Date post: | 23-Feb-2017 |
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Blah Blah • Blah Blah Blah Blah Blah Blah Blah• Blah Blah Blah Blah Blah Blah Blah• Blah Blah Blah Blah Blah Blah Blah• Blah Blah Blah Blah Blah Blah Blah• Blah Blah Blah Blah Blah Blah Blah
8% of the US population are veterans
Of these, 80% of veterans are parents.
Military vets transition into and out of active duty.
The transition is complicated and can be difficult.
Do a brain dump
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• 8% of the US population are veterans.
• Of these, 80% of veterans are parents.
• Military vets transition into and out of active duty.
• The transition is complicated and can be difficult.
• Veterans rely on programs and other resources to help them and their families make the transition from active service.
• Effective transition supports families and society so it’s important to understand the process.
• 8% of the US population are veterans.
• Of these, 80% of veterans are parents.
• Military vets transition into and out of active duty.
• The transition is complicated and can be difficult.
• Veterans rely on programs and other resources to help them and their families make the transition from active service.
• Effective transition supports families and society so it’s important to understand the process.
• 8% of the US population are veterans.
• Of these, 80% of veterans are parents.
• Military vets transition into and out of active duty.
• The transition is complicated and can be difficult.
• Veterans rely on programs and other resources to help them and their families make the transition from active service.
• Effective transition supports families and society so it’s important to understand the process.
• 80% of veterans are parents
• Transition is complicated and difficult
• Rely on programs and other resources
• Supports families and society
• 80% of veterans are parents
• Transition can be difficult
• Help from programs and resources
• Support for families and society
• Video is repeatable• Same for all audiences• One time production cost
• Video lets you show, not tell• Picture worth a thousand words• Credibility (believe what you do, not what you say)
• Video is a rich, multi-sensory medium• Includes both sounds and images• Perceived through dual sensory pathways• Makes information more memorable
• Video appeals to basic human instincts• Supported by brain science• A storytelling medium
• Video drives traffic to the web• Forbes ‘C-Suite’ research• Westat experience• Search engine optimization
Why video?
Now try it yourself.
Begin with a script
Do a brain dump
ID central idea
Highlight what’s key
Eliminate unnecessary words
Rephrase
Consider relevant images
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Tips for cutting down the words
Begin with a script
Do a brain dump
ID central idea
Highlight what’s key
Eliminate unnecessary words
Rephrase
Consider relevant images
1
2
3
4
5
6
7