Date post: | 13-May-2015 |
Category: |
Education |
Upload: | in-tuition-learning-and-development |
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Get a Business Online Webinar Series
How to Sell Online – and Create Loyal Customers
Presenter: Ann Halloran
Managing Director: In-Tuition Established 1989
Supporting individuals and business owners
though
• Digital Marketing Programmes
• Mentoring
Resource site:
http://www.get-a-business-online.com
http://www.practical-management-skills.com
Presenter: Susan Peach
• Fitness Fanatic
• Pole Dance Instructor
• Online Business Trainer
Websites:
• http://www.poledancefitness.com
• http://www.discover-vancouver-island.com
• http://www.susanpeach.ca
Topics The
psychology of sales
• understanding relationship selling
Relationship building
• tools of the trade
Increasing your sales
• do this, sell more
Bonus lesson
• relationship selling simplified
Understanding Relationship Selling
• We prefer to do business with people we know, like, and trust
• "Soft sell" vs "hard sell" approach
• Offline examples
• Online equivalent: "pre-selling"
Why Is Pre-Selling Important?
When you pre-sell effectively, your visitors will...
• Be more likely to buy from you
• Buy more
• Buy more often
Building Relationships
Online
1. Be Yourself!
2. Be Interested
3. Be Honest
QUESTIONS?
Increasing Your Sales: 3 Ways To Sell More
• Give something away
• Give direction
• Give options
1. Give Something Away
Free pole exercises
Like what you see?
Here's another helpful resource
Ask for the click!
2. Give Direction
Assume nothing
Make it easy & obvious
Can't help? Offer other solutions
3. Give Options
Not what you're looking for? Make another suggestion
Changed your mind? No problem... perhaps this is more your style
QUESTIONS?
Bonus Lesson: Relationship Selling Simplified
Courtship Commitment Creative
Continuity
HOW TO KNOW WHEN YOU'VE GOT IT RIGHT
You and your customer both think you won!