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Free yourself from conventional thinking

Date post: 15-Jan-2015
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Free Yourself from conventional thinking. Insightful presentation on How organisation to behave on turbulent times. The area of focus : 1. Pushing out status quo thinking 2. impose artificial limitations 3. Altering the point of view 4.Compare ones organisation with others 5. Look out for unorthodox opportunities
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Free yourself from conventional thinking
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Page 1: Free yourself from conventional thinking

Free yourself from

conventional thinking

Page 2: Free yourself from conventional thinking

Sears Kodak Sony

have failed due to a reason...

Page 3: Free yourself from conventional thinking

Sears Kodak Sony

have failed due to a reason...

Page 4: Free yourself from conventional thinking

Sears Kodak Sony

have failed due to a reason...

Page 5: Free yourself from conventional thinking

Sears Kodak Sony

have failed due to a reason...

Page 6: Free yourself from conventional thinking

Sears Kodak Sony

have failed due to a reason...

Page 7: Free yourself from conventional thinking

‘Status Quo thinking’

Page 8: Free yourself from conventional thinking

Ways to kill the Status Quo thinking

Page 9: Free yourself from conventional thinking

1.Impose artificial limitations

Page 10: Free yourself from conventional thinking

imposing strict limitations on the resources

available

Page 11: Free yourself from conventional thinking

Enforcing artificial constraints stimulate

more inventive solutions

Page 12: Free yourself from conventional thinking

Artificial constraints could be...

Page 13: Free yourself from conventional thinking

A. thinking exclusively on

existing customers

Page 14: Free yourself from conventional thinking

B. assuming new

customers as no longer a revenue option

Page 15: Free yourself from conventional thinking

c. No cross selling

Page 16: Free yourself from conventional thinking

d. increasing share of wallet

Page 17: Free yourself from conventional thinking

2. Alter The point of view

Page 18: Free yourself from conventional thinking

willing to look at all possibilities from a

new perspective

Page 19: Free yourself from conventional thinking

3. Compare your organisation to others

Page 20: Free yourself from conventional thinking

This approach can be a powerful driver of new

ideas

Page 21: Free yourself from conventional thinking

"Expose yourself to the best things humans have

done, and then try to bring

those things into what you are doing.“

Steve Jobs

Page 22: Free yourself from conventional thinking

it's about stimulating surprising ideas that

might not come to light otherwise.

Page 23: Free yourself from conventional thinking

it's about stimulating surprising ideas that

might not come to light otherwise.

Page 24: Free yourself from conventional thinking

4.Look for unorthodox opportunities

Page 25: Free yourself from conventional thinking

Don't constrain your thinking to improving only products or services...

Page 26: Free yourself from conventional thinking

rethink every touch point between you and

your customer

Page 27: Free yourself from conventional thinking

Improve on the current interaction of the

customer with your organization.

Page 28: Free yourself from conventional thinking

Case - Barnes & Noble

Page 29: Free yourself from conventional thinking

Barnes & Noble focused on creating a unique multi-channel experience on its

Nook tablet.

Page 30: Free yourself from conventional thinking

They built physical stores to demonstrate

and enabled a user-friendly online experience

Page 31: Free yourself from conventional thinking

They built physical stores to demonstrate

and enabled a user-friendly online experience

Page 32: Free yourself from conventional thinking

Barnes & Noble, an example, for every

retailer on multi-channel strategy as they meld their online, mobile, and

physical presence.

Page 33: Free yourself from conventional thinking

Barnes & Noble, an example, for every

retailer on multi-channel strategy as they meld their online, mobile, and

physical presence.

Page 34: Free yourself from conventional thinking

Barnes & Noble, an example, for every

retailer on multi-channel strategy as they meld their online, mobile, and

physical presence.

Page 35: Free yourself from conventional thinking

Barnes & Noble, an example, for every

retailer on multi-channel strategy as they meld their online, mobile, and

physical presence.

Page 36: Free yourself from conventional thinking

To summarize:

Page 37: Free yourself from conventional thinking

Impose artificial limitations

Alter Your Point-of-View

Look for unorthodox opportunities

Page 38: Free yourself from conventional thinking

Impose artificial limitations

Alter Your Point-of-View

Look for unorthodox opportunities

Page 39: Free yourself from conventional thinking

Impose artificial limitations

Alter Your Point-of-View

Look for unorthodox opportunities

Page 40: Free yourself from conventional thinking

Impose artificial limitations

Alter Your Point-of-View

Look for unorthodox opportunities

Page 41: Free yourself from conventional thinking

Thank You


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