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From Data to Intelligence in 17 Clicks

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From Data to Intelligence in 17 Clicks Business Intelligence for the Open Source Development Community Seth Grimes Alta Plana Corporation Scott Rosenbaum Innovent Solutions March 26, 2009
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Page 1: From Data to Intelligence in 17 Clicks

From Data to Intelligence in 17 Clicks

Business Intelligence for the Open Source Development Community

Seth GrimesAlta Plana Corporation

Scott RosenbaumInnovent Solutions

March 26, 2009

Page 2: From Data to Intelligence in 17 Clicks

2From Data to Intelligence… BI for OS Developer

Business Intelligence is Different

Most information technology

enables defined tasks

Business Intelligence

enables decisions

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3From Data to Intelligence… BI for OS Developer

Business Intelligence

Informationdrives business decision making

Processevents → data → intelligence → decision

Softwaretools to transform data into intelligence

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4From Data to Intelligence… BI for OS Developer

Data

Bridging the Gap

DecisionsBI

Make your data tell a story!

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5From Data to Intelligence… BI for OS Developer

A BI Story...

A trade association had questions:

Which members at Top 500 firms fail to license the Association’s SW?

goal = sales

How is Continuing Education course enrollment affected by changes to state CE requirements?

goal = planning, lobbying

What are the characteristics of members who Cancel or Expire?

goal = retention

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6From Data to Intelligence… BI for OS Developer

A BI Story...

Our BI approach:

Gather data from source systems; assess quality; join.

Create data structures & analytical interfaces.

Web OLAP interface.

Query/data retrieval hooks into Excel & Access.

Prototype queries.

Knowledge transfer.

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7From Data to Intelligence… BI for OS Developer

time

BI Modes

Historicalwhat happened?

Operationalwhat’s happening

Predictivewhat’s likely to happen

Delivery

Mode Static

e.g., canned reports, ad-hoc query

Dynamice.g., parameterized reports, dashboards,

business activity monitoring

Interactive / Exploratorye.g., pivot tables, spreadsheets

Automatede.g., rules systems, credit / risk scoring

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8From Data to Intelligence… BI for OS Developer

Software Platform Elements

BI software options include:

Reporting; dashboards; ad-hoc query, visualization.

Analysis, especially pivot/OLAP.

Advanced analytics, e.g., statistics and data mining.

Data and applications integration.

Source: Gartner (April 2007)

Data ManagementGovernance, Quality, Integration, Security, Architecture

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9From Data to Intelligence… BI for OS Developer

http://www.pentaho.com/products/dashboards/

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10From Data to Intelligence… BI for OS Developer

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11From Data to Intelligence… BI for OS Developer

BI Flow

Gather – BI Sources

evaluate and marshal data assets

Grind – BI Process

manipulate raw data into information

Deliver – BI Delivery

provide (secure) access to the information in readily usable formats

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12From Data to Intelligence… BI for OS Developer

BI Sources

Sources are operational systems -

Transactional databases.

Stream and messaging sources.

Data from these sources is loaded to:

Data warehouses.

Data marts, i.e., local data stores.

And we have operational BI.

Operational reporting isn’t new.

Operational BI – data analysis – is.

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13From Data to Intelligence… BI for OS Developer

BI Processing

Apply Domain Knowledge

hierarchy, time, product line

measures

Manipulate The Data

Multi-dimensional cubes

KPI

charts

Communicate Findings

tell a story

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14From Data to Intelligence… BI for OS Developer

BI Delivery

BI is delivered:

Via workbenches, dashboards, reports, maps, and other analytical UIs.

Embedded in the UIs of line-of-business (LOB) applications.

Behind the scenes, supporting automated decision making for LOB applications.

Credit and risk scoring and Web-experience personalization are examples.

As a Service.

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15From Data to Intelligence… BI for OS Developer

Building the EclipseCon Program

90+ Projects

1,000+ Committers

18Sponsors

10,000+Contributors

180+ Member Companies

Monday

Tuesday

Wednesday

Thursday

600+ hours of submissions

254 Hours

available

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16From Data to Intelligence… BI for OS Developer

Other Factors

fun

inspirationeducation

fair

interaction

Quality is Expected

cost

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17From Data to Intelligence… BI for OS Developer

Data Assets

Historical

registrations

evaluations

allocation history

Current

talk proposals

rfid attendance data

evaluations

twitter?

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18From Data to Intelligence… BI for OS Developer

Can BI Help?

Difficulty

Speaker Quality

Program Balance

Target Audience

best speakers

worst speakers

project coverage

company diversity

what was proposed

what did people attend

talk typetutorial, long, short

talk difficultygreen, blue, black

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19From Data to Intelligence… BI for OS Developer

17 clicks

registrations

evaluations

allocation history

talk proposals

rfid data

evaluations

twitter

speaker quality

target audience

program balance

difficulty

Page 20: From Data to Intelligence in 17 Clicks

20From Data to Intelligence… BI for OS Developer

BI Scene

Mainstream Leaders

Specialists

Open Source

Upstarts

Hosted

Data Mining

BIRT is only one piece of the puzzle

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21From Data to Intelligence… BI for OS Developer

Mainstream Leaders

The Big Four + One

SAP: Business Objects

IBM: Cognos

Oracle: Siebel Analytics, Hyperion

Microsoft

SAS

Others

Information Builders

MicroStrategy

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22From Data to Intelligence… BI for OS Developer

Specialists

Visualization, performance management, reporting, dashboards...

Actuate

QlikTech

Tableau

TIBCO Spotfire

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23From Data to Intelligence… BI for OS Developer

OSBI Players

( )

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24From Data to Intelligence… BI for OS Developer

Data Mining

Angoss

KXEN

Megaputer

Salford Systems

SPSS

R *

WEKA *

* Open Source

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25From Data to Intelligence… BI for OS Developer

Others

Hosted

PivotLink

LucidEra

Upstarts

many

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26From Data to Intelligence… BI for OS Developer

The BI World According to Gartner

http://mediaproducts.gartner.com/reprints/sas/vol5/article8/article8.html

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27From Data to Intelligence… BI for OS Developer

Where’s Open Source BI?

Nigel Pendse is author of the BI Report – in ’07:

Actually, I've been quite surprised at how little impact open source BI solutions seem to be having. I was expecting much more.

I guess there are two parallel universes: customers in OSW (open-source world) have decided for idealistic, economic or technical reasons that they must have an open-source solution, and don't even consider any proprietary options, while most other people ignore open-source solutions.

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28From Data to Intelligence… BI for OS Developer

OSBI Category Error

My guru friend made a category error.

My Opinion:

Open source does not succeed (best) by merely replicating commercial, proprietary, closed source software and processes.

The most successful open source projects are not imitative, they are innovative.

OSBI is a preferred option for ISVs & developers.

OSBI is innovating in areas such as analytical workflows and streaming data.

OSBI has NOT (until recently) aimed to replace closed-source, commercial solutions.

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29From Data to Intelligence… BI for OS Developer

OSBI Players

( )

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30From Data to Intelligence… BI for OS Developer

http://www.jpalo.com/en/products/palo_client.html

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31From Data to Intelligence… BI for OS Developer

http://www.jaspersoft.com/

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32From Data to Intelligence… BI for OS Developer

http://www.talend.com/

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33From Data to Intelligence… BI for OS Developer

http://www.aleri.com/

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34From Data to Intelligence… BI for OS Developer

http://www.sqlstream.com/

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35From Data to Intelligence… BI for OS Developer

Market Analysis

OSBI projects/vendors are providing both tools and solutions.

OSBI is gaining end-user visibility.

There are now credible user stories showing robustness, scalability, reliability.

Alliances are breaking out of the open-source/small-shop world.

OSBI – and OS for BI – are happening!

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36From Data to Intelligence… BI for OS Developer

Questions?

Thanks!

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37From Data to Intelligence… BI for OS Developer

From Data to Intelligence in 17 Clicks

Business Intelligence for the Open Source Development Community

Seth GrimesAlta Plana Corporation

Scott RosenbaumInnovent Solutions

March 26, 2009


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