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Our Business Working For Your Business Fox Radio Network Fox Radio Network 932 County Rd 448 Poplar Bluff, MO 63901 www.foxradionetwork.com Poplar Bluff: 573.686.3700
�Our Business Working For Your Business�
Fox Radio Network
Fox Radio Network 932 County Rd 448 Poplar Bluff, MO 63901 www.foxradionetwork.com Poplar Bluff: 573.686.3700
FOX GROUP SUMMARY
Population Served Core Audience
Format/Frequency: Features:
175,000 Adults, 25-54 Adult Hits /96.7FM High Visibility Fox News, Weather, Sports
Population Served: Core Audience
Format/Frequency: Features:
250,000 Adults, 35-64 True Country/97.5FM 50,000 watts of power Cardinals Baseball TRCC Raiders Basketball
Population Served : Core Audience
Format/Frequency: Features:
175,000 Adults, 25-54 Hot Country & All Time Favorites/92.5FM Cardinals Baseball Fox News, Weather, Sports
Population Served Core Audience
Format/Frequency: Features:
220,000 18-44 Hot Contemporary/107.5FM Young, active audience Establishing buying patterns Promotional opportunities Fox News Mizzou Sports
Population Served Core Audience
Format/Frequency Features
175,000 Adults, 35-54 Classic Rock 60�s,70�s ,80�s 104.5 Hours Commercial Free for Extended Time Spent Listening
Population Served: 190,000 Core Audience: Adults,35-54 Format/Frequency: Classic Rock 60�s,70�s,80�s 104.3 FM Features: Reliable, on-the-go audience Fox News
Fox Radio Network www.foxradionetwork.com Poplar Bluff: 573.686.3700 Kennett: 573.888.8881
Why Radio: Why Radio:
Radio�s mobility allows you to establish a special relationship with
consumers.
Radio's listenership is strong...Time spent with other media is declining.
Radio can influence new markets and new prospects.
Radio is king for establishing top-of-mind-awareness.
Radio�s unique formats allow you to target your best prospects.
Only radio can reach on-the-go consumers.
Only radio reaches customers closest to the point of purchase.
Only radio can provide unique specialized on-air promotions.
Other media can play a complimentary role to radio�s effectiveness.
Only radio can provide powerful and profitable remote broadcasts.
Radio can cost-effectively knock through the sea of media bombardment.
Fox Radio Network www.foxradionetwork.com Poplar Bluff: 573.686.3700 Kennett: 573.888.8881
Station: The Storm, 97.5 FM
Format: True Country
Target Audience: Adults, 35-64
Population Served: 250,000
Primary Listening Area: Southeast Missouri and
Northeast Arkansas
THE STORM 97 dot 5 FM
Fox Radio Network www.foxradionetwork.com Poplar Bluff: 573.686.3700 Kennett: 573.888.8881
Features: • Cardinals Baseball • 50,000 watts of power • Fox Radio Network News • TRCC Raiders Basketball • On the air since 1975+ Celebrating 30+ Years on-the-air!
PROGRAMMING
Fox Radio Network www.foxradionetwork.com Poplar Bluff: 573.686.3700 Kennett: 573.888.8881
The Storm�s goal is to provide our 35-64 year old active adults with news, weather, sports, information, and �True Country.�
Music featured on The Storm is an extensively researched combination of True Country hits from the 60's, 70's, 80's, and 90's. Every day, The Storm features a "forgotten hit" from an earlier era..
Affiliations include Fox Radio News and Cardinals Baseball.
The Storm operates 24 hours a day with 50,000 watts of power at 97 dot 5 on the FM dial.
Moby in the Morning Now 5am-9am on The Storm 97dot5
Fox Radio Network www.foxradionetwork.com Poplar Bluff: 573.686.3700 Kennett: 573.888.8881
Moby in the Morning is the hugely popular family-fun, friendly, and good ole� morning show that�s now on The Storm, 97dot7 weekday mornings from 5am-9am. If you want your business associated with a morning show that reflects the values of our area and your customers, Moby in the Morning delivers.
Moby, President of Moby Enterprises, Inc. and creator of "The Biggest Small Town in AMERICA" Radio Network, has a 25-year history as the top morning DJ. One of the original "shock jocks", Moby worked in Rock and Top 40 before dropping that way-overdone shock persona like a hot potato. He moved to Country in 1991 and found what he calls his "true radio home and real love."
Once Moby�s morning show began appearing in home towns across America in the 90�s, he travelled the country and visited with his listeners. Moby says, "When I traveled to these towns, I was greeted by people standing in line who seemed to feel as though they knew me and came to see me like they were visiting a relative they hadn't seen in way too long. "Reflecting back on those days and those appearances encouraged me to develop a concept for radio that will provide the backbone of America with the sort of radio show they can appreciate and feel comfortable listening to with their entire family. Because of my diverse background, I know what touches these people, what moves them, what makes them laugh and what will bring them back every day…a unique, innovative radio show designed for the millions of listeners in small towns of all sizes all across America."
Station: KPPL, 92.5 FM Format: Hot New Country & Your All Time Favorites Target Audience: Adults, 18-54 Population Served: 175,000 Primary Listening Area: Southeast Missouri & Northeast Arkansas Features:
• Loyal country audience • Fox News in morning drive • Huckabee Report 3 times daily • Cardinals Baseball • Fun programming with high audience participation (which means more listeners for you)
THE EAGLE AT 92.5 FM
Fox Radio Network www.foxradionetwork.com Poplar Bluff: 573.686.3700 Kennett: 573.888.8881
Station: KAHR, SAM 96 dot 7
Format: Adult Hits YOU NEVER KNOW WHAT
Target Audience: Adults 18-54 YOU�LL HEAR NEXT!
Population Served: 175,000
Primary Listening Area: Poplar Bluff including Butler, Wayne, Carter, Stoddard, Ripley, Dunklin, and Clay counties.
Audience Breakout: 50% Female & 50% Male
SAM OVERVIEW
Fox Radio Network www.foxradionetwork.com Poplar Bluff: 573.686.3700 Kennett: 573.888.8881
From Abba to ZZ Top and everything in between…meet SAM (Simply About Music), delivers hit after hit after hit…from different eras and different genres, without getting stale or repetitive. The music has been meticulously researched to pinpoint exactly what you want to hear and aren�t sick and tired of, Sam supplies the highest familiarity with the least amount stale music. With a sound that is creative, humorous and unexpected…it�s time for Poplar Bluff to meet SAM, 96 dot 7.
Station: The Rock, 104.5 FM
Format: Classic Rock – Rockin Your World
Target Audience: Adults, 35-54
Population Served: 175,000
Primary Listening Area: Southeast Missouri and Northeast Arkansas
THE ROCK 104.5 FM
Fox Radio Network www.foxradionetwork.com Poplar Bluff: 573.686.3700 Kennett: 573.888.8881
Features: • Commercial Free Hours for Extended Time Spent Listening • Listeners with established households and the income to support them • Great for reaching baby boomers • An exciting, active station with familiar music accepted by a broad audience. • Core artists include: The Beatles, Led Zepplin, Rolling Stones, Boston, AC/DC,
Journey, and The Eagles.
Station: The Pulse, 107.5 FM
Format: Hot Contemporary Adult Top 40
Audience: Adults, 18-44
Audience Breakout: 60% Female & 40% Male
Population Served: 220,000
Primary Listening Area: Southeast Missouri, Northeast Arkansas, Western TN
THE PULSE 1075 FM
Fox Radio Network www.foxradionetwork.com Poplar Bluff: 573.686.3700 Kennett: 573.888.8881
Features: • Young active audience
• Loyal listeners
• Fox News in morning drive
• On-air promotional opportunities
• An audience on the up swing of the consumer buying curve
PROGRAMMING
Fox Radio Network www.foxradionetwork.com Poplar Bluff: 573.686.3700 Kennett: 573.888.8881
Rihanna Green Day
Black Eyed Peas Fergie
Plain White T�s Taylor Swift
Flo Rida Jordin Sparks
Daughtry Finger Eleven
Alicia Keys Amy Winehouse
Mary J Blige Nickelback
The Fray Natasha Bedingfield
Carrie Underwood Pussycat Dolls
All-American Rejects Destiny�s Child
Beyonce Lasgo
Station: The Quake, 104.3 FM
Format: Classic Rock that Rocks
Target Audience: Adults, 35-54
Population Served: 190,000
Primary Listening Area: Tri-State (Including Southeast Missouri, Northeast Arkansas, and Western Tennessee)
THE QUAKE 104.3 FM
Fox Radio Network www.foxradionetwork.com Poplar Bluff: 573.686.3700 Kennett: 573.888.8881
Features: • Fox News every hour • On-the-go listeners • Great for reaching baby boomers • An exciting, active station with familiar music accepted by a broad audience. • Core artists include: The Beatles, Led Zepplin, Rolling Stones, Boston, AC/DC,
Journey, and The Eagles.
