Fortis Hospital Mulund ,Kalyan & S L Raheja Hospital

PR Update Sep - 2012

Parag Dhurke PR & Communication

Introduction Stories Initiated Specialty wise • Orthopedic – • Cardiology • Neurology • Liver Emergency care

Stories initiated Orthopedic - Dr Sachin Bhonsle Dr Kaushal Malhan Cardiac – Dr Hasmuk Ravat Dr Rajiv Karnik Dr Kaushal Pandey Dr Nilesh Maru Dr Swati Garekar Dr Vijay Agarwal

Pediatric – Dr Prakash Vaidya Neurology – Dr Girish Nair Dr Deepu Banerji Liver - Dr S K Mathur Dr Rakesh Rai Oncology – Dr Anil Heroor Dr Tejinder Singh

Sr.

No.

Doctor Specialty Media Print Type Date Story

Type/ Headline

Circulatio

n Online Section

1 Dr Hasmuk Ravat Cardiac Hindustan Times Print Daily 02.09.2012 News Former city mayor undergoes rare heart

surgery 5,70,000

2 Dr Sunil Kutty Neuro & Spine Asian Age Print Daily 03.09.2012 News Putting Spurs to rest with exercise 2,10,000

3 Dr Sunil Kutty Neuro & Spine Deccan Chronicle Print Daily 03.09.2012 News Putting Spurs to rest with exercise 3,50,000

4 Dr Purwa Duggal Dietician Afternoon Print Daily 04.09.2012 News Get ready to run 1,10,000

5 Dr Deepu Banerji Neuro Punya Nagari Print Daily 13.09.2012 Article Treatment for Brain Tumor Surgery 1,40,000

6 Dr S K Mathur Liver NBT Print Daily 15.09.2012 News 2.2kg liver tumor removal surgery 3,25,000

7 Dr S K Mathur Liver FPJ Print Daily 18.09.2012 Article 2.2kg liver tumor removal surgery 90000

8 Dr Sachin Bhonsle orthopedic TOI Print Daily 25.09.2012 News Surgery must happen with in 6 hr 7,50,000

9 Dr Sachin Bhonsle

orthopedic DNA Print Daily 08.09.2012 News Perils of a bumpy ride on potholed Mumbai

roads. 5,50,000

10 Dr Pradip Shah physcian Hindustan Times Print Daily 21.09.2012 News City reeling under deadly deangue strain,

that effect the liver 5,70,000

11 Dr Pradip Shah

physcian Mumbai Mirror Print Daily 22.09.2012 News City reeling under deadly deangue strain,

that effect the liver 4,75,000

Organ Donation at Fortis Hospital Mulund

12 Fortis Hospital organ Hindustan Times Print Daily 12.09.2012 News Families willing to donate organ wait for

state's Formal approval 5,70,000

13 Fortis Hospital organ TOI Print Daily 06.09.2012 News Best ever year seen 43 organ donation 7,50,000

14 Fortis Hospital organ NBT Print Daily 09.09.2012 News after 3 year wait found liver 3,25,000

15 Fortis Hospital organ TOI Print Daily 16.09.2012 News 2 more cadavar donation in city 7,50,000

Sr.

No.

Doctor Specialty Media Print Type Date Story Type/ Headline

Circulation

16 Fortis Hospital organ DNA Print Daily 16.09.2012 News panel to form rules for organ donation 5,50,000

17 Fortis Hospital organ Hindustan Times Print Daily 16.09.2012 News 46 organ donation this year doctor expect further

rise 5,70,000

18 Fortis Hospital organ NBT Print Special 16.09.2012 News cadaver kidney transplant 3,25,000

Fortis Hospital Kalyan launch - 60 Not Out

19 Dr Ashish Arbat orthopedic Hindustan Times Print Daily 15.09.2012 News Fortis Organizes Forum for Sr Citizen 5,70,000

20 Dr Ashish Arbat orthopedic DNA Print Daily 15.09.2012 News Fortis Organizes Forum for Sr Citizen 5,50,000

21 Dr Ashish Arbat orthopedic Thane Style Print Daily 11.09.2012 News Fortis Organizes Forum for Sr Citizen 25,000

22 Dr Ashish Arbat orthopedic Gavkari Print Daily 11.09.2012 News Fortis Organizes Forum for Sr Citizen 90,000

23 Dr Ashish Arbat orthopedic Janadhar Print Daily 11.09.2012 News Fortis Organizes Forum for Sr Citizen 20,000

24 Dr Ashish Arbat orthopedic The Global Times Print Daily 11.09.2012 News Fortis Organizes Forum for Sr Citizen 10,000

25 Dr Ashish Arbat orthopedic Dhavate Navnagar Print Daily 11.09.2012 News Fortis Organizes Forum for Sr Citizen 70,000

Happy Heart Carnival on World Heart Day

26 Fortis Hospital Cardiac Times of India Print Daily 29.09.2012 News Fortis Organizes Happy Heart Carnival on World

Heart Day 7,50,000

27 Fortis Hospital Cardiac Hindustan Times Print Daily 29.09.2012 News Fortis Organizes Happy Heart Carnival on World

Heart Day 5,70,000

28 Fortis Hospital Cardiac Punya Nagari Print Daily 29.09.2012 News Fortis Organizes Happy Heart Carnival on World

Heart Day 1,40,000

29 Fortis Hospital Cardiac Navshakti Print Daily 29.09.2012 News Fortis Organizes Happy Heart Carnival on World

Heart Day 90000

30 Fortis Hospital Cardiac Varthar

Print Daily 29.09.2012 News Fortis Organizes Happy Heart Carnival on World

Heart Day 60,000

30 Fortis Hospital Cardiac Prahar

Print Daily 29.09.2012 News Fortis Organizes Happy Heart Carnival on World

Heart Day 80,000

31 Fortis Hospital Cardiac Navbharat Print Daily 01.10.2012

News Fortis Organizes Happy Heart Carnival on World

Heart Day 2,40,000

32 Fortis Hospital Cardiac Tarun Bharat Print Daily 29.09.2012 News Fortis Organizes Happy Heart Carnival on World

Heart Day 200,000

33 Fortis Hospital Cardiac Mumbai Chaufer Print Daily 01.10.2012

News Fortis Organizes Happy Heart Carnival on World

Heart Day 60,000

34 Fortis Hospital Cardiac Afternoon Print Daily 29.09.2012 News Fortis Organizes Happy Heart Carnival on World

Heart Day 1,10,000

35 Fortis Hospital Cardiac Hindustan Times Print Daily 29.09.2012 News Fortis Organizes Happy Heart Carnival on World

Heart Day 5,70,000

36 Dr Rajiv Karnik Cardiac APB Maza TV Special 30.09.2012 Special World Heart Day Special

Sr. No. Doctor Specialty Media Print Type Date Story Type/ Headline

Circulation

Online Section

S L Raheja Hospital

37 Dr Debabrata Dash Cardiac NBT Print Daily 04.09.2012 News Diabetes female undergoes to Angioplasty

Actor Akshay Kumar inagurate "Happy Heart Carnival" on World Heart Day

38 S L Raheja Hospital Cardiac DNA After Hr Print Daily 01.10.2012 News Akshay Kumar inagurate "Happy Heart Carnival"

on World Heart Day 5,50,000

39 S L Raheja Hospital Cardiac Mid Day Print Daily 01.10.2012 News Akshay Kumar inagurate "Happy Heart Carnival"

on World Heart Day 2,75,000

40 S L Raheja Hospital Cardiac Asian Age Print Daily 29.09.2012 News Akshay Kumar inagurate "Happy Heart Carnival"

on World Heart Day 1,20,000

41 S L Raheja Hospital Cardiac Free Press Journal Print Daily 29.09.2012 News Akshay Kumar inagurate "Happy Heart Carnival"

on World Heart Day 90000

42 S L Raheja Hospital Cardiac Gujarat Samachar Print Daily 29.09.2012 News Akshay Kumar inagurate "Happy Heart Carnival"

on World Heart Day 4,50,000

43 S L Raheja Hospital Cardiac Mumbai Samachar Print Daily 29.09.2012 News Akshay Kumar inagurate "Happy Heart Carnival"

on World Heart Day 3,75,000

44 S L Raheja Hospital Cardiac Divya Bhaskar Print Daily 01.10.2012 News Akshay Kumar inagurate "Happy Heart Carnival"

on World Heart Day 2,50,000

45 S L Raheja Hospital Cardiac Navbharat Print Daily 01.10.2012 News Akshay Kumar inagurate "Happy Heart Carnival"

on World Heart Day 2,30,000

46 S L Raheja Hospital Cardiac Punya Nagari Print Daily 29.09.2012 News Akshay Kumar inagurate "Happy Heart Carnival"

on World Heart Day 1,40,000

47 S L Raheja Hospital Cardiac Vrutamanas Print Daily 29.09.2012 News Akshay Kumar inagurate "Happy Heart Carnival"

on World Heart Day 70000

48 S L Raheja Hospital Cardiac UTV Stars TV Daily 29.09.2012 News Akshay Kumar inagurate "Happy Heart Carnival"

on World Heart Day

49 S L Raheja Hospital Cardiac IBN 7 TV Daily 29.09.2012 News Akshay Kumar inagurate "Happy Heart Carnival"

on World Heart Day

50 S L Raheja Hospital Cardiac Zoom TV Daily 29.09.2012 News Akshay Kumar inagurate "Happy Heart Carnival"

on World Heart Day

51 S L Raheja Hospital Cardiac Times Now TV Daily 29.09.2012 News Akshay Kumar inagurate "Happy Heart Carnival"

on World Heart Day

52 S L Raheja Hospital Cardiac NDTV TV Daily 29.09.2012 News Akshay Kumar inagurate "Happy Heart Carnival"

on World Heart Day

53 S L Raheja Hospital Cardiac TV9 TV Daily 29.09.2012 News Akshay Kumar inagurate "Happy Heart Carnival"

on World Heart Day

54 S L Raheja Hospital Cardiac tv9 Gujarati TV Daily 29.09.2012 News Akshay Kumar inagurate "Happy Heart Carnival"

on World Heart Day

55 S L Raheja Hospital Cardiac News 24 TV Daily 29.09.2012 News Akshay Kumar inagurate "Happy Heart Carnival"

on World Heart Day

56 S L Raheja Hospital Cardiac E24 TV Daily 29.09.2012 News Akshay Kumar inagurate "Happy Heart Carnival"

on World Heart Day

Cardiology Dr Hasmuk Ravat, Interventional cardiologist Hindustan Times Dr Ravat quote in story - Mumbaiites are short on good cholesterol, need more exercise. Online survey – Exercise thrice a week and diet rich in fruits and vegetables can help increase good cholesterol levels Hindustan Times Dr Ravat quote in story – Former mayor undergoes rare heart

surgery called (TAVI) Transcutaneous Aortic Valve Implantation that involves puncturing the groin artery with a guide wire.

World Heart Day Dr Hasmuk Ravat, Interventional Cardiologist Dr Rajiv Karnik, Interventional Cardiologist

September 29th is celebrated all across as World Heart Day. To create awareness & take a pledge for keeping your Heart

Healthy, Fortis Hospital celebrates with unique program Happy Heart Carnival

1. Times of India 2. Hindustan Times 3. Punya Nagar 4. Navshakti 5. Varthar 6. Prahar

1. Navbharat 2. Tarun Bharat 3. Mumbai Chaufer 4. Afternoon 5. Hindustan Times 6. APB Maza

World Heart Day Dr Hasmuk Ravat, Interventional Cardiologist Afternoon Dr Ravat quote in the story - Don’t ignore Angina Pain Dr Rajiv Karnik, Interventional Cardiologist APB News On world Heart day special show was arrange with the theme of cardiac problem among mother & child Dr Swati Garekar, Pediatric Cardiologist Hindustan Times Highligting a case study of Pediatric Cardiac baby treated at Fortis Mulund - story on Heart defect should be detected at Foetal stage.

Coverage's Appeared

Coverage's Appeared

Liver Dr S K Mathur, Liver Transplant Surgeon Navbharat Times Hindustan Times Free Press Journal Liver Resection Surgery performed to remove 2.2 kg liver tumor almost 75 % of liver tumor was removed. Press Release for same was issued in Assam- Dainik Batori , 1st October,Pg 8 - Headline :Large size tumor in liver, Zakirul got new lease of life. Meghalaya Guardian ,30th September,Pg 8 - Headline : Fortis hospital performs major liver resection. North East Times,30th September,Pg 3 -Headline: 2.2 kg liver tumor removed in 8 hour surgery, Fortis hospital performs major liver resection. Assam Post,30th September, Pg 8 -Headline: Fortis hospital performs major liver resection. 2.2 kg liver tumor removed in 8 hour surgery. Seven Sister, 30th September -Headline : 2.2 kg liver tumor removed

Coverage's Appeared

Assam Coverage‘s

Organ Donation

Dr Rakesh Rai , Liver Transplant Surgeon Dr S K Mathur, Liver Transplant Surgeon Hindustan Times DNA Times Of India Navbharat Times 49yr old patient declared brain dead at Fortis Hospital Mulund. Relative donated organ saving 3 lives.

Coverage's Appeared

Coverage's Appeared

Orthopedic

Dr Sachin Bhonsle, Orthopedic Surgeon TOI - Surgery must happen within 6 hours - In May last year, doctors in Fortis Hospital in Mulund reattached the wrist of factory worker Avinash Patil (23), who was brought in 14 hours after the mishap DNA – Dr Sachnin Bhonsle quote in story -Perils of a bumpy ride on potholed Mumbai roads.

Coverage's Appeared

Neurology Dr Deepu Banerjiee, Neuro Surgeon Punya Nagari– Exclusive article on Brain Tumor Surgery, Symptoms , & Different minimally Invasive techniques used to remove brain tumor

Dr Pradeep Shan, Consultant Physician Mumbai Mirror Hindustan Times City reeling under deadly deangue strain, that effect the liver, story has taken the comment of patient treated in Fortis hospital mulund.

Other’s

Coverage’s Appeared

Fortis Hospital Kalyan

PR Update Sep - 2012

Dr Ashish Arbat, Orthopedic Surgeon Hindustan Times DNA Janadhar Global Times Dhavate Navnagar India News Tv Channel Fortis Hospital Kalyan Organize awareness program “60 Not Out” for Sr Citizen.

Orthopedic

Coverage Appeared

Dr Sunil Kutty, Brain & Spine Surgeon Asian Age (All India) Deccan Chronicle

Spine

Exclusive article on Spine Surgery

S L Raheja Hospital ( A Fortis Associate)

PR Update Sep - 2012

World Heart Day September 29th is celebrated all across as World Heart Day. To create awareness & take a pledge for keeping your Heart Healthy, S L Raheja

Hospital celebrates with unique program Happy Heart Carnival Actor Akshay Kumar & MNS Sri Nitin Sardesai

Inaugurates Happy Heart Carnival 1. DNA After Hr 2. Mid Day 3. Asian Age 4. Free Press Journal 5. Gujarat Samachar 6. Mumbai Samachar 7. Divya Bhaskar 8. Navbharat 9. Punya Nagari 10. Vrutamanas

1. UTV Stars 2. UTV news 3. IBN 7 4. Zoom 5. Times Now 6. NDTV 7. TV9 8. tv9 Gujarati 9. News 24 10. E24

Coverage Appeared

TV Coverage

Online Coverage 1. HTTP://IBNLIVE.IN.COM/PHOTOGALLERY/7531.HTML 2. HTTP://DAILY.BHASKAR.COM/ARTICLE/ENT-PHOTOS-A-DAPPER-AKSHAYKUMAR-AT-THE-HAPPY-HEART-CARNIVAL-3859213-PHO.HTML?SEQ=2 3. HTTP://MOVIES.NDTV.COM/MOVIE_STORY.ASPX?SECTION=MOVIES&ID=273683&KEYWORD=BOLLYWOOD&SUBCATG=MOVIESINDIA&NID=273683 4. HTTP://PHOTOGALLERY.APUNKACHOICE.COM/PICS/PARTIES--EVENTS/AKSHAY-KUMAR-CELEBRATES-WORLD-HEART-DAY/200002559/ 5. HTTP://HAMARAPHOTOS.COM/LATEST_BOLLYWOOD_PHOTOS_AT_HAMARA_PHOTOS_LASTUP_0_10.HTML 6. HTTPS://WWW.GOOGLE.CO.IN/SEARCH?Q=HAPPY+HEART+CARNIVAL+2012 &HL=EN&PRMD=IMVNS&TBM=ISCH&TBO=U&SOURCE=UNIV&SA=X&EI=SIBMUO_QDCFSRQF53OHADA&VED=0CEEQSAQ&BIW=1016&BIH=617 7. HTTP://WWW.YOUTUBE.COM/WATCH?V=NWWJ7LKFPUC 8. HTTP://WWW.FOTOCORP.COM/MIDSIZE.ASPX?RCAT=SHOWBIZ%20&%20LIFESTYLE&PID=215127&CAT1=LATEST%20PICTURES&CAT=LATEST 9. HTTP://WWW.PROKERALA.COM/NEWS/PHOTOS/HAPPY-HEART-CARNIVAL-8901/ 10. HTTP://WWW.PINKVILLA.COM/ENTERTAINMENTTAGS/AKSHAYKUMAR/AKSHAY-KUMAR-CELEBRATES-WORLD-HEART-DAY 11. HTTP://FORUM.SANTABANTA.COM/SHOWTHREAD.HTM?301329-AKSHAYKUMAR-CELEBRATES-WORLD-HEART-DAY 12. HTTP://WWW.FASHIONCIRQLE.COM/2012/09/28/AKSHAY-KUMARCELEBRATES-WORLD-HEART-DAY-2012/ 13. HTTP://WWW.FILMICAFE.CO/EVENT_PHOTOS_DETAILS/GLITZ_&_GLAMOUR/BOLLYWOOD/1130_59100_AKSHAY_KUMAR_CELEBRATES_WORLD_HEART_DAY/PHOTO_14.HTML 14. HTTP://WWW.SOLARISIMAGES.COM/EVENT_GALLERY.PHP?ID=3467 15. HTTP://WWW.FOTOCORP.COM/MIDSIZE.ASPX?RCAT=SHOWBIZ%20&%20LIFESTYLE&PID=215129&CAT1=LATEST%20PICTURES&CAT=LATEST 16. HTTP://HAMARAPHOTOS.COM/BOLLYWOOD/EVENTS-ANDPARTIES/AKSHAY-KUMAR-AT-HAPPY-HEART-CARNIVAL-IN-S-L-RAHEJAHOSPITAL-ON-WORLD-HEARTDAY. HTML?UTM_SOURCE=FEEDBURNER&UTM_MEDIUM=FEED&UTM_CAMPAIGN=FEED%3A+BOLLYWOODBYTES+%28BOLLYWOOD+BYTES%29 17. HTTP://WWW.BOLLYWOOD3.COM/SLIDESHOWS/EVENTS/A/AKSHAY_KUMAR_CELEBRATES_WORLD_HEART_DAY/IMGPAGES/IMAGE000.HTML 18. HTTP://WWW.MOVIEZADDA.COM/CELEBRITIES/AKSHAY-KUMAR/PARTIESEVENTS

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