Team Start-Up @venture-lab Stanford University

Marketing page, tests / Higher fidelity Prototype due

Freebirds : Solo Tourism Together!Index:1. Startup Idea2. Marketing page, tests 3. Higher fidelity Prototype due

Have you ever traveled alone before?In case we can find someone with same interest and same day-off with you, would you consider yourself to go traveling with them?

1.Startup Idea

"Freebirds" is about a community, who "accidentally" traveling to the same destination and same time, sowhy don't we arrange a traveling together with our new friend from all around the world with different culture ?

How it is work:- Anyone can register and make a profile in order to start a group.

-A member can open a group, pickup a location and time.

-Then, other members can register in the group and start planning.

-The web provide a feature of making a schedule, change it, add reservations, and so on.

- People can evaluate their trip and share their photos and recommendations.

- The web provide a list of activities and interest in each city.

- The web provide a search engine for hotels, cars, activities tickets…etc

Revenue Streams Revenue should come from advertisement, and % per each reservation through the web

How it is work:

2. Marketing page, tests

Customer Segments

- Single 20s professionals - Old people who want to see the world - College students groups - Couples .

Potential market

According to Internet Users and more information on other sites in service like us. Interesting example is Couchsurfing Couchsurfing.org – The world's largest travel community. Asia, Europe and America are also Potential market.

Couchsurfers by country Couchsurfers by city

Potential market:1. Asia2. Europe3. North America

-Differentiation strategies- National, Regional and Local Marketing Strategies -Seasonality strategies -Target market strategies- Advertising strategies

2. Marketing page, tests

2.1 Marketing strategy

According to our research, We Decide to use 5 strategies, the detail will be on our Marketing plan soon.

-Our campaign on facebook page-Our lauchrock page to get customers to try out sign up with an email address.

2. Marketing page, tests

2.2 marketing experiments

And then we share the links on social networking websites.

2. Marketing page, tests

2.2 marketing experiments (facebook page)

2. Marketing page, tests

2.2 marketing experiments (facebook page)

2. Marketing page, tests

2.2 marketing experiments (lauchrock page )

2. Marketing page, tests

2.2 marketing experiments

The Resultsmarketing experiments28/11/2012 – 3/12/2012

72 Page viewers on lauchrock

20 Signups/ email address on lauchrock

3. Higher fidelity Prototype due

Home page :Before login

3. Higher fidelity Prototype due

Home page :Before login

3. Higher fidelity Prototype due

Join Now :Sign in with facebook or Sign Up

3. Higher fidelity Prototype duesigned in :dashboard

3. Higher fidelity Prototype duesigned in :Main Page

3. Higher fidelity Prototype duesigned in :

3. Higher fidelity Prototype due

signed in :

3. Higher fidelity Prototype due

signed in :

Thank you.

Team Start-Up @venture-lab Stanford University