Lord  Ashcroft  International  Business  School  

CENTRE FOR INNOVATION IN BUSINESS EDUCATION

GAMES  AND  SIMULATIONS  IN  ASSESSMENT  

Dr Helen Benton

CENTRE FOR INNOVATION IN BUSINESS EDUCATION Lord  Ashcroft  International  Business  School  

BACKGROUND  

Formal  Assessment  

(mark)  

Informal  Assessment  (no  mark)  

Student  

CENTRE FOR INNOVATION IN BUSINESS EDUCATION Lord  Ashcroft  International  Business  School  

PHYSICAL  IN-­‐CLASS  GAMES  

CENTRE FOR INNOVATION IN BUSINESS EDUCATION Lord  Ashcroft  International  Business  School  

ONLINE  SIMULATIONS  

© 2013 The McGraw-Hill Companies © 2013 Cesim

© 2013 Links Simulations

CENTRE FOR INNOVATION IN BUSINESS EDUCATION Lord  Ashcroft  International  Business  School  

BENEFITS  OF  GAMES  AND  SIMULATIONS  

  Can make mistakes and take risks in a safe environment

  Demonstrates the knock-on effects and trade-offs

  Frequent decision-making

  Motivation and student engagement

CENTRE FOR INNOVATION IN BUSINESS EDUCATION Lord  Ashcroft  International  Business  School  

HOW  DO  YOU  LINK  THIS  TO  ASSESSMENT?  

  Essential that work involved is reflected in the mark allocation.

  Reward learning gain – not game performance.

  Reflection-based.

  Team and individual contribution taken into account.

CENTRE FOR INNOVATION IN BUSINESS EDUCATION Lord  Ashcroft  International  Business  School  

STUDENT  FEEDBACK  

‘I  liked  the  Links  game  because  it  gave  us  more  

opportunity  to  practice  what  we  learned.’  (PG  MEQ  2012-­‐13)  

‘I  also  enjoyed  the  supply  chain  game,  it  really  

helped  us  to  understand  the  concept  of  lean  and  agile.’  (UG  MEQ  2012-­‐13)  

‘The  supply  chain  game  made  us  think  about  different  strategies,  we  were  even  

discussing  after  class  how  we  should  do  it  to  

improve  production.  It  was  interesting  and  

also,  we  had  fun  at  the  same  time….  For  me  

its  one  of  the  most  interactive  modules  I  

have  had.’    (UG  MEQ  2011-­‐12)  

CENTRE FOR INNOVATION IN BUSINESS EDUCATION Lord  Ashcroft  International  Business  School  

CENTRE FOR INNOVATION IN BUSINESS EDUCATION Lord  Ashcroft  International  Business  School  

REFERENCES  

Sterman, J. 1989. "Modeling Managerial Behavior: Misperceptions of Feedback in a Dynamic Decision Making Experiment", Management Science, 35(3), pp. 321-339

Ulrich, T.A 2005. The Relationship of Business Major to Pedagogical Strategies, Journal of Education for Business, 80(5), pp.269-274