714
FREEESTIMATES
NO SERVICECALL WITH REPAIR
Over 20 years experience
Barn Slabs • Driveways Stamped Concrete Concrete Decking
Patios • Sidewalks
Call for FREE Estimate
(623) 465-1047Stacey Miner
Family Owned & OperatedLicensed, Bonded &
Insured
ROC#158614 K-09
concrete
480-437-1411
One Call Does it All!Professional Service at
a Great RateNew Lighting & Power
Rewire & RemodelLandscape Lighting Experts!
Don’t be left in the DarkLicensed - Bonded - Insured
ROC#1169354, 1169355 Res & Comm
For all the Light reasons
Call Jeff
dog grooming
electrical
“Where Value MeetsProfessionalism”
For All Your Electrical Needs 30 Years Experience
Free EstimatesSolar Experts Call for Local
Discounts!
623-742-0267Licensed-Bonded-Insured
ROC# 268397 K-11
Garage doors
“We Are At Your Service”Garage Doors & OpenersRepair – Service – Install
COMMERCIAL PROPERTYFor Rent: 1100sqft Building, C-2, Office, Retail, Plant Nursery. Between Anthem and New River exits, east side frontage road. For info call Shannon at 602-629-1000
MANUFACTURED HOMES NEW 3 Bedroom / 2 Bath DOUBLEWIDE - CAVCO Durango Factory Order. Full Drywall. Hardwood Cabinets - 1st Quality, Lowest Price - $32,995! Home Outlet 1-800-493-2221. www.thehomeoutletaz.com.
RENTAL WANTEDBOLD>>>Professional Apparel Development Consultant in Cave Creek for month of July seeks rental. Possible swap with nice Burlingame apartment, near San Francisco for July. Pet sitting available. Trained as a professional dog
walker in New York. Local references. Carley 650-348-1756
RENTALSFREE SPACE RENT for 12 MONTHS! Call for details! Space--your RV or Park Model. Nice Park! Lots of trees! Shed, WIFI--more included. 50+. Photos: GreenNLush.com. $270.00 Monthly. 623-374-9123Apartment for rent in Cave Creek. One Bedroom,one Bath,livingroom,kitchen,patio. Newly renovated. Quiet neighborhood,near town. Lease,security,$700 mo. 602-448-1054
2 bdrm, 2 bath horse property on 2 acres for rent in New River. Panoramic mountain views. Horse set up with 3 pens and fenced pasture. Great riding from the house. Separate bldg. for storage/work shop/tack. All appliances. $1,150/month, 1 year lease and credit check required. 623-465-58773 br/2 ba home never lived in. High on a hill w/ great views, 3850 ft elevation for COOL summers. About 12 Degrees cooler than Phx. Double garage, laundry room and desert yard. $895.00 mo. Lease only. Cordes Jct Rlty 928-710-2607
Airstream Trailer, West Cave Creek. Suitable for one person, covered porch, fenced, private, secure, $400 mo. includes utilities. 480-326-2480
Apartment in Quiet Cave Creek Neighborhood. One BR One bath.kitchen w/dining area.patio. Covered Parking.$650 mo. lease &security. 602-448-1054
Cave Creek: One Bedroom.New Kitchen with dining area. Small covered patio. Nice Quiet area with beautiful views. References One Yr, lease $700 mo.480-488-2752
Tired of Searching for just the right rental? Call Jo at Coldwell Banker Daisy Mtn Re for one on one service at no cost to you.480-326-8825
LAND FOR SALE
PRESCOTT AREA - Rare opportunity. Foreclosure. 80 acres - orig sale price $185K. *New price $59,900. Great opportunity at Ruger Ranch located near Kirkland. On maintained road. Build now or buy & hold. 1st come basis. *Special lender financing. Call AZLR 1-888-690-8271. ADWR available.
STEAL MY 36 ACRES. Ridiculously low $29,900. Drastically reduced. Located on county maintained quiet dirt road with electric. Near Wickenburg, great getaway. Once in a lifetime price. ADWR report & special owner financing available. Saddle Creek Ranch by AZLR 1-888-690-8267.
NOTICESAl-anon Meetings in Anthem. Mondays 10:45am. St Rose Parish. 2825 W Rose Canyon Circle. S/W corner of Daisy Mtn & Meridian.
DONATE YOUR CAR, RV, GOLFCART Donate your car, RV, golfcart. Free pickup, tax deductible. Supports Dads for Boys Ranch. 520-251-3468
ADOPTIONSADOPT: Young, happily married couple wishing for newborn. Love, affection, security and opportunities await your baby. Expenses paid. Please call Jillian and David anytime 877-613-8169.
PREGNANT? CONSIDERING ADOPTION? FFTA is here to help. We offer counseling, financial assistance, and many different families / options to consider. Please call Joy: 1-866-922-3678. www.foreverfamiliesthroughadoption.org.
ADULT CARETLC European mother/daughter team looking for 24/7 job caring for your loved one. Licensed CNA;15 years experience; excellent references. Lincensed & Bonded. 928-499-9720
ATV/CYCLE/ETC2003 Yamaha 100 V-twin Custom. 15K miles. Customized – many extras. Must see. $7900 obo. 602-750-5047
1960 to 1976 Enduro or dirt bike wanted by private party. Must be complete 50cc to 500cc. Will look at all, running or not. 480-518-4023
AUTOS99 Ford F150 XLT w/ package. Low mileage. Ex Cond. Serious buyers only. 623-465-8146/602-463-1021
1964 to 1972 classic sports car, muscle car wanted by private party running or not. 480-518-4023
FINANCIAL SERVICES
HELP WANTED P/T Teachers Needed – English 11/12, Earth Science/Biology starting Aug., 2011. Must be highly qualified (24 core credits), have finger print clearance card, teaching exp. $2000/cr. Career Success School, Phoenix e-mail resume to [email protected] Hands Home Care is looking for reliable, dependable, caring compassionate people to be caregivers for our clients. Must have current CPR/FA certifications and recent negative TB test. Pass background check and DMV records check. Call 480-767-3246Looking for a Family Support Specialist for a local nonprofit organization. This person will provide responsible support services to children and families. They will act as a liaison between programs, schools, families and community service agencies. This is a part time position. For more information and the full job description email [email protected] water softener installer. Send resume to [email protected] STAFF AND DAY PROGRAM. $9/HR. Must be 21. 9601 N Black Canyon Frwy. 602-216-0518*Fax:602-216-3704 or: [email protected]: $6,000 Team Sign-On Bonus when you team drive for Werner Enterprises! Call NOW for Details! 1-888-567-3101Want to Help Abandoned Cats? Need volunteers to feed neighborhood cats in North Phoenix locations. Call Priscilla 623-551-2324Hair Stations Available. Rental Only. Contact Brandy at Magnolias. 623-465-2999 CDL DRIVERS - Great Pay! Tons of Texas Frac Work! Great company! Company paid benefits! Must have bulk pneumatic trailer experience. Call today! 888-880-5922. WANTED: LIFE AGENTS. Earn $500 a Day. Great agent benefits. Commissions paid daily. Liberal underwriting. Leads, leads, leads. LIFE INSURANCE, LICENSE REQUIRED. Call 1-888-713-6020.EXPERIENCED AUTO BODY TECH and painter needed. Prefer ICAR or ASE certificaiton, or the ability to obtain certificate. Contact Jim, Horne Collision Center, Show Low, AZ. 928-537-4932 [email protected].
HOME FURNISHINGSBeautiful dark mahagony dinette set w/8 chairs & glass top. China hutch w/ thick glass shelves, all wood, 6 drawers. $2500 obo. Large all wood dark mahagony entertainment center w/extras, $800 obo. 5 curio stands all sizes & prices. All in excellent condition. Ask for Pearl 602-319-6399/623-979-4109
INSTRUCTIONMEDICAL MANAGEMENT CAREERS start here - get connected online. Attend college on your own time. Job placement assistance. Computer available. Financial Aid if qualified. Call 800-481-9409. www.CenturaOnline.com.
ATTEND COLLEGE ONLINE - from Home. *Medical, *Business, *Paralegal, *Accounting, *Criminal Justice. Job placement assistance. Computer available. Financial Aid if qualified. Call 888-216-1541. www.CenturaOnline.com.
LIVESTOCK & SUPPLIESSaddle & Tack Repairs. Western & English plus Racing saddle too. 30 years exp. Buy-Sell-Trade. 23yrs same location. Circle Mtn Rd & 18th St. 623-465-7286
LUV SHACK RANCH RESCUE is a 501(c)3 non profit organization. We rehabilitate and adopt out local horses that have been abused, neglected or rescued from slaughter. We are in need of donations and sponsors to help with feed and vet care. Volunteer opportunities are also available. For further info, please call 602-400-0826.
VOLUNTEER-SPONSOR-ADOPT! Dreamchaser Horse Rescue offers a myriad of volunteer opportunities. Please consider joining our Dreamchaser family! We need animal lovers who are willing to help with everything from ranch chores to fundraising! We have sanctuary horses who need sponsors, and horses available for adoption. Come see us: www.dreamchaserhorserescue.org or Susan at 623-910-6530
MISC.Queen size bed, garage sale tables, extension ladder, 3 piece glass corner computer desk, side by side refrigerator, clothes. Cash only & only serious buyers. 623-465-8146/602-463-1021
80 ton free fill dirt. You pick up. New River area. Call Jim. 623-742-7127
Used galvanized pipe greenhouse rafters. $35 each.Desertscape Nursery 623-492-0799
TIRED OF DUST, allergies and other airborne particles? The stylish RZ Mask’s N99 Carbon filters protect you from them. 888-777-9422 http://rzmask.com - $5 off code ATVAZ.
MISC WANTEDWanted: Old guns, western antiques. 623-742-0369/602-214-5692
Big Screen TVs, as is, 41”-100” HD TV’s, Statewide pick up. Quick response. Bob 602-271-4461
SERVICES OFFEREDI will clean your home. 14yrs local experience. $12 hour your supplies. Good References. 623-434-8125
WELD AND REPAIR SERVICES. On Site welding,Oil,Black,Galvanized Pipe Fencing,Arenas,Stalls,Corrals,Mare Motels,Shades,Gates,Custom Barns Etc. FULL MOBILE SERVICE 602-821-7167
Need help with your bookkeeping, sales tax or payroll tax filings? KB Bookkeeping is here to help with over 10 years experience. Call today for your FREE consultation. 623-910-9596
WELDING repairs, projects & maintenance, Mobile or in shop. Call Brian @ Lasher’s Welding - cell 602-919-0997,hm 623-465-7954, [email protected]
AMERICAS COMFORT HEATING AND COOLING $39.95 TUNE UP SPECIAL 24 HOUR SERVICE NO HIDDEN CHARGES 602-864-8888I will clean your home. Over 20 years experience. Anthem area. References. Call for information. 623-297-9123Appliances: Distinctive Appliance a locally owned and operated service company, we service all major brands.480-946-5456
Home Decor and Furnishings for ANY budget! Michelle 623-670-3544 www.allaboutthedeal.org
JCS Cleaning. Residential, Commercial, Carpets & Window Cleaning Local Family Operated Company 602-312-6242 JCSclean.com
ANTHEM AIRPORT RIDES $45 TO/FROM. NON STOP, NO RIDE SHARING ArizonaExecutiveLLC.com 602-475-1125LIVING TRUSTS, WILLS, Powers of Attorney, Deeds, LLC’s - Professional Prepared - Reasonable Rates - AZ Supreme Court Licensed- Anthem and Prescott Valley offices -– Serving AZ for 24 years, T.F.C. Estate & Document Service, Call 623-271-0626. LEGAL DOCUMENT PREPARATION: Notary, Legal Forms, Divorce, Wills & Trusts, Bankruptcy I17 / Carefree Tues-Sat 623-889-7144 www.anthemlegal.com
Rockman Pool Service. Weekly Service & Repairs! Call today for a free estimate. 480-234-5715 2011 Still Upside Down? We Can help. Success with short sales since 2007. Short Sale Masters AZ The Young Group HS 602-284-5435 www.younggroupaz.com Lynn & Roy’s Helping Hands. To help move, haul or just shuffle your stuff around. 928-899-0977
PETS & SUPPLIESRattlesnake proof your dog now. Snake proofing for all breeds of dogs. New River location. 480-215-1776 www.vipervoidance.com
wolf cubs 4 M/1 F 2nd shots /vet checked/Dewormed /10 wks 623-465-9755
REMEMBER TO ADOPT!<< Maricopa County Animal Care and Control 602- 506-PETS. www.pets.maricopa.gov Sheltie & Collie rescue have beautiful dogs for adoption. 480-488-5711 [email protected]
•Jewelry•Gold•Silver•Platinum•Diamonds
TOP DOLLAR
classifiedsPLEASE VISIT OUR WEBSITE AT WWW.THEFOOTHILLSFOCUS.COM TO PLACE YOUR CLASSIFIED. RATE FOR CLASSIFIEDS ARE $.50 PER WORD AND MUST BE PREPAID. DEADLINE FOR CLASSIFIEDS
IS WED. AT 5PM FOR THE FOLLOWING WED. ISSUE. CLASSIFIEDS MAY ALSO BE FAXED TO 623-465-1363. PLEASE NOTE THAT NO CLASSIFIEDS ARE ACCEPTED OVER THE PHONE.
Real estate
page 22 theFoothillsfocus.com The Foothills Focus FACEBOOK.COM/TheFOOTHILLS.FOCUS June 1, 2011
*$699 or more. Minimum payments required, OAC. see store for details **$699 or more. see store for detailsM-F 10-7 SAT. 9-6 SUN.11-5
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• ARROWHEAD 7480 W. Bell Rd. (NE Corner of 75th Ave and Bell Rd. Behind Mimi’s Cafe) 623.979.3650
• SUN CITY AMERICAN BED BY SLEEPSOURCE 10050 W. Bell Rd. (On corner of 99 Ave, and Bell behind McDonalds) 623.875.6034
• ANTHEM 42211 N 41st Dr #101 (West side of the Fwy. by U-Haul in Anthem Commerce Park) 623.551.4553• SCOTTSDALE/CAREFREE 32619 N. Scottsdale Rd.
(Summit Safeway/Target Shopping Ctr) 480.488.5880• SCOTTSDALE 15233 N. 87th Street (Frank Lloyd Wright and the 101 Freeway) 480.348.5688
• PHOENIX DESIGN CENTER 2330 West Bethany Home Rd. (Inside I AM FLOORING) 602.246.2628
Queen Mattress Sets
starting at
Queen Pillow Top Sets NO INTEREST
if paid in full within
ONE YEAR!*
EVERY SIZE ★ EVERY FIRMNESS
Still waiting for your life preserver? Well, you are not alone.Unfortunately, anyone who has been waiting on the economy to rebound or for a Gov bailout is out of luck. With foreclosures surging and home prices declining, many homeowners are desperately underwater. Coupled with the onslaught of economic distress, many families are on the brink of �nancial collapse. While it may seem bleak, you do have options. The [HOLT] Group has helped countless buyers and sellers navigate this market and we can help you too! You owe it yourself and your family...The time to take action is now!
CALL TODAY! TO LEARN HOW A SHORT SALE MIGHT BE THE LIFE LINE YOU NEED!
Certi�ed Distressed Property ExpertRE/MAX Chairman’s Club and Hall of FameTop 1% producing teams in AZ
www.�eHoltGroupAZ.comFor more information on the short sale process, visit:
Get the Facts:• Less than 12% of eligible borrowers receive a loan mod with 70% of those ending up in foreclosure within a year of obtaining the modi�cation.
• Banks are NOT on your side, but we are!
• Short Sales have MUCH LESS negative impact on credit than Foreclosures.
• We DO NOT charge up front fees and are only compensated by the bank.
• The Holt Group is not new to the process. Our team has successfully negotiated 100’s of Short Sales since 2007. (ASK US HOW)
• We are full-time, trained, and experienced professionals with a proven system that can help you avoid the devastating e�ects of Foreclosure.
Robert Holt 623.748.9583
Each O�ce Independently Owned & Operated.
IMPORTANT NOTICE The FTC requires that The Holt Group inform you that we are not associated with the government, and our service is not approved by the government or your lender (that is a good thing). Even if you accept this o�er and use our service, your lender may not agree to a short sale. If you stop paying your mortgage, you could lose your home and damage your credit – duh!
Still waiting for your life preserver? Well, you are not alone.Unfortunately, anyone who has been waiting on the economy to rebound or for a Gov bailout is out of luck. With foreclosures surging and home prices declining, many homeowners are desperately underwater. Coupled with the onslaught of economic distress, many families are on the brink of �nancial collapse. While it may seem bleak, you do have options. The [HOLT] Group has helped countless buyers and sellers navigate this market and we can help you too! You owe it yourself and your family...The time to take action is now!
CALL TODAY! TO LEARN HOW A SHORT SALE MIGHT BE THE LIFE LINE YOU NEED!
Certi�ed Distressed Property ExpertRE/MAX Chairman’s Club and Hall of FameTop 1% producing teams in AZ
www.�eHoltGroupAZ.comFor more information on the short sale process, visit:
Get the Facts:• Less than 12% of eligible borrowers receive a loan mod with 70% of those ending up in foreclosure within a year of obtaining the modi�cation.
• Banks are NOT on your side, but we are!
• Short Sales have MUCH LESS negative impact on credit than Foreclosures.
• We DO NOT charge up front fees and are only compensated by the bank.
• The Holt Group is not new to the process. Our team has successfully negotiated 100’s of Short Sales since 2007. (ASK US HOW)
• We are full-time, trained, and experienced professionals with a proven system that can help you avoid the devastating e�ects of Foreclosure.
Robert Holt 623.748.9583
Each O�ce Independently Owned & Operated.
IMPORTANT NOTICE The FTC requires that The Holt Group inform you that we are not associated with the government, and our service is not approved by the government or your lender (that is a good thing). Even if you accept this o�er and use our service, your lender may not agree to a short sale. If you stop paying your mortgage, you could lose your home and damage your credit – duh!
