Date post: | 12-Apr-2017 |
Category: |
Economy & Finance |
Upload: | tom-mulholland |
View: | 133 times |
Download: | 0 times |
FOCUS GROUPFor my focus group, I designed a questionnaire to present to a
handful of people who said they would buy a rock magazine. The group consisted of seven people; 4 boys and 3 girls.
Here is the link to the survey I created online, using “Survey Monkey” http://www.surveymonkey.com/s/Z5HYWGB
I asked each person in my focus group to complete the survey while I showed them my music magazines cover, contents and two page spread on a power point I made. This is the slide show I used during my Focus Group. I showed the specific slide relevant to the questions that my focus group were answering.
Depending on some the results of my questionnaire, I made changes to my magazine using answers participants gave in my focus group.
These are the slides that I used during the Focus Group presentation: