Free Plaque Free Plaque ScanningsScannings

Plak Free, LLCPlak Free, LLC

In cooperation with Alpine In cooperation with Alpine ClinicClinic

Diane Farley Jones, MDDiane Farley Jones, MD

Plak Free OverviewPlak Free Overview

►Mission - Eliminate heart attacks and Mission - Eliminate heart attacks and strokes from the top 10 killers list. strokes from the top 10 killers list.

►Ed Fila story – CIMT and preventionEd Fila story – CIMT and prevention►Scope – testing/screening, treatment Scope – testing/screening, treatment

education and lifestyle change supporteducation and lifestyle change support►Dr Drueding and othersDr Drueding and others

Dr Diane Farley Jones, MDDr Diane Farley Jones, MD

►Her backgroundHer background►Focus on prevention Focus on prevention ►Experienced with MetagenicsExperienced with Metagenics►Fully stocked dispensary on siteFully stocked dispensary on site►Do HCG weight loss programDo HCG weight loss program►Beautiful new facility Beautiful new facility

What to Expect TodayWhat to Expect Today

► Free Screening and education (fast overview)Free Screening and education (fast overview)► Opportunity to learn and ask questionsOpportunity to learn and ask questions► You will be offered several screenings and You will be offered several screenings and

understand why not available at most Drsunderstand why not available at most Drs► Will gain an appreciation for prevention Will gain an appreciation for prevention

Economic rationale, medical rationale and why not Economic rationale, medical rationale and why not typically offered by most Drstypically offered by most Drs

How to avoid pain, disability, financial ruinHow to avoid pain, disability, financial ruin► Conclude Prevention is the ONLY solutionConclude Prevention is the ONLY solution► Specific Actions you can take NOWSpecific Actions you can take NOW

AdministrativeAdministrative

►Review Risk SurveyReview Risk Survey► Insurance informationInsurance information►Release formsRelease forms

Male

Heart Disease

Cancer

Accidents

CLRD

Stroke

Diabetes

Suicide

Influenza and

pneumonia

Liver

Alzheimer’s

Septicemia

Other

Female

Heart Disease

Cancer

Accidents

CLRD

Stroke

Diabetes

Suicide

Influenza and

pneumonia

Liver

Alzheimer’s

Septicemia

Other

Leading Causes of DeathLeading Causes of DeathNational Vital Statistics Report, Aug 26, 2011National Vital Statistics Report, Aug 26, 2011

Accidents are #1 thru age 35, then Cancer thru age 65, then heart disease

Accidents are #1 thru age 45, then heart disease

Terms and ScopeTerms and Scope

►CVD (cardio or cerebral vascular CVD (cardio or cerebral vascular disease) may be used herein as an disease) may be used herein as an abbreviation for both heart attacks abbreviation for both heart attacks and strokes.and strokes.

►Our primary prevention focus will be Our primary prevention focus will be on CVD and its prevention, but cancer, on CVD and its prevention, but cancer, diabetes, obesity, high blood pressure, diabetes, obesity, high blood pressure, depression, and other conditions are depression, and other conditions are also positively effected. also positively effected.

Big Picture EconomicsBig Picture Economics

► The Health Care System is over-burdenedThe Health Care System is over-burdened► U.S. highest cost, lowest performanceU.S. highest cost, lowest performance

(Commonwealth Report, 2010 update, 7 countries)(Commonwealth Report, 2010 update, 7 countries)

► We can’t sustain the cost curve, it will We can’t sustain the cost curve, it will bankrupt us.*bankrupt us.*

► System rewards Drs for doing more System rewards Drs for doing more procedures*, but not for prevention.procedures*, but not for prevention.

► As much as 1/3 of procedures may be As much as 1/3 of procedures may be unnecessary*unnecessary*

► 75% of health care costs spent on chronic 75% of health care costs spent on chronic diseasedisease

• ““The Truth about Getting Sick in America”, Dr. Timothy Johnson, ABC The Truth about Getting Sick in America”, Dr. Timothy Johnson, ABC News Medical Correspondent. 2010News Medical Correspondent. 2010

Quotes re moving to Quotes re moving to PreventionPrevention

► In his address to Summit participants, In his address to Summit participants, William D. Novelli, CEO of William D. Novelli, CEO of AARPAARP, said, “Implemented correctly, , said, “Implemented correctly, health care reform with a focus health care reform with a focus on prevention, will provide the biggest return on investment this on prevention, will provide the biggest return on investment this nation could ever havenation could ever have.” .”

► Ronald Loeppke, MD, MPH, Executive Vice President of Ronald Loeppke, MD, MPH, Executive Vice President of Health and Productivity Strategy for AlereHealth and Productivity Strategy for Alere said, “The  said, “The transformational opportunity for employers is to transformational opportunity for employers is to look beyond look beyond healthcare benefits as a cost to be managed and instead look to the healthcare benefits as a cost to be managed and instead look to the health benefits of good health as an investment to be leveragedhealth benefits of good health as an investment to be leveraged. . Ultimately, a healthier, more productive workforce can help drive a Ultimately, a healthier, more productive workforce can help drive a healthier economy for the nation.”healthier economy for the nation.”

► Senator, Tom Harkin of Iowa statesSenator, Tom Harkin of Iowa states, “, “Prevention and wellness Prevention and wellness should be the centerpiece of health care reform.”should be the centerpiece of health care reform.”

► Deepak ChopraDeepak Chopra, world famous doctor of endocrinology and former , world famous doctor of endocrinology and former Chief of Staff at New England Memorial Hospital, states in his newest Chief of Staff at New England Memorial Hospital, states in his newest book, “Reinventing the Body, Resurrecting the Soul”, “Each year book, “Reinventing the Body, Resurrecting the Soul”, “Each year America spends America spends $700 billion$700 billion on meds they don’t need and surgeons on meds they don’t need and surgeons perform perform 5 million unnecessary surgeries5 million unnecessary surgeries per year.” per year.”

Individual EconomicsIndividual Economics

►Medical costs, leading cause of Medical costs, leading cause of bankruptcybankruptcy

►Largest household expenditure, > Largest household expenditure, > mortgagemortgage

►Costs increase dramatically with age, Costs increase dramatically with age, highest costs when most vulnerablehighest costs when most vulnerable

►Treatment easily 1000 times Treatment easily 1000 times prevention costprevention cost

Individual EconomicsIndividual EconomicsEvery trend is against YouEvery trend is against You

Deductibles

Co-Pays

Employee Portion

Exclusions

Limits

Self Ins

Self Pay

Retire H/C

Via Taxes

Wait Times

Service

Prevention is THE SolutionPrevention is THE Solution

► Take responsibility for your own healthTake responsibility for your own health Typically abdicate care to Dr, $$ to Ins coTypically abdicate care to Dr, $$ to Ins co

► Aggressively Aggressively screenscreen for early detection for early detection► Schedule regular education/learningSchedule regular education/learning► Focus on YOUR areas of highest riskFocus on YOUR areas of highest risk► Understand the primary dietary/lifestyle Understand the primary dietary/lifestyle

causescauses► Make changes – getting help if you failMake changes – getting help if you fail► Allocate some monthly funds for preventionAllocate some monthly funds for prevention► Set goals, then track/measure your progressSet goals, then track/measure your progress

Classic CVD Prevention Classic CVD Prevention BooksBooks

► The China StudyThe China Study by T. Colin Campbell, Phd by T. Colin Campbell, Phd (on our American diet)(on our American diet)

► Before the Heart AttacksBefore the Heart Attacks by Robert Superko, by Robert Superko, MDMD

► Track your PlaqueTrack your Plaque by William Davis, MD by William Davis, MD► Cholesterol Control Without Diet Cholesterol Control Without Diet The NiacinThe Niacin

SolutionSolution by William B. Parsons Jr., MD by William B. Parsons Jr., MD ► Prevent and Reverse Heart DiseasePrevent and Reverse Heart Disease by by

Caldwell B. Esselstyn, Jr., MD (message of Caldwell B. Esselstyn, Jr., MD (message of hope for people who have had heart attacks)hope for people who have had heart attacks)

Broad-based Evidence & Broad-based Evidence & SupportSupport

Also Also supported supported by many by many MDs, NDs, MDs, NDs, Dieticians, Dieticians, NutritionistNutritionists, Patients, s, Patients, ResearcherResearcherss

Examples of successful Examples of successful preventionprevention

► Inoculations – polio, measles, small Inoculations – polio, measles, small poxpox

►Screening – breast, colon & prostrate Screening – breast, colon & prostrate cancercancer

►Education – safety (accidents)Education – safety (accidents)

The time is right for heart disease and The time is right for heart disease and stroke!stroke!

Screenings - know what’s Screenings - know what’s aheadahead

Screenings OfferedScreenings Offered

► Free onesFree ones Risk Survey, “Plak Screening”, Body Composition Risk Survey, “Plak Screening”, Body Composition

► CIMT – Carotid Imtima-media thicknessCIMT – Carotid Imtima-media thickness THETHE early warning test for stroke and heart early warning test for stroke and heart

attackattack Screening, or if High risk – a tracking baselineScreening, or if High risk – a tracking baseline

► Several blood test options, including cancer Several blood test options, including cancer ► Heavy Metals testing – e.g., lead, mercury Heavy Metals testing – e.g., lead, mercury ► Bioelectrical body screening – BiomeridianBioelectrical body screening – Biomeridian

Education Offered TodayEducation Offered Today

►CVD – how it starts, progresses and CVD – how it starts, progresses and medical and surgical solutionsmedical and surgical solutions

►Role of plaqueRole of plaque►Why typical tests only identify advanced Why typical tests only identify advanced

diseasedisease►Why CIMT is THE early warning test for Why CIMT is THE early warning test for

CVDCVD►Opportunity to schedule advanced Opportunity to schedule advanced

seminarsseminars

Normal vs Diseased ArteryNormal vs Diseased Artery

Courtesy Lifestyle Medicine Institute

Courtesy Lifestyle Medicine Institute

Courtesy Lifestyle Medicine Institute

Courtesy Lifestyle Medicine Institute

Courtesy Lifestyle Medicine Institute

Courtesy Lifestyle Medicine Institute

Plaque and Plaque GrowthPlaque and Plaque Growth

► Plaque deposition is the #1 risk factor (most Plaque deposition is the #1 risk factor (most directly correlated to CVD) because it directly correlated to CVD) because it represents what causes a CVD event and is represents what causes a CVD event and is the summation of all other risk factorsthe summation of all other risk factors

► Growing plaque Growing plaque increasesincreases CVD risk by up to CVD risk by up to 2000%2000%

► Focal plaque or thickened IMT means it was Focal plaque or thickened IMT means it was growing in the past and still may begrowing in the past and still may be

► Successful prevention of CVD will halt or Successful prevention of CVD will halt or regress plaque growthregress plaque growth

► Monitoring requires measurement - CIMTMonitoring requires measurement - CIMT

Plaque Progression Plaque Progression

► Typical carotid tests looking at blood flow miss the early Typical carotid tests looking at blood flow miss the early growth during the remodeling stagegrowth during the remodeling stage

► 87% of CVD is caused by rupture or blood clots vs closure87% of CVD is caused by rupture or blood clots vs closure► Early plaque is ignored most Drs, as no surgical solutionEarly plaque is ignored most Drs, as no surgical solution► Prevention is less restrictive if done early (best time) Prevention is less restrictive if done early (best time)

Ultrasound Images - IMTUltrasound Images - IMT

Focal PlaqueFocal Plaque

Go Get Scanned!Go Get Scanned!

►Sonographer – Matt LoweSonographer – Matt Lowe►Experienced in vascular ultrasoundExperienced in vascular ultrasound►Will explain what he is looking for and Will explain what he is looking for and

you are seeing on the screenyou are seeing on the screen►OK to ask questionsOK to ask questions